{"id":10996,"date":"2018-06-01T21:18:04","date_gmt":"2018-06-01T13:18:04","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=10996"},"modified":"2018-06-01T21:18:04","modified_gmt":"2018-06-01T13:18:04","slug":"%e9%a1%b6%e7%ba%a7%e9%a6%96%e5%b8%ad%e5%a2%9e%e9%95%bf%e5%ae%98%e4%bb%ac%e7%a0%94%e7%a9%b6%e7%9a%84%e8%b6%85%e7%ba%a7%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2%e6%80%9d%e7%bb%b4%e6%98%af%e4%bb%80%e4%b9%88","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/10996.html","title":{"rendered":"\u9876\u7ea7\u9996\u5e2d\u589e\u957f\u5b98\u4eec\u7814\u7a76\u7684\u8d85\u7ea7\u589e\u957f\u9ed1\u5ba2\u601d\u7ef4\u662f\u4ec0\u4e48\uff1f"},"content":{"rendered":"<p>\u201c <span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2\" title=\"\u589e\u957f\u9ed1\u5ba2\" target=\"_blank\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span> \u201d \u7684\u6982\u5ff5\u6b63\u706b\uff0c\u5404\u79cd\u6587\u7ae0\u3001\u8bb2\u5ea7\u3001\u6d3b\u52a8\u76ee\u4e0d\u6687\u63a5\u3002<\/p>\n<p>\u90a3\u4e48<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u5230\u5e95\u662f\u4f55\u65b9\u795e\u5723\uff1f\u589e\u957f\u9ed1\u5ba2\u7684\u5fc5\u6740\u6280\u53c8\u662f\u4ec0\u4e48\uff1f\u9876\u7ea7\u9ed1\u5ba2\u4eec\u7814\u7a76\u7684\u8d85\u7ea7\u7528\u6237\u589e\u957f\u601d\u7ef4\u7a76\u7adf\u662f\u4ec0\u4e48\uff1f<\/p>\n<p>\u589e\u957f\u9ed1\u5ba2\u65e8\u5728\u521b\u9020\u6b63\u786e\u7684\u4ea7\u54c1\u3001\u6709\u7b56\u7565\u5730\u83b7\u53d6\u7528\u6237\u3001\u6fc0\u53d1\u7528\u6237\u6d3b\u8dc3\u5ea6\u3001\u63d0\u9ad8\u7528\u6237\u7559\u5b58\u7387\u3001\u5728\u514d\u8d39\u4e2d\u521b\u9020\u5e76\u589e\u52a0\u6536\u5165\u3001\u8fdb\u884c\u6709\u6548\u7684\u75c5\u6bd2\u4f20\u64ad\u3002<\/p>\n<p>\u589e\u957f\u9ed1\u5ba2\uff0c\u5b83\u628a\u82e5\u5e72\u7684\u89d2\u8272\u96c6\u4e8e\u4e00\u8eab\u3002<\/p>\n<p>\u9996\u5148\uff0c\u589e\u957f\u9ed1\u5ba2\u662f\u4e2a\u8fd0\u8425\u4e13\u5bb6\u3001\u662f\u4e2a\u5de5\u7a0b\u5e08\uff0c\u5176\u6b21\u662f\u5206\u6790\u5e08\uff0c\u518d\u6b21\u662f\u4ea7\u54c1\u7ecf\u7406\uff0c\u751a\u81f3\u8fd8\u662f\u4e2a\u5e02\u573a\u4eba\u5458\u3002\u6700\u540e\uff0c\u5b83\u8fd8\u5e94\u8be5\u662f\u4e00\u4e2a\u5fc3\u7406\u5b66\u5bb6\u3002\u589e\u957f\u9ed1\u5ba2\u901a\u8fc7\u7528\u6237\u8fd0\u8425\u3001\u5fc3\u7406\u5b66\u3001\u4ea7\u54c1\u3001\u5de5\u7a0b\u6280\u672f\u7406\u8bba\u3001\u6570\u636e\u9a71\u52a8\u3001\u4e1a\u52a1\u589e\u957f\u7684\u89d2\u5ea6\uff0c\u7528\u4f4e\u6210\u672c\u7684\u65b9\u6cd5\u5728\u6700\u5feb\u7684\u65f6\u95f4\u5185\u5b9e\u73b0\u589e\u957f\u3002\u8fd9\u79cd\u589e\u957f\uff0c\u4e0d\u4ec5\u9650\u4e8e\u7528\u6237\u6570\u91cf\u7684\u589e\u957f\uff0c\u8fd8\u6709\u7528\u6237\u4f53\u9a8c\u7684\u589e\u52a0\uff0c\u4ee5\u53ca\u8425\u4e1a\u989d\u7684\u589e\u957f\u3002\u6240\u4ee5\uff0c\u5b83\u7684\u6838\u5fc3\u7406\u8bba\uff0c\u662f\u56f4\u7ed5\u5404\u79cd\u57fa\u7840\u6846\u67b6\uff0c\u7528\u6700\u4f4e\u7684\u6210\u672c\u3001\u6700\u9ad8\u7684\u901f\u5ea6\uff0c\u6765\u83b7\u53d6\u5ba2\u6237\u3002<br \/>\u6210\u4e3a\u4e00\u4e2a\u4f18\u79c0\u7684\u589e\u957f\u9ed1\u5ba2\u90a3\u4f60\u5fc5\u987b\u8981\u61c2\u4ea7\u54c1\uff0c\u901a\u6280\u672f\u3001\u4e13\u8fd0\u8425\uff0c\u4e09\u7f3a\u4e00\u6c38\u8fdc\u4e0d\u4f1a\u8ba9\u4f60\u6210\u4e3a\u725b\u903c\u7684\u589e\u957f\u9ed1\u5ba2\u3002<\/p>\n<p>\u201cIf you are not growing, then you are dying. \u201d\uff08\u5982\u679c\u4f01\u4e1a\u4e0d\u5728\u589e\u957f\uff0c\u90a3\u4e48\u5c31\u4e00\u5b9a\u662f\u5728\u8870\u4ea1\uff01\uff09<\/p>\n<p>\u79fb\u52a8\u4e92\u8054\u7f51\u7ecf\u5386\u65e9\u671f\u7684\u91ce\u86ee\u751f\u957f\u4e4b\u540e\uff0c\u8fdb\u5165\u5230\u4e0b\u534a\u573a\uff0c\u5f88\u96be\u518d\u590d\u73b0\u66fe\u7ecf\u201c\u5f00\u53d1\u4e2aAPP\u5c31\u6709\u4e00\u5927\u5806\u7528\u6237\u4e0b\u8f7d\u201d\u7684\u60c5\u51b5\uff0c\u6d41\u91cf\u6108\u6765\u6108\u7a00\u7f3a\uff0c\u83b7\u5ba2\u6210\u672c\u8d8a\u6765\u8d8a\u9ad8\u6602\uff0c\u8d8a\u6765\u8d8a\u591a\u7684\u4f01\u4e1a\u5728\u9047\u5230\u589e\u957f\u74f6\u9888\u3002Facebook \u3001Airbnb\u3001Twitter\u90fd\u6709\u72ec\u7acb\u7684\u589e\u957f\u90e8\u95e8\uff1b\u4eca\u65e5\u5934\u6761\u7684200\u4eba\u589e\u957f\u56e2\u961f\u652f\u6491\u4e86\u5934\u6761\u7cfb\u4ea7\u54c1\u8fd1\u51e0\u5e74\u7684\u98de\u901f\u589e\u957f\uff1b\u6ef4\u6ef4\u4e5f\u5728\u5f00\u59cb\u7ec4\u5efa\u589e\u957f\u90e8\u95e8\uff1b\u5404\u4e2a\u521b\u4e1a\u516c\u53f8\u5982\u62fc\u591a\u591a\u3001<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\" target=\"_blank\" title=\"\u5c0f\u7ea2\u4e66\">\u5c0f\u7ea2\u4e66<\/a><\/span>\u3001\u5373\u523b\u7b49\u90fd\u5728\u62db\u8058\u7528\u6237\u589e\u957f\u65b9\u5411\u7684\u4ea7\u54c1\u7ecf\u7406\u00b7\u00b7\u00b7\u00b7\u00b7\u00b7<\/p>\n<p>\u589e\u957f\u9ed1\u5ba2\u662f\u7845\u8c37\u5f53\u4e0b\u70ed\u95e8\u7684\u65b0\u5174\u5546\u4e1a\u65b9\u6cd5\u8bba\u3002\u5b83\u662f\u6307\u901a\u8fc7\u521b\u9020\u6027\u7684\u65b9\u6cd5\u3001\u79d1\u5b66\u7684\u6570\u636e\u5206\u6790\u5de5\u5177\uff0c\u53ef\u4ee5\u7528\u6781\u4f4e\u7684\u8d39\u7528\u5728\u77ed\u65f6\u95f4\u5185\u5438\u5f15\u6570\u4ee5\u767e\u4e07\u8ba1\u7684\u7528\u6237\u7684\u589e\u957f\u65b9\u6cd5\u3002\u5b83\u662f\u4e00\u79cd\u4f9d\u8d56\u6280\u672f\u65b0\u6e20\u9053\u3001\u5927\u6570\u636e\u4e0e\u6570\u636e\u5206\u6790\u6765\u5b9e\u73b0\u5feb\u901f\u6d4b\u8bd5\u4ea7\u54c1\u5f00\u53d1\u53ca\u8425\u9500\u7684\u65b0\u60f3\u6cd5\uff0c\u5e76\u5229\u7528\u7528\u6237\u884c\u4e3a\u6570\u636e\u9a8c\u8bc1\u6216\u5bfb\u6c42\u6f14\u8fdb\u7684\u79d1\u5b66\u65b9\u6cd5\u3002<\/p>\n<p>\u5b98\u65b9\u8bed\u8a00\uff1a\u589e\u957f\u9ed1\u5ba2\u662f\u4e00\u7fa4\u4ee5\u6570\u636e\u9a71\u52a8\u8425\u9500\u3001\u4ee5\u5e02\u573a\u6307\u5bfc\u4ea7\u54c1\uff0c\u901a\u8fc7\u6280\u672f\u5316\u624b\u6bb5\u8d2f\u5f7b\u589e\u957f\u76ee\u6807\u7684\u4eba\u3002\u4ed6\u4eec\u901a\u5e38\u65e2\u4e86\u89e3\u6280\u672f\uff0c\u53c8\u6df1\u8c19\u7528\u6237\u5fc3\u7406\uff0c\u64c5\u957f\u53d1\u6325\u521b\u610f\u3001\u7ed5\u8fc7\u9650\u5236\uff0c\u901a\u8fc7\u4f4e\u6210\u672c\u7684\u624b\u6bb5\u89e3\u51b3\u521d\u521b\u516c\u53f8\u4ea7\u54c1\u65e9\u671f\u7684\u589e\u957f\u95ee\u9898\u3002<\/p>\n<p>\u9ed1\u5ba2\u589e\u957f\u672f\u662f\u5728\u4e0d\u540c\u9636\u6bb5\uff0c\u6839\u636e\u7528\u6237\u53c2\u4e0e\u884c\u4e3a\u7684\u6df1\u5ea6\u548c\u7c7b\u578b\uff0c\u5c06\u589e\u957f\u76ee\u6807\u62c6\u5206\u5e76\u4e0d\u65ad\u8fed\u4ee3\u4f18\u5316\u7684\u65b9\u6cd5\u8bba\uff0c\u7b80\u8981\u6982\u62ec\u4e3a\u201c<a href=\"https:\/\/www.growthhk.cn\/?s=AARRR\">AARRR<\/a>\u201d\u8f6c\u5316\u6f0f\u6597\u6a21\u578b\uff0c\u5373\u8457\u540d\u7684\u6d77\u76d7\u6a21\u578b\uff0c\u662f\u589e\u957f\u9ed1\u5ba2\u65b9\u6cd5\u8bba\u91cc\u6700\u4e3a\u57fa\u7840\u6027\u7684\u6a21\u578b\u4e4b\u4e00\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-10997\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u9ed1\u5ba2\u589e\u957f\u672f-600x373.png\" alt=\"\" width=\"600\" height=\"373\" \/><\/p>\n<p><span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/aarrr\" title=\"AARRR\" target=\"_blank\">AARRR<\/a><\/span> \u662f\u83b7\u53d6\uff08Acquisition\uff09\u3001\u6fc0\u6d3b\uff08Activation\uff09\u3001\u7559\u5b58\uff08Retention\uff09\u3001\u76c8\u5229\uff08Revenue\uff09\u3001\u63a8\u8350\uff08Referral\uff09 \u8fd9\u4e94\u4e2a\u5355\u8bcd\u7684\u7f29\u5199\uff0c\u5206\u522b\u5bf9\u5e94\u7740\u4e00\u6b3e\u4ea7\u54c1\u7528\u6237\u751f\u547d\u5468\u671f\u4e2d\u7684 5 \u4e2a\u91cd\u8981\u73af\u8282\u3002\u4e4b\u6240\u4ee5\u53c8\u53eb\u6d77\u76d7\u6a21\u578b\uff0c\u662f\u56e0\u4e3a\u7f8e\u56fd\u4fda\u8bed\u91cc\u6d77\u76d7\u4eec\u5f88\u559c\u6b22\u8bf4 \u201cArrgh\u201d \u8fd9\u4e2a\u8bcd\uff0c\u548c AARRR \u7684\u53d1\u97f3\u76f8\u540c\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-10998\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/AARRR-2.png\" alt=\"\" width=\"582\" height=\"257\" \/><\/p>\n<h3>\u4e00.\u589e\u957f\u9ed1\u5ba2\u7684\u65b9\u6cd5\u8bba<\/h3>\n<p><strong>1\u3001\u521b\u5efa\u8de8\u90e8\u95e8\u5408\u4f5c\u7684\u589e\u957f\u56e2\u961f<\/strong><\/p>\n<p>\u589e\u957f\u56e2\u961f\u7684\u6210\u5458\u9700\u8981\u5305\u62ec\u589e\u957f\u8d1f\u8d23\u4eba\u3001\u4ea7\u54c1\u7ecf\u7406\u3001\u8f6f\u4ef6\u5de5\u7a0b\u5e08\u3001\u8425\u9500\u4e13\u5458\u3001\u6570\u636e\u5206\u6790\u5e08\u7b49\u5404\u53f8\u5176\u804c\u3002<\/p>\n<p>\u589e\u957f\u8d1f\u8d23\u4eba\u2014\u2014\u786e\u5b9a\u5b9e\u9a8c\u7684\u6d41\u7a0b\u548c\u8282\u594f\uff1b\u76d1\u6d4b\u56e2\u961f\u662f\u5426\u5b8c\u6210\u76ee\u6807\uff1b\u9009\u5b9a\u6838\u5fc3\u5173\u6ce8\u70b9\u4ee5\u53ca\u56e2\u961f\u7684\u5de5\u4f5c\u76ee\u6807\u548c\u65f6\u95f4\u8868\uff1b\u786e\u4fdd\u56e2\u961f\u91c7\u7528\u9002\u5408\u65e2\u5b9a\u7684\u589e\u957f\u76ee\u6807\u7684\u6307\u6807\u6765\u8861\u91cf\u5e76\u6539\u8fdb\u7ed3\u679c\u3002<\/p>\n<p>\u4ea7\u54c1\u7ecf\u7406\u2014\u2014\u8d1f\u8d23\u76d1\u7763\u4ea7\u54c1\u53ca\u5176\u529f\u80fd\u7684\u5b9e\u73b0\u8fc7\u7a0b\u3002<\/p>\n<p>\u8f6f\u4ef6\u5de5\u7a0b\u5e08\u2014\u2014\u786e\u5b9a\u5b9e\u9a8c\u7684\u6d41\u7a0b\u548c\u8282\u594f\uff1b\u4e3a\u589e\u957f\u56e2\u961f\u63d0\u4f9b\u5fc5\u8981\u7684\u6280\u672f\u652f\u6301\u3002<\/p>\n<p>\u8425\u9500\u4e13\u5458\u2014\u2014\u901a\u8fc7\u4e0d\u540c\u7684\u8425\u9500\u65b9\u6cd5\u6765\u5e2e\u52a9\u56e2\u961f\u5b8c\u6210\u7528\u6237\u83b7\u53d6\u3001\u7559\u5b58\u548c\u53d8\u73b0\u3002<\/p>\n<p>\u6570\u636e\u5206\u6790\u5e08\u2014\u2014\u61c2\u5f97\u5982\u4f55\u83b7\u53d6\u4e0d\u540c\u6765\u6e90\u7684\u5ba2\u6237\u548c\u4e1a\u52a1\u6570\u636e\u5e76\u5c06\u8fd9\u4e9b\u6570\u636e\u7ed3\u5408\u8d77\u6765\u5206\u6790\u7528\u6237\u884c\u4e3a\uff1b\u61c2\u5f97\u5982\u4f55\u786e\u4fdd\u8bd5\u9a8c\u7684\u8bbe\u8ba1\u4e25\u5bc6\u5e76\u4e14\u5728\u7edf\u8ba1\u4e0a\u6709\u6548\u3002<\/p>\n<p>\u4ea7\u54c1\u8bbe\u8ba1\u5e08\u2014\u2014\u4e13\u4e1a\u7684\u4ea7\u54c1\u8bbe\u8ba1\u4eba\u5458\uff0c\u80fd\u591f\u5728\u7528\u6237\u5fc3\u7406\u3001\u754c\u9762\u8bbe\u8ba1\u548c\u7528\u6237\u8c03\u7814\u6280\u5de7\u65b9\u9762\u63d0\u4f9b\u91cd\u8981\u89c1\u89e3\u3002<\/p>\n<p>\u5176\u4ed6\u5fc5\u8981\u7684\u652f\u6301\u2014\u2014\u589e\u957f\u5de5\u4f5c\u5fc5\u987b\u83b7\u5f97\u9ad8\u5c42\u7684\u5f3a\u529b\u652f\u6301\uff1b\u56e2\u961f\u8d1f\u8d23\u4eba\u5fc5\u987b\u62e5\u6709\u5411\u516c\u53f8\u9ad8\u5c42\u76f4\u63a5\u6c47\u62a5\u5de5\u4f5c\u7684\u5236\u5ea6\u548c\u6e20\u9053\u3002<\/p>\n<p>\u521b\u4e1a\u516c\u53f8\u7684\u589e\u957f\u56e2\u961f\u4e2d\u4e0d\u540c\u9886\u57df\u7684\u4eba\u5458\u6784\u6210\u53ef\u4ee5\u53ea\u6709\u4e00\u4e2a\uff0c\u751a\u81f3\u56e2\u961f\u53ea\u6709\u51e0\u4e2a\u4eba\u3002\u5de5\u4f5c\u8303\u7574\u4e5f\u6bd4\u8f83\u5bbd\u6cdb\uff0c\u4ee5\u516c\u53f8\u9636\u6bb5\u6027\u76ee\u6807\u4e3a\u51c6\u3002<\/p>\n<p><strong>2\u3001\u786e\u4fdd\u4ea7\u54c1\u672c\u8eab\u662f\u4e2a\u597d\u4ea7\u54c1<\/strong><\/p>\n<p>\u4e0d\u53ef\u6216\u7f3a\u6027\u8c03\u67e5<\/p>\n<p>\u6709\u53e5\u8bdd\u8bf4\u201c\u589e\u957f\u9ed1\u5ba2\u5c31\u50cf\u4e00\u4e2a\u653e\u5927\u955c\u3002\u5982\u679c\u4f60\u6709\u4e00\u9897\u5c0f\u800c\u73b2\u73d1\u7684\u94bb\u77f3\uff0c\u4f60\u628a\u5b83\u653e\u5728\u653e\u5927\u955c\u4e0b\uff0c\u5b83\u7684\u5149\u5f69\u4f1a\u88ab\u653e\u5927\uff0c\u4f46\u4f60\u8981\u653e\u4e00\u5757\u7caa\u4fbf\uff0c\u518d\u600e\u4e48\u653e\u5927\uff0c\u90a3\u4e5f\u53ea\u662f\u4e00\u5757\u7caa\u4fbf\u3002\u201d<\/p>\n<p>\u8fdb\u884c\u589e\u957f\u9ed1\u5ba2\u8fd0\u4f5c\u6709\u4e00\u4e2a\u5fc5\u8981\u7684\u524d\u63d0\u2014\u2014\u4fdd\u8bc1\u4f60\u7684\u4ea7\u54c1\u7684\u786e\u662f\u4e2a\u597d\u4ea7\u54c1\uff0c\u7684\u786e\u5bf9\u7528\u6237\u6709\u7528\u3002\u64cd\u4f5c\u65b9\u6848\u662f\u5bf9\u7528\u6237\u53d1\u653e\u4ea7\u54c1\u4e0d\u53ef\u6216\u7f3a\u6027\u95ee\u5377\uff0c\u6536\u96c6\u7528\u6237\u53cd\u9988\u3002\u90a3\u4e48\u5177\u4f53\u6211\u4eec\u8be5\u600e\u4e48\u505a\u5462\uff1f\u8fd9\u662f\u4e00\u4e2a\u9762\u5bf9\u7528\u6237\u7684\u7b80\u5355\u8c03\u67e5\uff0c\u5b83\u4f1a\u4ece\u8fd9\u6837\u4e00\u4e2a\u95ee\u9898\u5f00\u59cb\uff1a<\/p>\n<p>\u5982\u679c\u8fd9\u4e2a\u4ea7\u54c1\u660e\u5929\u5c31\u65e0\u6cd5\u4f7f\u7528\u4e86\u4f60\u4f1a\u6709\u591a\u5931\u671b\uff1f<br \/>A.\u975e\u5e38\u5931\u671b\u3001B.\u6709\u4e00\u70b9\u5931\u671b\u3001C.\u4e0d\u5931\u671b\u3001D.\u4e0d\u9002\u7528\u2014\u2014\u5df2\u7ecf\u5f03\u7528\u4ea7\u54c1<\/p>\n<p>\u5bf9\u8fd9\u4e2a\u95ee\u9898\u7684\u8c03\u67e5\u7ed3\u679c\u7684\u89e3\u8bfb\u4e5f\u5341\u5206\u7b80\u5355\u3002<\/p>\n<p>\u5982\u679c\u226540%\u7528\u6237\u9009\u62e9\u4e86\u201c\u975e\u5e38\u5931\u671b\u201d\uff0c\u90a3\u8bf4\u660e\u8fd9\u6b3e\u4ea7\u54c1\u5df2\u7ecf\u83b7\u5f97\u4e86\u8db3\u591f\u7684\u4e0d\u53ef\u6216\u7f3a\u6027\uff0c\u56e2\u961f\u5df2\u7ecf\u5177\u5907\u4e86\u5168\u529b\u9a71\u52a8\u589e\u957f\u7684\u6761\u4ef6\u4e86\u3002\u5bf9\u4e8e\u8fbe\u4e0d\u523040%\u8fd9\u4e2a\u95e8\u69db\u7684\u4ea7\u54c1\uff0c\u56e2\u961f\u5fc5\u987b\u5148\u627e\u5230\u53cd\u9988\u4e0d\u591f\u7406\u60f3\u7684\u539f\u56e0\u3002<\/p>\n<p>\u5982\u679c25%~40%\u7684\u53d7\u8bbf\u8005\u9009\u4e86\u201c\u975e\u5e38\u5931\u671b\u201d\uff0c\u90a3\u4e48\u53ef\u80fd\u53ea\u9700\u8981\u5bf9\u4ea7\u54c1\u505a\u4e00\u4e9b\u5fae\u8c03\uff0c\u6216\u8005\u8c03\u6574\u63cf\u8ff0\u4ea7\u54c1\u7684\u8425\u9500\u8bed\u8a00\u7b49\u3002<\/p>\n<p>\u5982\u679c\u201c\u975e\u5e38\u5931\u671b\u201d\u7684\u56de\u590d\u4e0d\u523025%\uff0c\u90a3\u4e48\u53ef\u80fd\u76ee\u524d\u7684\u7528\u6237\u5e76\u4e0d\u9002\u5408\u4f60\u7684\u4ea7\u54c1\uff0c\u6216\u8005\u4f60\u7684\u4ea7\u54c1\u9700\u8981\u66f4\u5177\u5b9e\u8d28\u6027\u7684\u5f00\u53d1\uff0c\u518d\u6765\u8c08\u589e\u957f\u9ed1\u5ba2\u7684\u4e8b\u60c5\u3002<\/p>\n<p>\u7528\u6237\u7559\u5b58\u7387\u8c03\u67e5<\/p>\n<p>\u53e6\u4e00\u9879\u5e2e\u52a9\u4f60\u68c0\u6d4b\u4f60\u7684\u4ea7\u54c1\u662f\u5426\u9002\u5408\u5c55\u5f00\u589e\u957f\u9ed1\u5ba2\u653b\u7565\u7684\uff0c\u5c31\u662f\u7528\u6237\u7559\u5b58\u7387\u8c03\u67e5\u3002<\/p>\n<p>\u67e5\u770b\u7528\u6237\u7559\u5b58\u7387\uff0c\u4e5f\u5c31\u662f\u5728\u4e00\u5b9a\u65f6\u95f4\u5185\u7ee7\u7eed\u4f7f\u7528\u4ea7\u54c1\u6216\u8005\u4ed8\u8d39\u4f7f\u7528\u4ea7\u54c1\u7684\u7528\u6237\u6bd4\u4f8b\u3002\u7531\u4e8e\u4e0d\u540c\u7c7b\u578b\u7684\u4e1a\u52a1\u548c\u4ea7\u54c1\u672c\u8eab\u7684\u7279\u70b9\u95ee\u9898\uff0c\u8fd9\u5e76\u6ca1\u6709\u7edf\u4e00\u7684\u6807\u51c6\uff0c\u6700\u597d\u662f\u80fd\u591f\u4ee5\u884c\u4e1a\u5185\u5177\u6709\u8db3\u591f\u53ef\u6bd4\u6027\u7684\u6210\u529f\u4ea7\u54c1\u7684\u6570\u636e\u4f5c\u4e3a\u4f60\u7684\u53c2\u8003\u57fa\u51c6\u3002<\/p>\n<p>\u90a3\u4e48\uff0c\u5982\u679c\u7ecf\u8fc7\u8fd9\u4e24\u9879\u8c03\u67e5\u7684\u68c0\u9a8c\uff0c\u6211\u4eec\u53d1\u73b0\u81ea\u5df1\u7684\u4ea7\u54c1\u5c1a\u4e0d\u5177\u6709\u4e0d\u53ef\u6216\u7f3a\u6027\uff0c\u90a3\u6211\u4eec\u600e\u4e48\u529e\uff1f\u7b54\u6848\u662f\uff0c\u8ba9\u5b83\u53d8\u6210\u4e0d\u53ef\u6216\u7f3a\u7684\u4ea7\u54c1\u3002<\/p>\n<p>\u627e\u5230\u554a\u54c8\u65f6\u523b<\/p>\n<p>\u554a\u54c8\u65f6\u523b\uff08Aha\uff01Moment\uff09\uff0c\u662f\u6700\u6210\u529f\u7684\u521b\u4e1a\u516c\u53f8\u91cc\u7684\u63a8\u5e7f\u56e2\u961f\u7528\u6765\u5b9a\u4e49\u4e00\u4e2a\u7528\u6237\u53d8\u6210\u6d3b\u8dc3\u7528\u6237\u7684\u65f6\u523b\u2014\u2014\u7528\u6237\u5728\u8fd9\u4e2a\u65f6\u523b\u53d1\u73b0\u4e86\u4f60\u7684\u4ea7\u54c1\u5bf9\u4ed6\u7684\u771f\u6b63\u4ef7\u503c\uff0c\u4ece\u800c\u53d8\u6210\u6d3b\u8dc3\u7528\u6237\u7684\u65f6\u523b\uff0c\u5c31\u53eb\u554a\u54c8\u65f6\u523b\u3002<\/p>\n<p>\u5728\u5f00\u59cb\u589e\u957f\u4e4b\u524d\uff0c\u4f60\u9700\u8981\u627e\u5230\u4ea7\u54c1\u6216\u670d\u52a1\u4ee4\u7528\u6237\u773c\u524d\u4e00\u4eae\u3001\u7b2c\u4e00\u6b21\u53d1\u73b0\u4ea7\u54c1\u6216\u670d\u52a1\u5bf9\u81ea\u5df1\u7684\u4ef7\u503c\u7684\u201c\u554a\u54c8\u65f6\u523b\u201d\u3002\u5982\u679c\u627e\u4e0d\u5230\u6700\u5408\u9002\u7684\u554a\u54c8\u65f6\u523b\uff0c\u4f60\u9700\u8981\u91c7\u7528\u5206\u6790\u624b\u6bb5\u627e\u51fa\u201c\u554a\u54c8\u65f6\u523b\u201d\u6ca1\u6709\u5b9e\u73b0\u7684\u539f\u56e0\u4ee5\u53ca\u89e3\u51b3\u65b9\u6848\u3002\u6bd4\u5982\uff0c\u5f00\u5c55\u66f4\u591a\u7684\u5ba2\u6237\u8c03\u67e5\uff0c\u5305\u62ec\u91c7\u8bbf\u548c\u5b9e\u5730\u8c03\u7814\u3001\u771f\u6b63\u4e0e\u5ba2\u6237\u548c\u6f5c\u5728\u5ba2\u6237\u4ea4\u8c08\u3001\u9488\u5bf9\u4ea7\u54c1\u6539\u52a8\u548c\u4fe1\u606f\u4f20\u8fbe\u8fdb\u884c\u9ad8\u6548\u8bd5\u9a8c\u7b49\u7b49\u3002<\/p>\n<p><strong>3\u3001\u786e\u5b9a\u589e\u957f\u6760\u6746\u4e0e<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/OMTM\" target=\"_blank\" title=\"\u5317\u6781\u661f\u6307\u6807\">\u5317\u6781\u661f\u6307\u6807<\/a><\/span><\/strong><\/p>\n<p>\u589e\u957f\u9ed1\u5ba2\u9700\u8981\u6839\u636e\u81ea\u5df1\u4f01\u4e1a\u7684\u884c\u4e1a\u4e0e\u7279\u70b9\u627e\u51fa\u4e0e\u589e\u957f\u76f8\u5173\u7684\u6240\u6709\u5173\u952e\u56e0\u7d20\uff0c\u521b\u5efa\u5c5e\u4e8e\u4ea7\u54c1\u7684\u589e\u957f\u516c\u5f0f\u3002\u6bd4\u5982\u6613\u8d1d\u516c\u53f8\u7684\u589e\u957f\u516c\u5f0f\u5c31\u662f\uff1a<\/p>\n<p>\u603b\u5546\u54c1\u589e\u957f\u6570\u91cf = \u53d1\u5e03\u7269\u54c1\u7684\u5356\u5bb6\u6570\u91cf * \u53d1\u5e03\u7269\u54c1\u7684\u6570\u91cf * \u4e70\u5bb6\u6570\u91cf * \u6210\u529f\u4ea4\u6613\u6570\u91cf<\/p>\n<p>\u589e\u957f\u9ed1\u5ba2\u9700\u8981\u660e\u786e\u589e\u957f\u6760\u6746\uff0c\u660e\u786e\u9700\u8981\u4f55\u79cd\u7c7b\u578b\u7684\u589e\u957f\u4ee5\u53ca\u83b7\u5f97\u8fd9\u79cd\u589e\u957f\u9700\u8981\u4f55\u79cd\u6760\u6746\u3002\u5206\u6790\u6240\u6709\u4e0e\u589e\u957f\u76f8\u5173\u7684\u5173\u952e\u56e0\u7d20\u4e2d\uff0c\u6700\u80fd\u591f\u53cd\u5e94\u4ea7\u54c1\u4e0d\u53ef\u6216\u7f3a\u4f53\u9a8c\u7684\u5b9e\u73b0\u60c5\u51b5\uff0c\u5e76\u5c06\u5176\u8bbe\u4e3a\u5317\u6781\u661f\u6307\u6807\u3002\u968f\u7740\u4ea7\u54c1\u53d1\u5c55\u9636\u6bb5\u4e0d\u540c\uff0c\u5317\u6781\u661f\u6307\u6807\u4e5f\u4f1a\u4e0d\u540c\u3002\u589e\u957f\u56e2\u961f\u5e94\u8be5\u65f6\u523b\u5173\u6ce8\u5317\u6781\u661f\u6307\u6807\u7684\u6570\u636e\u53d8\u5316\u4ee5\u786e\u4fdd\u56e2\u961f\u662f\u5426\u504f\u79bb\u589e\u957f\u65b9\u5411\u3002<\/p>\n<p>\u4e0b\u4e00\u6b65\uff0c\u6574\u5408\u6570\u636e\u8d44\u6e90\uff0c\u5efa\u7acb\u7edf\u4e00\u7684\u6570\u636e\u4ed3\u5e93\uff0c\u6536\u96c6\u6570\u636e\u5e76\u9002\u5f53\u5206\u6790\uff0c\u8ddf\u8e2a\u6bcf\u4e2a\u7528\u6237\u4ece\u7b2c\u4e00\u6b21\u8bbf\u95ee\u5230\u7ecf\u5386\u201c\u554a\u54c8\u65f6\u523b\u201d\u6216\u8005\u5230\u5f03\u7528\u4ea7\u54c1\u7684\u6574\u4e2a\u8fc7\u7a0b\u3002\u4f46\u662f\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u6570\u636e\u4e0d\u662f\u552f\u4e00\uff0c\u6709\u4e9b\u65f6\u5019\uff0c\u6bd4\u8d77\u5b9a\u91cf\u5206\u6790\uff0c\u5b9a\u6027\u5206\u6790\u540c\u6837\u91cd\u8981\u3002<\/p>\n<p><strong>4\u3001\u8fdb\u5165\u5feb\u8282\u594f\u8bd5\u9a8c\u7684PDCA\u5faa\u73af<\/strong><\/p>\n<ul>\n<li>\u5236\u5b9a\u4e25\u683c\u800c\u79d1\u5b66\u7684\u8bd5\u9a8c\u6d41\u7a0b\uff0c\u8bd5\u9a8c\u6d41\u7a0b\u9700\u8981\u4fdd\u8bc1\uff1a\u8fd0\u884c\u6d41\u7545\u3001\u8bd5\u9a8c\u60f3\u6cd5\u50a8\u5907\u5145\u8db3\u3001\u8bd5\u9a8c\u4f18\u5148\u7ea7\u6392\u5b9a\u9ad8\u6548\u3001\u53ef\u5feb\u8282\u594f\u8bd5\u9a8c\u3002<\/li>\n<li>\u8bd5\u9a8c\u60f3\u6cd5\u7684\u50a8\u5907\u2014\u2014\u8bd5\u9a8c\u60f3\u6cd5\u5e94\u5305\u542b\uff1a\u60f3\u6cd5\u540d\u79f0\u3001\u60f3\u6cd5\u63cf\u8ff0\u3001\u5047\u8bbe\u3001\u5f85\u6d4b\u6307\u6807\u3002\u60f3\u6cd5\u63d0\u4ea4\u9700\u8981\u6839\u636eICE\u8bc4\u5206\u4f53\u7cfb\u5bf9\u60f3\u6cd5\u8bc4\u5206\u3002<\/li>\n<li>\u8bd5\u9a8c\u8282\u594f\u56fa\u5b9a\u2014\u2014\u4ee5\u6bcf1-2\u5468\u5b8c\u62101\u6b21\u5faa\u73af\u3002<\/li>\n<li>\u589e\u957f\u4f1a\u8bae\u5468\u671f\u56fa\u5b9a\u2014\u2014\u6bcf\u5468\u53ec\u5f001\u5c0f\u65f6\u589e\u957f\u4f1a\u8bae\uff0c\u5ba1\u89c6\u8bd5\u9a8c\u7ed3\u679c\u5e76\u51b3\u5b9a\u4e0b\u4e00\u5468\u8981\u6267\u884c\u7684\u8bd5\u9a8c\u3002<\/li>\n<\/ul>\n<h3>\u4e8c.\u5173\u4e8e\u7559\u5b58<\/h3>\n<p>\u6709\u5927\u4f6c\u91c7\u8bbf\u4e86\u5168\u4e16\u754c\u5404\u5730\u7684 9 \u4f4d\u9876\u7ea7\u589e\u957f\u9ed1\u5ba2\uff0c\u5176\u4e2d\u65e2\u6709\u7845\u8c37\u548c\u6b27\u6d32\u72ec\u89d2\u517d\u7684\u589e\u957f\u8d1f\u8d23\u4eba\uff0c\u4e5f\u6709\u4e2d\u56fd\u73b0\u8c61\u7ea7\u5e94\u7528\u7684\u589e\u957f\u8d1f\u8d23\u4eba\u3002<\/p>\n<p><strong>1.\u7559\u5b58-\u6700\u53d7\u6b22\u8fce\u7684\u589e\u957f\u6760\u6746<\/strong><\/p>\n<p>\u5728\u91c7\u8bbf\u91cc\uff0c\u6709\u4e00\u4e2a\u6bcf\u4f4d\u589e\u957f\u9ed1\u5ba2\u90fd\u9700\u8981\u56de\u7b54\u7684\u95ee\u9898\uff0c\u90a3\u5c31\u662f\uff1a<\/p>\n<p>\u5728 AARRR \u6d77\u76d7\u6a21\u578b\u91cc\uff0c\u4f60\u6700\u559c\u6b22\u7684\u589e\u957f\u6760\u6746\u662f\u4ec0\u4e48\uff1f<\/p>\n<p>\u8fd9\u4e2a\u95ee\u9898\u7684\u521d\u8877\uff0c\u5c31\u662f\u5e0c\u671b\u4ece\u8fd9\u4e9b\u589e\u957f\u9ed1\u5ba2\u7684\u4e2a\u4eba\u504f\u597d\u5165\u624b\uff0c\u4e86\u89e3\u4ed6\u4eec\u7ed9\u51fa\u8fd9\u4e2a\u6760\u6746\u7684\u539f\u56e0\uff1a\u662f\u56e0\u4e3a\u8fd9\u4e2a\u589e\u957f\u6760\u6746\u5bb9\u6613\u88ab\u5927\u5bb6\u5ffd\u7565\uff1f\u7279\u522b\u6709\u610f\u601d\uff1f\u6216\u8005\u6709\u4e00\u4e9b\u524d\u6cbf\u7684\u505a\u6cd5\u4e0d\u4e3a\u4eba\u77e5\uff1f\u8fd9\u4e5f\u662f\u589e\u957f\u601d\u7ef4\u7684\u7cbe\u9ad3\u6240\u5728\uff0c\u4e00\u65f6\u7684\u6280\u5de7\u603b\u662f\u5bb9\u6613\u8fc7\u65f6\uff0c\u4f46\u80cc\u540e\u7684\u903b\u8f91\u548c\u601d\u8003\u5374\u6709\u7740\u957f\u4e45\u7684\u666e\u9002\u4ef7\u503c\u3002<\/p>\n<p>\u7b54\u6848\u7684\u5206\u5e03\u5982\u4e0b\uff0c\u7528\u6237\u7559\u5b58\u83b7\u5f97\u7968\u6570\u6700\u591a\uff0c\u6392\u5728\u7b2c\u4e00\uff0c\u7528\u6237\u83b7\u53d6\u7d27\u968f\u5176\u540e\uff0c\u7528\u6237\u63a8\u8350\u83b7\u5f97\u4e00\u7968\uff0c\u8fd8\u6709\u4e00\u4f4d\u5f3a\u8c03\u589e\u957f\u9ed1\u5ba2\u5f53\u7136\u662f\u54ea\u91cc\u6709\u673a\u4f1a\u5c31\u6700\u7231\u54ea\u91cc\uff0c\u6beb\u4e0d\u504f\u5fc3\uff1a\uff09<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-10999\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u7528\u6237\u7559\u5b58\u83b7\u5f97\u7968\u6570\u6700\u591a\uff0c\u6392\u5728\u7b2c\u4e00-600x322.png\" alt=\"\" width=\"600\" height=\"322\" \/><\/p>\n<p>\u5176\u5b9e\uff0c\u7528\u6237\u7559\u5b58\u83b7\u5f97\u7b2c\u4e00\u540d\uff0c\u5f88\u591a\u4eba\u53ef\u80fd\u89c9\u5f97\u51fa\u4e4e\u610f\u6599\uff0c\u5bf9\u6211\u800c\u8a00\u5374\u662f\u610f\u6599\u4e4b\u4e2d\u3002<\/p>\n<p>\u7a0d\u5fae\u505a\u4e86\u4e00\u6bb5\u65f6\u95f4\u589e\u957f\u7684\u4eba\uff0c\u90fd\u4f1a\u610f\u8bc6\u5230\u7528\u6237\u83b7\u53d6\u5728\u4e00\u5b9a\u7a0b\u5ea6\u4e0a\u662f\u53ef\u4ee5\u82b1\u94b1\u4e70\u6765\u7684\uff0c\u53ea\u8981\u4f60\u6709\u9884\u7b97\uff0c\u4f60\u603b\u662f\u53ef\u4ee5\u901a\u8fc7\u4ed8\u8d39\u6e20\u9053\u6216\u8865\u8d34\u7684\u5f62\u5f0f\u62c9\u6765\u65b0\u7528\u6237\uff0c\u5f53\u7136\u5728\u8d70\u91cf\u7684\u540c\u65f6\uff0c\u4e5f\u9700\u8981\u8003\u8651\u6295\u8d44\u56de\u62a5\u7387\u548c\u7528\u6237\u8d28\u91cf\uff0c\u8fd9\u5c31\u662f\u7528\u6237\u83b7\u53d6\u7684\u827a\u672f\u6240\u5728\u3002\u5f53\u7136\u7528\u6237\u83b7\u53d6\u4e5f\u662f\u5341\u5206\u5173\u952e\u7684\uff0c\u56e0\u4e3a\u4f60\u9700\u8981\u4e00\u4e2a\u6e90\u5934\uff0c\u7ed9\u4f60\u6301\u7eed\u4e0d\u65ad\u5730\u63d0\u4f9b\u65b0\u7528\u6237\uff0c\u8981\u4e0d\u7136\u589e\u957f\u65e0\u4ece\u8c08\u8d77\u3002<\/p>\n<p>\u4f46\u662f\u5957\u7528\u4e00\u53e5\u91d1\u53e5\uff1a\u94b1\u4e70\u7684\u6765\u7528\u6237\uff0c\u5374\u4e70\u4e0d\u6765\u7559\u5b58 \u3002<\/p>\n<p>\u7528\u6237\u7559\u5b58\u51e0\u4e4e\u662f\u5bf9\u4e00\u4e2a\u4ea7\u54c1\u7684\u7ec8\u6781\u68c0\u9a8c\u3002\u7528\u6237\u4f7f\u7528\u4e86\u4ea7\u54c1\u4e4b\u540e\u4f1a\u4e0d\u4f1a\u7559\u4e0b\u6765\uff0c\u5f88\u5927\u7a0b\u5ea6\u4e0a\u53d6\u51b3\u4e8e\u8fd9\u4e2a\u4ea7\u54c1\u662f\u5426\u89e3\u51b3\u4e86\u4e00\u4e2a\u8feb\u5207\u7684\u672a\u6ee1\u8db3\u7684\u9700\u6c42\uff1a\u5982\u679c\u4e00\u4e2a\u4ea7\u54c1\u662f\u6240\u8c13\u7684\u201c\u7ef4\u4ed6\u547d\u201d\u578b\u4ea7\u54c1\uff0c\u5bf9\u7528\u6237\u6765\u8bf4\u53ef\u6709\u53ef\u65e0\uff0c\u90a3\u4e48\u7559\u5b58\u505a\u8d77\u6765\u4e00\u822c\u5c31\u6bd4\u8f83\u56f0\u96be\uff1b\u5982\u679c\u4e00\u4e2a\u4ea7\u54c1\u662f\u201c\u6b62\u75db\u4e38\u201d\u578b\u4ea7\u54c1\uff0c\u7528\u6237\u975e\u5b83\u4e0d\u53ef\uff0c\u90a3\u7528\u6237\u5929\u7136\u7684\u7559\u5b58\u7387\u5c31\u4e0d\u4f1a\u5dee\u3002<\/p>\n<p><strong>2.\u7559\u5b58:\u5f3a\u5927\u7684\u590d\u5229\u6548\u5e94<\/strong><\/p>\n<p>\u4e8b\u5b9e\u4e0a\uff0c\u5728\u516c\u53f8\u521d\u521b\u671f\uff0c\u7528\u6237\u7684\u5929\u7136\u7559\u5b58\u7387\u662f\u8861\u91cf\u4ea7\u54c1\u662f\u5426\u8fbe\u5230\u4ea7\u54c1-\u5e02\u573a\u5951\u5408\u7684\u6700\u4f73\u91cf\u5316\u6807\u51c6\uff0c\u7845\u8c37\u8457\u540d\u65e9\u671f\u5b75\u5316\u5668 YC 2017 \u5e74\u53d1\u5e03\u7684\u589e\u957f\u6307\u5357\u4e2d\uff0c\u5c31\u7f57\u5217\u4e86\u4e0d\u540c\u884c\u4e1a\u5728\u5f00\u59cb\u5927\u89c4\u6a21\u6295\u5165\u5efa\u8bbe\u589e\u957f\u56e2\u961f\u4e4b\u524d\uff0c\u5e94\u8be5\u8fbe\u5230\u7684\u7559\u5b58\u7387\u6307\u6807\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11000\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5f3a\u5927\u7684\u590d\u5229\u6548\u5e94-600x291.png\" alt=\"\" width=\"600\" height=\"291\" \/><\/p>\n<p>\u5728\u4ea7\u54c1\u6d4b\u8bd5\u671f\uff0c\u63a8\u8350\u7684\u505a\u6cd5\u662f\u83b7\u53d6\u5c11\u91cf\u65b0\u7528\u6237\uff0c\u7136\u540e\u8fdb\u884c\u5927\u91cf\u6d4b\u8bd5\u548c\u4f18\u5316\uff0c\u5c06\u7559\u5b58\u7387\u6539\u5584\u5230\u4e00\u5b9a\u7a0b\u5ea6\u540e\u518d\u5927\u89c4\u6a21\u5f00\u653e\u7ed9\u65b0\u7528\u6237\uff1b\u56e0\u4e3a\u6ca1\u6709\u597d\u7684\u7559\u5b58\u7387\uff0c\u5c31\u8d38\u7136\u5f00\u59cb\u5927\u89c4\u6a21\u62c9\u65b0\uff0c\u4e00\u662f\u6027\u4ef7\u6bd4\u4f4e\uff0c\u5f88\u591a\u7528\u6237\u62c9\u8fdb\u6765\u4f1a\u6d41\u5931\u6389\uff0c\u76f8\u5f53\u4e8e\u767d\u82b1\u94b1\uff1b\u4e8c\u662f\u65b0\u7528\u6237\u7684\u6d8c\u5165\u4f1a\u8ba9\u516c\u53f8\u589e\u957f\u66f2\u7ebf\u6682\u65f6\u770b\u8d77\u6765\u5f88\u597d\u770b\uff0c\u5374\u63a9\u76d6\u4e86\u957f\u671f\u6301\u7eed\u589e\u957f\u7684\u9690\u60a3\u3002<\/p>\n<p>\u7559\u5b58\u5982\u540c\u94f6\u884c\u5229\u606f\u4e00\u6837\uff0c\u6709\u7740\u5f3a\u5927\u7684\u590d\u5229\u6548\u5e94\uff0c\u5373\u4f7f\u662f\u5fae\u5c0f\u7684\u7559\u5b58\u7387\u5dee\u522b\uff0c\u7ecf\u8fc7\u4e00\u6bb5\u65f6\u95f4\uff0c\u4e5f\u53ef\u80fd\u610f\u5473\u7740\u5de8\u5927\u7684\u7528\u6237\u6570\u5dee\u522b\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11001\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u7559\u5b58\u5982\u540c\u94f6\u884c\u5229\u606f\u4e00\u6837-600x225.png\" alt=\"\" width=\"600\" height=\"225\" \/><\/p>\n<p>\u5047\u8bbe\u6709\u516c\u53f8 A \u548c\u516c\u53f8 B\uff0c\u90fd\u662f\u4ece\u96f6\u5f00\u59cb\uff0c\u516c\u53f8 A \u6bcf\u6708\u65b0\u589e 500 \u4e07\u7528\u6237\uff0c80% \u7684\u6708\u7559\u5b58\u7387\uff0c\u516c\u53f8 B \u6bcf\u6708\u65b0\u589e 250 \u4e07\u7528\u6237\uff0c95% \u7684\u6708\u7559\u5b58\u7387\uff1b6 \u4e2a\u6708\u4e4b\u540e\uff0c\u516c\u53f8 A \u7684\u7528\u6237\u6570\u8fd8\u662f\u9886\u5148\u4e8e\u516c\u53f8 B\uff1b\u4f46\u662f\u7ef4\u6301\u4e00\u5207\u53c2\u6570\u4e0d\u53d8\uff0c\u5230 3 \u5e74\u4e4b\u540e\uff0c\u516c\u53f8 B \u7684\u7528\u6237\u6570\u4f1a\u8fbe\u5230 4200 \u4e07\uff0c\u53cd\u8d85\u516c\u53f8 A \u7684 2500 \u4e07\uff0c\u8fd9\u5c31\u662f\u7559\u5b58\u7684\u590d\u5229\u6548\u5e94\u3002<\/p>\n<p>\u6b63\u662f\u56e0\u4e3a\u7528\u6237\u7559\u5b58\u7684\u590d\u5229\u6548\u5e94\uff0c\u7559\u5b58\u7684\u610f\u4e49\u7edd\u4e0d\u4ec5\u4ec5\u662f\u8ba9\u7528\u6237\u907f\u514d\u6d41\u5931\uff0c\u5b83\u5bf9\u589e\u957f\u7684\u5404\u4e2a\u65b9\u9762\u90fd\u6709\u6df1\u523b\u7684\u5f71\u54cd\uff0c\u53ef\u4ee5\u8bf4\u7559\u5b58\u662f\u51b3\u5b9a\u516c\u53f8\u6210\u8d25\u7684\u751f\u6b7b\u7ebf\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11002\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u7559\u5b58\u662f\u51b3\u5b9a\u516c\u53f8\u6210\u8d25\u7684\u751f\u6b7b\u7ebf-600x112.png\" alt=\"\" width=\"600\" height=\"112\" \/><\/p>\n<ul>\n<li>\u83b7\u53d6\uff1a\u597d\u7684\u7559\u5b58\u53ef\u4ee5\u4f7f\u5f97\u56e2\u961f\u6709\u9884\u7b97\u6d4b\u8bd5\u66f4\u591a\u66f4\u8d35\u7684\u589e\u957f\u6e20\u9053<\/li>\n<li>\u63a8\u8350\uff1a\u597d\u7684\u7559\u5b58\u5e26\u6765\u66f4\u591a\u5fe0\u5b9e\u7684\u8001\u7528\u6237\uff0c\u53ef\u4ee5\u63a8\u8350\u66f4\u591a\u7684\u65b0\u7528\u6237<\/li>\n<li>\u76c8\u5229\uff1a\u597d\u7684\u7559\u5b58\u53ef\u4ee5\u4f7f\u5f97\u7528\u6237\u4ed8\u8d39\u5468\u671f\u53d8\u957f\uff0c\u7528\u6237\u751f\u547d\u5468\u671f\u4ef7\u503c LTV \u5347\u9ad8<\/li>\n<\/ul>\n<p><strong>3.\u589e\u957f\u8d1f\u8d23\u4eba\u662f\u5982\u4f55\u7406\u89e3\u7559\u5b58\u7684\uff1f<\/strong><\/p>\n<p>\u5f53\u7136\uff0c\u6301\u8fd9\u4e2a\u89c2\u70b9\u7684\u589e\u957f\u9ed1\u5ba2\u4e0d\u6b62\u6211\u4e00\u4e2a\uff0c\u90a3\u4e48\u6295\u7968\u9009\u62e9\u201c\u7528\u6237\u7559\u5b58\u201d\u7684\u589e\u957f\u9ed1\u5ba2\u4eec\u662f\u600e\u4e48\u8bf4\u7684\u5462\uff1f<\/p>\n<p>3.1 \u97e9\u77e5\u767d\uff1a\u63a2\u63a2\u589e\u957f\u603b\u76d1<\/p>\n<p>\u6211\u6700\u559c\u6b22\u7559\u5b58\uff0c\u56e0\u4e3a\u4ee3\u8868\u7528\u6237\u771f\u6b63\u559c\u6b22\u4f60\u7684\u4ea7\u54c1\uff0c\u4e5f\u4f1a\u8ba9\u5176\u4ed6\u589e\u957f\u5de5\u4f5c\u66f4\u8f7b\u677e\u3002<\/p>\n<p>3.2 Andy Carvell\uff1aMobile Growth Stack \u4f5c\u8005\uff0c\u524d SoundCloud \u7559\u5b58\u8d1f\u8d23\u4eba<\/p>\n<p>\u6211\u6700\u559c\u6b22\u7559\u5b58\uff0c\u56e0\u4e3a\u7559\u5b58\u80fd\u5e26\u6765\u7684\u5f71\u54cd\u662f\u5de8\u5927\u7684\uff0c\u4e00\u822c\u6765\u8bf4\uff0c\u4e00\u4e2a\u516c\u53f8\u60f3\u8981\u8fdb\u5165\u771f\u6b63\u5927\u89c4\u6a21\u7684\u589e\u957f\uff0c\u5fc5\u987b\u8981\u6539\u5584\u7559\u5b58\u3002\u4f46\u662f\u5e02\u9762\u4e0a\u6ca1\u6709\u591a\u5c11\u516c\u53f8\u5bf9\u81ea\u5df1\u7684\u7559\u5b58\u6ee1\u610f\u7684\uff0c\u5c24\u5176\u5bf9\u4e8e\u79fb\u52a8\u5e94\u7528\u6765\u8bf4\uff0c\u7528\u6237\u9009\u62e9\u592a\u591a\u4e86\uff0c\u653e\u5f03\u4e00\u4e2a\u5e94\u7528\uff0c\u6216\u8005\u6362\u6210\u4e00\u4e2a\u65b0\u5e94\u7528\uff0c\u673a\u4f1a\u6210\u672c\u51e0\u4e4e\u4e3a\u96f6\uff0c\u6240\u4ee5\u628a\u7528\u6237\u7559\u5728\u5e94\u7528\u91cc\u662f\u5f88\u96be\u7684\u4e8b\u60c5\u3002<\/p>\n<p>\u83b7\u53d6\u7528\u6237\u662f\u4e00\u7801\u4e8b\uff0c\u4f46\u8ba9\u7528\u6237\u80fd\u591f\u6491\u8fc7\u7b2c\u4e00\u5929\uff0c\u7b2c\u4e8c\u5929\uff0c\u5df2\u7ecf\u4e0d\u5bb9\u6613\u4e86\uff0c\u66f4\u522b\u8bf4\u7b2c\u4e00\u4e2a\u6708\uff0c\u7b2c\u4e8c\u4e2a\u6708\u3002\u56e0\u6b64\uff0c\u7559\u5b58\u662f\u4e00\u4e2a\u5f88\u6709\u6311\u6218\u6027\u7684\u65b9\u5411\uff0c\u5f88\u590d\u6742\uff0c\u6307\u6807\u5f88\u96be\u79fb\u52a8\u3002\u4f46\u662f\u5373\u4f7f\u4f60\u53ea\u6539\u5584\u4e86\u7559\u5b58\u7387\u51e0\u4e2a\u767e\u5206\u70b9\uff0c\u5bf9\u589e\u957f\u90fd\u6709\u7740\u975e\u5e38\u663e\u8457\u7684\u5f71\u54cd\u3002<\/p>\n<p>3.3 Casey Winters\uff1a\u524d Pinterest \u589e\u957f\u56e2\u961f\u8d1f\u8d23\u4eba\uff0c\u73b0 Greylock \u7684\u5165\u9a7b\u589e\u957f\u987e\u95ee<\/p>\n<p>\u589e\u957f\u7684\u539f\u5219\u6c38\u8fdc\u662f\u54ea\u91cc\u6709\u673a\u4f1a\uff0c\u5c31\u53bb\u54ea\u91cc\u3002\u4f46\u6211\u4e2a\u4eba\u800c\u8a00\uff0c\u6700\u559c\u6b22\u7528\u6237\u7559\u5b58\uff0c\u56e0\u4e3a\u5b83\u7ed9\u4f60\u8db3\u591f\u7684\u81ea\u7531\u5ea6\uff0c\u8ba9\u4f60\u53bb\u641e\u660e\u767d\u4ea7\u54c1\u91cc\u5b58\u5728\u54ea\u4e9b\u969c\u788d\uff0c\u963b\u6b62\u7528\u6237\u4f53\u4f1a\u5230\u4ea7\u54c1\u4ef7\u503c\uff0c\u7136\u540e\u60f3\u529e\u6cd5\u53bb\u89e3\u51b3\u5b83\u4eec\u3002<\/p>\n<p>\u6211\u7b2c\u4e8c\u559c\u6b22\u7684\u65b9\u5411\u662f\u8f6c\u5316\u7387\u4f18\u5316\uff0c\u56e0\u4e3a\u5b83\u9700\u8981\u4f60\u65e2\u6709\u521b\u9020\u6027\uff0c\u53c8\u6709\u5f88\u5f3a\u7684\u6570\u636e\u5206\u6790\u80fd\u529b\uff0c\u4e5f\u53ef\u4ee5\u5229\u7528\u5b9a\u6027\u7814\u7a76\uff0c\u4ea7\u751f\u5404\u79cd\u75af\u72c2\u7684\u60f3\u6cd5\uff0c\u6709\u5f88\u591a\u65b9\u5411\u53ef\u4ee5\u5c1d\u8bd5\u3002\u5728\u7528\u6237\u83b7\u53d6\u91cc\u9762\uff0c\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u5f88\u6709\u8da3\uff0c\u56e0\u4e3a\u89c4\u5219\u4e00\u76f4\u5728\u53d8\uff0c\u4f60\u8981\u4e00\u76f4\u53bb\u7422\u78e8\u90a3\u4e9b\u7b97\u6cd5\uff0c\u7136\u540e\u627e\u5230\u6700\u4f18\u89e3\u3002\u4ed8\u8d39\u6e20\u9053\uff0c\u5bf9\u6211\u6765\u8bf4\u4e0d\u592a\u6709\u5438\u5f15\u529b\u7684\u4e00\u70b9\u662f\u5f88\u5feb\u4f1a\u8fbe\u5230\u6548\u7387\u74f6\u9888\uff0c\u7136\u540e\u8fd9\u4e2a\u6e38\u620f\u4e00\u5b9a\u7a0b\u5ea6\u4e0a\u5c31\u53d8\u6210\u4e86\u4e0d\u505c\u5730\u627e\u5230\u65b0\u7684\u6e20\u9053\u6765\u82b1\u94b1\u3002<\/p>\n<p>3.4 \u7f57\u9633\uff1aSquare \u589e\u957f\u7814\u53d1\u7ecf\u7406<\/p>\n<p>\u90a3\u5fc5\u7136\u662f\u7b2c\u4e00\u4e2a R\uff0c\u4e5f\u5c31\u662f\u7528\u6237\u7559\u5b58\u3002\u4e00\u4e2a\u4ea7\u54c1\uff0c\u5982\u679c\u7559\u5b58\u65b9\u9762\u4e0d\u5c3d\u5982\u4eba\u610f\uff0c\u90a3\u4e48\u83b7\u53d6\u5230\u7684\u7528\u6237\u5f88\u5927\u7a0b\u5ea6\u4e0a\u4f1a\u767d\u767d\u6d6a\u8d39\u6389\uff0cLTV \u4e5f\u4e0d\u4f1a\u975e\u5e38\u7406\u60f3\u3002\u53e6\u4e00\u65b9\u9762\uff0c\u5982\u679c\u6210\u529f\u7559\u4f4f\u4e86\u7528\u6237\uff0c\u4e4b\u540e\u7684\u4e24\u4e2a R\uff08revenue\uff0c\u548c referral \uff09\u4e5f\u90fd\u4f1a\u53d8\u5f97\u66f4\u5bb9\u6613\u89e3\u51b3\u3002<\/p>\n<p>\u5982\u679c\u589e\u957f\u56e2\u961f\u6253\u7b97\u63a5\u624b\u4e00\u4e2a\u4ea7\u54c1\u7684\u589e\u957f\u4efb\u52a1\uff0c\u6211\u7684\u5efa\u8bae\u662f\u9a6c\u4e0a\u53bb\u5206\u6790\u7528\u6237\u7559\u5b58\u6307\u6807\uff0c\u7136\u540e\u518d\u8003\u8651\u5176\u4ed6\u6b65\u9aa4\u7684\u4f18\u5316\u3002\u7559\u5b58\u7684\u597d\u574f\u4e3b\u8981\u662f\u4ea7\u54c1\u672c\u8eab\u51b3\u5b9a\u7684\uff0c\u4f46\u662f\u589e\u957f\u56e2\u961f\u5f88\u591a\u65f6\u5019\u4e5f\u80fd\u8d77\u5230\u76f8\u5f53\u5927\u7684\u4f5c\u7528\uff0c\u7279\u522b\u662f\u65e9\u671f\u7559\u5b58\uff08\u524d 14 \u5230 90 \u5929\uff0c\u5177\u4f53\u7684\u65f6\u95f4\u6bb5\u53d6\u51b3\u4e8e\u4ea7\u54c1\u672c\u8eab\u7684\u4f7f\u7528\u9891\u7387\uff09\u3002\u5f88\u591a\u65f6\u5019\uff0c\u53ea\u8981\u901a\u8fc7\u5404\u79cd\u6e20\u9053\uff0c\u6bd4\u5982\u90ae\u4ef6\uff0c\u77ed\u4fe1\uff0c\u751a\u81f3\u662f\u91cd\u65b0\u5b9a\u4f4d\u5e7f\u544a\uff0c\u53bb\u63d0\u9192\u4e00\u4e0b\u65e9\u671f\u6d41\u5931\u7684\u7528\u6237\uff0c\u5c31\u53ef\u80fd\u4f1a\u5bf9\u65e9\u671f\u7559\u5b58\u4ea7\u751f\u660e\u663e\u7684\u6b63\u9762\u5f71\u54cd\u3002<\/p>\n<p>\u589e\u957f\u5708\u91cc\u6709\u53e5\u8bdd\uff1a\u7528\u6237\u83b7\u53d6\u5f88\u91cd\u8981\uff0c\u4f46\u7559\u5b58\u624d\u662f\u6c38\u6052\u3002\u60f3\u8981\u957f\u671f\u6301\u7eed\u7684\u589e\u957f\uff0c\u7559\u5b58\u662f\u4f60\u5fc5\u987b\u653b\u514b\u7684\u4e00\u4e2a\u96be\u5173\uff0c\u800c\u4e14\u6c38\u8fdc\u6ca1\u6709 100% \u7684\u7559\u5b58\uff0c\u6240\u4ee5\u4f60\u6c38\u8fdc\u6709\u6539\u5584\u7684\u7a7a\u95f4\u3002\u540c\u65f6\u7559\u5b58\u4e5f\u662f\u4e00\u4e2a\u5fc5\u987b\u591a\u7ba1\u9f50\u4e0b\u624d\u80fd\u505a\u597d\u7684\u9886\u57df\uff0c\u9996\u5148\u4ea7\u54c1\u8981\u7ed9\u529b\uff0c\u4f46\u662f\u4ea7\u54c1\u5185\u90e8\u5404\u4e2a\u8def\u5f84\u529f\u80fd\u7684\u4f18\u5316\uff0c\u5916\u5728\u5524\u56de\u6e20\u9053\u7684\u4f7f\u7528\uff0c\u793e\u533a\uff0c\u5185\u5bb9\u7b49\u7b49\uff0c\u4e5f\u7ed9\u4e86\u589e\u957f\u9ed1\u5ba2\u4eec\u5f88\u5927\u7684\u53d1\u6325\u7a7a\u95f4\u3002<\/p>\n<h3>\u4e09\u3001\u589e\u957f\u9ed1\u5ba2\u7684\u5b9e\u6218\u6280\u5de7<\/h3>\n<p><strong>1\u3001\u56db\u79cd\u7c7b\u578b\u7684\u589e\u957f\u8bd5\u9a8c<\/strong><\/p>\n<p>\u589e\u957f\u8bd5\u9a8c\u5e94\u8be5\u57fa\u4e8eAARRR\u6a21\u578b\u8bbe\u8ba1\u5e76\u5b9e\u65bd\uff0c\u4e25\u683c\u6267\u884cPDCA\u7684\u589e\u957f\u5faa\u73af\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-11003\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/AARRR\u6a21\u578b-5.png\" alt=\"\" width=\"302\" height=\"264\" \/><\/p>\n<p><strong>\u83b7\u5ba2\uff1a\u627e\u5230<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/PMF\" target=\"_blank\" title=\"PMF\">PMF<\/a><\/span>\uff0c\u5b9e\u73b0\u8425\u9500\u8bed\u8a00\u4e0e\u5e02\u573a\u7684\u5339\u914d\u70b9<\/strong><\/p>\n<p>\u901a\u8fc7A\/B\u6d4b\u8bd5\u6765\u4e0d\u65ad\u4f18\u5316\u4ea7\u54c1\u7684\u8425\u9500\u8bed\u8a00\u6216\u6587\u6848\u4fe1\u606f\u3002\u521d\u671f\u9700\u8981\u901a\u8fc7\u8bd5\u9a8c\u627e\u5230\u6e20\u9053-\u4ea7\u54c1\u7684\u5339\u914d\u70b9\uff0c\u5feb\u901f\u8bd5\u9a8c\u7b5b\u9009\u51fa\u9002\u5408\u81ea\u5df1\u7684\u5c11\u91cf\u6e20\u9053\u3001\u4e13\u6ce8\u4f18\u5316\uff0c\u968f\u65f6\u4fdd\u6301\u5bf9\u65b0\u5174\u6e20\u9053\u7684\u5173\u6ce8\u3002\u5408\u7406\u8bbe\u8ba1\u75c5\u6bd2\u5faa\u73af\uff0c\u4e3a\u7528\u6237\u5206\u4eab\u884c\u4e3a\u627e\u5230\u4ef7\u503c\u3002<\/p>\n<p>\u8fd9\u4e2a\u8fc7\u7a0b\uff0c\u6838\u5fc3\u662f\u8981\u5bfb\u627e\u5e76\u786e\u5b9a\u4ea7\u54c1\u4e0e\u5e02\u573a\u7684\u5951\u5408\u70b9\u3002\u4ea7\u54c1\u4e0e\u5e02\u573a\u76f8\u5951\u5408\u7684\u72b6\u6001\u79f0\u4e3aPMF\uff0c\u5728\u8fbe\u6210PMF\u4e4b\u524d\u6700\u91cd\u8981\u7684\u4efb\u52a1\u662f\u4ece\u4e00\u5c0f\u90e8\u5206\u65e9\u671f\u7528\u6237\u90a3\u91cc\u83b7\u5f97\u53cd\u9988\uff0c\u5e76\u6301\u7eed\u6539\u8fdb\u4ea7\u54c1\uff0c\u6bcf\u4e00\u6b21\u8fed\u4ee3\u4e0d\u4e00\u5b9a\u5c3d\u5584\u5c3d\u7f8e\uff0c\u8c03\u6574\u8fc7\u7a0b\u53ef\u80fd\u635f\u5931\u65e7\u7684\u62e5\u62a4\u8005\uff0c\u4f46\u8fd9\u4e0d\u81f4\u547d\uff0c\u4e14\u4e3a\u5fc5\u9700\u3002<\/p>\n<p>\u8fbe\u5230PMF\u4e09\u4e2a\u8981\u7d20\u2014\u2014\u6700\u5c0f\u5316\u53ef\u884c\u4ea7\u54c1\u3001\u7528\u6237\u53cd\u9988\u3001\u5feb\u901f\u8fed\u4ee3\u3002<\/p>\n<p>\u6700\u5c0f\u5316\u53ef\u884c\u4ea7\u54c1MVP(Minimum Vible Product)\u2014\u2014\u5c06\u4ea7\u54c1\u539f\u578b\u7528\u6700\u7b80\u6d01\u7684\u5b9e\u73b0\u65b9\u5f0f\u5f00\u53d1\u51fa\u6765\uff0c\u8fc7\u6ee4\u6389\u5197\u4f59\u6742\u97f3\u548c\u9ad8\u7ea7\u7279\u6027\uff0c\u5feb\u901f\u6295\u653e\u5e02\u573a\u8ba9\u76ee\u6807\u7528\u6237\u4e0a\u624b\u4f7f\u7528\uff0c\u7136\u540e\u901a\u8fc7\u4e0d\u65ad\u542c\u53d6\u53cd\u9988\u638c\u63e1\u6709\u4ef7\u503c\u7684\u4fe1\u606f\uff0c\u5bf9\u4ea7\u54c1\u539f\u578b\u8fed\u4ee3\u4f18\u5316\uff0c\u5c3d\u65e9\u8fbe\u5230PMF\u3002<\/p>\n<p>\u201c\u6700\u7b80\u6d01\u7684\u4ea7\u54c1\u539f\u578b\u201d\u53ef\u4ee5\u662f\u4ea7\u54c1\u754c\u9762\u7684\u8bbe\u8ba1\u56fe\uff0c\u53ef\u4ee5\u662f\u7b80\u5355\u4ea4\u4e92\u529f\u80fd\u7684\u80da\u80ce\u539f\u578b\uff0c\u751a\u81f3\u53ef\u4ee5\u662f\u4e00\u6bb5\u89c6\u9891\uff0c\u4e00\u4e2a\u516c\u4f17\u53f7\uff0c\u5e76\u4e0d\u610f\u5473\u7740\u6838\u5fc3\u529f\u80fd\u6b8b\u7834\uff0c\u5e94\u662f\u80fd\u5e2e\u52a9\u7528\u6237\u5b8c\u6210\u4efb\u52a1\u7684\u6700\u5c0f\u529f\u80fd\u5408\u96c6\u3002<\/p>\n<p>\u7528\u6237\u53cd\u9988\u2014\u2014\u6574\u4f53\u611f\u89c9\u5982\u4f55\u3001\u662f\u5426\u559c\u6b22\u67d0\u9879\u529f\u80fd\u7279\u6027\u3001\u9700\u6dfb\u52a0\u54ea\u4e9b\u529f\u80fd\u3001\u67d0\u4e9b\u6d41\u7a0b\u662f\u5426\u5408\u7406\u987a\u7545\u7b49\u3002<\/p>\n<p>\u5feb\u901f\u8fed\u4ee3\u2014\u2014\u4e0d\u8981\u7b49\u5b8c\u7f8e\u518d\u53d1\u5e03\u3002\u5c3d\u5feb\u5c06\u521b\u610f\u5448\u73b0\u5728\u7528\u6237\u9762\u524d\u800c\u4e0d\u662f\u95ed\u95e8\u9020\u8f66\u3002<\/p>\n<p>\u5728\u4ea7\u54c1\u5c1a\u672a\u5f62\u6210\u5b8c\u5584\u751f\u6001\u4f53\u7cfb\u5e76\u80fd\u591f\u63d0\u4f9b\u8db3\u591f\u591a\u53ef\u6d88\u8d39\u5185\u5bb9\u7684\u60c5\u51b5\u4e0b\uff0c\u4ece\u96f6\u5f00\u59cb\u5bfc\u5165\u7b2c\u4e00\u6279\u7528\u6237\u548c\u5236\u9020\u5185\u5bb9\u7684\u8fc7\u7a0b\u3002\u9009\u62e9\u9ad8\u8d28\u91cf\u65e9\u671f\u7528\u6237\u52a0\u5165\u548c\u5efa\u7acb\u5145\u8db3\u7684\u6570\u636e\u6c89\u6dc0\uff0c\u5c06\u53ef\u4f5c\u4e3a\u5f15\u71c3\u4ea7\u54c1\u6301\u7eed\u589e\u957f\u7684\u71ce\u539f\u4e4b\u706b\u3002<\/p>\n<p>\u51b7\u542f\u52a8\u2014\u2014\u9700\u8981\u5bfb\u627e\u79cd\u5b50\u7528\u6237(Seed Users)\uff0c\u79cd\u5b50\u7528\u6237\u610f\u5473\u7740\u6570\u91cf\u5c11\uff0c\u83b7\u53d6\u4e0d\u6613;\u8fdb\u5165\u4ea7\u54c1\u9636\u6bb5\u8f83\u65e9;\u50cf\u79cd\u5b50\u5b55\u80b2\u5e0c\u671b\uff0c\u5177\u5907\u6210\u957f\u4e3a\u53c2\u5929\u5927\u6811\u7684\u53ef\u80fd\u6027\u3002\u8fd9\u4e2a\u65f6\u5019\u9700\u8981\u8b66\u60d5\u4ea7\u54c1\u8757\u866b\u2014\u2014\u90a3\u4e9b\u597d\u5947\u7684\u89c2\u5149\u5ba2\u3001\u5bfb\u627e\u9879\u76ee\u7684\u6295\u8d44\u4eba\u6216\u7ade\u54c1\u8c03\u7814\u7684\u4ea7\u54c1\u7ecf\u7406\u3002<\/p>\n<p>\u75c5\u6bd2\u4f20\u64ad\u2014\u2014\u4f20\u64ad\u65b9\u6cd5\u7684\u9009\u62e9\u4e0a\uff0c\u75c5\u6bd2\u4f20\u64ad\u662f\u6700\u5e38\u7528\u7684\u65b9\u6cd5\u3002\u8861\u91cf\u75c5\u6bd2\u4f20\u64ad\u7684\u4e24\u5927\u6838\u5fc3\u6307\u6807\uff0c\u5373K\u56e0\u5b50\u548c\u75c5\u6bd2\u5faa\u73af\u5468\u671f\u3002K\u56e0\u5b50\u7528\u4e8e\u8bc4\u5224\u75c5\u6bd2\u4f20\u64ad\u7684\u8986\u76d6\u9762\u3002K\u56e0\u5b50=\u611f\u67d3\u7387*\u8f6c\u5316\u7387\u3002\u611f\u67d3\u7387\u6307\u67d0\u4e2a\u7528\u6237\u5411\u5176\u4ed6\u4eba\u4f20\u64ad\u4ea7\u54c1\u7684\u7a0b\u5ea6\uff0c\u8f6c\u5316\u7387\u662f\u6307\u88ab\u611f\u67d3\u7528\u6237\u8f6c\u5316\u6210\u65b0\u7528\u6237\u7684\u6bd4\u4f8b\u3002\u75c5\u6bd2\u5faa\u73af\u5468\u671f\uff0c\u6307\u4ece\u7528\u6237\u53d1\u51fa\u75c5\u6bd2\u9080\u8bf7\uff0c\u5230\u65b0\u7528\u6237\u5b8c\u6210\u8f6c\u5316\u6240\u82b1\u8d39\u7684\u65f6\u95f4\u3002<\/p>\n<p><strong>\u6fc0\u6d3b\uff1a\u8ba9\u6f5c\u5728\u7528\u6237\u771f\u5b9e\u4f7f\u7528\u4f60\u7684\u4ea7\u54c1<\/strong><\/p>\n<p>\u7ed8\u5236\u201c\u554a\u54c8\u65f6\u523b\u201d\u7684\u8def\u7ebf\u56fe\uff0c\u6839\u636e\u6bcf\u4e2a\u6b65\u9aa4\u7684\u7528\u6237\u884c\u4e3a\u6570\u636e\u627e\u5230\u53ef\u80fd\u963b\u788d\u7528\u6237\u901a\u5411\u201c\u554a\u54c8\u65f6\u523b\u201d\u7684\u969c\u788d\uff0c\u5e76\u5feb\u901f\u8bd5\u9a8c\u6765\u9a8c\u8bc1\u3002\u589e\u957f\u56e2\u961f\u9700\u8981\u627e\u51fa\u901a\u5f80\u201c\u554a\u54c8\u65f6\u523b\u201d\u7684\u6240\u4ee5\u8282\u70b9\uff0c\u4f9d\u6b21\u5217\u51fa\u65b0\u7528\u6237\u4f53\u9a8c\u5230\u201c\u554a\u54c8\u65f6\u523b\u201d\u4e4b\u524d\u5fc5\u987b\u5b8c\u6210\u7684\u6240\u4ee5\u6b65\u9aa4\u3002<\/p>\n<p>\u57fa\u4e8e\u201c\u554a\u54c8\u65f6\u523b\u201d\u7684\u8def\u7ebf\u56fe\uff0c\u521b\u5efa\u8f6c\u5316\u548c\u6d41\u5931\u6f0f\u6597\u62a5\u544a\uff0c\u663e\u793a\u62b5\u8fbe\u7528\u6237\u65c5\u7a0b\u4e2d\u6bcf\u4e2a\u5173\u952e\u6b65\u9aa4\u7684\u7528\u6237\u6bd4\u4f8b\u3002\u8f6c\u5316\u6548\u679c\u53d7\u5230\u7528\u6237\u7684\u6b32\u671b\u548c\u4ea7\u54c1\u7684\u4f7f\u7528\u6469\u64e6\u5f71\u54cd\uff0c\u5373\uff1a\u8f6c\u5316 = \u6b32\u671b &#8211; \u6469\u64e6\u3002<\/p>\n<p>\u56e0\u6b64\uff0c\u589e\u957f\u56e2\u961f\u9700\u8981\u4e0d\u65ad\u589e\u5f3a\u7528\u6237\u6b32\u671b\uff0c\u51cf\u5c11\u4f7f\u7528\u6469\u64e6\uff0c\u6765\u4f18\u5316\u65b0\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n<p>\u6839\u636e\u7528\u6237\u6d41\u5931\u8282\u70b9\uff0c\u5728\u9002\u5f53\u7684\u65f6\u673a\u5229\u7528\u89e6\u53d1\u7269\u6216\u8005\u521b\u9020\u79ef\u6781\u7684\u6469\u64e6\u6765\u6fc0\u6d3b\u7528\u6237\u4ee5\u9632\u6d41\u5931\u3002\u589e\u957f\u56e2\u961f\u53ef\u4ee5\u5728\u4ea7\u54c1\u4e2d\u8bbe\u8ba1\u4e00\u4e9b\u79ef\u6781\u7684\u6469\u64e6\u6b65\u9aa4\u6765\u7ed9\u7528\u6237\u540e\u7eed\u884c\u4e3a\u5e26\u6765\u4fbf\u5229\uff0c\u6bd4\u5982\u6e38\u620f\u4e2d\u7684\u65b0\u624b\u5f15\u5bfc\u3002<\/p>\n<p>\u5f53\u7136\uff0c\u4e5f\u53ef\u4ee5\u5229\u7528\u89e6\u53d1\u7269\u6765\u5b8c\u6210\u4ea7\u54c1\u548c\u7528\u6237\u89e6\u70b9\u7684\u8fde\u63a5\uff0c\u6bd4\u5982\u90ae\u4ef6\u901a\u77e5\u3001\u63a8\u9001\u6d88\u606f\u3001\u7740\u9646\u9875\u7684\u884c\u4e3a\u53ec\u5524\u7b49\u3002\u4f46\u662f\uff0c\u4f7f\u7528\u4e4b\u524d\u5fc5\u987b\u505a\u8bd5\u9a8c\uff0c\u907f\u514d\u6210\u4e3a\u7528\u6237\u773c\u4e2d\u7684\u201c\u5165\u4fb5\u7269\u201d\u3002<\/p>\n<p><strong>\u7559\u5b58\uff1a\u5524\u9192\u5e76\u7559\u4f4f\u7528\u6237<\/strong><\/p>\n<p>\u771f\u6b63\u7684\u7528\u6237\u589e\u957f\u5c31\u662f\u589e\u957f\u4e0e\u6d41\u5931\u7684\u5dee\u503c\u3002\u56e0\u6b64\u7559\u5b58\u7387\u5e38\u88ab\u589e\u957f\u9ed1\u5ba2\u89c6\u4e3a\u6700\u91cd\u8981\u7684\u589e\u957f\u6760\u6746\u3002\u5e38\u7528\u6307\u6807\u662f\u6b21\u65e5\u7559\u5b58\u7387\u30017\u65e5\u7559\u5b58\u7387\u300130\u65e5\u7559\u5b58\u7387\uff0c\u8ba1\u7b97\u516c\u5f0f\u4e3a\u7b2c\u4e00\u5929\u7684\u65b0\u589e\u7528\u6237\u4e2d\uff0c\u5728\u5f80\u540e\u7684\u7b2cN\u5929\u4f9d\u7136\u5728\u4f7f\u7528\u7684\u7528\u6237\u6570\u3002<\/p>\n<ul>\n<li>\u6b21\u65e5\u7559\u5b58\u7387\u2014\u2014\u65f6\u95f4\u53d1\u73b0\u65b0\u7248\u672c\u7684\u54c1\u8d28\u53d8\u52a8\u548c\u6e20\u9053\u4f18\u52a3;<\/li>\n<li>7\u65e5\u7559\u5b58\u7387\u2014\u2014\u53cd\u6620\u7528\u6237\u5b8c\u6210\u4e00\u4e2a\u5b8c\u6574\u4f53\u9a8c\u5468\u671f\u540e\u7684\u53bb\u7559\u72b6\u51b5;<\/li>\n<li>30\u65e5\u7559\u5b58\u7387\u2014\u2014\u53cd\u6620\u51fa\u4e00\u6b21\u7248\u672c\u8fed\u4ee3\u540e\u7684\u7a33\u5b9a\u6027\uff0c\u8f85\u52a9\u5224\u65ad\u4ea7\u54c1\u7684\u6f14\u8fdb\u65b9\u5411\u662f\u5426\u5408\u7406\u3002<\/li>\n<\/ul>\n<p>\u7559\u5b58\u7387\u4f4e\u7684\u539f\u56e0\uff0c\u5f80\u5f80\u5305\u62ec\uff1a<\/p>\n<ul>\n<li>1. \u5b58\u5728\u7a0b\u5e8f\u6f0f\u6d1e\u3001\u6027\u80fd\u74f6\u9888\u3002\u6b64\u5916\u8fde\u63a5\u8d85\u65f6\u3001\u5361\u987f\u3001\u9ed1\u5c4f\u3001\u7f51\u7edc\u5361\u987f\u3001\u4ea4\u4e92\u6027\u80fd\u5dee\u3001CPU\u4f7f\u7528\u7387\u9ad8\u3001\u5185\u5b58\u6cc4\u6f0f\u3001\u8017\u7535\u8fc7\u591a\u7b49\u95ee\u9898\u4e5f\u4f1a\u8ba9\u7528\u6237\u53cd\u611f\uff1b<\/li>\n<li>2. \u7528\u6237\u88ab\u9891\u7e41\u9a9a\u6270\uff1b<\/li>\n<li>3. \u8bdd\u9898\u4ea7\u54c1\u7684\u70ed\u5ea6\u51cf\u9000\uff1b<\/li>\n<li>4. \u6709\u66f4\u597d\u7684\u66ff\u4ee3\u54c1\uff1b<\/li>\n<li>5. \u5176\u5b83\u56e0\u7d20\u5982\u6e38\u620f\u901a\u5173\u3001\u8bbe\u5907\u9057\u5931\u3001\u9700\u6c42\u4e0d\u518d\u5b58\u5728\u3001\u4ea7\u54c1\u751f\u547d\u5468\u671f\u7ec8\u7ed3\u7b49\u3002<\/li>\n<\/ul>\n<p>\u5b66\u4f1a\u5212\u5206\u7528\u6237\u7559\u5b58\u5468\u671f\uff0c\u9488\u5bf9\u4e0d\u540c\u7684\u7559\u5b58\u5468\u671f\u91c7\u53d6\u4e0d\u540c\u7684\u8fd0\u8425\u52a8\u4f5c\u6765\u4fc3\u8fdb\u7528\u6237\u6d3b\u8dc3\u3002\u5e38\u89c4\u7684\u7559\u5b58\u5468\u671f\u5206\u4e3a\u521d\u671f\u7559\u5b58\u3001\u4e2d\u671f\u7559\u5b58\uff0c\u4ee5\u53ca\u957f\u671f\u7559\u5b58\u3002<\/p>\n<ul>\n<li>\u7559\u5b58\u521d\u671f\u2014\u2014\u4f18\u5316\u7528\u6237\u4f53\u9a8c\uff0c\u6700\u5927\u5316\u8ba9\u7528\u6237\u4f53\u9a8c\u5230\u4ea7\u54c1\u7684\u4ef7\u503c<\/li>\n<li>\u7559\u5b58\u4e2d\u671f\u2014\u2014\u8ba9\u7528\u6237\u4ece\u4ea7\u54c1\u6216\u670d\u52a1\u4e2d\u83b7\u5f97\u6ee1\u8db3\u611f<\/li>\n<li>\u957f\u671f\u7559\u5b58\u2014\u2014\u4e0d\u65ad\u5b8c\u5584\u4ea7\u54c1\uff0c\u7ed9\u7528\u6237\u5e26\u6765\u66f4\u5927\u4ef7\u503c<\/li>\n<\/ul>\n<p>\u786e\u5b9a\u7559\u5b58\u7684\u8861\u91cf\u6307\u6807\uff0c\u5bf9\u8861\u91cf\u6307\u6807\u8fdb\u884c\u7fa4\u7ec4\u8ddf\u8e2a\u7684\u6570\u636e\u8bb0\u5f55\u53ca\u5206\u6790\uff0c\u901a\u8fc7\u83b7\u5ba2\u65f6\u95f4\u6216\u5176\u4ed6\u65b9\u5f0f\u5c06\u7528\u6237\u5206\u4e3a\u4e0d\u540c\u7684\u7fa4\u7ec4\u3002<\/p>\n<p>\u53d8\u73b0\uff1a\u63d0\u9ad8\u6bcf\u4f4d\u7528\u6237\u5e26\u6765\u7684\u6536\u76ca<\/p>\n<p>\u7ed8\u5236\u53d8\u73b0\u6f0f\u6597\uff0c\u6df1\u5ea6\u5206\u6790\u7528\u6237\u6d41\u5931\u8282\u70b9\uff0c\u901a\u8fc7\u8bd5\u9a8c\u627e\u51fa\u4ea7\u54c1\u7684\u5f31\u70b9\u3002\u8fd9\u4e2a\u9636\u6bb5\u9700\u8981\u5206\u6790\u4ed8\u8d39\u7528\u6237\u7684\u884c\u4e3a\u6570\u636e\uff0c\u627e\u51fa\u7528\u6237\u7684\u4ed8\u8d39\u52a8\u529b\u6240\u5728\uff0c\u5e76\u7528\u5feb\u901f\u8bd5\u9a8c\u9a8c\u8bc1\u3002<\/p>\n<p>\u7136\u540e\u5bf9\u7528\u6237\u7fa4\u7ec4\u5206\u7ec4\uff0c\u6839\u636e\u4ea7\u54c1\u81ea\u8eab\u7279\u70b9\uff0c\u5c06\u7528\u6237\u901a\u8fc7\u5176\u521b\u9020\u6536\u76ca\u7684\u9ad8\u4f4e\u3001\u6240\u5728\u5730\u70b9\u3001\u5e74\u9f84\u548c\u6027\u522b\u7b49\u7b49\u7279\u5f81\u8fdb\u884c\u7fa4\u7ec4\u5206\u7ec4\uff0c\u5e76\u5bf9\u5176\u884c\u4e3a\u6570\u636e\u8fdb\u884c\u7fa4\u7ec4\u8ddf\u8e2a\u7684\u5206\u6790\u65b9\u5f0f\uff0c\u5173\u6ce8\u5404\u4e2a\u7fa4\u7ec4\u7684\u8d21\u732e\u3002\u95ee\u5377\u8c03\u67e5\u7b49\u65b9\u5f0f\u80fd\u8fdb\u4e00\u6b65\u5e2e\u52a9\u589e\u957f\u56e2\u961f\u4e86\u89e3\u7528\u6237\u9700\u6c42\u3002<\/p>\n<p>\u6700\u7ec8\u5b9e\u73b0\u5229\u7528\u6570\u636e\u548c\u7b97\u6cd5\u4e3a\u7528\u6237\u5b9a\u5236\u4ea7\u54c1\u548c\u529f\u80fd\uff0c\u8fdb\u800c\u901a\u8fc7\u5feb\u901f\u8bd5\u9a8c\u4f18\u5316\u5b9a\u4ef7\u3002\u53c2\u8003\u63a8\u8350\u5f15\u64ce-\u6770\u5361\u5fb7\u7cfb\u6570\u516c\u5f0f\uff0c\u4e24\u4e2a\u5546\u54c1\u4e4b\u95f4\u7684\u76f8\u4f3c\u5ea6\u7b49\u4e8eA\u548cB\u4ea4\u96c6\u7684\u5143\u7d20\u4e2a\u6570\u9664\u4ee5A\u548cB\u5e76\u96c6\u7684\u5143\u7d20\u4e2a\u6570\u3002<\/p>\n<p>\u8fd9\u4e2a\u8fc7\u7a0b\u9700\u8981\u8b66\u60d5\u7684\u662f\uff0c\u6ce8\u610f\u4fdd\u62a4\u7528\u6237\u7684\u9690\u79c1\u8fb9\u754c\uff0c\u907f\u514d\u8fc7\u5ea6\u4fb5\u72af\u7528\u6237\u9690\u79c1\uff0c\u9020\u6210\u53cd\u6548\u679c\u3002<\/p>\n<p>\u7efc\u4e0a\uff0c\u4e86\u89e3<a href=\"https:\/\/www.growthhk.cn\/\">\u589e\u957f\u9ed1\u5ba2<\/a>\u7684\u6982\u5ff5\u4e0e\u65b9\u6cd5\u8bba\u4e4b\u540e\uff0c\u6700\u91cd\u8981\u7684\u5c31\u662f\u901a\u8fc7\u5b9e\u8df5\u53bb\u9a8c\u8bc1\u8fd9\u4e9b\u65b9\u6cd5\u8bba\u7684\u771f\u4f2a\u4e86\u3002<\/p>\n<p>\u4ea7\u54c1\u8981\u83b7\u5f97\u589e\u957f\u5fc5\u7136\u662f\u4e00\u9879\u590d\u6742\u800c\u53c8\u8270\u96be\u7684\u5de5\u4f5c\uff0c\u9700\u8981\u4e0d\u505c\u7684\u8bd5\u9519\u5e76\u8fed\u4ee3\u3002<\/p>\n<p>\u5373\u4fbf\u5728\u83b7\u5f97\u589e\u957f\u4e4b\u540e\uff0c\u4e5f\u8981\u907f\u514d\u589e\u957f\u505c\u6ede\u7684\u826f\u6027\u5faa\u73af\uff0c\u4e0e\u9ca8\u9c7c\u4e3a\u4f0d\uff0c\u65f6\u523b\u4fdd\u6301\u8b66\u60d5\uff0c\u907f\u514d\u9677\u5165\u81ea\u6ee1\u548c\u61c8\u6020\u3002<\/p>\n<p>\u575a\u6301\u843d\u5b9ePDCA\u5faa\u73af\uff0c\u6301\u7eed\u5173\u6ce8\u589e\u957f\u3001\u7528\u6237\u6ee1\u610f\u5ea6\uff0c\u53ca\u65e9\u53d1\u73b0\u7528\u6237\u4e0d\u6ee1\u7684\u65e9\u671f\u8ff9\u8c61\uff0c\u7136\u540e\u5236\u5b9a\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n<p>\u6240\u4ee5\u8bf4\uff0c\u6b32\u6c42\u589e\u957f\uff0c\u5fc5\u5148\u7559\u5b58\u3002\u4f53\u4f1a\u5230\u4e86\u8fd9\u4e00\u6761\uff0c\u79bb\u9876\u7ea7\u7684\u589e\u957f\u9ed1\u5ba2\u4e5f\u5c31\u4e0d\u8fdc\u4e86\u3002<\/p>\n<p>\u6587\uff1a\u963f\u7518\u5148\u751f\uff08buerbang007\uff09<\/p>\n<p><strong>\u589e\u957f\u9ed1\u5ba2CGO\u76f8\u5173\u8350\u8bfb\uff1a<\/strong><\/p>\n<blockquote><p>\u300a<a href=\"https:\/\/www.growthhk.cn\/cgo\/10906.html\">\u4e2d\u56fd\u4f01\u4e1a\u80fd\u4e0d\u80fd\u5b9e\u73b0\u201c\u589e\u957f\u9ed1\u5ba2\u201d\uff1f\u5f00\u4f1a\u6709\u8fd93\u4e2a\u6bdb\u75c5\u5c31\u6ca1\u620f\uff01<\/a>\u300b<br \/>\u300a<a href=\"https:\/\/www.growthhk.cn\/product\/10847.html\">\u9996\u5e2d\u589e\u957f\u5b98\u7684\u7b56\u7565\uff1a\u4fdd\u6301\u5e76\u4e14\u589e\u52a0\u7528\u6237\u6d3b\u8dc3\u5ea6\u63d0\u9ad8\u8f6c\u5316\u7387<\/a>\u300b<br \/>\u300a<a href=\"https:\/\/www.growthhk.cn\/cgo\/8225.html\">\u5982\u4f55\u7528\u8fd9\u5957AARRR\u5206\u6790\u6a21\u578b\u4fc3\u4f7f\u4f5b\u7cfb\u7528\u6237\u589e\u957f<\/a>\u300b<\/p><\/blockquote>\n<p>\u66f4\u591a\u7cbe\u5f69\uff0c\u5173\u6ce8\uff1a\u589e\u957f\u9ed1\u5ba2\uff08GrowthHK.cn\uff09<\/p>\n<p>\u589e\u957f\u9ed1\u5ba2\uff08Growth 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