{"id":122910,"date":"2024-08-22T18:05:46","date_gmt":"2024-08-22T10:05:46","guid":{"rendered":"https:\/\/www.growthhk.cn\/cgo\/market\/122910.html"},"modified":"2024-08-22T18:05:46","modified_gmt":"2024-08-22T10:05:46","slug":"%e8%a1%8c%e4%b8%9aadr%e5%8a%a8%e8%8d%a1-%e9%85%92%e5%ba%97%e5%9b%9e%e5%bd%92%e5%93%81%e8%b4%a8%e4%ba%89%e5%a4%ba%e6%88%98","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/market\/122910.html","title":{"rendered":"\u884c\u4e1aADR\u52a8\u8361 \u9152\u5e97\u56de\u5f52\u54c1\u8d28\u4e89\u593a\u6218"},"content":{"rendered":"<p>8\u670820\u65e5\uff0c<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%8d%8e%e4%bd%8f\" title=\"\u534e\u4f4f\" target=\"_blank\">\u534e\u4f4f<\/a><\/span>\u4e2d\u62a5\u53d1\u5e03\uff0c\u6574\u4e2a\u4e8c\u5b63\u5ea6\u53ca\u4e0a\u534a\u5e74\u4e1a\u7ee9\u4f9d\u65e7\u4eae\u773c\u3002<\/p>\n<p>\u516c\u5f00\u4fe1\u606f\u663e\u793a\uff0c\u534e\u4f4f\u96c6\u56e2\uff08H World Group 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height=\"845\" \/><\/p>\n<p style=\"text-align: center\">\u56fe\uff1a\u6c49\u5ead\u6797\u829d\u58a8\u8131\u53bf\u9152\u5e97<\/p>\n<p><strong>\u4e00\u65b9\u9762\u662f\u65b0\u5e97\u4e0d\u65ad\u5f00\u4e1a\uff0c\u53e6\u4e00\u65b9\u9762\u662f\u53d7\u6e10\u5f52\u7406\u6027\u6d88\u8d39\u8d8b\u52bf\u5f71\u54cd\uff0c\u4ea7\u751f\u7684ADR\u6ce2\u52a8\u3002\u4fddOCC\u4ee5\u5bf9\u51b2ADR\u56de\u8c03\u5bfc\u81f4\u7684RevPAR\u4e0b\u6ed1\uff0c\u4e5f\u5df2\u6210\u4e3a\u5404\u5927\u9152\u5e97\u96c6\u56e2\u5171\u8bc6\u3002<\/strong>\u9526\u6c5f\u9152\u5e97\u66fe\u8868\u793a\uff0c\u5728\u8282\u5047\u65e5\u3001\u5c55\u4f1a\u3001\u5927\u578b\u6d3b\u52a8\u65f6\uff0c\u516c\u53f8\u5c06\u5bf9ADR\u505a\u4e00\u4e9b\u8c03\u6574\u548c\u7ba1\u63a7\uff0c\u5176\u4ed6\u65f6\u95f4\u57fa\u672c\u4e0a\u8fd8\u662f\u4ee5OCC\u7684\u63d0\u5347\u4e3a\u4e3b\uff0c\u53ea\u6709\u5f53OCC\u8fbe\u5230\u4e00\u5b9a\u7684\u6c34\u5e73\u540e\uff08\u6bd4\u598280%-90%\uff09\uff0c\u624d\u53ef\u80fd\u5bf9ADR\u8fdb\u884c\u8c03\u6574\u3002<\/p>\n<p>\u534e\u4f4f\u5728\u8fd9\u65b9\u9762\u505a\u4e86\u4e09\u4ef6\u4e8b\uff1a<\/p>\n<p><strong>\u2460\u4ea7\u54c1\u5347\u7ea7\u3002<\/strong>\u6301\u7eed\u6709\u8282\u594f\u7684\u9488\u5bf9\u65d7\u4e0b\u4e3b\u8981\u54c1\u724c\u8fdb\u884c\u5347\u7ea7\uff0c\u6ee1\u8db3\u4e0d\u65ad\u53d8\u5316\u7684\u6d88\u8d39\u8005\u9700\u6c42\u3002\u540c\u65f6\uff0c\u5bf9\u4e8e\u8001\u5e97\u8001\u4ea7\u54c1\u4e5f\u6301\u7eed\u8fdb\u884c\u5347\u7ea7\u6539\u9020\u3002<\/p>\n<p><strong>\u2461\u5353\u8d8a\u670d\u52a1\u3002<\/strong>\u4ee5\u5ba2\u6237\u4e3a\u4e2d\u5fc3\uff0c\u4e3a\u4f4f\u5ba2\u63d0\u4f9b\u66f4\u597d\u7684\u4f4f\u5bbf\u4f53\u9a8c\uff0c\u4e3a\u52a0\u76df\u5546\u521b\u9020\u66f4\u9ad8\u7684\u4ef7\u503c\uff0c\u5b9e\u73b0\u5171\u8d62\u7684\u751f\u6001\u3002<\/p>\n<p><strong>\u2462\u4f1a\u5458\u4f53\u7cfb\u5efa\u8bbe\u3002<\/strong>\u901a\u8fc7\u534e\u4f4f\u4f1a\u589e\u52a0\u4f1a\u5458\u7c98\u6027\u548c\u590d\u8d2d\uff0c\u5e76\u901a\u8fc7\u534e\u4f4f\u5546\u65c5\u8865\u5145\u5546\u52a1\u5ba2\u6e90\uff0c\u589e\u5f3a\u81ea\u6709\u6d41\u91cf\u6765\u6e90\u3002\u7b2c\u4e8c\u5b63\u5ea6\uff0c\u534e\u4f4f\u901a\u8fc7\u4f01\u4e1a\u76f4\u8fde\u9884\u5b9a\u7684\u95f4\u591c\u6570\u91cf\u8d85600\u4e07\u95f4\uff0c\u540c\u6bd4\u589e\u957f31%\uff0c\u73af\u6bd4\u589e\u957f26%\uff0c\u6d3b\u8dc3\u4f01\u4e1a\u5ba2\u6237\u6570\u91cf\u8d85\u8fc73600\u4e2a\uff0c\u540c\u6bd4\u589e\u957f47%\uff0c\u73af\u6bd4\u589e\u957f36%\u3002<\/p>\n<p>\u534e\u4f4f\u5bf9\u6d77\u53cb\u9152\u5e97\u8fdb\u884c\u4e86\u54c1\u724c\u7684\u91cd\u65b0\u5b9a\u4f4d\u548c\u4ea7\u54c1\u7684\u91cd\u65b0\u8bbe\u8ba1\u3002\u65b0\u7684\u6d77\u53cb6.0\u5b9a\u4f4d\u201c\u6781\u81f4\u6027\u4ef7\u6bd4\u201d\uff0c\u4ee5\u201c\u7761\u5f97\u597d\uff0c\u82b1\u5f97\u5c11\u201d\u4f5c\u4e3a\u54c1\u724c\u5b97\u65e8\u3002\u4e3a\u4e86\u5b9e\u73b0\u9152\u5e97\u7684\u9ad8\u6548\u8fd0\u8425\uff0c\u6d77\u53cb\u521b\u65b0\u7684\u6253\u9020\u4e86\u201c\u5bbe\u5ba2\u81ea\u52a9+\u6570\u5b57\u524d\u53f0+\u5458\u5de5\u79fb\u52a8\u201d\u4e09\u4f4d\u4e00\u4f53\u7684\u6570\u5b57\u5316\u8fd0\u8425\u4f53\u7cfb\uff0c\u4ee5\u5b9e\u73b0\u201c\u6781\u81f4\u6027\u4ef7\u6bd4\u201d\u54c1\u724c\u5b9a\u4f4d\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2024\/08\/2024082209493082.png\" alt=\"2024082209493082\" width=\"1269\" height=\"848\" \/><\/p>\n<p style=\"text-align: center\">\u56fe\uff1a\u6d77\u53cb\u9152\u5e97\u5168\u81ea\u52a9\u524d\u53f0<\/p>\n<p>\u518d\u4f8b\u5982\uff0c\u534e\u4f4f\u53d1\u9001\u201c\u514d\u8d39\u5347\u623f\u201d\u5238\uff0c\u5c06\u94c2\u91d1\u4f1a\u5458\u201c\u5728\u7ebf\u5347\u623f\u201d\u6743\u76ca\u53ef\u89c6\u5316\uff0c\u907f\u514d\u4f1a\u5458\u9057\u6f0f\u6743\u76ca\u6216\u5c2c\u5c34\u3002\u8fd9\u4e9b\u90fd\u7b26\u5408\u5f53\u524d\u201c\u6d88\u8d39\u795b\u9b45\u201d\u73af\u5883\u4e0b\uff0c\u6d88\u8d39\u8005\u5bfb\u627e\u6027\u4ef7\u6bd4\uff0c\u5bfb\u627e\u5e73\u66ff\u7684\u6d88\u8d39\u4e60\u60ef\u3002<\/p>\n<p><strong>\u4e8b\u5b9e\u4e0a\u76ee\u524d\u6d88\u8d39\u75b2\u8f6f\uff0c\u4f46\u5e76\u4e0d\u662f\u6d88\u8d39\u65ad\u5d16\u5f0f\u964d\u7ea7\u3002\u9700\u6c42\u5728\u6697\u6d8c\uff0c\u800c\u975e\u8fdb\u5165\u201c\u4f4e\u6b32\u671b\u201d\u72b6\u6001\u3002<\/strong><\/p>\n<p>\u53ea\u662f\u5bf9\u201c\u6d88\u8d39\u795b\u9b45\u201d\u3002\u4e0d\u4f1a\u518d\u82b1\u51e0\u500d\u7684\u4ef7\u94b1\u4e3a\u65e0\u7aef\u4ea7\u751f\u7684\u6ea2\u4ef7\u4e70\u5355\uff0c\u800c\u662f\u7406\u6027\u8d2d\u4e70\u6027\u4ef7\u6bd4\u9ad8\u7684\u5546\u54c1\u3002\u4f46\u6d88\u8d39\u8005\u5fc3\u76ee\u4e2d\u7684\u5e73\u66ff\u4e0d\u662f\u5546\u5bb6\u7b80\u5355\u7c97\u66b4\u7684\u201c\u964d\u4ef7\u4fc3\u9500\uff0c\u786c\u62a0\u6210\u672c\u201d\u3002\u7528\u6765\u5e73\u66ff\u7684\u5546\u54c1\uff0c\u54c1\u8d28\u6700\u591a\u4e0b\u964d\u523080%\uff0c\u4f46\u4ef7\u683c\u8981\u4e0b\u964d60-70%\u3002\u4e5f\u5c31\u662f\u6240\u8c13\u7684\uff0c\u201c\u9ad8\u4ef7\u4ea7\u54c1\u90fd\u503c\u5f97\u7528\u4f4e\u4ef7\u518d\u91cd\u65b0\u505a\u4e00\u904d\u201d\u3002<\/p>\n<p>\u518d\u76f4\u767d\u70b9\u5c31\u662f\u52a0\u91cf\u4e0d\u52a0\u4ef7\u3002\u76ee\u524d\u5e02\u573a\u4e0a\u5e76\u4e0d\u7f3a\u9152\u5e97\u4f9b\u7ed9\uff0c\u7f3a\u7684\u662f\u9ad8\u8d28\u91cf\u4ea7\u54c1\u3002\u4e2d\u56fd\u94f6\u6cb3\u8bc1\u5238\u7814\u7a76\u9662\u6570\u636e\u663e\u793a\uff0c2023\u5e74\u56fd\u5e86\u4e4b\u540e\uff0c\u56fd\u5185\u9152\u5e97RevPAR\u5f00\u59cb\u6301\u7eed\u4f4e\u4e8e2019\u5e74\u540c\u671f\u6c34\u5e73\u3002\u4f9b\u7ed9\u589e\u52a0\u7684\u901f\u5ea6\u8fdc\u9ad8\u4e8e\u9700\u6c42\u4e0b\u964d\u7684\u901f\u5ea6\uff0c\u6574\u4e2a\u884c\u4e1a\u4e2d\u957f\u671f\u5b58\u5728\u7ade\u4e89\u538b\u529b\u3002\u8fd9\u79cd\u73af\u5883\u4e0b\uff0c<strong>\u80fd\u5426\u63d0\u4f9b\u5dee\u5f02\u5316\u7684\u9152\u5e97\u4f53\u9a8c\u624d\u662f\u63d0\u5347\u54c1\u724c\u6ea2\u4ef7\u548c\u63d0\u5347\u5165\u4f4f\u7387\u7684\u5173\u952e\u3002<\/strong><\/p>\n<p><strong>03.<\/strong><\/p>\n<p><strong>\u9152\u5e97\u6295\u8d44\u65e0\u6cd5\u6295\u673a<\/strong><\/p>\n<p>\u91d1\u8f89\u8868\u793a\uff0c<strong>\u968f\u7740\u5728\u4e0b\u6c89\u5e02\u573a\u7684\u4e0d\u65ad\u6e17\u900f\uff0c\u4ee5\u53ca\u6d88\u8d39\u8005\u8ffd\u6c42\u6027\u4ef7\u6bd4\u7684\u6d88\u8d39\u8d8b\u52bf\u4e0b\uff0c\u534e\u4f4f\u5c06\u8fdb\u4e00\u6b65\u6df1\u8015\u56fd\u6c11\u9152\u5e97\u5e02\u573a\u3002<\/strong>\u8fd9\u4e5f\u7b26\u5408\u5f53\u4e0b\u201c\u53cd\u5411\u65c5\u6e38\u201d\u8d8b\u52bf\uff0c\u8fd1\u4e24\u5e74\u6e38\u5ba2\u4e3a\u907f\u5f00\u4eba\u6f6e\uff0c\u63a2\u5bfb\u5b9d\u85cf\u5c0f\u57ce\uff0c\u9009\u62e9\u201c\u975e\u8457\u540d\u201d\u7684\u65c5\u6e38\u76ee\u7684\u5730\uff0c\u4ee5\u5b89\u9759\u3001\u6e05\u95f2\u5730\u5ea6\u5047\u3002<\/p>\n<p>\u6570\u636e\u663e\u793a\uff0c\u4eca\u5e74\u6691\u671f\u56db\u4e94\u7ebf\u57ce\u5e02\u53ca\u4e0b\u8f96\u53bf\u9152\u5e97\u9884\u8ba2\u91cf\u6da8\u5e45\u5c45\u5404\u7c7b\u57ce\u5e02\u4e4b\u9996\uff0c\u9ad8\u661f\u9152\u5e97\u9884\u8ba2\u91cf\u6bd4\u53bb\u5e74\u540c\u671f\u6da847%\u3002\u540c\u65f6\uff0c\u5728\u4eca\u5e74\u6691\u5047\u9152\u5e97\u4ef7\u683c\u666e\u964d\u7684\u80cc\u666f\u4e0b\uff0c\u56db\u4e94\u7ebf\u57ce\u5e02\u4e0b\u8f96\u533a\u53bf\u9152\u5e97\u5747\u4ef7\u4e0e\u53bb\u5e74\u6691\u5047\u57fa\u672c\u6301\u5e73\uff0c\u8f832019\u5e74\u540c\u671f\u5219\u6709\u8f83\u4e3a\u660e\u663e\u7684\u6da8\u5e45\uff0c\u5176\u4e2d\u9ad8\u661f\u9152\u5e97\u5747\u4ef7\u8f832019\u5e74\u6da815%\u3002<\/p>\n<p>\u800c\u6301\u7eed\u7684\u4ea7\u54c1\u5347\u7ea7\uff0c\u5219\u662f\u4e3a\u4e86\u4e0d\u65ad\u4e0e\u7528\u6237\u6d88\u8d39\u4e60\u60ef\u543b\u5408\u3002\u8fd9\u4e2a\u8fc7\u7a0b\u4e2d\u4e5f\u52bf\u5fc5\u4f1a\u6dd8\u6c70\u90e8\u5206\u4e0d\u5408\u8d8b\u52bf\u7684\u843d\u540e\u4ea7\u54c1\u3002\u516c\u5f00\u4fe1\u606f\u663e\u793a\uff0c\u534e\u4f4f2023\u5e74\u5173\u5e97\u6570\u91cf\u8fbe789\u5bb6\uff0c\u5176\u4e2d516\u5bb6\u4e3a\u4f4e\u8d28\u91cf\u7684\u8f6f\u54c1\u724c\u548c\u6c49\u5ead1.0\u3002<\/p>\n<p>\u4ece\u76ee\u524d\u5e02\u573a\u4e0a\u4ea7\u54c1\u6765\u770b\uff0c\u53bb\u5e74\u62a5\u590d\u6027\u6d88\u8d39\u53ca\u4e0d\u5408\u5e38\u7406\u7684ADR\u66b4\u6da8\uff0c\u4ee4\u8bb8\u591a\u5bf9\u884c\u4e1a\u7f3a\u4e4f\u7406\u89e3\u7684\u6295\u8d44\u4eba\u76f2\u76ee\u5165\u573a\uff0c\u9152\u5e97\u4f9b\u7ed9\u91cf\u589e\u52a0\u3002\u4e2d\u56fd\u996d\u5e97\u534f\u4f1a\u6570\u636e\u663e\u793a\uff0c\u5927\u91cf\u4e4b\u524d\u9000\u51fa\u7684\u9152\u5e97\u7269\u4e1a\u91cd\u65b0\u6295\u5165\u5e02\u573a\uff0c\u4f9b\u7ed9\u589e\u901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