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\u53ef\u4ee5\u662f\u4e2a\u4f53\u7528\u6237\uff0c\u4e5f\u53ef\u4ee5\u662f\u5c0f\u7fa4\u4f53\u7684\u4e00\u4e2a\u7528\u6237\uff0c\u53ef\u4ee5\u505a\u5230\u7cbe\u7ec6\u5316\u8fd0\u8425\uff0c\u7cbe\u51c6\u5b9a\u4e49\u67d0\u4e00\u4e2a\u7528\u6237\u3002\u8fd9\u4e2a\u7528\u6237\u753b\u50cf\u7684\u9002\u7528\u8303\u56f4\u80af\u5b9a\u662f\u66f4\u52a0\u5e7f\u9614\u3001\u66f4\u52a0\u7cbe\u786e\u7684\u3002<\/p>\n \u6570\u636e\u5efa\u6a21\u7ed9\u5355\u4e2a\u7528\u6237\u5bcc\u6709\u8d4b\u4e88\u5177\u6709\u4e1a\u52a1\u610f\u4e49\u7684\u6570\u636e\u6570\u503c\u3002\u6211\u4eec\u7684\u673a\u4f1a\u5728\u54ea\u91cc\uff1f\u8fd8\u662f\u5728\u8fd9\u4e2a\u4e1a\u52a1\u610f\u4e49 \uff0c\u8fd9\u5c31\u9700\u8981\u6211\u4eec\u7684\u4ea7\u54c1\u7ecf\u7406\u5bf9\u4eba\u6027\u9700\u6c42\u548c\u5e02\u573a\uff0c\u6709\u654f\u9510\u7684\u55c5\u89c9\u548c\u6d1e\u5bdf\u3002<\/p>\n <\/p>\n \u5728\u8fd9\u4e2a\u65f6\u4ee3\uff0c\u7d27\u8ddf\u6f6e\u6d41\uff0c\u4e0d\u5fd8\u521d\u5fc3\u3002\u6211\u4eec\u8981\u53bb\u4e86\u89e3\u7528\u6237\u753b\u50cf\u5927\u6570\u636e\u3001\u4eba\u5de5\u667a\u80fd\u8fd9\u4e9b\u4e1c\u897f\uff0c\u8981\u77e5\u9053\u5b83\u4eec\u662f\u5982\u4f55\u8fd0\u4f5c\u7684\uff0c\u56e0\u4e3a\u6211\u4eec\u662f\u9488\u5bf9\u7528\u6237\u7684\u5fc3\u7406\u5e02\u573a\u53bb\u505a\u66f4\u6df1\u5165\u7684\u7814\u7a76\u3002<\/p>\n 3. A\/B test\u7684\u5ef6\u4f38\uff1a\u81ea\u6211\u8fdb\u5316\u7684\u4ea7\u54c1\u7cfb\u7edf<\/strong><\/p>\n \u201c\u56db\u5316\u201d\u5efa\u7acb\u540e\uff0c\u5982\u4f55\u901a\u8fc7\u4e00\u4e9b\u589e\u957f\u65b9\u5f0f\u53bb\u505a\u4e00\u4e9b\u5177\u4f53\u7684\u3001\u6bd4\u8f83\u7ec6\u8282\u7684A\/B test\u5462\uff1f<\/p>\n \u7528\u6570\u636e\u9a71\u52a8\uff0c\u53bb\u7528\u6570\u636e\u9a71\u52a8\u5185\u5bb9\u5efa\u8bbe\u7684\u4f53\u7cfb\uff0c\u57fa\u7840\u662f\u6211\u4eec\u8981\u6709\u975e\u5e38\u5f3a\u5927\u7684\u6570\u636e\u5206\u6790\u4f53\u7cfb\u548c\u80fd\u529b\u3002<\/p>\n \u5728\u6b64\u57fa\u7840\u4e0a\u8981\u6709\u5feb\u901f\u8fed\u4ee3\u7684\u4f53\u7cfb\u8ddf\u80fd\u529b\uff0c\u6211\u4eec\u7684\u4ea7\u54c1\u7ecf\u7406\u624d\u80fd\u591f\u6839\u636e\u5224\u65ad\u53bb\u505a\u975e\u5e38\u591a\u7684\u5047\u8bbe\uff0c\u7136\u540e\u901a\u8fc7A\/B test\u7684\u65f6\u95f4\u8fdb\u884c\u4e00\u4e9b\u6539\u8fdb\u3002\u5982\u6b64\u5f80\u590d\u5faa\u73af\uff0c\u4ee5\u8fbe\u5230\u6211\u4eec\u7684\u76ee\u7684\u3002<\/p>\n \u5728\u5185\u5bb9\u65b9\u9762\uff0c\u6d4b\u8bd5\u4e00\u4e9b\u70b9\uff0c\u6bd4\u5982\u5982\u4f55\u6743\u8861\u5185\u5bb9\u7684\u5174\u8da3\u8d8b\u5411\u3001\u4e09\u4fd7\u548c\u9ad8\u96c5\uff1f\u4e09\u4fd7\u548c\u9ad8\u96c5\uff0c\u5bf9\u4e8e\u5b9a\u4e49\u4e0d\u540c\u7684\u4ea7\u54c1\u4f1a\u6709\u4e0d\u540c\u7684\u8981\u6c42\u3002<\/p>\n \u5982\u4f55\u6743\u8861\u65f6\u6548\u548c\u8d28\u91cf\uff1f\u5982\u679c\u592a\u6ce8\u91cd\u65b0\u95fb\u7684\u65f6\u6548\u6027\uff0c\u65b0\u95fb\u7684\u603b\u4ea7\u51fa\u91cf\u5c31\u4f1a\u6bd4\u8f83\u5c0f\uff0c\u8d28\u91cf\u80af\u5b9a\u4f1a\u8ddf\u7740\u4e0b\u964d\u3002<\/p>\n <\/p>\n \u5047\u8bbe\u6211\u4eec\u60f3\u8981\u6d4b\u8bd5\u4ec0\u4e48\u6837\u7684\u4fe1\u606f\u6d41\u8f6c\u5316\u7387\u6700\u9ad8\uff0c\u90a3\u57fa\u4e8e\u8fd9\u4e48\u4e00\u4e2a\u8bfe\u9898\uff0c\u6211\u4eec\u9700\u8981\u7ecf\u8fc7\u4e00\u6b65\u6b65\u7684\u4eba\u5de5\u5b9e\u9a8c\uff0c\u53bb\u5b8c\u6210\u4e00\u7cfb\u5217\u7684\u64cd\u4f5c\u6765\u89e3\u51b3\u8fd9\u4e2a\u4e8b\u3002<\/p>\n \u6211\u4eec\u8bbe\u7f6eA\/B test\u65f6\uff0c\u9996\u5148\u8981\u8fdb\u884c\u591a\u6b21\u5b9e\u9a8c\uff0c\u7b2c\u4e00\u6b21\u5f97\u51fa\u4e00\u4e2a\u7ed3\u8bba\u540e\uff0c\u518d\u53bb\u505a\u7b2c\u4e8c\u6b21\u5b9e\u9a8c\u3002<\/p>\n \u8fd9\u4e2a\u4fe1\u606f\u6d41\u91cc\u9700\u8981\u4e00\u5b9a\u7684\u6587\u5b57\u6458\u8981\uff0c\u8ba9\u4fe1\u606f\u53d8\u5f97\u66f4\u4e30\u5bcc\uff0c\u4f46\u5c55\u793a\u5185\u5bb9\u7684\u8f93\u51fa\u91cf\u5c31\u53d8\u5c11\u4e86\u3002\u73b0\u5728\u4e0d\u662f\u592a\u597d\u5224\u65ad\uff0c\u9700\u8981\u6570\u636e\u6765\u544a\u8bc9\u6211\u4eec\u3002<\/p>\n \u5982\u679c\u6709\u4e00\u4e2a\u65b0\u7684\u81ea\u6211\u8fdb\u5316\u7cfb\u7edf\uff0c\u6211\u4eec\u7684\u4ea7\u54c1\u7ecf\u7406\u53ef\u80fd\u53ea\u9700\u8981\u8f93\u5165\u4e00\u4e9b\u53d8\u91cf\u7684\u8303\u56f4\u5230\u8be5\u7cfb\u7edf\uff0c\u6bd4\u5982\u7f29\u7565\u56fe\u7684\u5c3a\u5bf8\u3001\u8fd9\u4e2a\u6458\u8981\u7684\u884c\u6570\u3001\u76d1\u5236\u7684\u5927\u5c0f\uff0c\u53ef\u4ee5\u662f\u4e00\u4e2a\u8fde\u7eed\u7684\u503c\uff0c\u7cfb\u7edf\u4f1a\u6839\u636e\u9884\u6d4b\u7684\u6761\u4ef6\u81ea\u52a8\u8fdb\u884c\u4e00\u4e9b\u5206\u53d1\u3002<\/p>\n \u53ef\u80fd\u6709ABCDEF\u591a\u79cd\u65b9\u6cd5\uff0c\u6700\u7ec8\u6839\u636e\u70b9\u51fb\u7387\u8fd9\u4e2a\u6307\u6807\uff0c\u5f53\u7136\u4e5f\u53ef\u4ee5\u662f\u5176\u4ed6\u6307\u6807\u53bb\u81ea\u52a8\u8f93\u51fa\u4e00\u4e9b\u6570\u636e\u7ed3\u679c\u53bb\u4f18\u9009\u4e00\u4e9b\u65b9\u6848\u3002<\/p>\n <\/p>\n \u7cfb\u7edf\u5df2\u7ecf\u77e5\u9053\u54ea\u79cd\u65b9\u6848\u66f4\u597d\uff0c\u53ef\u4ee5\u81ea\u52a8\u628a\u8fd9\u79cd\u65b9\u6848\u76f4\u63a5\u6269\u5c55\u5e94\u7528\u5230\u66f4\u5927\u8303\u56f4\u4e4b\u5185\uff0c\u5c31\u50cf\u4e00\u4e2a\u81ea\u6211\u51c0\u5316\u7684\u4ea7\u54c1\u7cfb\u7edf\u3002<\/p>\n \u83b7\u5ba2\u5728\u589e\u957f\u91cc\u662f\u6bd4\u8f83\u91cd\u8981\u7684\u4e00\u73af\u3002\u4ece\u5185\u5bb9\u65b9\u9762\uff0c\u4f20\u64ad\u8ddf\u83b7\u5ba2\u8fd9\u4e24\u8005\u57fa\u672c\u4e0a\u662f\u7ed3\u5408\u5728\u4e00\u8d77\u7684\u3002<\/p>\n 1.\u4f20\u64ad<\/strong><\/p>\n \u4ec0\u4e48\u662f\u4f20\u64ad\uff1f\u6700\u7b80\u5355\u7684\u5c31\u662f\u7f51\u6613\u65b0\u95fb\u7684\u4e00\u7bc7\u6587\u7ae0\uff0c\u70b9\u4e00\u4e0b\u5206\u4eab\uff0c\u7528\u6237\u5c31\u4f20\u64ad\u4e86\u3002\u5206\u4eab\u5230\u670b\u53cb\u5708\u88ab\u522b\u4eba\u6253\u5f00\u4e4b\u540e\uff0c\u6211\u4eec\u7684\u4ea7\u54c1\u5c31\u53ef\u4ee5\u505a\u5f88\u591a\u83b7\u5ba2\u7684\u5de5\u4f5c\u3002<\/p>\n \u4ec0\u4e48\u662f\u6709\u6548\u4f20\u64ad\u7387\uff1f\u89c1\u4e0b\u56fe\uff1a<\/p>\n <\/p>\n \u6211\u4eec\u8981\u505a\u5185\u5bb9\u7684\u4f20\u64ad\u548c\u83b7\u5ba2\uff0c\u5c31\u662f\u8981\u63d0\u5347\u5206\u4eab\u8f6c\u5316\u7387\u548c\u4e0b\u8f7d\u8f6c\u5316\u7387\uff0c\u5236\u51fa\u6570\u636e\u9a71\u52a8\u589e\u957f\u7684\u91d1\u5b57\u5854\u3002<\/p>\n \u90a3\u5728\u4f20\u64ad\u548c\u83b7\u5ba2\u65b9\u9762\u6211\u4eec\u80fd\u505a\u4e9b\u4ec0\u4e48\u5462\uff1f\u6bd4\u5982\u5206\u4eab\u6309\u94ae\u7684\u4f4d\u7f6e\u8ddf\u6837\u5f0f\u3001\u5206\u4eab\u6587\u6848\u7684\u8bbe\u7f6e\u7b49\u7b49\u3002<\/p>\n <\/p>\n \u5982\u679c\u4f60\u7684\u4ea7\u54c1\u80fd\u591f\u7ed9\u5230\u7528\u6237\u4e00\u4e9b\u5229\u76ca\u53cd\u9988\uff0c\u4e00\u5b9a\u8981\u5728\u6587\u6848\u4e2d\u628a\u5229\u76ca\u70b9\u8bf4\u5f97\u5f88\u6e05\u695a\u3002<\/p>\n \u8bbe\u5b9a\u5206\u4eab\u7684\u6e20\u9053\u3001\u6e20\u9053\u7684\u6392\u5e8f\u3001\u5f15\u5bfc\u5206\u4eab\u7684\u65f6\u673a\u548c\u573a\u666f\uff0c\u5728\u7528\u6237\u6700\u613f\u610f\u5206\u4eab\u7684\u65f6\u5019\uff0c\u53bb\u5f15\u5bfc\u7528\u6237\u53bb\u5206\u4eab\u3002<\/p>\n 2.\u83b7\u5ba2<\/strong><\/p>\n \u83b7\u5ba2\u8fd9\u4e2a\u5185\u5bb9\u843d\u5730\u9875\uff0c\u4ee5\u53ca\u843d\u5730\u6587\u6848\u7684\u8bbe\u7f6e\u5f62\u5f0f\u662f\u4ec0\u4e48\u6837\u7684\u5462\uff1f\u6700\u597d\u662f\u7528\u7b2c\u4e00\u4eba\u79f0\u53bb\u8bf4\u4eba\u8bdd\uff0c\u56e0\u4e3a\u5f88\u591a\u505a\u8fd9\u79cd\u4f20\u64ad\u83b7\u5ba2\u7684\u6587\u6848\uff0c\u8bb2\u7684\u592a\u5b98\u65b9\u4e86\uff0c\u4e00\u542c\u5c31\u662f\u673a\u5668\u4eba\u5728\u8bf4\u3002<\/p>\n \u53ef\u4ee5\u5728\u5206\u4eab\u843d\u5730\u9875\uff0c\u653e\u4e00\u4e2a\u62a2\u7ea2\u5305\uff0c\u6216\u8005\u62bd\u5956\u4e4b\u7c7b\u7684\u6d3b\u52a8\u3002\u53ef\u80fd\u5f88\u591a\u4ea7\u54c1\u7ecf\u7406\u89c9\u5f97\u8fd9\u79cd\u65b9\u5f0f\u592alow\u4e86\uff0c\u8ddf\u4ea7\u54c1\u6838\u5fc3\u4e0d\u662f\u592a\u76f8\u5173\uff0c\u4e0d\u592a\u613f\u610f\u53bb\u505a\u3002<\/p>\n \u4f46\u8fd9\u662f\u4e00\u4e2a\u589e\u957f\u9ed1\u5ba2<\/a>\u7684\u65f6\u4ee3\uff0c\u4e00\u5207\u4ee5\u6570\u636e\u4e3a\u4e2d\u5fc3\uff0c\u7528\u6570\u636e\u6765\u8bf4\u8bdd\u3002<\/p>\n \u53ea\u8981\u62a2\u7ea2\u5305\u8fd9\u7c7b\u6d3b\u52a8\u4e0d\u5f71\u54cd\u7528\u6237\u6838\u5fc3\u4f53\u9a8c\uff0c\u5c31\u53ef\u4ee5\u53bb\u505a\uff0c\u7279\u522b\u662f\u4e00\u4e9b\u56db\u4e94\u7ebf\u57ce\u5e02\uff0c\u6216\u8005\u519c\u6751\u7528\u6237\u3002<\/p>\n \u5728\u7528\u6237\u6700\u6709\u53ef\u80fd\u5206\u4eab\u7684\u65f6\u5019\u53bb\u5f15\u5bfc\u5206\u4eab\uff0c\u6bd4\u5982\u6296\u97f3\u91cc\u7684\u67d0\u6761\u89c6\u9891\uff0c\u5982\u679c\u64ad\u653e\u4e24\u904d\u4ee5\u4e0a\uff0c\u5206\u4eab\u7684\u5c0f\u56fe\u6807\u5c31\u4f1a\u53d8\u4eae\uff0c\u6b64\u65f6\u7528\u6237\u5206\u4eab\u7684\u52a8\u673a\u5e94\u8be5\u6bd4\u8f83\u5927\u3002<\/p>\n \u5f3a\u8c03\u8d60\u4e0e\u800c\u975e\u7d22\u53d6<\/p>\n \u5728\u523a\u6fc0\u7528\u6237\u8fdb\u884c\u5206\u4eab\u65f6\uff0c\u5982\u679c\u53ea\u8bf4\u4f60\u5206\u4eab\u7ed9\u597d\u53cb\u53ef\u4ee5\u5f97\u5230\u4ec0\u4e48\u4e1c\u897f\uff0c\u7528\u6237\u5f80\u5f80\u4f1a\u6bd4\u8f83\u4f1a\u4ea7\u751f\u53cd\u611f\u5fc3\u7406\uff0c\u597d\u50cf\u5728\u5360\u670b\u53cb\u7684\u4fbf\u5b9c\u3002<\/p>\n <\/p>\n 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