{"id":133177,"date":"2025-04-03T17:36:22","date_gmt":"2025-04-03T09:36:22","guid":{"rendered":"https:\/\/www.growthhk.cn\/cgo\/coo\/133177.html"},"modified":"2025-04-03T17:36:22","modified_gmt":"2025-04-03T09:36:22","slug":"%e7%94%b5%e5%95%86%e6%96%b0%e5%8a%bf%e5%8a%9b%e6%8b%89%e5%bc%80%e5%b9%b3%e6%9d%83%e6%97%b6%e4%bb%a3%ef%bc%8c%e6%8b%bc%e5%a4%9a%e5%a4%9a%e7%8b%82%e7%a0%b8%e5%8d%83%e4%ba%bf%e5%86%8d","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/coo\/133177.html","title":{"rendered":"\u7535\u5546\u65b0\u52bf\u529b\u62c9\u5f00\u201c\u5e73\u6743\u65f6\u4ee3\u201d\uff0c\u62fc\u591a\u591a\u72c2\u7838\u5343\u4ebf\u518d\u9020\u62fc\u591a\u591a"},"content":{"rendered":"<p>&nbsp;<\/p>\n<figure class=\"image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2025\/04\/v2_f84994a81cb448ee9d9e746b80c5c199@000000_oswg75358oswg1080oswg970_img_000.jpg\" 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class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e7%94%b5%e5%95%86\" title=\"\u7535\u5546\" target=\"_blank\">\u7535\u5546<\/a><\/span>\u884c\u4e1a\u867d\u7136\u4e0d\u5728\u8fd9\u573a\u98ce\u66b4\u4e2d\u5fc3\uff0c\u4f46\u53d1\u5c55\u8d8b\u52bf\u5f02\u66f2\u540c\u5de5\u3002\u968f\u7740\u4e2d\u56fd\u4e92\u8054\u7f51\u5934\u90e8\u73a9\u5bb6\u4eec\u9646\u7eed\u4ea4\u51fa\u4e862024\u5e74\u5168\u5e74\u7b54\u5377\uff0c\u53ef\u4ee5\u770b\u5230\uff0c\u6574\u4e2a\u7535\u5546\u5e02\u573a\u8fce\u6765\u5386\u53f2\u6027\u62d0\u70b9\uff0c\u201c\u5de8\u5934\u5784\u65ad\u201d\u65f6\u4ee3\u4e0d\u590d\u5b58\u5728\u3002<\/p>\n<p>2024\u5e74\uff0c\u62fc\u591a\u591aGMV\u7ea6\u4e3a5.2\u4e07\u4ebf\u5143\uff0c\u4f4d\u5c45\u884c\u4e1a\u7b2c\u4e8c\uff0c\u518d\u6b21\u9a8c\u8bc1\u201c\u5f97\u4e0b\u6c89\u5e02\u573a\u5f97\u5929\u4e0b\u201d\u6c38\u4e0d\u8fc7\u65f6\uff1b\u5c31\u57284\u67083\u65e5\uff0c\u62fc\u591a\u591a\u518d\u6b21\u5ba3\u5e03\uff0c\u5e73\u53f0\u5c06\u63a8\u51fa\u91cd\u78c5\u60e0\u5546\u8ba1\u5212\u2014\u2014\u201c\u5343\u4ebf\u6276\u6301\u201d\uff0c\u672a\u6765\u4e09\u5e74\u5185\u62df\u6295\u5165\u8d44\u91d1\u3001\u6d41\u91cf\u7b49\u8d44\u6e90\u8d85\u8fc71000\u4ebf\u5143\u4eba\u6c11\u5e01\uff0c\u52a0\u7801\u9ad8\u8d28\u91cf\u7535\u5546\u751f\u6001\u5efa\u8bbe\uff0c\u52a9\u63a8\u5e73\u53f0\u5546\u5bb6\u65b0\u8d28\u8f6c\u578b\u5347\u7ea7\uff0c\u5168\u529b\u6784\u5efa\u7528\u6237\u3001\u5546\u5bb6\u53ca\u5e73\u53f0\u591a\u65b9\u5171\u8d62\u7684\u5546\u4e1a\u751f\u6001\u3002\u8fd9\u662f\u7ee72024\u5e74\u201c\u767e\u4ebf\u51cf\u514d\u201d\u201c\u7535\u5546\u897f\u8fdb\u201d\u201c\u65b0\u8d28\u5546\u5bb6\u6276\u6301\u8ba1\u5212\u201d\u7b49\u60e0\u5546\u4e3e\u63aa\u540e\uff0c\u62fc\u591a\u591a\u63a8\u51fa\u7684\u65b0\u4e00\u9879\u5546\u5bb6\u6276\u6301\u6218\u7565\uff0c\u8d44\u6e90\u6295\u5165\u529b\u5ea6\u7a7a\u524d\uff0c\u8ba9\u666e\u60e0\u901a\u8fc7\u5546\u5bb6\u60e0\u53ca\u6bcf\u4e00\u4f4d\u7528\u6237\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u53e6\u4e00\u5934\uff0c\u6296\u97f3\u7535\u5546\u8dc3\u5c45\u884c\u4e1a\u7b2c\u4e09\uff0cGMV\u8fbe\u52303.5\u4e07\u4ebf\uff0c\u4ee530%\u7684\u589e\u957f\u7387\u60ca\u8273\u884c\u4e1a\u6210\u9ed1\u9a6c\u5f0f\u5b58\u5728\uff1b\u4e0e\u6b64\u540c\u65f6\uff0c\u201c\u9690\u85cfboss\u201d\u817e\u8baf\u4e5f\u6084\u7136\u6740\u5165\u6218\u573a\uff0c\u5176\u7535\u5546\u751f\u6001\u6b63\u901a\u8fc7\u5fae\u4fe1\u52a0\u901f\u5b8c\u6210\u539f\u5b50\u5316\u6e17\u900f\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u65e9\u5728\u53bb\u5e748\u6708\uff0c\u817e\u8baf\u603b\u88c1\u5218\u70bd\u5e73\u5373\u5728\u7535\u8bdd\u4f1a\u4f17\u900f\u9732\uff0c\u817e\u8baf\u5bf9\u76f4\u64ad\u7535\u5546\u7684\u5b9a\u4f4d\u5df2\u7ecf\u8fdb\u884c\u4e86\u8c03\u6574\uff0c\u4e0d\u4ec5\u662f\u4ee5\u89c6\u9891\u53f7\u548c\u76f4\u64ad\u9891\u9053\u4e3a\u57fa\u7840\u7684\u201c\u5c40\u90e8\u5546\u57ce\u201d\uff0c\u800c\u662f\u8981\u5728\u5fae\u4fe1\u5185\u90e8\u5efa\u7acb\u7535\u5546\u7248\u56fe\uff0c\u5b83\u5c06\u4e0e\u6574\u4e2a\u5fae\u4fe1\u751f\u6001\u8fde\u63a5\uff0c\u5305\u62ec\u5c0f\u7a0b\u5e8f\u3001\u4f01\u4e1a\u5fae\u4fe1\u4ee5\u53ca\u5fae\u4fe1\u4e2d\u6240\u6709\u7684\u793e\u4ea4\u548c\u7fa4\u7ec4\u6d3b\u52a8\u3002\u800c\u201c\u63a8\u51fa\u9001\u793c\u7269\u529f\u80fd\u201d\u7b49\u52a8\u4f5c\uff0c\u7686\u9a8c\u8bc1\u4e86\u8fd9\u4e00\u9876\u5c42\u8bbe\u8ba1\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u8fd9\u65e0\u4e00\u4e0d\u8ba9\u884c\u4e1a\u611f\u6168\uff0c\u56fd\u5185\u7535\u5546\u65b0\u52bf\u529b\u77e9\u9635\u5df2\u7136\u6210\u578b\uff0c\u7b2c\u4e00\u68af\u961f\u683c\u5c40\u5927\u53d8\uff0cTPD\uff08\u817e\u8baf\u3001\u62fc\u591a\u591a\u3001\u6296\u97f3\uff09\u4e09\u5bb6\u6380\u8d77\u53d8\u5c40\u98ce\u66b4\uff0c\u201c\u6ca1\u6709\u4ec0\u4e48\u5546\u4e1a\u57ce\u6c60\u575a\u4e0d\u53ef\u6467\u201d\u7684\u771f\u7406\u518d\u6b21\u88ab\u9a8c\u8bc1\u3002\u90a3\u4e48\uff0c\u8fd9\u4e9b\u65b0\u52bf\u529b\u73a9\u5bb6\u7684\u5d1b\u8d77\u6709\u4f55\u5171\u6027\uff1f\u5176\u52a8\u4f5c\u53c8\u662f\u5426\u8574\u85cf\u7740\u884c\u4e1a\u4e0b\u4e00\u9636\u6bb5\u6f14\u53d8\u7684\u65b9\u5411\uff1f<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e8b\u5b9e\u4e0a\uff0c\u7535\u5546\u53d8\u5c40\u80cc\u540e\uff0c\u672c\u8d28\u4e0a\u662f\u5546\u4e1a\u903b\u8f91\u7684\u8303\u5f0f\u53d8\u9769\u2014\u2014\u4ece\u201c\u76f2\u76ee\u6d88\u8d39\u5347\u7ea7\u3001\u5bf9\u5e7f\u6cdb\u9700\u6c42\u7f6e\u82e5\u7f54\u95fb\u201d\u7684\u7cbe\u82f1\u4e3b\u4e49\u8f6c\u5411\u201c\u9700\u6c42\u81f3\u4e0a\u201d\u7684\u5e73\u6743\u4e3b\u4e49\u3002<\/strong>\u5982\u4eca\uff0c\u7535\u5546\u754c\u7684\u666e\u60e0\u8def\u5f84\u6b63\u548c\u98ce\u66b4\u4e2d\u592e\u7684AI\u5f00\u6e90\u9065\u76f8\u547c\u5e94\uff0c<strong>\u5171\u540c\u6495\u5f00\u4e86\u65e7\u4f53\u7cfb\u7684\u88c2\u7f1d\uff0c\u5e26\u6765\u4e86\u4e00\u4e2a\u66f4\u4e3a\u666e\u60e0\u3001\u5e73\u6743\u7684\u5546\u4e1a\u65b0\u4e16\u754c\u3002<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e00\u3001\u4e3a\u4f55\u7535\u5546\u5411\u201c\u9700\u6c42\u5e73\u6743\u201d\u8fdb\u5316<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>\u5982\u679c\u8bf4\u7535\u5546\u65b0\u52bf\u529b\u7684\u6838\u5fc3\u7279\u5f81\u5373\u201c\u5e73\u6743\u201d\uff0c\u90a3\u4e48\u6700\u4e3a\u660e\u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class=\"image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2025\/04\/v2_90703edf0b39408ea8542e56d91b3fd7@000000_oswg57300oswg1080oswg720_img_000.jpg\" \/><\/figure>\n<p>\u76ee\u524d\uff0c\u5168\u56fd\u6bcf\u5929\u6709\u8d851\u4ebf\u4ef6\u5feb\u9012\u5305\u88f9\u8fdb\u51fa\u519c\u6751\u30022024\u5e74\u519c\u6751\u7f51\u7edc\u96f6\u552e\u989d\u8fbe\u52302.56\u4e07\u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u957f6.4%\u3002\u56fd\u5bb6\u7edf\u8ba1\u5c40\u6570\u636e\u663e\u793a\uff0c\u4eca\u5e74\u524d\u4e24\u4e2a\u6708\u4e61\u6751\u6d88\u8d39\u54c1\u96f6\u552e\u989d\u540c\u6bd4\u589e\u957f4.6%\uff0c\u589e\u901f\u9ad8\u4e8e\u57ce\u95470.8\u4e2a\u767e\u5206\u70b9\u3002\u4e61\u6751\u6d88\u8d39\u54c1\u96f6\u552e\u989d\u589e\u901f\u8fde\u7eed38\u4e2a\u6708\u9ad8\u4e8e\u57ce\u9547\uff1b\u9ea6\u80af\u9521\u516c\u53f8\u9884\u6d4b\uff0c\u52302030\u5e74\u6211\u56fd\u8d85\u8fc766%\u7684\u4e2a\u4eba\u6d88\u8d39\u589e\u957f\u6765\u81ea\u4e0b\u6c89\u5e02\u573a\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u8fd9\u80cc\u540e\uff0c\u63a8\u52a8\u9700\u6c42\u5e73\u6743\u7684\u5e73\u53f0\u4eec\u529f\u4e0d\u53ef\u6ca1\u3002\u800c\u53e6\u4e00\u5934\uff0c\u4f9b\u7ed9\u5e73\u6743\u4e5f\u6b63\u5982\u706b\u5982\u837c\u5730\u5c55\u5f00\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e8c\u3001\u5e73\u6743\u4ece\u9700\u6c42\u5012\u4f9b\u7ed9\uff0c<\/strong><\/p>\n<p><strong>\u50ac\u751f\u201c\u6d41\u91cf\u5206\u914d\u201d\u9769\u65b0<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>\u4ec0\u4e48\u662f\u4f9b\u7ed9\u5e73\u6743\uff1f\u5373\u5728\u5546\u5bb6\u4fa7\u901a\u8fc7\u201c\u53bb\u4e2d\u5fc3\u5316\u201d\u673a\u5236\uff0c\u6301\u7eed\u6316\u6398\u4f9b\u7ed9\u7aef\u6f5c\u529b\u3002<\/p>\n<p>\u8fc7\u53bb\uff0c\u4f20\u7edf\u7535\u5546\u5e73\u53f0\u6d41\u91cf\u5206\u914d\u79c9\u627f\u201c\u4ef7\u9ad8\u8005\u5f97\u201d\u903b\u8f91\uff0c\u5934\u90e8\u54c1\u724c\u901a\u8fc7\u5e7f\u544a\u7ade\u4ef7\u5784\u65ad\u6d41\u91cf\uff0c\u5e73\u53f0\u4f9d\u8d56\u54c1\u724c\u5e7f\u544a\u6536\u5165\uff0c\u5f62\u6210\u201c\u51fa\u4ef7\u8d8a\u9ad8\u66dd\u5149\u8d8a\u591a\u201d\u7684\u95ed\u73af\uff0c\u5c0680%\u6d41\u91cf\u5206\u914d\u7ed920%\u7684\u5934\u90e8\u54c1\u724c\uff0c\u4e2d\u5c0f\u5546\u5bb6\u3001\u767d\u724c\u5546\u5bb6\u3001\u5de5\u5382\u578b\u5356\u5bb6\u90fd\u5904\u4e8e\u6d41\u91cf\u52a3\u52bf\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u7136\u800c\uff0c\u8fd9\u80cc\u79bb\u4e86\u5546\u4e1a\u7684\u7b2c\u4e00\u6027\u539f\u5219\uff1a\u5373\u628a\u6d41\u91cf\u5206\u914d\u7ed9\u7269\u7f8e\u4ef7\u5ec9\u7684\u4f18\u8d28\u5546\u5bb6\uff0c\u4ece\u800c\u5438\u5f15\u66f4\u591a\u6d88\u8d39\u8005\uff0c\u8f6c\u52a8\u6b63\u5411\u98de\u8f6e\u3002\u672c\u8d28\u4e0a\uff0c\u8fd9\u8981\u5f52\u56e0\u4e8e\u90e8\u5206\u7535\u5546\u5e73\u53f0\u81ea\u6709\u6d41\u91cf\u7f3a\u5931\uff0c\u4f9d\u8d56\u5927\u89c4\u6a21\u7684\u5916\u90e8\u91c7\u4e70\u3002\u8fd9\u79cd\u5916\u90e8\u91c7\u4e70\u6d41\u91cf\u3001\u9ad8\u4ef7\u5012\u5356\u7ed9\u5546\u5bb6\u7684\u6a21\u5f0f\uff0c\u5fc5\u7136\u5bfc\u81f4\u7535\u5546\u884c\u4e1a\u6d41\u91cf\u6210\u672c\u5c45\u9ad8\u4e0d\u4e0b\uff0c\u4e2d\u5c0f\u5546\u5bb6\u751a\u81f3\u76f4\u63a5\u4e0a\u4e0d\u4e86\u724c\u684c\u3002<\/p>\n<p>\u201c\u5934\u90e8\u901a\u5403\u201d\u8fc7\u4e8e\u4e25\u91cd\uff0c\u4e5f\u8ba9\u672c\u5e94\u662f\u5229\u76ca\u5171\u540c\u4f53\u7684\u5e73\u53f0\u548c\u5546\u5bb6\u95f4\u201c\u8c8c\u5408\u795e\u79bb\u201d\u3001\u52a0\u901f\u8f6c\u6218\u65b0\u52bf\u529b\u5e73\u53f0\u3002\u66fe\u6709\u5546\u5bb6\u5728\u4f20\u7edf\u7535\u5546\u5e73\u53f0\u6d3b\u52a8\u4e2d\u516c\u5f00\u201c\u4e09\u95ee\u7535\u5546\u5e73\u53f0\u201d\u3002<\/p>\n<p>\u201c\u7b2c\u4e00\uff0c\u5bf9\u4e8e\u5e73\u53f0\u63a8\u51fa\u7684\u653f\u7b56\uff0c\u54c1\u724c\u5546\u5bb6\u80af\u5b9a\u4f1a\u5f88\u6b22\u8fce\uff0c\u4f46\u662f\uff0c\u54b1\u4eec\u5e73\u53f0\u6709\u6ca1\u6709\u8003\u8651\u5230\uff0c\u5bf9\u4e8e\u5c0f\u5546\u5bb6\u6765\u8bf4\uff0c\u8fd9\u4e9b\u529f\u80fd\u53ef\u80fd\u7528\u4e0d\u4e0a\uff0c\u6216\u8005\u592a\u8d35\u4e86\uff1f\u7b2c\u4e8c\uff0c\u6211\u9700\u8981\u65b0\u54c1\u7684\u81ea\u7136\u6d41\u91cf\uff0c\u4ee5\u53ca\u9762\u5411\u5927\u5355\u54c1\u7684\u9ad8\u6548\u6295\u6d41\u624b\u6bb5\uff0c\u54b1\u4eec\u80fd\u7ed9\u5230\u5417\uff1f\u7b2c\u4e09\uff0c\u4f8b\u5982\u6211\u7684\u65b0\u54c1\u4ef7\u683c\u660e\u663e\u6bd4\u522b\u4eba\u66f4\u4f4e\uff0c\u6216\u8005\u5bcc\u6709\u5dee\u5f02\u5316\uff0c\u90a3\u4e48\u6211\u80fd\u4ee5\u5408\u7406\u7684\u4ee3\u4ef7\u62ff\u5230\u8db3\u591f\u7684\u7206\u53d1\u6027\u6d41\u91cf\u5417\uff1f\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>\u8fd9\u573a\u5bf9\u8bdd\u66b4\u9732\u65b0\u65e7\u52bf\u529b\u7684\u672c\u8d28\u5206\u91ce\uff1a\u5bf9\u6b64\u593a\u547d\u4e09\u8fde\u95ee\uff0c\u4f20\u7edf\u7535\u5546\u5e73\u53f0\u6216\u8bb8\u54d1\u53e3\u65e0\u8a00\uff0c\u4f46\u5728\u7535\u5546\u65b0\u52bf\u529b\u8fd9\u91cc\uff0c\u7b54\u6848\u5374\u662f\u80af\u5b9a\u7684\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u6b64\u6b21\u62fc\u591a\u591a\u5343\u4ebf\u6276\u6301\uff0c\u5c31\u8ba9\u4e00\u4f17\u5546\u5bb6\u611f\u6168\u201c\u6765\u5bf9\u4e86\u5e73\u53f0\u201d\u3002\u62fc\u591a\u591a\u6267\u884c\u8463\u4e8b\u3001\u8054\u5e2dCEO\u8d75\u4f73\u81fb\u8868\u793a\uff1a\u6b64\u6b21\u5343\u4ebf\u6276\u6301\uff0c\u662f\u771f\u91d1\u767d\u94f6\u7684\u6295\u5165\u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