{"id":18693,"date":"2019-03-12T21:34:55","date_gmt":"2019-03-12T13:34:55","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=18693"},"modified":"2019-03-12T21:34:57","modified_gmt":"2019-03-12T13:34:57","slug":"%e5%95%86%e4%b8%9a%e5%a2%9e%e9%95%bf%ef%bc%9a%e5%a2%9e%e9%95%bf%e7%9a%84%e7%a7%98%e5%af%86%e4%b9%8b%e6%88%90%e5%8a%9f%e7%9a%84%e5%93%81%e7%89%8c%e8%90%a5%e9%94%80%e6%a1%88%e4%be%8b","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/model\/18693.html","title":{"rendered":"\u5546\u4e1a\u589e\u957f\uff1a\u589e\u957f\u7684\u79d8\u5bc6\u4e4b\u6210\u529f\u7684\u54c1\u724c\u8425\u9500\u6848\u4f8b"},"content":{"rendered":"\n<p>      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Shave Club\u548cHarry\u2019s\u6b63\u5728\u6311\u6218\u5243\u987b\u5200\u884c\u4e1a\uff0cThe Honest Company\u6b63\u5728\u98a0\u8986\u65e0\u6bd2\u6e05\u6d01\u548c\u5a74\u513f\u7528\u54c1\u9886\u57df\uff0c\u50cfSoylent\u8fd9\u6837\u7684\u4e00\u4e9bD2C\u516c\u53f8\u4e5f\u6b63\u5728\u6253\u9020\u5168\u65b0\u7684\u4ea7\u54c1\u7c7b\u522b\u3002<\/p>\n\n\n\n<p>\u5f53\u7136\uff0c\u5728\u8fd9\u4e2a\u9886\u57df\uff0c\u6ca1\u6709\u4efb\u4f55\u4e00\u5bb6\u7535\u5b50\u5546\u52a1\u516c\u53f8\u6bd4\u4e9a\u9a6c\u900a\u7ad9\u5f97\u66f4\u9ad8\uff0c\u6bcf\u4e00\u5bb6\u7535\u5b50\u5546\u52a1\u516c\u53f8\u90fd\u5fc5\u987b\u5c06\u8fd9\u4e2a\u5e73\u53f0\u7eb3\u5165\u5176\u589e\u957f\u6218\u7565\u4e4b\u4e2d\u3002\u8fd9\u4e9b\u516c\u53f8\u5df2\u7ecf\u60f3\u51fa\u4e86\u5982\u4f55\u5229\u7528\u4e9a\u9a6c\u900a\uff08\u81f3\u5c11\u6709\u4e00\u90e8\u5206\uff09\u5206\u9500\u4ed6\u4eec\u7684\u4ea7\u54c1\uff0c\u6216\u8005\u4ece\u4e9a\u9a6c\u900a\u7684\u5e02\u573a\u4e2d\u5f00\u62d3\u51fa\u5c0f\u4f17\u5e02\u573a\u3002<\/p>\n\n\n\n<p>\u5728\u8fd9\u7bc7\u5206\u6790\u4e2d\uff0c\u6211\u4eec\u7814\u7a76\u4e86\u8fd9\u4e9b\u66fe\u7ecf\u89c4\u6a21\u5f88\u5c0f\u7684\u521d\u521b\u516c\u53f8\u662f\u5982\u4f55\u53d1\u5c55\u58ee\u5927\u7684\u3002\u6211\u4eec\u786e\u5b9a\u4e86\u8fd9\u4e9b\u516c\u53f8\u4e0e\u4f17\u4e0d\u540c\u7684\u56db\u5927\u9886\u57df\u2014\u2014\u4ea7\u54c1\u8bbe\u8ba1\u3001\u53d1\u5e03\u65b9\u5f0f\u3001\u4f53\u9a8c\u521b\u9020\u4ee5\u53ca\u8425\u9500\u7b56\u7565<strong>\u3002\u4e0b\u9762\uff0c\u6211\u4eec\u5c06\u5411\u4f60\u5c55\u793a\u8fd9\u4e9b\u6700\u51fa\u8272\u7684D2C\u516c\u53f8\uff0c\u4eca\u5929\u662f\u7b2c\u4e00\u90e8\u5206\uff1a<\/strong><br><\/p>\n\n\n\n<p>\u8bbe\u8ba1\u4ea7\u54c1\uff1a\u5982\u4f55\u8ba9\u666e\u901a\u7684\u4ea7\u54c1\u7ebf\u66f4\u6709\u9ad8\u7ea7\u611f<\/p>\n\n\n\n<ol 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class=\"wp-image-18694\"\/><\/figure><\/div>\n\n\n\n<p>\u5728\u4e92\u8054\u7f51\u51fa\u73b0\u4e4b\u524d\uff0c\u5927\u591a\u6570\u96f6\u552e\u5546\uff08\u9664\u4e86\u90ae\u8d2d\u516c\u53f8\uff09\u6240\u80fd\u9500\u552e\u7684\u5546\u54c1\u90fd\u53d7\u5230\u8d27\u67b6\u7a7a\u95f4\u5927\u5c0f\u7684\u9650\u5236\u3002\u8fd9\u5bfc\u81f4\u4ed6\u4eec\u5c06\u4f1a\u50a8\u5907\u6700\u53d7\u6b22\u8fce\u7684\u5546\u54c1\uff0c\u524a\u51cf\u8868\u73b0\u6b20\u4f73\u7684\u5546\u54c1\u3002<\/p>\n\n\n\n<p>2004\u5e74\uff0c\u300a\u8fde\u7ebf\u300b\u6742\u5fd7\u7f16\u8f91Chris Anderson\u9996\u6b21\u5f00\u59cb\u64b0\u5199\u6709\u5173\u4e92\u8054\u7f51\u5c06\u5982\u4f55\u6539\u53d8\u8fd9\u4e00\u73b0\u72b6\u7684\u6587\u7ae0\u3002Anderson\u8ba4\u4e3a\uff0c\u7531\u4e8e\u7535\u5b50\u5546\u52a1\u516c\u53f8\u4e0d\u9700\u8981\u8003\u8651\u300c\u4fdd\u5b58\u8d27\u67b6\u7a7a\u95f4\u300d\uff0c\u4ed6\u4eec\u5c31\u4e0d\u9700\u8981\u5728\u5e93\u5b58\u65b9\u9762\u505a\u51fa\u7c7b\u4f3c\u7684\u51b3\u5b9a\u3002\u66f4\u91cd\u8981\u7684\u662f\uff0c\u4ed6\u4eec\u4e0d\u5fc5\u628a\u81ea\u5df1\u5c40\u9650\u4e8e\u53d7\u6d88\u8d39\u8005\u6b22\u8fce\u7684\u5546\u54c1\u6216\u8005\u6700\u7545\u9500\u7684\u5546\u54c1\u3002<\/p>\n\n\n\n<p>\u76f8\u53cd\uff0c\u4ed6\u4eec\u53ef\u4ee5\u6316\u6398\u90a3\u4e9b\u901a\u5e38\u4e0d\u4f1a\u653e\u5728\u5b9e\u4f53\u5e97\u7684\u300c\u957f\u5c3e\u300d\u4ea7\u54c1\u3002\u97f3\u4e50\u5546\u5e97\u53ef\u4ee5\u5356\u51fa\u6570\u767e\u4e07\u5f20\u827a\u672f\u5bb6\u7684cd\u3002\u4e66\u5e97\u53ef\u4ee5\u51fa\u552e\u6570\u767e\u4e07\u79cd\u4e0d\u540c\u7684\u4e66\u3002\u8fd9\u6837\u505a\uff0c\u6700\u7ec8\u4f1a\u6bd4\u5b9e\u4f53\u5e97\u7684\u552e\u5356\u65b9\u5f0f\u66f4\u6709\u5229\u53ef\u56fe\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"489\" height=\"255\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u4ea7\u54c1-2.png\" alt=\"\" class=\"wp-image-18695\"\/><\/figure><\/div>\n\n\n\n<p>\u5982\u4eca\uff0c\u4e16\u754c\u4e0a\u4e3b\u8981\u7684\u96f6\u552e\u5546\u90fd\u662f\u5728\u7ebf\u96f6\u552e\u5546\u3002\u957f\u5c3e\u7b56\u7565\u8d62\u4e86\u3002\u4f46\u53d1\u5c55\u6700\u5feb\u7684D2C\u54c1\u724c\u5e76\u6ca1\u6709\u8ffd\u98ce\u6548\u4eff\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u7814\u7a76\u7684\u5927\u591a\u6570D2C\u516c\u53f8\u53ea\u4e13\u6ce8\u4e8e\u9500\u552e\u5c11\u6570\u51e0\u79cd\u4e0d\u540c\u7684\u4ea7\u54c1\uff0c\u8bb8\u591a\u516c\u53f8\u4e00\u5f00\u59cb\u53ea\u9500\u552e\u4e00\u79cd\u4ea7\u54c1\u2014\u2014<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Casper\u5f00\u59cb\u51fa\u552e\u4ed6\u4eec\u8ba4\u4e3a\u662f\u300c\u5b8c\u7f8e\u300d\u7684\u5e8a\u57ab\u3002<\/li><li> Bonobos\u4e00\u5f00\u59cb\u53ea\u6709\u4e00\u6761\u7537\u88e4\u3002<\/li><li> Harry\u2019s\u4ece\u4e00\u79cd\u7c7b\u578b\u7684\u5243\u5200\u5f00\u59cb\u2014\u20145\u4e2a\u5200\u7247\uff0c\u52a0\u4e0a\u4e00\u4e2a\u7528\u6765\u4fee\u8fb9\u3002<\/li><\/ul>\n\n\n\n<p>\u8fd9\u662f\u4e00\u79cd\u901a\u8fc7\u964d\u566a\u6765\u5438\u5f15\u6d88\u8d39\u8005\u6ce8\u610f\u7684\u65b9\u5f0f\uff0c\u628a\u5355\u4e00\u4ea7\u54c1\u6253\u9020\u6210\u300c\u6700\u597d\u300d\u7684\u90a3\u79cd\u54c1\u724c\u3002\u5728\u50cf\u4e9a\u9a6c\u900a\u8fd9\u6837\u7684\u7f51\u7ad9\u4e0a\u6709\u8fd9\u4e48\u591a\u7684\u9009\u62e9\uff0c\u300c\u53ea\u505a\u5355\u4e00\u5546\u54c1\u300d\u662f\u6811\u7acb\u54c1\u724c\u58f0\u671b\u7684\u7b56\u7565\uff0c\u4ece\u800c\u521b\u9020\u300c\u6ca1\u6709\u66ff\u4ee3\u54c1\u7684\u6548\u679c\u300d\u3002<\/p>\n\n\n\n<p>\u540c\u65f6\u8fd9\u4e5f\u662f\u4e00\u4e2a\u8c28\u614e\u7684\u4e3e\u52a8\uff1a\u53ea\u9500\u552e\u4e00\u79cd\u4ea7\u54c1\uff0c\u53ef\u4ee5\u8ba9\u4f60\u91cd\u65b0\u56de\u5230\u8bbe\u8ba1\u9636\u6bb5\uff0c\u5e76\u4ece\u79cd\u5b50\u7528\u6237\u90a3\u91cc\u5f97\u5230\u53cd\u9988\u65f6\u505a\u51fa\u8c03\u6574\u3002\u4f60\u4e0d\u5fc5\u70e7\u6389\u6240\u6709\u7684\u5b58\u8d27\uff0c\u4e5f\u4e0d\u5fc5\u5403\u5149\u6210\u672c\u3002\u4f60\u53ef\u4ee5\u66f4\u5bb9\u6613\u5730\u8fdb\u884c\u8c03\u6574\uff0c\u5f97\u5230\u7b2c2\u7248\u3001\u7b2c3\u7248\u3001\u7b2c4\u7248\u8fed\u4ee3\u4ea7\u54c1\u7b49\u7b49\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u6210\u529f\uff0c\u521d\u521b\u516c\u53f8\u5fc5\u987b\u628a\u901f\u5ea6\u548c\u6570\u636e\u4f5c\u4e3a\u4f18\u52bf\u3002\u4ed6\u4eec\u5fc5\u987b\u6709\u610f\u613f\u63a5\u53d7\u5f88\u5feb\u5c31\u5931\u8d25\uff0c\u5e76\u5728\u5fc5\u8981\u65f6\u6539\u53d8\u6574\u4e2a\u516c\u53f8\u7684\u65b9\u5411\u3002\u53ea\u9500\u552e\u4e00\u79cd\u4ea7\u54c1\uff0c\u5e76\u4e13\u6ce8\u4e8e\u8ba9\u5b83\u53d8\u5f97\u4e86\u4e0d\u8d77\uff0c\u8fd9\u662fCPG\u516c\u53f8\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\u7684\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u7684\u6210\u529f\u8868\u660e\uff0c\u8bb8\u591a\u6d88\u8d39\u8005\u8ba4\u540c\u4ed6\u4eec\u7684\u7406\u5ff5\u2014\u2014\u6709\u65f6\u5019\uff0c\u5c11\u5373\u662f\u591a\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>1<br> Casper\uff1a\u901a\u8fc7\u9650\u5236\u9009\u62e9\u6765\u9500\u552e\u4ef7\u503c1\u4ebf\u7f8e\u5143\u7684\u5e8a\u57ab<\/strong><\/p>\n\n\n\n<p>2014\u5e74\uff0c\u4e94\u540d\u8054\u5408\u521b\u59cb\u4eba\u521b\u529e\u4e86\u300c\u76d2\u5b50\u91cc\u7684\u5e8a\u300d\uff08bed-in-a-box\uff09\u521d\u521b\u516c\u53f8Casper\uff0c\u8be5\u516c\u53f8\u5bf9\u5e8a\u57ab\u884c\u4e1a\u7684\u4e00\u4e2a\u57fa\u672c\u89c2\u5bdf\u662f\uff1a\u8d2d\u4e70\u5e8a\u57ab\u662f\u4e00\u79cd\u300c\u7cdf\u7cd5\u7684\u6d88\u8d39\u8005\u4f53\u9a8c\u300d\u3002\u300c\u9500\u552e\u4eba\u5458\u5f88\u5f3a\u52bf\u300d\uff0c\u4ef7\u683c\u98d8\u9ad8\uff0c\u5927\u540c\u5c0f\u5f02\u7684\u9009\u62e9\u53c8\u4ee4\u4eba\u56f0\u60d1\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u7684\u76ee\u6807\u662f\u5efa\u7acb\u4e00\u5bb6\u5728\u5404\u65b9\u9762\u90fd\u4e0e\u4f17\u4e0d\u540c\u7684\u5e8a\u57ab\u516c\u53f8\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u53ea\u63d0\u4f9b\u4e00\u4e2a\u5e8a\u57ab\u7684\u6a21\u578b<\/li><li>\u6d88\u8d39\u8005\u5b8c\u5168\u80fd\u8d1f\u62c5\u5f97\u8d77\u7684\u4ef7\u683c<\/li><li>\u76f4\u63a5\u9001\u5e8a\u57ab\u4e0a\u95e8<\/li><\/ul>\n\n\n\n<p>\u5728\u4e0d\u5230\u4e24\u5e74\u7684\u65f6\u95f4\u91cc\uff0cCasper\u7684\u9500\u552e\u989d\u8fbe\u5230\u4e861\u4ebf\u7f8e\u5143\u3002<\/p>\n\n\n\n<p>\u65e9\u671f\u6253\u9020Casper\u54c1\u724c\u7684\u5ba3\u4f20\u53e3\u53f7\u5f88\u7b80\u5355\u2014\u2014\u53ea\u505a\u4e00\u5f20\u5e8a\u57ab\uff0c\u800c\u4e14\u662f\u6700\u597d\u7684\uff0c\u4e0d\u9700\u8981\u9009\u62e9\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"488\" height=\"253\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5e8a\u57ab.png\" alt=\"\" class=\"wp-image-18696\"\/><figcaption> \u56e0\u4e3a\u53ea\u505a\u4e00\u4e2a\u5e8a\u57ab\uff0c\u6240\u4ee5Casper\u5fc5\u987b\u505a\u5230\u6700\u9ad8\u7684\u6807\u51c6\uff0c\u505a\u8fd9\u4e2a\u6700\u5927\u7684\u6f5c\u5728\u5e02\u573a\u4e2d\u6700\u8ba9\u4eba\u6d88\u8d39\u8005\u7761\u5f97\u9999\u7684\u597d\u4ea7\u54c1 <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u5176\u4e2d\u6709\u4e00\u4e9b\u89c2\u5bdf\u610f\u5473\u7740\u8981\u91cd\u65b0\u5ba1\u89c6\u6211\u4eec\u5173\u4e8e\u7761\u7720\u7684\u4f20\u7edf\u89c2\u5ff5\uff0c\u5176\u4e2d\u4e00\u4e2a\u4f8b\u5b50\u5c31\u662f\u300c\u7761\u59ff\u300d\u7684\u6982\u5ff5\u3002\u6b63\u5982\u8be5\u516c\u53f8\u8054\u5408\u521b\u59cb\u4eba\u517c\u9996\u5e2d\u8fd0\u8425\u5b98Neil Parikh\u5728\u63a5\u53d7\u300a\u5efa\u7b51\u6587\u6458\u300b\uff08Architectural Digest\uff09\u91c7\u8bbf\u65f6\u8868\u793a\u7684\u90a3\u6837\uff0c\u300c\u6253\u7834\u8fd9\u4e2a\u795e\u8bdd\u300d\u4f1a\u5927\u5927\u52a0\u5f3a\u300c\u4e70\u4e00\u6b3e\u5e8a\u57ab\u5c31\u8db3\u591f\u4e86\u300d\u7684\u7406\u5ff5\u3002<\/p>\n\n\n\n<p>\u300c\u5f88\u957f\u4e00\u6bb5\u65f6\u95f4\u4ee5\u6765\uff0c\u6211\u4eec\u4e00\u76f4\u88ab\u544a\u77e5\uff0c\u6bcf\u4e2a\u4eba\u8981\u4e48\u662f\u4fa7\u5367\u8005\uff0c\u8981\u4e48\u662f\u540e\u5367\u8005\uff0c\u8981\u4e48\u662f\u4fef\u5367\u8005\u7b49\u5f88\u591a\u7c7b\u4f3c\u8fd9\u6837\u7684\u89c2\u70b9\u2026\u2026\u4f46\u6211\u4eec\u89c2\u5bdf\u4e86\u5f88\u591a\u4eba\u7684\u7761\u7720\uff0c\u7ed3\u679c\u53d1\u73b0\u5927\u591a\u6570\u4eba\u6574\u4e2a\u665a\u4e0a\u90fd\u5728\u4e0d\u65ad\u6362\u7761\u52bf\u3002\u300d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"489\" height=\"360\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u7761\u59ff.png\" alt=\"\" class=\"wp-image-18697\"\/><\/figure><\/div>\n\n\n\n<p>\u6362\u53e5\u8bdd\u8bf4\uff0c\u6574\u4e2a\u884c\u4e1a\u5411\u6d88\u8d39\u8005\u51fa\u552e\u4e0d\u540c\u7684\u4ea7\u54c1\uff0c\u58f0\u79f0\u662f\u4e3a\u4e86\u6ee1\u8db3\u4e0d\u540c\u7684\u4f7f\u7528\u504f\u597d\uff0c\u4f46\u8fd9\u4e9b\u504f\u597d\u5b9e\u9645\u4e0a\u5e76\u4e0d\u5b58\u5728\u3002Neil Parikh\u8bf4\uff1a\u300c\u4e8b\u5b9e\u8bc1\u660e\uff0c\u53ea\u6709\u4e00\u79cd\u4ea7\u54c1\u5bf9\u5927\u591a\u6570\u4eba\u90fd\u6709\u6548\u3002\u300d<\/p>\n\n\n\n<p>\u9009\u62e9\u5efa\u7acb\u5728\u6d88\u8d39\u8005\u5bf9\u4e0d\u540c\u79cd\u4ea7\u54c1\u7684\u770b\u6cd5\u4e0d\u4e00\u4e0a\uff0c\u4f46\u662fCasper\u8fd9\u6837\u7684\u516c\u53f8\u901a\u8fc7\u6d88\u9664\u300c\u4e0d\u5fc5\u8981\u7684\u300d\u9009\u62e9\u8d62\u5f97\u4e86\u6d88\u8d39\u8005\u7684\u559c\u7231\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"490\" height=\"232\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u9009\u62e9-1.png\" alt=\"\" class=\"wp-image-18698\"\/><figcaption> \u4e0eCasper\u622a\u7136\u4e0d\u540c\u7684\u662f\uff0c\u5f53\u4f60\u9009\u300c\u5e8a\u57ab\u300d\u65f6\uff0cRaymour&amp; Flanigan\u7f51\u7ad9\u63d0\u4f9b33\u79cd\u4e0d\u540c\u7684\u65b9\u6848\u4f9b\u6d88\u8d39\u8005\u9009\u62e9 <\/figcaption><\/figure><\/div>\n\n\n\n<p>2014\u5e74\uff0c\u300a\u7ebd\u7ea6\u65f6\u62a5\u300b\u53d1\u8868\u4e86\u4e00\u7bc72200\u5b57\u7684\u6587\u7ae0\uff0c\u8bb2\u8ff0\u4e86\u6d88\u8d39\u8005\u8bd5\u56fe\u8d2d\u4e70\u5e8a\u57ab\u7684\u300c\u5361\u592b\u5361\u5f0f\uff08\u8d85\u73b0\u5b9e\uff09\u300d\u8fc7\u7a0b\u3002\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u4ed6\u4eec\u5c06\u8d23\u4efb\u76f4\u63a5\u5f52\u548e\u4e8e\u8fd9\u79cd\u201c\u9009\u62e9\u300d\u7684\u6982\u5ff5\u2014\u2014\u5982\u679c\u4f60\u8fd9\u6837\u79f0\u547c\u5b83\u7684\u8bdd\u3002\u5728\u8bd5\u56fe\u4e86\u89e3\u5b9e\u4f53\u5e97\u9500\u552e\u7684\u4e0d\u540c\u5e8a\u57ab\u4e4b\u95f4\u7684\u533a\u522b\u65f6\uff0c\u4e00\u4f4d\u9500\u552e\u4eba\u5458\u544a\u8bc9\u7b14\u8005\uff0c\u751a\u81f3\u4e0d\u540c\u540d\u79f0\u7684\u5e8a\u57ab\u5728\u4e0d\u540c\u7684\u5546\u5e97\u4e5f\u53ef\u80fd\u662f\u540c\u4e00\u79cd\u5546\u54c1\u3002<\/p>\n\n\n\n<p>\u4eba\u4eec\u53ef\u80fd\u4e0d\u592a\u6e05\u695a\u2014\u2014\u6d88\u8d39\u8005\u5f88\u96be\u5bf9\u5546\u5e97\u8fdb\u884c\u6bd4\u8f83\uff0c\u56e0\u4e3a\u8bb8\u591a\u5236\u9020\u5546\u5411\u96f6\u552e\u5546\u9500\u552e\u72ec\u5bb6\u4ea7\u54c1\u3002\u6240\u4ee5\uff0c\u4f60\u5728Costco\u770b\u4e2d\u7684\u5e8a\u57ab\u53ef\u80fd\u4e0d\u4f1a\u5728Sleepy &#8216;s\u6709\u552e\uff0c\u5c31\u7b97\u771f\u7684\u6709\u552e\uff0c\u90a3\u5c31\u53ef\u80fd\u53eb\u4ec0\u4e48\u522b\u7684\u540d\u5b57\u3002<\/p>\n\n\n\n<p>\u300c\u5728\u4e00\u5bb6\u5546\u5e97\u627e\u5230\u81ea\u5df1\u559c\u6b22\u7684\u5e8a\u57ab\u540e\u300d\uff0cJudelson\u8bf4\uff1a\u300c\u6211\u4f1a\u8d70\u8fdb\u53e6\u4e00\u5bb6\u5e97\uff0c\u95ee\u4ed6\u4eec\uff0c\u2018\u4f60\u4eec\u6709Serta\u5417\u2019\uff1f\u552e\u8d27\u5458\u4f1a\u8bf4\uff1a\u2018\u6211\u4e0d\u77e5\u9053\u2019\uff0c\u2018\u4f46\u662f\u4e5f\u8bb8\u6211\u4eec\u6709\u4e0d\u540c\u7684\u540d\u5b57\u3002\u2019\u300d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"488\" height=\"261\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u540d\u5b57.png\" alt=\"\" class=\"wp-image-18699\"\/><figcaption> 2017\u5e74\uff0c\u5f53\u4f60\u5728sleep\u2019s\u7f51\u7ad9\u4e0a\u641c\u7d22\u5e8a\u57ab\uff08\u5e8a\u57ab\u516c\u53f8\u4ee57.8\u4ebf\u7f8e\u5143\u7684\u4ef7\u683c\u8d2d\u4e70\u5173\u952e\u8bcd\uff09\u65f6\uff0c\u4f60\u603b\u5171\u6709681\u79cd\u9009\u62e9 <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u5f53\u4f20\u7edf\u5e8a\u57ab\u54c1\u724c\u548c\u5b9e\u4f53\u96f6\u552e\u5546\u5728\u73a9\u4e00\u573a\u9009\u62e9\u96be\u3001\u4ef7\u683c\u9ad8\u7684\u5927\u4e71\u6218\u6e38\u620f\u65f6\uff0cCasper\u5f00\u59cb\u53cd\u5bf9\u8fd9\u79cd\u201c\u5fc5\u9700\u8981\u591a\u79cd\u5e8a\u57ab\u201c\u7684\u89c2\u70b9\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u8bba\u8bc1\u8fd9\u4e00\u70b9\uff0c\u8be5\u516c\u53f8\u505a\u4e86\u8c03\u67e5\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u53d1\u73b0\u6709\u4e24\u79cd\u5e8a\u57ab\u6750\u6599\u662f\u6d88\u8d39\u8005\u6700\u559c\u6b22\u7684\uff1a\u6ce1\u6cab\u548c\u4e73\u80f6\u3002\u5f53\u628a\u4e8c\u8005\u7ed3\u5408\u5728\u4e00\u8d77\u65f6\uff0c\u4e00\u79cd\u7ed3\u5b9e\u7684\u5168\u5305\u5e8a\u57ab\u8bde\u751f\u4e86\u3002<\/p>\n\n\n\n<p>\u5f53\u7136\u8fd8\u662f\u6709\u4e9b\u4eba\u4ecd\u7136\u66f4\u9752\u7750\u6c14\u56ca\u6216\u8005\u5f39\u7c27\u5e8a\u57ab\uff0c\u4f46\u662f\u5931\u53bb\u8fd9\u4e9b\u76f8\u5bf9\u5c11\u91cf\u7684\u6f5c\u5728\u6d88\u8d39\u8005\u6765\u505a\u7edf\u4e00\u4ea7\u54c1\u7ebf\u662f\u503c\u5f97\u7684\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"486\" height=\"297\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u6392\u540d-2.png\" alt=\"\" class=\"wp-image-18700\"\/><figcaption> \u7528\u6237\u5bf9\u4e0d\u540c\u5e8a\u57ab\u7684\u6392\u540d <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u8fd9\u4e00\u7b56\u7565\u5e2e\u52a9Casper\u5728\u7b2c\u4e00\u4e2a\u6708\u5c31\u5b9e\u73b0\u4e86100\u4e07\u7f8e\u5143\u7684\u9500\u552e\u989d\uff0c\u5e76\u5728\u5934\u4e24\u5e74\u5b9e\u73b0\u4e861\u4ebf\u7f8e\u5143\u7684\u9500\u552e\u989d\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>2<br> Harry\u2019s\u7684\u5243\u5200\u5728\u4e24\u5e74\u5185\u5438\u5f15\u5230\u4e00\u767e\u4e07\u987e\u5ba2<\/strong><\/p>\n\n\n\n<p>\u53e6\u4e00\u5bb6\u8fd4\u749e\u5f52\u771f\u7684\u516c\u53f8Harry &#8216;s Razors\u4e5f\u91c7\u53d6\u4e86\u7c7b\u4f3c\u7684\u7b56\u7565\u3002\u5c31\u50cfCasper\u5728\u8bbe\u8ba1\u300c\u5b8c\u7f8e\u5e8a\u57ab\u300d\u7684\u8fc7\u7a0b\u4e2d\u9700\u8981\u5b66\u4e60\u5e8a\u57ab\u8fd9\u51e0\u767e\u5e74\u4e2d\u7684\u8fdb\u5316\u5386\u7a0b\u4e00\u6837\uff0cHarry &#8216;s\u4e5f\u8ba4\u8bc6\u5230\u5243\u987b\u5200\u8fd9\u4e9b\u5e74\u6765\u6b63\u53d8\u5f97\u6beb\u65e0\u5fc5\u8981\u7684\u590d\u6742\u3002\u7136\u800c\uff0c\u8be5\u516c\u53f8\u7684\u76ee\u6807\u5e76\u4e0d\u662f\u5c06\u6240\u6709\u7684\u9769\u65b0\u90fd\u63a8\u7ffb\u56de\u8d77\u70b9\u2014\u2014\u5b83\u53ea\u662f\u56de\u5f52\u5230\u8ba9\u5927\u591a\u6570\u6d88\u8d39\u8005\u90fd\u6700\u6ee1\u610f\u7684\u6a21\u5f0f\u3002<\/p>\n\n\n\n<p>Harry\u4e5f\u50cfCasper\u4e00\u6837\uff0c\u540c\u54c1\u7c7b\u5546\u54c1\u9009\u62e9\u7684\u4e0d\u5fc5\u8981\u6027\u6210\u4e86\u8fd9\u4e2a\u54c1\u724c\u8bde\u751f\u7684\u6e29\u5e8a\u3002Harry\u7684\u521b\u59cb\u4ebaAndy Katz-Mayfield\u53bb\u6742\u8d27\u5e97\u4e70\u5200\u7247\uff0c\u7ecf\u5386\u4e86\u590d\u6742\u800c\u8352\u8c2c\u7684\u9009\u62e9\u8fc7\u7a0b\uff1a<\/p>\n\n\n\n<p>\u4ed6\u5fc5\u987b\u627e\u5230\u5e97\u91cc\u7684\u5243\u987b\u5200\u533a\uff0c\u7136\u540e\u8bf7\u4e00\u540d\u5458\u5de5\u6765\u6253\u5f00\u9501\u7740\u7684\u76d2\u5b50\u3002<\/p>\n\n\n\n<p>\u5728\u5f53\u65f6\u90a3\u4e2a\u60c5\u5f62\u4e2d\uff0c\u4ed6\u4e0d\u5f97\u4e0d\u4ece\u51e0\u5341\u79cd\u540d\u5b57\u7c7b\u4f3c\u300c\u6da1\u8f6e\u589e\u538b\u300d\u548c\u300c\u9a6c\u8d6b\u300d\u4e4b\u7c7b\u770b\u4e0d\u592a\u51fa\u533a\u522b\u7684\u7c7b\u578b\u4e2d\u505a\u51fa\u9009\u62e9\u2014\u2014\u6700\u540e\u4ed6\u603b\u5171\u82b1\u4e8625\u7f8e\u5143\uff0c\u4e70\u4e86\u56db\u4e2a\u5200\u7247\u548c\u4e00\u4e9b\u5243\u987b\u818f\u3002<\/p>\n\n\n\n<p>\u4ed6\u6253\u7535\u8bdd\u7ed9\u4ed6\u7684\u670b\u53cbJeff Raider\uff0c\uff08\u4e4b\u524d\u662fWarbyParker\u7684\u8054\u5408\u521b\u59cb\u4eba\uff0c\u7a0d\u540e\u4f1a\u8be6\u7ec6\u4ecb\u7ecd\uff09\uff0c\u4e24\u4eba\u51b3\u5b9a\u5f00\u4e00\u5bb6\u5243\u987b\u5200\u516c\u53f8\uff0c\u751f\u4ea7\u4e00\u6b3e\u7b80\u5355\u7684\u5243\u987b\u5200:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u6709\u4e00\u4e2a\u5de8\u5927\u7684\u5243\u987b\u5200<\/li><li>\u7528\u5ec9\u4ef7\u7684\u53f6\u7247<\/li><li>\u9001\u8d27\u4e0a\u95e8<\/li><\/ul>\n\n\n\n<p>\u4ed6\u4eec\u57282013\u5e743\u6708\u5f00\u59cb\u5907\u8d27\u5243\u987b\u5200\u624b\u67c41\u4e07\u53ea\uff0c\u51e0\u5929\u4e4b\u5185\u5c31\u552e\u7f44\u3002\u4e24\u5e74\u540e\uff0c\u4ed6\u4eec\u7684\u516c\u53f8\u4ef7\u503c7.5\u4ebf\u7f8e\u5143\uff0c2017\u5e74\u9500\u552e\u989d\u7ea6\u4e3a2\u4ebf\u7f8e\u5143\u3002\u6240\u6709\u8fd9\u4e00\u5207\u7684\u6218\u7ee9\u5f88\u5927\u7a0b\u5ea6\u4e0a\uff0c\u90fd\u662f\u5efa\u7acb\u5728\u4e00\u4e2a\u7406\u5ff5\u4e4b\u4e0a\u2014\u2014\u6d88\u8d39\u8005\u5728\u5243\u987b\u5200\u65b9\u9762\u7684\u9700\u6c42\uff0c\u5e76\u4e0d\u50cf\u4ed6\u4eec\u6240\u9762\u4e34\u7684\u4ea7\u54c1\u9009\u62e9\u90a3\u4e48\u591a\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"493\" height=\"317\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u591a\u6b3e.png\" alt=\"\" class=\"wp-image-18701\"\/><figcaption> \u300c\u591a\u6b3e\u4ea7\u54c1\u53ef\u4f9b\u9009\u62e9\u300d\u662f\u4f20\u7edf\u5243\u987b\u5200\u8d2d\u7269\u4f53\u9a8c\u7684\u6838\u5fc3\uff0c\u4f46Harry\u2019\u8bc1\u660e\u4e86\u8fd9\u5e76\u4e0d\u662f\u6d88\u8d39\u8005\u60f3\u8981\u7684 <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u8fd9\u4e00\u7b56\u7565\u4e0e\u5243\u987b\u5200\u5de8\u5934\u5409\u5217\uff08Gillette\uff09\u65e9\u5148\u7684\u8425\u9500\u505a\u6cd5\u5f62\u6210\u4e86\u9c9c\u660e\u5bf9\u6bd4\u30022005\u5e74\uff0c\u5b9d\u6d01\u4ee5570\u4ebf\u7f8e\u5143\u6536\u8d2d\u4e86\u5409\u5217\u3002\u8be5\u516c\u53f8\u957f\u671f\u4ee5\u6765\u4ee5\u4e0d\u65ad\u63a8\u51fa\u4e00\u7cfb\u5217\u65b0\u4ea7\u54c1\u800c\u95fb\u540d\uff0c\u5e76\u5938\u5f20\u5730\u79f0\u6bcf\u4e00\u6b3e\u4ea7\u54c1\u90fd\u662f\u300c\u6700\u597d\u7684\u300d\u3002<\/p>\n\n\n\n<p>\u8fc7\u53bb\u90a3\u79cd\u7a33\u6b65\u63d0\u9ad8\u4ef7\u683c\u7684\u505a\u6cd5\u800c\u5e7f\u4e3a\u4eba\u77e5\u2014\u2014\u81ea20\u4e16\u7eaa\u521d\u63a8\u51fa\u4ee5\u6765\uff0c\u5409\u5217\u5200\u7247\u7684\u4ef7\u683c\u4ece\u6bcf\u7247\u51e0\u7f8e\u5206\u6da8\u5230\u4e86\u6bcf\u72476\u7f8e\u5143\uff08\u5c3d\u7ba1\u6700\u8fd1\u5409\u5217\u964d\u4f4e\u4e86\u4ef7\u683c\uff0c\u521b\u9020\u4e86\u65b0\u7684\u5206\u9500\u6a21\u5f0f\uff09\u3002\u8fd9\u4e00\u6218\u7565\u5728\u5e2e\u52a9\u5409\u5217\u5efa\u7acb\u884c\u4e1a\u7edf\u6cbb\u5730\u4f4d\u65b9\u9762\uff0c\u7740\u5b9e\u6709\u6548\uff0c\u4ee5\u81f3\u4e8e\u5b83\u4e1a\u5df2\u6210\u4e3a\u5168\u7403MBA\u5b66\u751f\u6240\u719f\u77e5\u7684\u300c\u5243\u5200-\u5200\u7247\u300d<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"260\" height=\"250\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u6a21\u5f0f.png\" alt=\"\" class=\"wp-image-18702\"\/><figcaption> \u6839\u636e\u5e42\u6b21\u5b9a\u5f8b\uff0c\u300c14\u5203\uff08\u53f6\u7247\uff09\u5243\u987b\u5200\u5e94\u8be5\u57282100\u5e74\u95ee\u4e16\uff0c\u300d\u300a\u7ecf\u6d4e\u5b66\u4eba\u300b\u5199\u9053 <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u76f8\u53cd\uff0cHarry\u2019s\u6253\u9020\u4e86\u4e00\u4e2a\u5d07\u5c1a\u7b80\u7ea6\u7684\u54c1\u724c\u3002\u8be5\u516c\u53f8\u53ea\u9500\u552e\u4e00\u79cd\u5200\u7247\uff0c\u6bcf\u7247\u5200\u7247\u7684\u66ff\u6362\u8d39\u7528\u7ea6\u4e3a1.87\u7f8e\u5143\u3002\u4f60\u53ef\u4ee5\u82b19\u7f8e\u5143\u4e70\u4e00\u4e2a\u6a61\u80f6\u628a\u624b\u6765\u5b89\u88c5\u8fd9\u4e9b\u5200\u7247\uff0c\u6216\u8005\u82b120\u7f8e\u5143\u5347\u7ea7\u5230\u91d1\u5c5e\u628a\u624b\u3002\u4e0e\u5409\u5217\u8fd9\u6837\u7684\u516c\u53f8\u76f8\u6bd4\uff0c\u5b83\u7684\u4ea7\u54c1\u7ebf\u76f8\u5bf9\u72ed\u7a84\uff0c\u8fd9\u4e5f\u6b63\u662f\u95ee\u9898\u6240\u5728\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"492\" height=\"398\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u95ee\u9898-2.png\" alt=\"\" class=\"wp-image-18703\"\/><figcaption> \u4e24\u7bc7\u5173\u4e8e\u5409\u5217Fusion\u7cfb\u5217\u3001\u300cProshield\u300d\u7cfb\u5217\u3001\u300cChill\u300d\u7cfb\u5217\u5200\u7247\u66ff\u6362\u88c5\u7684\u8bc4\u8bba\u8868\u8fbe\u4e86\u6d88\u8d39\u8005\u7684\u5931\u671b <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u7136\u800c\uff0cHarry\u2019s\u63d0\u4f9b\u7684\u5355\u4e00\u5243\u987b\u5200\u9009\u62e9\u5b9e\u9645\u4e0a\u501f\u9274\u4e86\u5409\u5217\u7684\u4e00\u4e9b\u5173\u952e\u6280\u672f\u2014\u2014\u5b83\u4f7f\u7528\u56fa\u5b9a\u7684\u201c\u6700\u4f73\u300d\u5200\u7247\u6570\u91cf\u3002<\/p>\n\n\n\n<p>\u6bcf\u628aHarry\u2019s\u7684\u5243\u987b\u5200\u90fd\u6709\u4e94\u4e2a\u5200\u7247\uff0c\u53e6\u5916\u5728\u80cc\u9762\u8fd8\u6709\u4e00\u4e2a\u5200\u7247\uff0c\u53ef\u4ee5\u5728\u66f4\u5c0f\u7684\u7a7a\u95f4\u91cc\u8fdb\u884c\u4fee\u526a\u2014\u2014\u5200\u7247\u7684\u6570\u91cf\u548c\u5e03\u5c40\u4e0e\u5409\u5217Fusion5\u57282006\u5e74\u9996\u6b21\u53d1\u5e03\u65f6\u7684\u5200\u7247\u6570\u91cf\u548c\u5e03\u5c40\u76f8\u540c\u3002<\/p>\n\n\n\n<p>Harry\u2019s\u7684\u4e0e\u4f17\u4e0d\u540c\u4e4b\u5904\u5728\u4e8e\u6240\u6709\u65b0\u6a21\u578b\u548c\u65b0\u529f\u80fd\uff0c\u4e0d\u53e0\u52a0\u5728\u57fa\u7840\u7684\u4e94\u5200\u7247\u6a21\u578b\u4e4b\u4e0a\u3002<\/p>\n\n\n\n<p>\u867d\u7136Dollar Shave Club\uff08\u4e4b\u540e\u4e5f\u4f1a\u8be6\u7ec6\u4ecb\u7ecd\uff09\u544a\u8bc9\u4f60\uff0c\u5b83\u7684\u5200\u7247\u300c\u68d2\u6781\u4e86\u300d\uff0c\u5409\u5217\uff08Gillette\uff09\u7684\u5243\u987b\u5200\u54c1\u724c\u6709\u300c\u9a6c\u8d6b\u300d\uff08Mach\uff09\u548c\u300c\u6da1\u8f6e\u300d\uff08Turbo\uff09\u7b49\u540d\u5b57\uff0c\u4f46Harry\u2019s\u53d1\u51fa\u4e86\u4e00\u79cd\u66f4\u5fae\u5999\u3001\u66f4\u53cb\u597d\u7684\u54c1\u724c\u58f0\u97f3:<br>\u300c\u4e0e\u90a3\u4e9b\u8fc7\u5ea6\u8bbe\u8ba1\u548c\u8981\u4ef7\u8fc7\u9ad8\u7684\u5927\u54c1\u724c\u4e0d\u540c\uff0c\u6211\u4eec\u4e3a\u771f\u6b63\u7684\u7537\u4eba\u6253\u9020\u9ad8\u54c1\u8d28\u7684\u5243\u987b\u5200\u2026\u2026\u6211\u4eec\u6253\u9020Harry\u7cfb\u5217\u5243\u987b\u5200\u662f\u4e3a\u4e86\u53cd\u6620\u6211\u4eec\u7684\u6fc0\u60c5\u548c\u4ef7\u503c\u89c2\uff1a\u5bf9\u7b80\u5355\u8bbe\u8ba1\u7684\u559c\u7231\u3001\u5bf9\u7cbe\u826f\u4ea7\u54c1\u7684\u6b23\u8d4f\uff0c\u4ee5\u53caHarry\u4f1a\u8ba9\u4e16\u754c\u53d8\u5f97\u66f4\u7f8e\u597d\u7684\u4fe1\u5ff5\u3002\u300d<\/p>\n\n\n\n<p>\u8fd9\u79cd\u300c\u7537\u4eba\u4e2d\u7684\u7537\u4eba\u300d\u7684\u54c1\u724c\u662fHarry\u2019s\u6a21\u5f0f\u6700\u7ec8\u6210\u529f\u7684\u5173\u952e\u3002\u4ec5\u4ec5\u5236\u9020\u4e00\u628a\u5243\u5200\u662f\u4e0d\u591f\u7684\u3002\u54c1\u724c\u9700\u8981\u8ba9\u6d88\u8d39\u8005\u76f8\u4fe1\uff0c\u8fd9\u4e00\u6b3e\u5243\u987b\u5200\u5b9e\u9645\u4e0a\u6bd4\u53e6\u4e00\u5bb6\u516c\u53f8\u7684\u5243\u987b\u5200\u66f4\u597d\u7528\u3002<\/p>\n\n\n\n<p>\u901a\u8fc7\u63d0\u4f9b\u66f4\u5c11\u7684\u9009\u62e9\uff0cHarry\u2019s\u80fd\u591f\u8bf4\u670d\u987e\u5ba2\uff0c\u4ed6\u4eec\u65e0\u9700\u518d\u53bb\u5bfb\u627e\u522b\u7684\u5243\u987b\u5200\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>3<br> Allbirds\u9010\u6b65\u524a\u51cf\u8fd0\u52a8\u978b\u529f\u80fd<br> \u8ba9\u54c1\u724c\u9996\u5e74\u9500\u552e\u989d4\u500d\u4e8e\u9884\u6d4b<\/strong><\/p>\n\n\n\n<p>Allbirds\u662f\u53e6\u4e00\u4e2a\u5f88\u597d\u7684\u4f8b\u5b50\uff0c\u5c55\u73b0\u4e86\u4e00\u5bb6\u521d\u521b\u516c\u53f8\u6210\u529f\u5730\u5728\u4e00\u4e2a\u7531\u66f4\u5927\u3001\u66f4\u6210\u719f\u7684\u5de8\u5934\u628a\u63a7\u7684\u9886\u57df\u63a8\u51fa\u4e00\u6b3e\u7b80\u5355\u7684\u4ea7\u54c1\u3002\u7136\u800c\uff0c\u8fd9\u91cc\u7684\u6559\u8bad\u66f4\u591a\u7684\u662f\u5173\u4e8e\u54c1\u724c\u548c\u4fe1\u53f7\u3002<\/p>\n\n\n\n<p>\u5728Phil Knight\u521b\u7acb\u8010\u514bNike\u4e4b\u524d\uff0c\u4ed6\u4ece\u65e5\u672c\u8fdb\u53e3Onitsuka Tigers\u8fd0\u52a8\u978b\uff0c\u5356\u7ed9\u5927\u5b66\u77ed\u8dd1\u8fd0\u52a8\u5458\u3002\u4ed6\u662f\u4e00\u540d\u8dd1\u6b65\u8fd0\u52a8\u5458\uff0c\u4ee5\u4ed6\u7684\u7ecf\u9a8c\u6765\u770b\uff0c\u8fd9\u79cd\u8dd1\u978b\u6bd4\u5f53\u65f6\u7f8e\u56fd\u7684\u8dd1\u978b\u8981\u597d\u5f97\u591a\u3002<\/p>\n\n\n\n<p>\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\uff0c\u8010\u514b\u5f00\u59cb\u9500\u552e\u9002\u7528\u4e8e\u5404\u79cd\u4e0d\u540c\u573a\u5408\u7684\u978b\u5b50\u2014\u2014\u7bee\u7403\u3001\u8db3\u7403\u3001\u6ed1\u677f\u3001\u9ad8\u5c14\u592b\u3001\u6454\u8de4\u7b49\u3002<\/p>\n\n\n\n<p>\u76f8\u6bd4\u4e4b\u4e0b\uff0c\u6210\u7acb\u4e8e2014\u5e74\u7684Allbirds\u6700\u521d\u53ea\u9500\u552e\u4e00\u79cd\u978b\u3002\u6b63\u5982Allbirds\u8054\u5408\u521b\u59cb\u4ebaTim Brown\u6240\u89e3\u91ca\u7684\u90a3\u6837\uff0c\u8fd9\u662f\u6709\u610f\u4e3a\u4e4b\uff1a<br>\u300c\u6574\u4e2a\u54c1\u724c\u521b\u5efa\u7684\u51fa\u53d1\u70b9\u662f\uff0c\u2018\u4f60\u80fd\u505a\u51fa\u4e00\u6b3e\u6ca1\u6709\u54c1\u724c\u88c5\u9970\u7684\u975e\u5e38\u975e\u5e38\u7b80\u5355\u7684\u8fd0\u52a8\u978b\u5417\uff1f\u6211\u611f\u89c9\u7279\u522b\u96be\u627e\u5230\u3002\u300d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"488\" height=\"318\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u8010\u514b.png\" alt=\"\" class=\"wp-image-18704\"\/><figcaption> 2017\u5e74\uff0c\u8010\u514b\u7f51\u7ad9\u4e0a\u670913\u4e2a\u57fa\u4e8e\u4e0d\u540c\u6d3b\u52a8\u573a\u666f\u7684\u978b\u7c7b\uff0c6\u4e2a\u57fa\u4e8e\u54c1\u724c\u7684\u978b\u7c7b\uff0c10\u4e2a\u57fa\u4e8e\u56fe\u6848\u5143\u7d20\u7684\u978b\u7c7b\u548c12\u4e2a\u57fa\u4e8e\u4e0d\u540c\u8fd0\u52a8\u7684\u978b\u7c7b <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u8010\u514b\u4e00\u5f00\u59cb\u53ea\u662f\u5c06\u4e00\u6b3e\u8fd0\u52a8\u978b\u8f6c\u552e\u7ed9\u67d0\u7279\u5b9a\u7684\u5e02\u573a\uff0c\u4f46\u540e\u6765\u9010\u6e10\u6269\u5927\u4e86\u4ea7\u54c1\u7ebf\uff0c\u5e76\u5728\u6bcf\u6b3e\u8fd0\u52a8\u978b\u4e0a\u4e0d\u65ad\u63a8\u51fa\u65b0\u529f\u80fd\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"490\" height=\"448\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u529f\u80fd-1.png\" alt=\"\" class=\"wp-image-18705\"\/><figcaption> \u8010\u514b\u7684\u7f51\u7ad9\u5c55\u793a\u4e86681\u53cc\u4e0d\u540c\u7684\u7537\u978b\u4f9b\u9009\u62e9 <\/figcaption><\/figure><\/div>\n\n\n\n<p>Allbirds\u7684\u54c1\u724c\u662f\u56f4\u7ed5\u978b\u5b50\u672c\u8eab\u7684\u8bbe\u8ba1\u548c\u300c\u5f31\u54c1\u724c\u5316\u300d\u6253\u9020\u7684\u3002\u4ea7\u54c1\u7684\u6838\u5fc3\u662f\u978b\u7684\u5f62\u72b6\u3001\u5916\u89c2\u548c\u811a\u611f\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u7406\u5ff5\u5e2e\u52a9\u8be5\u516c\u53f8\u57282017\u5e749\u6708\u7b79\u96c6\u4e861750\u4e07\u7f8e\u5143\u7684B\u8f6e\u878d\u8d44\uff0c\u968f\u540e\u57282018\u5e7410\u6708\u53c8\u7b79\u96c6\u4e865000\u4e07\u7f8e\u5143\u7684C\u8f6e\u878d\u8d44\u3002\u5982\u4eca\uff0c\u8fd9\u53cc\u978b\u5df2\u6210\u4e3a\u4e00\u5bb6\u4f30\u503c14\u4ebf\u7f8e\u5143\u7684\u516c\u53f8\u7684\u57fa\u7840\u3002<\/p>\n\n\n\n<p>Allbirds\u8fd9\u4e2a\u300c\u4e00\u978b\u81f4\u80dc\u300d\u7684\u7b56\u7565\u5728\u5d07\u5c1a\u5236\u670d\u7684\u7845\u8c37\u627e\u5230\u4e86\u4e00\u4e2a\u7acb\u8db3\u70b9\u3002\u63a8\u51fa\u4e00\u6761\u597d\u88e4\u5b50\u7684\u7537\u88c5\u54c1\u724cBonobos\u4e5f\u662f\u8fd9\u4e48\u505a\u7684\uff0c\u5b83\u51e0\u4e4e\u89e3\u51b3\u4e86\u5404\u884c\u5404\u4e1a\u7537\u6027\u9762\u4e34\u7740\u7684\u4e00\u4e2a\u666e\u904d\u95ee\u9898\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>4<br> Bonobos\uff1a\u4e00\u6761\u597d\u88e4\u5b50\u521b\u9020\u51fa\u7684\u4ef7\u503c3.1\u4ebf\u7f8e\u5143\u54c1\u724c<\/strong><\/p>\n\n\n\n<p>Bonobos\u6210\u7acb\u4e8e2007\u5e74\uff0c\u662f\u6211\u4eec\u5217\u51fa\u7684D2C\u8425\u9500\u6848\u4f8b\u4e2d\u5386\u53f2\u6700\u60a0\u4e45\u7684\u516c\u53f8\u3002\u6c83\u5c14\u739b\u73b0\u5728\u7684\u5b50\u516c\u53f8\u63a8\u51fa\u4e00\u4e2a\u7b80\u5355\u7684\u524d\u63d0\uff1a\u8981\u5356\u4e00\u6761\u66f4\u597d\u7684\u88e4\u5b50\u3002\u5728\u8fd9\u4e00\u524d\u63d0\u4e0b\uff0cBonobos\u5bf9\u5176\u5ba2\u6237\u7fa4\u4ea7\u751f\u4e86\u5f71\u54cd\u529b\uff0c\u5e76\u5f00\u59cb\u4e86\u589e\u957f\u3002<\/p>\n\n\n\n<p>\u5728\u516c\u53f8\u6210\u7acb6\u4e2a\u6708\u540e\uff0c\u5b83\u7684\u6536\u5165\u5e74\u589e\u957f\u989d\u8fbe\u5230\u4e86100\u4e07\u7f8e\u5143\u3002\u6700\u7ec8\uff0cBonobos\u5c06\u6269\u5927\u4e1a\u52a1\uff0c\u9500\u552e\u6b63\u88c5\u3001\u6cf3\u88c5\u3001\u886c\u886b\u548c\u8bb8\u591a\u5176\u4ed6\u670d\u9970\u914d\u4ef6\uff0c\u4e13\u6ce8\u4e8e\u7537\u58eb\u957f\u4e45\u4ee5\u6765\u4e0d\u5408\u8eab\u7684\u8863\u670d\u3002\u8fd9\u4e2a\u4ee5\u53ea\u9500\u552e\u706f\u82af\u7ed2\u88e4\u5b50\u8d77\u5bb6\u7684\u516c\u53f8\uff0c2010\u5e74\u7684\u8425\u6536\u4e3a950\u4e07\u7f8e\u5143\uff0c2013\u5e74\u7684\u8425\u6536\u8fd17000\u4e07\u7f8e\u5143\u3002<\/p>\n\n\n\n<p>Andy Dunn\u548c\u4ed6\u7684\u8054\u5408\u521b\u59cb\u4eba\u521b\u7acbBonobos\u65f6\uff0c\u8111\u5b50\u91cc\u6709\u4e24\u6761\u516c\u7406\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7537\u4eba\u5e76\u4e0d\u7279\u522b\u559c\u6b22\u51fa\u53bb\u4e70\u88e4\u5b50<\/li><li>\u5927\u591a\u6570\u7537\u4eba\u5f88\u96be\u627e\u5230\u5408\u8eab\u7684\u88e4\u5b50<\/li><\/ul>\n\n\n\n<p>\u4ed6\u4eec\u5728\u7814\u7a76\u4e2d\u53d1\u73b0\uff0c\u5bf9\u5927\u591a\u6570\u7537\u6027\u6765\u8bf4\uff0c\u6b27\u6d32\u7684\u88e4\u5b50\u901a\u5e38\u592a\u9ad8\uff0c\u5927\u817f\u592a\u7d27\uff0c\u800c\u5927\u591a\u6570\u7f8e\u56fd\u7684\u88e4\u5b50\u662f\u56db\u56db\u65b9\u65b9\u7684\uff0c\u4e0d\u5408\u8eab\uff0c\u5927\u817f\u90e8\u4f4d\u6709\u5f88\u591a\u591a\u4f59\u7684\u5e03\u6599\u3002\u8fd9\u79cd\u5e03\u6599\u5bb9\u6613\u5728\u5927\u817f\u540e\u4fa7\u5806\u79ef\uff0c\u8ba9\u7537\u4eba\u770b\u8d77\u6765\u50cf\u300c\u5c3f\u5e03\u5c41\u80a1\u300d\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u53d1\u73b0\u4ed6\u4eec\u53ef\u4ee5\u5236\u9020\u51fa\u4e00\u6761\u4ecb\u4e8e\u6b27\u6d32\u548c\u7f8e\u56fd\u4e24\u79cd\u6781\u7aef\u4e4b\u95f4\u7684\u88e4\u5b50\uff0c\u5982\u679c\u7814\u53d1\u6210\u529f\uff0c\u4ed6\u4eec\u5c31\u6709\u4e86\u503c\u5f97\u9500\u552e\u7684\u4ea7\u54c1\u3002Casper\uff08\u6ce1\u6cab+\u4e73\u80f6\u5e8a\u57ab=\u7ed3\u5b9e\u7684\u4e2d\u95f4\u5730\u5e26\uff09\u548cHarry\u2019s\uff08\u4e94\u5200\u7247\u5243\u987b\u5200=\u7d27\u5bc6\u7684\u4e2d\u95f4\u5730\u5e26\uff09\u4e5f\u547c\u5e94\u4e86\u8fd9\u4e00\u6a21\u5f0f\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4ed6\u4eec\u53ea\u9500\u552e\u4e00\u79cd\u4ea7\u54c1\uff0c\u90a3\u4e48\u4ed6\u4eec\u53ef\u4ee5\u5b8c\u5168\u5728\u7f51\u4e0a\u9500\u552e\u548c\u5206\u9500\u4ed6\u4eec\u7684\u4ea7\u54c1\uff0c\u65e0\u9700\u5b9e\u4f53\u5e97\uff0c\u5373\u53ef\u5728\u5168\u7403\u8303\u56f4\u5185\u9500\u552e\u3002<\/p>\n\n\n\n<p>\u8fd9\u6837\u505a\u7684\u552f\u4e00\u95ee\u9898\u5c31\u662f\u6253\u6d88\u6d88\u8d39\u8005\u5728\u7f51\u4e0a\u8ba2\u8d2d\u8863\u670d\u65f6\u7684\u72b9\u8c6b\uff0c\u5c24\u5176\u5f53\u5408\u8eab\u7684\u8863\u670d\u88e4\u5b50\u53d8\u5316\u65e0\u5e38\u65f6\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"487\" height=\"312\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u6536\u5165.png\" alt=\"\" class=\"wp-image-18706\"\/><figcaption> Bonobos\u7b2c\u4e00\u5e74\u7684\u9500\u552e\u6536\u5165 <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u4e3a\u4e86\u89e3\u51b3\u8fd9\u4e2a\u95ee\u9898\uff0c\u4e24\u4f4d\u521b\u59cb\u4eba\u590d\u5236\u4e86Zappos\u7684\u6a21\u5f0f\uff0c\u63a8\u51fa\u4e86\u514d\u8d39\u3001\u65e0\u95ee\u9898\u7684\u9000\u8d27\u670d\u52a1\u3002Bonobos\u9f13\u52b1\u987e\u5ba2\u8ba2\u8d2d\u591a\u53cc\u978b\u5b50\uff0c\u5e76\u628a\u4e0d\u5408\u8eab\u7684\u9000\u56de\u3002<\/p>\n\n\n\n<p>\u65e9\u671f\u987e\u5ba2\u5bf9\u8fd9\u6761\u88e4\u5b50\u7684\u5408\u8eab\u7a0b\u5ea6\u548c\u8d28\u91cf\u8d5e\u4e0d\u7edd\u53e3\uff0c\u968f\u7740\u8be5\u516c\u53f8\u63a8\u51fa\u66f4\u5e7f\u6cdb\u7684\u4ea7\u54c1\u7ebf\uff0c\u4fe1\u4efb\u6162\u6162\u5efa\u7acb\u8d77\u6765\u3002\u300cBonobos\u7684\u5f39\u529b\u88e4\u8ba9\u6211\u5927\u5403\u4e00\u60ca\uff01\u300d\u4e00\u7bc7\u65e9\u671f\u7684\u8bba\u575b\u5e16\u5b50\u5199\u9053:<br><\/p>\n\n\n\n<p>\u300c\u6700\u8fd1\u6211\u60f3\u627e\u4e00\u6761\u7a7f\u8d77\u6765\u53ef\u4ee5\u5f88\u968f\u610f\u7684\u7070\u8272\u659c\u7eb9\u68c9\u5e03\u88e4\uff0c\u4e8e\u662f\u627e\u5230\u4e86\u88abDappered 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Barons\u7684\u88e4\u5b50\uff0c\u90a3\u662f\u4e00\u6761\u7528\u5f39\u529b\u68c9\u5e03\u505a\u6210\u7684\u76f4\u7b52\u88e4\u2026\u2026\u5929\u54ea\uff0c\u8fd9\u6761\u88e4\u5b50\u592a\u68d2\u4e86\u3002\u300d<\/p>\n\n\n\n<p>\u300c\u4e00\u79cd\u7279\u5356\u54c1\u7684\u6210\u529f\u4f7f\u4f60\u6709\u80fd\u529b\u4ece\u4e00\u79cd\u4ea7\u54c1\u8f6c\u5230\u53e6\u4e00\u79cd\u4ea7\u54c1\u3002\u524d\u63d0\u662f\uff0c\u82b1\u5c3d\u53ef\u80fd\u591a\u7684\u65f6\u95f4\u6765\u8bc1\u660e\u5355\u4e00\u4ea7\u54c1\u662f\u6b63\u786e\u7684\uff0c\u56e0\u4e3a\u5982\u679c\u4f60\u4e0d\u8fd9\u6837\u505a\uff0c\u5c31\u6ca1\u6709\u6d88\u8d39\u8005\u4f1a\u5750\u7acb\u4e0d\u5b89\u5730\u7b49\u5f85\u4f60\u7684\u4ea7\u54c1\u3002\u300d\u8054\u5408\u521b\u59cb\u4ebaAndyDunn\u5982\u662f\u8bf4\u3002<\/p>\n\n\n\n<p>\u8fd9\u6837\u7684\u4e00\u6761\u88e4\u5b50\u8ba9Bonobos\u80fd\u591f\u5411\u65e9\u671f\u7528\u6237\u8bb2\u8ff0Dunn\u6240\u8bf4\u7684\u300c\u5c0f\u800c\u6df1\u7684\u6545\u4e8b\u300d\uff0c\u5e76\u5411\u4ed6\u4eec\u9500\u552e\u66f4\u591a\u7684\u4ea7\u54c1\u3002\u4ed6\u8bf4\uff0c\u88e4\u5b50\u8ba9\u4eba\u4eec\u5173\u5fc3Bonobos\uff0c\u5c31\u50cf\u9886\u5e26\u8ba9\u4eba\u4eec\u5173\u5fc3Ralph Lauren\uff0c\u88f9\u8eab\u88d9\u8ba9\u4eba\u4eec\u5173\u5fc3Diane von Furstenberg\u4e00\u6837\u3002\u88e4\u5b50\u5f15\u8d77\u4e86\u4eba\u4eec\u7684\u6ce8\u610f\uff0c\u5e76\u5c06\u8fd9\u5bb6\u516c\u53f8\u53d1\u5c55\u6210\u73b0\u5728\u7684\u6837\u5b50\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>5<br> BarkBox\u2014\u2014\u56e0\u4e3a\u8fd9\u4e2a\u76d2\u5b50\u8bde\u751f\u51fa\u4e86\u4e00\u5bb6\u5e74\u76c8\u52291.5\u4ebf\u7f8e\u5143\u7684\u516c\u53f8<\/strong><\/p>\n\n\n\n<p>BarkBox\u662f\u4e00\u6b3e\u4e13\u4e3a\u72d7\u72d7\u8bbe\u8ba1\u7684\u4ed8\u8d39\u73a9\u5177\u793c\u76d2\uff0c\u5b83\u7684\u76ee\u6807\u662f\u4e3a\u4e0d\u540c\u5e74\u9f84\u5c42\u7684\u5ba0\u7269\u4e3b\u4eba\u89e3\u51b3\u4e00\u4e2a\u517b\u72d7\u7684\u4e3b\u8981\u95ee\u9898\uff1a\u5f53\u4f60\u4e3a\u72d7\u72d7\u4e70\u4e1c\u897f\u65f6\uff0c\u8fd8\u662f\u5b58\u5728\u8fc7\u591a\u7684\u9009\u62e9\u3002<\/p>\n\n\n\n<p>\u8bb8\u591a\u96f6\u552e\u5546\u6b63\u4ece\u6bcf\u5e74\u4ef7\u503c860\u4ebf\u7f8e\u5143\u7684\u5ba0\u7269\u5e02\u573a\u4e2d\u83b7\u5229\u3002\u4ed6\u4eec\u4e2d\u7684\u5927\u591a\u6570\u4eba\u6d89\u730e\u5e7f\u6cdb\uff0c\u8bd5\u56fe\u4e3a\u6bcf\u4e00\u79cd\u5ba0\u7269\u63d0\u4f9b\u7269\u54c1\uff0c\u4ece\u5c0f\u732b\u5230\u8725\u8734\uff0c\u5230\u9e66\u9e49\u3002<\/p>\n\n\n\n<p>\u76f4\u63a5\u9762\u5411\u6d88\u8d39\u8005\u7684\u521d\u521b\u516c\u53f8BarkBox\u770b\u5230\u4e86\u53e6\u4e00\u4e2a\u673a\u4f1a\u3002\u8fd9\u5bb6\u521d\u521b\u516c\u53f8\u6ca1\u6709\u8bd5\u56fe\u6210\u4e3a\u6240\u6709\u5ba0\u7269\u4e3b\u4eba\u7684\u4e07\u80fd\u5de5\u5177\uff0c\u800c\u662f\u8bbe\u60f3\u53ea\u670d\u52a1\u4e8e\u4e00\u4e2a\u7fa4\u4f53\u2014\u2014\u94c1\u6746\u7231\u72d7\u4eba\u58eb\u2014\u2014\u540c\u65f6\u4e5f\u53ea\u6709\u4e00\u4e2a\u6838\u5fc3\u4ea7\u54c1\uff1aBarkBox\u3002<\/p>\n\n\n\n<p>\u4e3a\u4ec0\u4e48\u8981\u505a\u8fd9\u6837\u7684\u4e00\u76d2\u72d7\u7cae\uff1f\u56e0\u4e3a\u5343\u79a7\u4e00\u4ee3\u4e0d\u4f1a\u5728\u5b69\u5b50\u8eab\u4e0a\u6d6a\u8d39\u7cbe\u529b\u548c\u91d1\u94b1\uff0c\u53cd\u800c\u4f1a\u628a\u6ce8\u610f\u529b\u6d88\u8017\u5728\u5ba0\u7269\u8eab\u4e0a\u3002\u867d\u713620\u591a\u5c81\u7684\u5e74\u8f7b\u4eba\u751f\u80b2\u7387\u521b\u5386\u53f2\u65b0\u4f4e\uff0c\u5a5a\u59fb\u4e5f\u5728\u8d70\u4e0b\u5761\u8def\uff0c\u4f46\u5c31\u5ba0\u7269\u800c\u8a00\uff0c\u5343\u79a7\u4e00\u4ee3\u73b0\u5728\u662f\u6700\u5927\u7684\u6d88\u8d39\u4eba\u7fa4\u3002<\/p>\n\n\n\n<p>\u5343\u79a7\u4e00\u4ee3\u8d8a\u6765\u8d8a\u6e34\u671b\u627e\u5230\u628a\u53ef\u652f\u914d\u7684\u6536\u5165\u82b1\u5728\u5ba0\u7269\u8eab\u4e0a\u7684\u65b9\u5f0f\u3002\u6d88\u8d39\u8005\u6d1e\u5bdf\u54a8\u8be2\u516c\u53f8Gale\u7684\u6570\u636e\u663e\u793a\uff0c44%\u7684\u5343\u79a7\u4e00\u4ee3\u5c06\u5ba0\u7269\u89c6\u4e3a\u300c\u5b66\u9f84\u524d\u513f\u7ae5\u300d\u3002<\/p>\n\n\n\n<p>BarkBox\u521b\u59cb\u4ebaMatt Meeker\u4ece\u4e3a\u72d7\u72d7\u8d2d\u7269\u7684\u7ecf\u5386\u4e2d\u770b\u5230\u4e86\u4e00\u4e2a\u673a\u4f1a\u3002\u5728\u666e\u901a\u7684\u5927\u578b\u5ba0\u7269\u5546\u5e97\u91cc\uff0c\u6d88\u8d39\u8005\u4f1a\u88ab\u5404\u79cd\u5404\u6837\u7684\u4ea7\u54c1\u6240\u56f0\u6270\uff0c\u533a\u5206\u5b83\u4eec\u5f88\u6709\u6311\u6218\u6027\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"492\" height=\"214\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u627e\u4e0d\u540c-1.png\" alt=\"\" class=\"wp-image-18707\"\/><figcaption> \u627e\u4e0d\u540c <\/figcaption><\/figure>\n\n\n\n<p>Matt Meeker\u8ba4\u4e3a\u4ed6\u53ef\u4ee5\u901a\u8fc7\u8ba9\u6bdb\u8338\u8338\u7684\u5bb6\u5ead\u6210\u5458\u53d8\u5f97\u66f4\u6709\u8da3\u6765\u6539\u5584\u4ed6\u4eec\u7684\u8d2d\u7269\u4f53\u9a8c\u3002BarkBox\u4e0d\u4f1a\u4ece\u5404\u79cd\u5404\u6837\u7684\u96f6\u98df\u548c\u73a9\u5177\u4e2d\u6311\u9009\u72d7\u72d7\u53ef\u80fd\u4e0d\u559c\u6b22\u7684\u4e1c\u897f\uff0c\u800c\u662f\u6bcf\u6708\u63d0\u4f9b\u4e0d\u540c\u79cd\u7c7b\u7684\u5546\u54c1\u548c\u6837\u54c1\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"494\" height=\"270\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u914d\u4ef6.png\" alt=\"\" class=\"wp-image-18708\"\/><figcaption> \u6bcf\u5957BarkBox\u4ea7\u54c1\u5305\u62ec\u4e00\u4e2a\u53ef\u9009\u62e9\u7684\u73a9\u5177\u3001\u96f6\u98df\u548c\u914d\u4ef6 <\/figcaption><\/figure><\/div>\n\n\n\n<p>\u4ed6\u8bbe\u60f3\u6253\u5f00\u4e00\u4e2aBarkBox\u7684\u8fc7\u7a0b\uff0c\u5bf9\u72d7\u548c\u4e3b\u4eba\u6765\u8bf4\u90fd\u662f\u4e00\u79cd\u6109\u5feb\u7684\u4f53\u9a8c\u2014\u2014\u6536\u5230\u793c\u7269\u65f6\u7684\u60ca\u559c\u548c\u5174\u594b\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e2a\u60f3\u6cd5\u5f15\u8d77\u4e86\u5343\u79a7\u4e00\u4ee3\u5ba0\u7269\u4e3b\u4eba\u7684\u5171\u9e23\u3002\u5728\u7ebf\u96f6\u552e\u5546Zulily\u7684\u4e00\u9879\u7814\u7a76\u663e\u793a\uff0c\u5927\u7ea692%\u7684\u5343\u79a7\u4e00\u4ee3\u5ba0\u7269\u4e3b\u4eba\u4f1a\u7ed9\u5ba0\u7269\u4e70\u793c\u7269\u3002\u5176\u4e2d\u4e00\u4e9b\u652f\u51fa\u663e\u7136\u5df2\u7ecf\u8f6c\u79fb\u5230\u4e86BarkBox\uff0c\u8be5\u516c\u53f8\u8868\u793a\uff0c\u9884\u8ba1\u52302018\u5e74\u5e95\u6536\u5165\u5c06\u8fbe\u52302.5\u4ebf\u7f8e\u5143\u3002<\/p>\n\n\n\n<p>\u96f6\u552e\u4e1a\u4e13\u5bb6Phil Chang\u5728\u63a5\u53d7IndustryDive\u91c7\u8bbf\u65f6\u8868\u793a\uff1a\u300c\u4ed6\u4eec\u5df2\u7ecf\u8fdb\u5165\u4e86\u4e00\u4e2a\u5ba0\u7269\u7b49\u540c\u4e8e\u5b69\u5b50\u7684\u6d88\u8d39\u8005\u5e02\u573a\u3002\u300d<\/p>\n\n\n\n<p>\u300c\u7b80\u5355\u300d\u662fBarkBox\u6210\u529f\u7684\u5173\u952e\u3002\u6b63\u5982BarkBox\u8054\u5408\u521b\u59cb\u4ebaHenrik Werdelin\u6240\u8bf4\uff0c\u300c\u5927\u591a\u6570\u5ba2\u6237\u8ba4\u4e3a\u4ed6\u4eec\u60f3\u8981\u9009\u62e9\uff0c\u4f46\u5b9e\u9645\u4e0a\u4ed6\u4eec\u60f3\u8981\u7684\u662f\u6b63\u786e\u7684\u9009\u62e9\u3002\u300d<\/p>\n\n\n\n<p>\u5c3d\u7ba1\u73b0\u5728\u6709\u5f88\u591a\u5176\u4ed6\u7684\u5ba0\u7269\u8ba2\u9605\u670d\u52a1\uff0c\u4f46\u662fBark\uff08BarkBox\u7684\u6bcd\u516c\u53f8\uff09\u4ecd\u7136\u4fdd\u6301\u7740\u9886\u5148\u5730\u4f4d\u3002\u8be5\u516c\u53f8\u76ee\u524d\u6ca1\u6709\u516c\u5e03\u8be6\u7ec6\u7684\u8d22\u52a1\u6570\u636e\uff0c\u4f46\u57282018\u5e74\u521d\uff0c\u8be5\u516c\u53f8\u5ba3\u5e03\u6536\u5165\u540c\u6bd4\u589e\u957f70%\uff0c\u622a\u81f32017\u5e74\u7b2c\u4e00\u5b63\u5ea6\u5b9e\u73b0\u76c8\u5229\u3002<\/p>\n\n\n\n<p>BarkBox\u7684\u4eba\u6c14\u6301\u7eed\u589e\u957f\u3002\u5b83\u62e5\u6709\u8d85\u8fc760\u4e07\u7684\u5ba2\u6237\u548c95%\u7684\u6d88\u8d39\u8005\u7559\u5b58\u7387\u2014\u2014\u8003\u8651\u5230\u5982\u51c0\u83dc\u7535\u5546Blue Apron\u7b49\u516c\u53f8\u9047\u5230\u7684\u53d6\u5173\u4ee5\u81f3\u4e8e\u8ba2\u9605\u6237\u6d41\u5931\u7684\u95ee\u9898\uff0cBarkBox\u7684\u6570\u636e\u8fd8\u7b97\u4e0d\u9519\u3002\u636e\u62a5\u9053\uff0c\u81ea2011\u5e74\u6210\u7acb\u4ee5\u6765\uff0cBarkBox\u5df2\u53d1\u8fd0\u4e861000\u4e07\u4e2a\u76d2\u5b50\u548c7000\u4e07\u4ef6\u73a9\u5177\u3002<\/p>\n\n\n\n<p>\u901a\u8fc7\u52aa\u529b\u521b\u9020\u8ba9\u8d2d\u4e70\u884c\u4e3a\u66f4\u6709\u8da3\u3001\u66f4\u5438\u5f15\u4eba\u7684\u4f53\u9a8c\uff0cBarkBox\u57f9\u80b2\u4e86\u4e00\u4e2a\u6709\u5229\u53ef\u56fe\u7684\u5e02\u573a\uff0c\u5e76\u5c06\u5176\u6269\u5927\u3002\u901a\u8fc7\u6316\u6398\u6f5c\u5728\u7684\u3001\u5c1a\u672a\u5b9e\u73b0\u7684\u5e02\u573a\u9700\u6c42\uff0c\u5b83\u521b\u9020\u4e86\u4e00\u4e2a\u5168\u65b0\u7684\u7c7b\u522b\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>6<br> Chubbies\u7684\u4e00\u6761\u77ed\u88e4\u5e26\u67654\u5343\u4e07\u7f8e\u5143\u5e74\u8425\u6536\u7684\u4f01\u4e1a\u589e\u957f<\/strong><\/p>\n\n\n\n<p>Chubbies\u662f2011\u5e74\u7531\u65af\u5766\u798f\u5927\u5b66\u7684\u56db\u540d\u6bd5\u4e1a\u751f\u521b\u529e\u7684\u4e00\u5bb6\u521d\u521b\u516c\u53f8\uff0c\u89c4\u6a21\u5f88\u5c0f\uff0c\u8d44\u91d1\u72b6\u51b5\u4e5f\u662f\u6349\u895f\u89c1\u8098\u3002\u4f46\u5b83\u6700\u7ec8\u51ed\u501f500\u4e07\u7f8e\u5143\u7684\u98ce\u9669\u6295\u8d44\u548c\u5bf9\u5916\u5ba3\u79f0\u76844000\u4e07\u7f8e\u5143\u7684\u5e74\u8425\u6536\uff0c\u4ece\u4e00\u5bb6\u521d\u521b\u516c\u53f8\u4e00\u8dc3\u6210\u4e3a\u6d88\u8d39\u8d8b\u52bf\u7684\u76f4\u63a5\u5f15\u9886\u8005\u3002<\/p>\n\n\n\n<p>Chubbies\u6210\u529f\u7684\u79d8\u8bc0\u6709\u4e24\u4e2a\uff1a\u77ed\u88e4\u548c\u7a7f\u77ed\u88e4\u7684\u5144\u5f1f\u4eec\u3002\u300c\u5144\u5f1f\u300d\uff0c\u6307\u7684\u662f\u5927\u7ea618-34\u5c81\u7684\u3001\u6709\u8fd0\u52a8\u4e60\u60ef\u7684\u7537\u6027\uff0c\u8fd9\u7fa4\u4eba\u6bd4\u5176\u4ed6\u7fa4\u4f53\u66f4\u5e38\u7a7f\u77ed\u88e4\u3002\u4f46\u5728Chubbies\u4e4b\u524d\uff0c\u6ca1\u6709\u54ea\u4e2a\u54c1\u724c\u7684\u77ed\u88e4\u662f\u4e13\u95e8\u4e3a\u8fd9\u4e00\u7fa4\u4f53\u8bbe\u8ba1\u7684\u3002\u901a\u8fc7\u6253\u9020\u4e00\u4e2a\u300c\u5144\u5f1f\u300d\u4e3a\u6807\u5fd7\u7684\u54c1\u724c\uff0cChubbies\u5728\u4e0e\u674e\u7ef4\u65af\u548cJ.Crew\u7b49\u4f20\u7edf\u54c1\u724c\u516c\u53f8\u7684\u7ade\u4e89\u4e2d\u83b7\u5f97\u4e86\u4f18\u52bf\u3002<\/p>\n\n\n\n<p>\u6839\u636eIBIS World\u7684\u8c03\u67e5\u6570\u636e\uff0c\u7537\u88c5\u5e02\u573a\u6bcf\u5e74\u521b\u9020230\u4ebf\u7f8e\u5143\u7684\u6536\u5165\uff0c\u4f46\u4ece\u5386\u53f2\u4e0a\u770b\uff0c\u77ed\u88e4\u5e02\u573a\u7684\u8425\u6536\u60c5\u51b5\u4e00\u76f4\u4e0d\u5c3d\u5982\u4eba\u610f\u3002\u548c\u5176\u4ed6\u96f6\u552e\u884c\u4e1a\u7684\u521d\u521b\u54c1\u724c\u4e00\u6837\uff0cChubbies\u6e05\u695a\u5730\u77e5\u9053\u5982\u4f55\u624d\u80fd\u89e6\u53ca\u4ed6\u4eec\u7684\u76ee\u6807\u4eba\u7fa4\u2014\u2014\u90a3\u4e9b\u5e74\u8f7b\u7537\u6027\u7684\u5fc3\u3002<\/p>\n\n\n\n<p>Chubbies\u534a\u5f00\u73a9\u7b11\u5730\u300c\u6297\u8bae\u300d\u751a\u81f3\u65a5\u8d23\u88e4\u5b50\uff0c\u79f0\u5b83\u4eec\u662f\u300c\u65e0\u6cd5\u6446\u8131\u7684\u6076\u9b54\u2014\u2014\u662f\u56e0\u4e3a\u4f60\u7684\u8001\u677f\u65e0\u6cd5\u7406\u89e3\u4f60\u7684\u75db\u70b9\u624d\u4e3a\u5de5\u4f5c\u65f6\u95f4\u8bbe\u8ba1\u51fa\u6765\u7684\u3002\u300d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"492\" height=\"257\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u88e4\u5b50.png\" alt=\"\" class=\"wp-image-18709\"\/><\/figure><\/div>\n\n\n\n<p>Chubbies\u7684\u77ed\u88e4\u526a\u88c1\u7248\u578b\u4fee\u957f\uff0c\u989c\u8272\u5f15\u4eba\u6ce8\u76ee\u3002\u5b83\u4eec\u6700\u7545\u9500\u7684\u4ea7\u54c1\u4e4b\u4e00\uff0c\u662f\u5370\u6709\u661f\u6761\u65d7\u56fe\u6848\u7684MERICA\u3002Chubbies\u58f0\u79f0\uff0c\u5b83\u66fe\u5728\u4e00\u5929\u5185\u552e\u51fa1\u4e07\u6761\u3002<\/p>\n\n\n\n<p>2011\u5e74\uff0c\u8be5\u516c\u53f8\u5728\u54c1\u724c\u521b\u5efa\u4e4b\u521d\uff0c\u76f4\u63a5\u5bf9\u63a5\u5927\u5b66\u751f\u8054\u8c0a\u4f1a\u548c\u5927\u5b66\u4ff1\u4e50\u90e8\u7684\u4e3b\u5e2d\u5b9a\u5411\u5ba3\u4f20\uff0c\u4e00\u4e3e\u5f15\u53d1\u4e86\u8f70\u52a8\u3002\u5230\u7b2c\u4e8c\u5e74\u6625\u5929\uff0cChubbies\u5df2\u7ecf\u751f\u4ea7\u4e86\u8db3\u591f\u7684\u77ed\u88e4\u6765\u4e3a\u6574\u4e2a\u590f\u5b63\u7684\u77ed\u88e4\u9700\u6c42\u5907\u8d27\u3002\u7ed3\u679c\uff0c\u4e24\u5929\u5185\u5c31\u88ab\u62a2\u8d2d\u4e00\u7a7a\u3002<\/p>\n\n\n\n<p>\u5982\u4eca\uff0cChubbies\u5728\u7f8e\u56fd\u5357\u90e8\u548c\u52a0\u5dde\u62e5\u67098\u5bb6\u5b9e\u4f53\u5e97\u3002\u8fd9\u662f\u5927\u52bf\u6240\u8d8b\u7684\u4e00\u4e2a\u7f29\u5f71\uff0c\u5982Warby Parker\u548cCasper\u8fd9\u4e9b\u4ee5\u524d\u53ea\u5728\u7f51\u4e0a\u9500\u552e\u7684\u54c1\u724c\uff0c\u7eb7\u7eb7\u5f00\u8bbe\u4e86\u5b9e\u4f53\u96f6\u552e\u5e97\u3002<\/p>\n\n\n\n<p>\u4f46Chubbies\u4f20\u8fbe\u51fa\u7684\u54c1\u724c\u521d\u5fc3\u5e76\u6ca1\u6709\u6539\u53d8\u3002\u8fd9\u4e2a\u54c1\u724c\u7684\u670d\u88c5\u7c7b\u5546\u54c1\u4ee5\u8212\u9002\u3001\u6000\u65e7\u4ee5\u53ca\u90a3\u79cd\u300c\u5468\u4e94\u4e0b\u53485\u70b9\u949f\u7684\u60c5\u666f\u611f\u300d\u4e3a\u5356\u70b9\u3002<\/p>\n\n\n\n<p style=\"text-align:right\">\u6587\uff1aSibyl Sheng@Marteker\u6280\u672f\u8425\u9500\u5b98(marteker)<\/p>\n\n\n\n<p><strong>\u9996\u5e2d\u589e\u957f\u5b98<\/strong><strong>CGO<\/strong><strong>\u8350\u8bfb\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a <a href=\"https:\/\/www.growthhk.cn\/market\/15677.html\">\u788e\u7247\u5316\u5bf9\u6297\u788e\u7247\u5316\uff1f2018\u6700\u6709\u5f71\u54cd\u7684\u4e09\u4e2a\u6570\u5b57\u5316\u54c1\u724c\u8425\u9500\u573a\u666f\u548c\u7ef4\u5ea6<\/a> \u300b<\/li><li>\u300a <a href=\"https:\/\/www.growthhk.cn\/market\/14516.html\">\u6253\u7834\u5957\u8def\uff0cOPPO\u00d7\u5c0f\u7ea2\u4e66\u5e26\u54c1\u724c\u8425\u9500\u8e0f\u5165\u5e74\u8f7b\u4eba\u201c\u5fc3\u201d\u91cc<\/a>\u300b<\/li><li>\u300a <a href=\"https:\/\/www.growthhk.cn\/model\/18679.html\">\u5546\u4e1a\u589e\u957f\uff1a\u9ec4\u7ae0\u7f57\u6c38\u6d69\uff0c\u80cc\u5bf9\u80cc\u62e5\u62b1<\/a> \u300b<\/li><\/ul>\n\n\n\n<p>\u66f4\u591a\u7cbe\u5f69\uff0c\u5173\u6ce8\uff1a<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\uff08GrowthHK.cn\uff09<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\uff08Growth Hacker\uff09\u662f\u4f9d\u9760\u6280\u672f\u548c\u6570\u636e\u6765\u8fbe\u6210\u5404\u79cd\u8425\u9500\u76ee\u6807\u7684\u65b0\u578b\u56e2\u961f\u89d2\u8272\u3002\u4ece\u5355\u7ebf\u601d\u7ef4\u8005\u65f6\u5e38\u5ffd\u7565\u7684\u89d2\u5ea6\u548c\u9ad8\u5ea6\uff0c\u68b3\u7406\u6574\u5408\u4ea7\u54c1\u53d1\u5c55\u7684\u56e0\u7d20\uff0c\u5b9e\u73b0\u4f4e\u6210\u672c\u751a\u81f3\u96f6\u6210\u672c\u5e26\u6765\u7684\u6709\u6548\u589e\u957f\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5982\u4eca\uff0c\u98a0\u8986\u6027\u7684\u65b0\u751f\u4ee3\u4f01\u4e1a\u6b63\u5728\u64bc\u52a8\u6574\u4e2a\u96f6\u552e\u884c\u4e1a\u2014\u2014\u5b83\u4eec\u662f\u76f4\u63a5\u9762\u5411\u6d88\u8d39\u8005\uff08Direct-to-consumer\uff09\u7684\u7535\u5b50\u5546\u52a1\u516c\u53f8\u2014\u2014\u8fd9\u4e9b\u516c\u53f8\u6ca1\u6709\u4e2d\u95f4\u5546\u8d5a\u5dee\u4ef7\uff0c\u51ed\u4e00\u5df1\u4e4b\u529b\u4fbf\u53ef\u5b8c\u6210\u4ea7\u54c1\u7684\u751f\u4ea7\u2026<\/p>\n","protected":false},"author":91,"featured_media":18709,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[194],"tags":[1070,3724],"special":[],"class_list":["post-18693","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-model","tag-1070","tag-3724","entry"],"views":438642,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/18693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/91"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=18693"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/18693\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/18709"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=18693"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=18693"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=18693"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=18693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}