{"id":23316,"date":"2019-07-31T20:26:39","date_gmt":"2019-07-31T12:26:39","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=23316"},"modified":"2019-07-31T20:26:41","modified_gmt":"2019-07-31T12:26:41","slug":"%e5%a6%82%e4%bd%95%e8%a7%a3%e8%af%bb%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/user\/23316.html","title":{"rendered":"\u5982\u4f55\u89e3\u8bfb\u589e\u957f\u9ed1\u5ba2"},"content":{"rendered":"\n<p>      <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"820\" height=\"500\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u56fe\u7247\u7f16\u8f91_20190731194831.jpg\" alt=\"\" class=\"wp-image-23317\"\/><\/figure><\/div>\n\n\n\n<p><strong>AARRR\u6a21\u578b<\/strong><br><\/p>\n\n\n\n<p>\u5934\u8111\u98ce\u66b4-\u6392\u5b9a\u4f18\u5148\u7ea7-\u6d4b\u8bd5-\u5206\u6790-\u5e38\u6001\u5316\u90e8\u7f72<br><\/p>\n\n\n\n<p>\u6839\u636e\u4e0d\u540c\u9636\u6bb5\u7528\u6237\u53c2\u4e0e\u884c\u4e3a\u7684\u6df1\u5ea6\u548c\u7c7b\u578b\uff0c\u53ef\u4ee5\u5c06\u589e\u957f\u76ee\u6807\u62c6\u5206\u5e76\u6982\u62ec\u4e3a\u201cAARRR\u201d\u8f6c\u5316\u6f0f\u6597\u6a21\u578b\uff0c\u5373\uff1aacquisition\uff08\u83b7\u53d6\u7528\u6237\uff09\u3001activation\uff08\u6fc0\u53d1\u6d3b\u8dc3\uff09\u3001retention\uff08\u63d0\u9ad8\u7559\u5b58\uff09\u3001revenue\uff08\u589e\u52a0\u6536\u5165\uff09\u3001referral\uff08\u4f20\u64ad\u63a8\u8350\uff09\u3002\u5728\u8fd9\u4e2a\u6f0f\u6597\u4e2d\uff0c\u88ab\u5bfc\u5165\u7684\u4e00\u90e8\u5206\u7528\u6237\u56de\u5728\u67d0\u4e2a\u73af\u8282\u6d41\u5931\uff0c\u800c\u5269\u4e0b\u7684\u90a3\u90e8\u5206\u7528\u6237\u5219\u5728\u7ee7\u7eed\u4f7f\u7528\u4e2d\u62b5\u8fbe\u4e0b\u4e00\u4e2a\u73af\u8282\uff0c\u5728\u5c42\u5c42\u6df1\u5165\u4e2d\u5b9e\u73b0\u6700\u7ec8\u8f6c\u5316\u3002<br>\u7559\u610f\u6bcf\u671f\u8fed\u4ee3\u7684\u7559\u5b58\u7387\u3002<\/p>\n\n\n\n<p><strong>\u6570\u636e\u5206\u6790<\/strong><br><\/p>\n\n\n\n<p>\u2460\u6570\u636e\u5206\u6790\u7684\u76ee\u7684<br><\/p>\n\n\n\n<p>\u2461\u6570\u636e\u6765\u6e90\u7684\u76f8\u5173\u4fe1\u606f\u3002\u5404\u9879\u6307\u6807\u7684\u5b9a\u4e49\u3001\u91c7\u96c6\u70b9\u548c\u4e0a\u62a5\u673a\u5236\uff08\u6570\u636e\u4e0a\u62a5\u7684\u65f6\u673a\u3001\u5185\u5bb9\u548c\u6280\u672f\u5b9e\u73b0\u5f62\u5f0f\uff09<br><\/p>\n\n\n\n<p>\u2462\u5b9a\u6027\u548c\u5b9a\u91cf\u5206\u6790<br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5b9a\u6027\u5206\u6790\u3002\u5c31\u662f\u5bf9\u4e8b\u7269\u7684\u6027\u8d28\u4f5c\u51fa\u5224\u65ad\uff0c\u7a76\u7adf\u5b83\u201c\u662f\u4ec0\u4e48\u201d\u3002\u4f8b\u5982\uff0c\u901a\u8fc7\u56e0\u4e3a\u516c\u4f17\u53f7\u5f71\u54cd\u529b\u6392\u884c\u699c\u4e0a\u540d\u5217\u524d\u8305\u7684\u4f5c\u54c1\uff0c\u6211\u4eec\u53ef\u4ee5\u5f97\u51fa\u516c\u4f17\u53f7\u5e73\u53f0\u4e0a\u7684\u9605\u8bfb\u8005\u7fa4\u50cf\uff0c\u662f\u4e00\u6279\u5728\u5f53\u4ee3\u793e\u4f1a\u80cc\u8d1f\u6c89\u91cd\u751f\u6d3b\u538b\u529b\u7684\u5e74\u8f7b\u4eba\uff0c\u4ed6\u4eec\u6216\u8bb8\u90c1\u90c1\u4e0d\u5f97\u5fd7\u3001\u672a\u88ab\u4ed6\u4eba\u7406\u89e3\uff0c\u56e0\u800c\u5c06\u7cbe\u795e\u4fe1\u4ef0\u5bc4\u6258\u5728\u7269\u8d28\u4eab\u4e50\u3001\u7ae5\u8bdd\u6545\u4e8b\u548c\u65e7\u65e5\u65f6\u5149\u4e2d\u3002\u56e0\u800c\u6211\u4eec\u9488\u5bf9\u8fd9\u6837\u7684\u7528\u6237\u505a\u8fd0\u8425\uff0c\u5c31\u53ef\u4ee5\u591a\u53d1\u4e00\u4e9b\u9002\u5408\u4ed6\u4eec\u7684\u5185\u5bb9\uff0c\u5982\u52b1\u5fd7\u6545\u4e8b\u3001\u804c\u573a\u6280\u5de7\u3001\u5e7d\u9ed8\u7b11\u8bdd\u7b49\u3002<\/li><li> 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Unbouce<br><\/strong><\/p>\n\n\n\n<p><strong>\u2466Basecamp\uff08\u57fa\u4e8e\u4e91\u670d\u52a1\u7684\u9879\u76ee\u7ba1\u7406\u8f6f\u4ef6\uff09<\/strong><br><\/p>\n\n\n\n<p>\u98ce\u8f66\u3001\u660e\u9053\u3001Tower\u3001\u7011\u5e03<br><\/p>\n\n\n\n<p><strong>\u2467\u53cb\u76df\uff08\u79fb\u52a8\u5e94\u7528\u7edf\u8ba1\u5206\u6790\uff09TalkingDate<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7edf\u8ba1\u548c\u5206\u6790\u6d41\u91cf\u6765\u6e90<\/li><li>\u5185\u5bb9\u4f7f\u7528<\/li><li>\u7528\u6237\u5c5e\u6027<\/li><li>\u7ec6\u5206\u884c\u4e3a\u6570\u636e<\/li><\/ul>\n\n\n\n<p style=\"text-align:center\"><strong>\u7b2c\u4e8c\u7ae0 \u5982\u4f55\u521b\u9020\u6b63\u786e\u7684\u4ea7\u54c1<\/strong><br><\/p>\n\n\n\n<p>\u201c\u5f53\u4e8b\u60c5\u2018\u6309\u8ba1\u5212\u2019\u8fdb\u884c\u65f6\uff0c\u6ca1\u6709\u4eba\u4f1a\u60ca\u614c\uff0c\u5373\u4f7f\u8fd9\u4e2a\u8ba1\u5212\u662f\u53ef\u6015\u7684\u3002\u201d\u2014\u2014\u300a\u8759\u8760\u4fa0\uff1a\u9ed1\u6697\u9a91\u58eb\u300b\uff0c\u514b\u91cc\u65af\u6258\u5f17\u00b7\u8bfa\u5170<\/p>\n\n\n\n<p><strong><span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/PMF\" target=\"_blank\" title=\"PMF\">PMF<\/a><\/span> \u4ea7\u54c1\u4e0e\u5e02\u573a\u76f8\u5951\u5408<\/strong><br><\/p>\n\n\n\n<p>\u2460\u771f\u5b9e\u9700\u6c42\uff1f\u4f2a\u5728\u9700\u6c42\uff1f<br>\u5f20\u5c0f\u9f99\u5728\u4ea7\u54c1\u57f9\u8bad\u4e2d\u63d0\u5230\u4e00\u5219QQ\u90ae\u7bb1\u9644\u4ef6\u529f\u80fd\u7684\u8bbe\u8ba1\u6848\u4f8b\u3002\u8d77\u521d\u4ea7\u54c1\u4eba\u5458\u505a\u4e86\u4e00\u4e2a\u65b0\u7279\u6027\uff0c\u80fd\u5c06\u7528\u6237\u6536\u5230\u7684\u6240\u6709\u90ae\u4ef6\u91cc\u7684\u9644\u4ef6\u5355\u5217\u51fa\u6765\uff0c\u663e\u793a\u5728\u4e00\u5904\u3002\u4f46\u4e0a\u7ebf\u540e\u53d1\u73b0\uff0c\u7528\u6237\u627e\u9644\u4ef6\u65f6\u5e76\u4e0d\u4f1a\u4e00\u4e2a\u4e00\u4e2a\u5730\u770b\u8fc7\u53bb\uff0c\u56e0\u4e3a\u5b9e\u5728\u662f\u592a\u591a\u4e86\uff0c\u6839\u672c\u4e0d\u53ef\u80fd\u770b\u5b8c\uff0c\u4e5f\u6ca1\u6709\u5206\u7ec4\u67e5\u770b\u7684\u9700\u8981\u3002\u9700\u6c42\u5e94\u5f53\u6e90\u81ea\u5ba2\u89c2\u5b9e\u9645\uff0c\u800c\u975e\u4e3b\u89c2\u81c6\u65ad\u3002\u76f8\u6bd4\u4ea7\u54c1\u7ecf\u7406\u7075\u5149\u4e00\u73b0\u7684\u9526\u4e0a\u6dfb\u82b1\uff0c\u624e\u5b9e\u5730\u6ee1\u8db3\u65e2\u6709\u9700\u6c42\u7684\u96ea\u4e2d\u9001\u70ad\u6216\u8bb8\u66f4\u4e3a\u53ef\u8d35<\/p>\n\n\n\n<p>\u2461\u662f\u5426\u521a\u9700\uff1f<br>\u9700\u6c42\u6709\u771f\u4f2a\uff0c\u800c\u771f\u5b9e\u9700\u6c42\u4e5f\u5206\u521a\u6027\u9700\u6c42\u548c\u975e\u521a\u6027\u9700\u6c42\uff08\u5f39\u6027\u9700\u6c42\uff09\u3002\u7ecf\u6d4e\u5b66\u4e2d\uff0c\u521a\u6027\u9700\u6c42\u662f\u6307\u5546\u54c1\u4f9b\u5e94\u5173\u7cfb\u4e2d\u624b\u4ef7\u683c\u5f71\u54cd\u8f83\u5c0f\u7684\u9700\u6c42\uff0c\u53ef\u7406\u89e3\u4e3a\u4eba\u4eec\u65e5\u5e38\u751f\u6d3b\u4e2d\u4e0d\u53ef\u6216\u7f3a\u7684\u5fc5\u9700\u54c1\u3002\u5728\u4e92\u8054\u7f51\u4e16\u754c\u91cc\uff0c\u6700\u57fa\u672c\u7684\u9700\u6c42\u53ef\u4ee5\u5f52\u7eb3\u4e3a\u5bf9\u4fe1\u606f\u7684\u6536\u96c6\u3001\u5bf9\u751f\u4ea7\u751f\u6d3b\u8d44\u6599\u7684\u83b7\u53d6\u4ee5\u53ca\u4e0e\u4ed6\u4eba\u7684\u5171\u540c\u4ea4\u6d41\u2014\u2014\u4e8e\u662f\u4f60\u53ef\u4ee5\u770b\u5230\u56fd\u5185\u7684\u4e09\u5927\u4e92\u8054\u7f51\u5de8\u5934\u767e\u5ea6\u3001\u963f\u91cc\u5df4\u5df4\u3001\u817e\u8baf\uff0c\u6b63\u662f\u5728\u8fd9\u4e09\u4e2a\u9886\u57df\u5185\u5206\u522b\u96c4\u8e1e\u4e00\u65b9\u3002<\/p>\n\n\n\n<p>\u2462\u9700\u6c42\u91cf\u662f\u5426\u591f\u5927\uff0c\u5e02\u573a\u662f\u5426\u591f\u80a5\uff1f<br>\u901a\u5e38\u53ef\u4ee5\u91c7\u7528\u4e24\u79cd\u65b9\u5f0f\u5224\u65ad\u9700\u6c42\u662f\u5426\u591f\u5927\u3002\u4e00\u79cd\u662f\u5148\u4f30\u8ba1\u76ee\u6807\u4eba\u7fa4\u7684\u57fa\u6570\u3001\u6d88\u8d39\u80fd\u529b\u3001\u610f\u613f\u9884\u7b97\uff0c\u518d\u628a\u8fd9\u4e9b\u6570\u5b57\u901a\u8fc7\u76f8\u4e58\u7b49\u65b9\u5f0f\u5f97\u51fa\u5927\u6982\u7684\u6570\u5b57\uff0c\u5e76\u4e0e\u8be5\u884c\u4e1a\u6d3b\u8fd1\u4f3c\u884c\u4e1a\u7684\u516c\u5f00\u62a5\u544a\u8fdb\u884c\u5bf9\u6bd4\u9a8c\u8bc1\uff1b\u53e6\u4e00\u79cd\u5219\u662f\u8bc4\u4f30\u6253\u7b97\u8fdb\u5165\u7684\u5e02\u573a\uff0c\u539f\u672c\u5177\u6709\u591a\u5c11\u4ea7\u503c\uff0c\u800c\u4f60\u7684\u4ea7\u54c1\u901a\u8fc7\u63d0\u4f9b\u66f4\u4f4e\u7684\u4ef7\u683c\u3001\u66f4\u957f\u7684\u4f7f\u7528\u5468\u671f\u7b49\uff0c\u80fd\u63d0\u5347\u591a\u5c11\u6548\u7387\u3001\u8282\u7701\u591a\u5c11\u6210\u672c\uff0c\u4ece\u800c\u6298\u7b97\u51fa\u76f8\u5bf9\u4e8e\u539f\u4ea7\u503c\u7684\u5168\u65b0\u89c4\u6a21\u3002<\/p>\n\n\n\n<p>\u2463\u8861\u91cf\u9700\u6c42\u53d8\u73b0\u7684\u80fd\u529b<br>\u627e\u5230\u5339\u914d\u81ea\u5df1\u57fa\u56e0\u7684\u5e02\u573a\u9700\u6c42\uff0c\u5982\u540c\u7070\u59d1\u5a18\u7a7f\u4e0a\u5408\u811a\u7684\u6c34\u6676\u978b\u3002\u5728\u9700\u6c42\u5206\u6790\u4e2d\u627e\u5230\u5408\u9002\u7684\u5e02\u573a\u673a\u4f1a\uff0c\u4ee5\u6b64\u62df\u5b9a\u4ea7\u54c1\u65b9\u5411\u548c\u53d1\u5c55\u7b56\u7565\u3002\u4f8b\u5982\uff0c\u4e3a\u4e86\u589e\u5e45\u8425\u6536\uff0c\u641c\u72d7\u516c\u53f8\u63d0\u51fa\u6765\u201c\u4e09\u7ea7\u706b\u7bad\u201d\u7684\u4ea7\u54c1\u6218\u7565\uff0c\u5373\u5148\u901a\u8fc7\u8f93\u5165\u6cd5\u6765\u63a8\u5e7f\u641c\u72d7\u6d4f\u89c8\u5668\uff0c\u518d\u5728\u6d4f\u89c8\u5668\u4e2d\u5e03\u5c40\u641c\u7d22\u548c\u5bfc\u822a\u5165\u53e3\uff0c\u7ee7\u800c\u63d0\u9ad8\u5e02\u573a\u5360\u6709\u7387\u548c\u6536\u5165\u89c4\u6a21\u3002<\/p>\n\n\n\n<p><strong>\u9700\u6c42\u91cf\u662f\u5426\u591f\u5927\uff0c\u5e02\u573a\u662f\u5426\u591f\u80a5<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4f30\u8ba1\u76ee\u6807\u7528\u6237\u7684\u57fa\u6570\u3001\u6d88\u8d39\u80fd\u529b\u3001\u610f\u613f\u9884\u7b97\uff0c\u518d\u628a\u8fd9\u4e9b\u6570\u5b57\u75db\u8fc7\u76f8\u4e58\u7b49\u65b9\u5f0f\u5f97\u51fa\u4e00\u4e2a\u5927\u6982\u7684\u6570\u5b57\uff0c\u5e76\u4e0e\u8be5\u884c\u4e1a\u6216\u8fd1\u4f3c\u884c\u4e1a\u7684\u516c\u5f00\u62a5\u544a\u8fdb\u884c\u5bf9\u6bd4\u9a8c\u8bc1\u3002<\/li><li>\u8bc4\u4f30\u6253\u7b97\u8fdb\u5165\u7684\u5e02\u573a\uff0c\u539f\u672c\u5177\u6709\u591a\u5c11\u4ef7\u503c\uff0c\u800c\u4f60\u7684\u4ea7\u54c1\u901a\u8fc7\u63d0\u4f9b\u66f4\u4f4e\u7684\u4ef7\u683c\u3001\u66f4\u957f\u7684\u4f7f\u7528\u5468\u671f\u7b49\uff0c\u80fd\u63d0\u5347\u591a\u5c11\u6548\u7387\u3001\u8282\u7ea6\u591a\u5c11\u6210\u672c\uff0c\u4ece\u800c\u6298\u7b97\u51fa\u76f8\u5bf9\u539f\u4ea7\u503c\u7684\u5168\u65b0\u89c4\u6a21\u3002<\/li><li><\/li><\/ul>\n\n\n\n<p><strong>\u7cbe\u76ca\u521b\u4e1a\uff1a\u5c3d\u5feb\u8d8b\u8fd1PMF<\/strong><br><strong>\u2460MVP \u6700\u5c0f\u5316\u53ef\u884c\u4ea7\u54c1  \uff08\u9a8c\u8bc1\u9700\u6c42\uff09<\/strong><br>\u5373\u6240\u8c13\u7684MVP\uff08Minimum Viable Product\uff09\u662f\u6307\u5c06\u4ea7\u54c1\u539f\u578b\u7528\u6700\u7b80\u6d01\u7684\u5b9e\u73b0\u65b9\u5f0f\u5f00\u53d1\u51fa\u6765\uff0c\u8fc7\u6ee4\u6389\u5197\u4f59\u6742\u97f3\u548c\u9ad8\u7ea7\u7279\u6027\uff0c\u5feb\u901f\u6295\u653e\u5e02\u573a\u8ba9\u76ee\u6807\u7528\u6237\u4e0a\u624b\u4f7f\u7528\uff0c\u7136\u540e\u901a\u8fc7\u4e0d\u65ad\u5730\u542c\u53d6\u53cd\u9988\u638c\u63e1\u6709\u4ef7\u503c\u7684\u4fe1\u606f\uff0c\u7531\u6b64\u5bf9\u4ea7\u54c1\u539f\u578b\u8fed\u4ee3\u4f18\u5316\uff0c\u5c3d\u65e9\u5230\u8fbePMF\u72b6\u6001\u3002<br><strong>MVP\u7528\u6237\u89e3\u7b54\u5546\u4e1a\u4ea7\u54c1\u5f00\u53d1\u4e2d\u6700\u91cd\u8981\u7684\u4e24\u4e2a\u95ee\u9898\uff1a\u4e00\u662f\u4ef7\u503c\u5047\u8bbe\uff0c\u8fd9\u6b3e\u4ea7\u54c1\u662f\u5426\u80fd\u591f\u6ee1\u8db3\u7528\u6237\u7684\u9700\u6c42\uff1f\u4e8c\u662f\u589e\u957f\u5047\u8bbe\uff0c\u7528\u6237\u662f\u5426\u613f\u610f\u4e3a\u4ea7\u54c1\u4e70\u5355\uff1f<\/strong><br><strong>\u2461\u7528\u6237\u53cd\u9988\uff1a<\/strong>\u5bf9\u4ea7\u54c1\u7684\u6574\u4f53\u611f\u89c9\uff0c\u662f\u5426\u559c\u6b22\/\u9700\u8981\u67d0\u9879\u529f\u80fd\uff0c\u60f3\u8981\u6dfb\u52a0\u54ea\u4e9b\u65b0\u529f\u80fd\uff0c\u67d0\u4e9b\u6d41\u7a0b\u662f\u5426\u5408\u7406\u987a\u7545\u3002<br><strong>\u2462\u5feb\u901f\u8fed\u4ee3<\/strong><br>\u76f8\u6bd4\u5728\u5b9e\u73b0\u4ea7\u54c1\u524d\u5148\u53e3\u5934\u5411\u6f5c\u5728\u7528\u6237\u5ba3\u8bb2\u4f60\u7684\u521b\u610f\uff0c\u5f00\u53d1\u51faMPV\u80fd\u591f\u7528\u4e8e\u5b9e\u9645\u6f14\u793a\u548c\u6d4b\u8bd5\uff0c\u6709\u5fd7\u4e8e\u76f4\u89c2\u5730\u88ab\u7528\u6237\u611f\u77e5\u5230\uff0c\u7ee7\u800c\u6fc0\u53d1\u51fa\u771f\u662f\u7684\u610f\u89c1\uff0c\u5e2e\u52a9\u521b\u4e1a\u8005\u5c3d\u5728\u5f00\u542f\u201c\u5f00\u53d1-\u6d4b\u91cf-\u8ba4\u77e5\u201d\u7684\u53cd\u9988\u5faa\u73af\u3002<br> 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class=\"wp-block-list\"><li>\u53cd\u9988\u6e20\u9053<\/li><li>\u5b98\u65b9\u516c\u544a\uff1a\u7fa4\u4f53\u516c\u544a\u548c\u5355\u7528\u6237\u7684\u5b9a\u5411\u6d88\u606f<\/li><li>\u81ea\u52a8\u5347\u7ea7<\/li><\/ul>\n\n\n\n<p style=\"text-align:center\"><strong>\u7b2c\u4e09\u7ae0 \u83b7\u53d6\u7528\u6237<\/strong><br><\/p>\n\n\n\n<p>\u201c\u5728\u73b0\u4ee3\u5546\u4e1a\u4e16\u754c\u91cc\uff0c\u5f53\u4e00\u4e2a\u624d\u534e\u6a2a\u6ea2\u7684\u521b\u9020\u8005\u662f\u6ca1\u7528\u7684\uff0c\u9664\u975e\u4f60\u80fd\u540c\u65f6\u628a\u4f60\u521b\u9020\u7684\u4e1c\u897f\u63a8\u9500\u51fa\u53bb\u3002\u201d<br> 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class=\"wp-block-list\"><li>\u77e5\u9053\u4f60\u7684\u76ee\u6807\u53d7\u4f17\u662f\u8c01\uff1a\u5185\u5bb9\u8425\u9500\u4e0d\u662f\u4eba\u4e91\u4ea6\u4e91\u5730\u7167\u642c\u7f51\u7edc\u70ed\u5e16\uff0c\u66f4\u4e0d\u662f\u8086\u610f\u5237\u5c4f\u535a\u53d6\u773c\u7403\uff0c\u800c\u662f\u57fa\u4e8e\u7528\u6237\u5b9a\u4f4d\u57fa\u7840\u4e4b\u4e0a\u7684\u7cbe\u51c6\u6295\u653e\u3002<\/li><li>\u6253\u9020\u4e00\u53f0\u5185\u5bb9\u6301\u7eed\u8f93\u51fa\u7684\u5f15\u64ce<\/li><li>\u4fdd\u8bc1\u6587\u7ae0\u957f\u5ea6<\/li><li>\u64b0\u5199\u80fd\u5438\u5f15\u773c\u7403\u7684\u6807\u9898<\/li><li>\u9f13\u52b1\u53d7\u4f17\u53c2\u4e0e\u8fdb\u6765<\/li><li>\u9009\u62e9\u5408\u9002\u7684\u6e20\u9053<\/li><li><\/li><\/ul>\n\n\n\n<p><strong>AIDMA\u6a21\u578b<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Attention \u5f15\u8d77\u6ce8\u610f<\/li><li>Interest \u5f15\u8d77\u5174\u8da3<\/li><li>Desire \u5524\u8d77\u6b32\u671b<\/li><li>Memory \u7559\u4e0b\u8bb0\u5fc6<\/li><li>Action \u8d2d\u4e70\u884c\u4e3a<\/li><\/ul>\n\n\n\n<p><strong>\u5f15\u5bfc\u5e94\u7528\u8bc4\u5206\uff08Circa\uff09<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4f7f\u7528\u5929\u65703\u5929\u4ee5\u4e0a&#8217;\u542f\u52a8\u6b21\u6570\u8d8510\u6b21\u3002<\/li><li>\u8f7b\u63d0\u9192 \u662f\u5426\u559c\u6b22-\u662f\u5426\u613f\u610f\u8bc4\u8bba\/\u53cd\u9988<\/li><\/ul>\n\n\n\n<p style=\"text-align:center\"><strong>\u7b2c\u56db\u7ae0 \u6fc0\u53d1\u6d3b\u8dc3<\/strong><br><\/p>\n\n\n\n<p>\u201c\u9e1f\u4e0d\u9e23\uff0c\u4fe1\u957f\u6740\u4e4b\uff1b\u9e1f\u4e0d\u9e23\uff0c\u79c0\u5409\u4f7f\u9e23\u4e4b\uff1b\u9e1f\u4e0d\u9e23\uff0c\u5bb6\u5eb7\u5f85\u9e23\u4e4b\u3002\u201d\u2014\u2014\u65e5\u672c\u8c1a\u8bed<\/p>\n\n\n\n<p>\u83b7\u53d6\u5230\u7528\u6237\u540e\u7684\u4e0b\u4e00\u6b65\u662f\u5f15\u5bfc\u7528\u6237\u5b8c\u6210\u67d0\u4e9b\u201c\u5b9a\u5236\u52a8\u4f5c\u201d\uff0c\u4f7f\u4e4b\u6210\u957f\u4e3a\u957f\u671f\u6d3b\u8dc3\u7684\u5fe0\u5b9e\u7528\u6237\u3002\u6307\u5b9a\u4efb\u52a1\u662f\u4efb\u4f55\u4fc3\u4f7f\u7528\u6237\u6b63\u786e\u800c\u9ad8\u6548\u5b9e\u7528\u4ea7\u54c1\u7684\u884c\u4e3a\u3002\u5982\u540c\u996d\u9986\u5438\u5f15\u6765\u4e86\u987e\u5ba2\uff0c\u4f46\u5982\u679c\u987e\u5ba2\u53ea\u662f\u50bb\u50bb\u5730\u7ad9\u5728\u5927\u5802\u91cc\u65e0\u6240\u4e8b\u4e8b\uff0c\u5c31\u65e0\u6cd5\u5e26\u6765\u5b9e\u9645\u7684\u610f\u4e49\u3002\u6b63\u786e\u7684\u505a\u6cd5\u662f\u901a\u8fc7\u5e97\u5185\u9648\u8bbe\u5e03\u7f6e\u548c\u670d\u52a1\u5458\u7684\u4e3b\u52a8\u5f15\u5bfc\uff0c\u8ba9\u987e\u5ba2\u660e\u767d\uff1a\u54ea\u91cc\u53ef\u4ee5\u5165\u5ea7\u3001\u54ea\u91cc\u53ef\u4ee5\u83b7\u53d6\u9910\u5355\u3001\u54ea\u91cc\u53ef\u4ee5\u4f7f\u7528\u4f18\u60e0\u5238\u3001\u5982\u4f55\u529e\u7406\u4f1a\u5458\u5361\u3001\u62fc\u684c\u65f6\u5982\u4f55\u76f8\u5904\u7b49\u7b49\u3002<\/p>\n\n\n\n<p><strong>\u9b54\u6cd5\u6570\u5b57\u201c4\u201d\uff1a<\/strong>\u5f53\u65b0\u6ce8\u518c\u7528\u6237\u5230\u8fbe\u201c\u9080\u8bf7\u597d\u53cb\u201d\u9875\u9762\u65f6\uff0c\u5982\u679c\u7cfb\u7edf\u9ed8\u8ba4\u5efa\u8bae\u7528\u6237\u9080\u8bf7\u7684\u670b\u53cb\u6570\u91cf\u5c11\u4e8e4\u4eba\uff0c\u5219\u4ed6\u4eec\u5f88\u53ef\u80fd\u4f1a\u8f7b\u6613\u5730\u5ffd\u7565\u8fd9\u4e00\u6b65\u9aa4\uff1b\u5982\u679c\u591a\u4e8e4\u4eba\uff0c\u5219\u53ef\u80fd\u4f1a\u8ba9\u7528\u6237\u611f\u5230\u7126\u8651\u548c\u9ebb\u70e6\uff1b\u800c\u4e0d\u504f\u4e0d\u501a\u521a\u597d4\u4eba\uff0c\u80fd\u5b9e\u73b0\u6700\u5927\u7a0b\u5ea6\u7684\u9080\u8bf7\u8f6c\u5316\u7387\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>LinkedIn\u901a\u8fc7\u5c06\u9080\u8bf7\u90ae\u4ef6\u7684\u6587\u6848\u6539\u6210\u201c\u6211\u5728\u6d4f\u89c8\u4eba\u8109\u7f51\u7edc\u65f6\u770b\u5230\u4e86\u4f60\u3002\u8ba9\u6211\u4eec\u4e92\u52a0\u597d\u53cb\u5427\uff0c\u6211\u5c06\u4e50\u610f\u6ee1\u8db3\u4f60\u7684\u8bf7\u6c42\uff0c\u5e76\u63d0\u4f9b\u540e\u7eed\u53ef\u80fd\u7684\u5e2e\u52a9\u201d\uff0c\u5e26\u6765\u4e86\u6570\u91cf\u53ef\u89c2\u7684\u75c5\u6bd2\u4f20\u64ad\u3002\u53c8\u901a\u8fc7\u63d2\u4ef6\u5b9e\u73b0\u81ea\u52a8\u5e2e\u52a9\u7528\u6237\u5bfc\u5165\u5b58\u50a8\u5728\u672c\u5730\u901a\u8baf\u5f55\u7684\u8054\u7cfb\u4eba\uff0c\u4fc3\u4f7f7%\u7684\u65b0\u7528\u6237\u4e0a\u4f20\u4ed6\u4eec\u7684\u901a\u8baf\u5f55\uff0c\u4e5f\u8ba9\u9080\u8bf7\u670b\u53cb\u52a0\u5165\u7684\u6bd4\u7387\u9aa4\u5347\u4e8630%\u3002\u7136\u800c\u901a\u8fc7\u73b0\u6709\u670b\u53cb\u5173\u7cfb\u95f4\u7684\u9080\u8bf7\u4e0e\u5bfc\u5165\u4f9d\u7136\u6ca1\u6709\u8ba9LinkedIn\u6b62\u6b65\uff0c\u4fe1\u7528\u62a4\u6ce8\u518c\u65f6\u4f1a\u88ab\u9080\u8bf7\u586b\u5199\u6240\u5728\u7684\u516c\u53f8\u4e0e\u804c\u4f4d\uff0c\u6570\u636e\u663e\u793a\u8d85\u8fc790%\u7684\u4eba\u90fd\u613f\u610f\u586b\u5199\u3002\u539f\u56e0\u5728\u4e8eLinkedIn\u4f1a\u5728\u8fd9\u4e00\u73af\u8282\u7acb\u5373\u5217\u51fa\u540c\u6837\u6240\u5c5e\u8be5\u516c\u53f8\u7684\u76f8\u5173\u7528\u6237\u540d\u5355\u3002<\/li><\/ul>\n\n\n\n<p>\u8fd9\u4e00\u88ab\u79f0\u4e3a<strong>\u201c\u91cd\u5efa\u5173\u7cfb\u6d41\u201d<\/strong>\uff08Reconnect Flow\uff09\u7684\u521b\u610f\uff0c\u5176\u806a\u660e\u4e4b\u5904\u4e0d\u4ec5\u5728\u4e8e\u76f4\u63a5\u6709\u6548\u5730\u589e\u52a0\u4e86\u65b0\u7528\u6237\u7684\u8fde\u63a5\u6570\u91cf\uff0c\u8fd8\u80fd\u591f\u7f8e\u5316\u7528\u6237\u7684\u4e2a\u4eba\u8d44\u6599\u9875\u9762\uff0c\u5bf9\u5916\u63d0\u4f9b\u66f4\u591a\u6709\u4ef7\u503c\u7684\u5c55\u793a\u4fe1\u606f\uff0c\u8fd9\u5c06\u6709\u52a9\u4e8e\u540e\u7eed\u7684\u81ea\u7136\u4e92\u52a8\u3002\u5e76\u4e14\uff0c\u968f\u7740\u65b0\u7528\u6237\u7684\u4e0d\u65ad\u6ce8\u518c\u52a0\u5165\uff0c\u8001\u7528\u6237\u4e5f\u4f1a\u65f6\u4e0d\u65f6\u88ab\u52a8\u5730\u6536\u5230\u65b0\u7528\u6237\u7684\u6dfb\u52a0\u597d\u53cb\u9080\u8bf7\uff0c\u8fd9\u6709\u52a9\u4e8e\u5524\u56de\u4ed6\u4eec\uff0c\u7ef4\u6301\u6d3b\u8dc3\u3002\u6574\u4e2a\u75c5\u6bd2\u4f20\u64ad\u7684\u8bbe\u8ba1\uff0c\u5728LinkedIn\u5185\u90e8\u88ab\u79f0\u4e3a<strong>\u201c\u53cc\u91cd\u75c5\u6bd2\u5faa\u73af\u201d<\/strong>\uff08Double Viral Loop\uff09\u2014\u2014\u65b0\u6ce8\u518c\u7528\u6237\u6e90\u6e90\u4e0d\u65ad\u5730\u5e26\u6765\u66f4\u591a\u7528\u6237\uff0c\u540c\u65f6\u8001\u7528\u6237\u4e5f\u4f1a\u65f6\u4e0d\u65f6\u56de\u6765\u770b\u770b\uff0c\u5904\u7406\u8bf7\u6c42\uff0c\u6216\u8005\u4e3b\u52a8\u53d1\u8d77\u597d\u53cb\u9080\u8bf7\u3002\u4e24\u4e2a\u5faa\u73af\u540c\u65f6\u53d1\u751f\uff0c\u540c\u65f6\u594f\u6548\u3002<\/p>\n\n\n\n<p><strong>A\/B\u6d4b\u8bd5<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u63d0\u4f9b\u4e24\u4e2a\u65b9\u6848<\/li><li>\u4e0d\u540c\u65b9\u6848\u4e4b\u95f4\u53ea\u5b58\u5728\u4e00\u4e2a\u53d8\u91cf<\/li><li>\u4ee5\u67d0\u79cd\u6807\u51c6\u5224\u5b9a\u7ed3\u679c\u4f18\u52a3\uff0c\u7b5b\u51fa\u6700\u4f18\u65b9\u6848\u3002<\/li><li><\/li><\/ul>\n\n\n\n<p>\u51cf\u5c11\u9875\u9762\u969c\u788d\u3001\u63d0\u5347\u8f6c\u5316\u7387\u3001\u786e\u5b9a\u6539\u7248\u65b9\u6848\u3001\u65b0\u529f\u80fd\u5c0f\u8303\u56f4\u6d4b\u8bd5<br> \u4e00\u4e2a\u529f\u80fd\u660e\u786e\u3001\u8f6c\u5316\u7387\u8f83\u9ad8\u7684\u7f51\u7ad9\uff0c\u5fc5\u987b\u8ba9\u7528\u6237\u5728\u7b2c\u4e00\u65f6\u95f4\u660e\u767d\u5b83\u7684\u4f5c\u7528\u548c\u4ef7\u503c\uff0c\u5e76\u4e14\u7528\u6700\u9192\u76ee\u7684\u65b9\u5f0f\u5448\u73b0\u51fa\u63a5\u4e0b\u6765\u8981\u505a\u7684\u52a8\u4f5c\uff0c\u5c3d\u53ef\u80fd\u6392\u9664\u4e0e\u6838\u5fc3\u76ee\u6807\u65e0\u5173\u7684\u5176\u4ed6\u56e0\u7d20\uff0c\u51cf\u5c11\u65e0\u610f\u4e49\u7684\u89c6\u89c9\u5e72\u6270\uff0c\u5373\u201c\u522b\u8ba9\u7528\u6237\u601d\u8003\u201d\u3002<br><strong>A\/B\u6d4b\u8bd5\uff1a<\/strong>\u901a\u8fc7\u5bf9\u540c\u4e00\u4e2a\u95ee\u9898\u63d0\u4f9b\u4e86\u4e24\u79cd\u5907\u9009\u65b9\u6848\uff0c\u6bcf\u4e2a\u4eba\u65b9\u6848\u90fd\u7531\u4e00\u90e8\u5206\u7528\u6237\u4f7f\u7528\uff0c\u518d\u6839\u636e\u5b9e\u9645\u4f7f\u7528\u540e\u7684\u6570\u636e\u4ee5\u53ca\u7528\u6237\u53cd\u9988\u6765\u5224\u65ad\u54ea\u4e2a\u65b9\u6848\u66f4\u53ef\u9760\u3002\u5f53\u7136\u8fd9\u4e2d\u65b9\u6848\u5bf9\u4e8e\u79fb\u52a8\u5e94\u7528\u6765\u8bf4\u662f\u4e00\u4e2a\u8003\u9a8c\uff0c\u5982\u679c\u6bcf\u6b21\u6d4b\u8bd5\u90fd\u9700\u8981\u91cd\u65b0\u66f4\u65b0\u7248\u672c\u7684\u8bdd\uff0c\u4f1a\u7ed9\u7528\u6237\u5e26\u6765\u4e00\u4e9b\u5e72\u6270\u3002\u800c\u73b0\u5728\u7684H5\u65b9\u6848\u4e3a\u79fb\u52a8\u5e94\u7528\u66f4\u597d\u8fdb\u884cA\/B\u6d4b\u8bd5\u63d0\u4f9b\u4e86\u4f53\u9a8c\u66f4\u597d\u7684\u53ef\u80fd\u6027\u3002<\/p>\n\n\n\n<p><strong>\u8bf1\u9975\u6548\u5e94(\u7c7b\u4f3c\u4f20\u7edf\u8425\u9500\u4e0a\u7684\u201c\u4e70\u4e00\u65a4\u8fd8\u662f\u4e24\u65a4\u201d\u800c\u975e\u201c\u4e70\u4e0d\u4e70\u201d)\uff1a<\/strong>Tinder\u5e94\u7528\u663e\u793a\u914d\u5bf9\u5f02\u5f62\u56fe\u7247\u7684\u4e3b\u754c\u9762\u4e0a\u53ea\u653e\u6709\u4e00\u4e2a\u53ef\u70b9\u51fb\u7684\u201c\u559c\u6b22\u201d\u6309\u94ae\u65f6\uff0c\u5e73\u6dfb\u5e73\u5747\u70b9\u51fb\u65707000\uff0c\u65b0\u589e\u4e00\u4e2a\u201c\u4e0d\u559c\u6b22\u201d\u6309\u94ae\uff0c\u6bcf\u5929\u559c\u6b22\u7684\u70b9\u51fb\u6570\u53ef\u4e0a\u6da8\u523012000\u6b21\u5de6\u53f3\uff1b\u8fc5\u96f7\u5347\u7ea7\u7248\u5f15\u5bfc\u9762\u677f\u4e0a\u540c\u65f6\u53c8\u201c\u534e\u4e3d\u5730\u53d8\u8eab\u201d\u548c\u201c\u6b8b\u5fcd\u5730\u62d2\u7edd\u201d\u4e24\u4e2a\u6309\u94ae\u65f6\uff0c\u6bd4\u4ec5\u6709\u4e00\u4e2a\u201c\u534e\u4e3d\u5730\u53d8\u8eab\u201d\u70b9\u51fb\u7387\u9ad820%\u3002<br><strong>\u7ea2\u5305\u7b56\u7565\uff1a<\/strong>\u6ef4\u6ef4\u6253\u8f66\u5206\u4eab\u5230\u670b\u53cb\u5708\u6216\u53d1\u7ed9\u597d\u53cb\uff0c\u6bcf\u6b21\u62a2\u593a\u5230\u6253\u8f66\u7ea2\u5305\u968f\u673a\u91d1\u989d\u6700\u5927\u7684\uff0c\u6c38\u8fdc\u5c5e\u4e8e\u90a3\u4e2a\u4ece\u6765\u6ca1\u6709\u7528\u8fc7\u6ef4\u6ef4\u6253\u8f66\u7684\u4eba;\u871c\u6dd8\u7f51\u9ed1\u8272\u661f\u671f\u4e94\u7684\u6d77\u5916\u8d2d\u7269\u8282\u63a8\u51fa1\u5143\u30015\u5143\u300110\u5143\u30011128\u5143\u4e0d\u540c\u91d1\u989d\u7684\u968f\u673a\u7ea2\u5305\u5927\u8f6c\u76d8;\u5929\u732b\u53cc\u5341\u4e00\u8d2d\u7269\u8282\u597d\u53cb\u201c\u5408\u4f53\u7ea2\u5305\u201d<br><strong>\u6e38\u620f\u5316\uff1a<\/strong>\u661f\u5df4\u514b\u628a\u559d\u5496\u5561\u8fd9\u4e48\u4e00\u4ef6\u666e\u901a\u7684\u4e8b\u60c5\u7528\u5404\u79cd\u4f1a\u5458\u5361\uff0c\u5404\u79cd\u4efb\u52a1\u5956\u52b1\u5236\u5ea6\u5305\u88c5\u6210\u4e00\u4e2a\u7c7b\u4f3c\u6253\u602a\u5347\u7ea7\u7684\u6e38\u620f\uff0c\u4ece\u800c\u8d4b\u4e88\u4e86\u5f88\u4e0d\u4e00\u6837\u7684\u610f\u4e49\u5728\u4e0a\u9762\uff0c\u4e5f\u8fdb\u800c\u6539\u53d8\u4e86\u6d88\u8d39\u8005\u7684\u4e60\u60ef\uff0c\u8ba9\u6d88\u8d39\u8005\u5bf9\u6d88\u8d39\u4e50\u6b64\u4e0d\u75b2\u3002<strong>\u5728\u539f\u672c\u975e\u6e38\u620f\u7684\u60c5\u5883\u4e2d\u8fd0\u7528\u6765\u81ea\u4e8e\u6e38\u620f\u7684\u8bbe\u8ba1\u5143\u7d20\uff0c\u9a71\u4f7f\u4eba\u4eec\u8fbe\u6210\u67d0\u79cd\u884c\u52a8\u6216\u610f\u5411\u7684\u65b9\u6cd5\uff0c\u5c31\u662f\u6e38\u620f\u5316\uff08Gamification\uff09\uff0c\u5176\u76ee\u7684\u662f\u5229\u7528\u4eba\u7c7b\u7231\u73a9\u7684\u5929\u6027\uff0c\u901a\u8fc7\u6539\u9020\u63a5\u89e6\u3001\u6c9f\u901a\u548c\u53c2\u4e0e\u7684\u8fc7\u7a0b\uff0c\u4ea7\u751f\u5177\u6709\u5438\u5f15\u529b\u7684\u3001\u6301\u7eed\u7684\u5916\u5728\u6fc0\u52b1\uff0c\u8bf1\u53d1\u53c2\u4e0e\u8005\u7684\u5185\u5728\u6fc0\u52b1\uff0c\u4ece\u800c\u66f4\u6709\u6548\u5730\u63d0\u5347\u53c2\u4e0e\u8005\u5f97\u53c2\u4e0e\u5ea6\uff0c\u5b9e\u73b0\u6001\u5ea6\u548c\u884c\u4e3a\u7684\u8f6c\u53d8\u3002<\/strong><br><\/p>\n\n\n\n<p><strong>\u6e38\u620f\u5316\u7684\u56db\u5927\u7279\u6027\uff1a<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u76ee\u6807\uff1a\u73a9\u5bb6\u9760\u52aa\u529b\u53ef\u8fbe\u6210\u7684\u5177\u4f53\u7ed3\u679c\u3002\u5b83\u80fd\u5438\u5f15\u73a9\u5bb6\u7684\u6ce8\u610f\u529b\uff0c\u5e76\u4e0d\u65ad\u8c03\u6574\u81ea\u8eab\u7684\u53c2\u4e0e\u5ea6\u3002<\/li><li>\u89c4\u5219\uff1a\u4e3a\u73a9\u5bb6\u5982\u4f55\u5b9e\u73b0\u76ee\u6807\u505a\u51fa\u9650\u5236\u3002\u5b83\u6d88\u9664\u6216\u9650\u5236\u4e86\u8fbe\u6210\u76ee\u6807\u6700\u660e\u663e\u7684\u53ef\u80fd\u6027\u3002<\/li><li>\u53cd\u9988\u7cfb\u7edf\uff1a\u901a\u8fc7\u70b9\u6570\u3001\u7ea7\u522b\u3001\u5f97\u5206\u3001\u8fdb\u5ea6\u6761\u7b49\u5f62\u5f0f\u6765\u53cd\u9988\u73a9\u5bb6\u8ddd\u79bb\u5b9e\u73b0\u76ee\u6807\u8fd8\u6709\u591a\u8fdc\u3002\u5bf9\u4e8e\u73a9\u5bb6\u800c\u8a00\uff0c\u5b9e\u65f6\u53cd\u9988\u662f\u4e00\u79cd\u627f\u8bfa\uff0c\u76ee\u6807\u7edd\u5bf9\u662f\u53ef\u4ee5\u8fbe\u5230\u7684\u3002\u4ed6\u7ed9\u4eba\u4eec\u7ee7\u7eed\u73a9\u4e0b\u53bb\u7684\u52a8\u529b\u3002<\/li><li>\u81ea\u613f\u53c2\u4e0e\uff1a\u6240\u6709\u73a9\u6e38\u620f\u7684\u4eba\u90fd\u4e86\u89e3\u5e76\u613f\u610f\u63a5\u53d7\u76ee\u6807\u548c\u89c4\u5219\u3002<\/li><li><\/li><\/ul>\n\n\n\n<p>\u8425\u9500\u5927\u5e08\u83f2\u5229\u666e\u00b7\u79d1\u7279\u52d2\u5728\u300a\u8425\u9500\u9769\u547d3.0\u300b\uff08Marketing 3.0\uff09\u4e2d\u8bf4\uff1a<strong>\u201c\u5f53\u4eca\u7684\u6d88\u8d39\u8005\u6240\u5bfb\u627e\u7684\u4ea7\u54c1\u548c\u670d\u52a1\u4e0d\u4f46\u8981\u6ee1\u8db3\u81ea\u5df1\u7684\u57fa\u672c\u9700\u8981\uff0c\u4ed6\u4eec\u66f4\u5e0c\u671b\u80fd\u53d1\u73b0\u4e00\u79cd\u53ef\u4ee5\u89e6\u53ca\u5176\u5185\u5fc3\u6df1\u5904\u7684\u4f53\u9a8c\u548c<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u3002\u4e5f\u5c31\u662f\u8bf4\uff0c\u4e3a\u6d88\u8d39\u8005\u63d0\u4f9b\u610f\u4e49\u611f\u5c06\u6210\u4e3a\u4f01\u4e1a\u672a\u6765\u8425\u9500\u6d3b\u52a8\u7684\u4ef7\u503c\u4e3b\u5f20\uff0c\u4ef7\u503c\u9a71\u52a8\u578b\u5546\u4e1a\u6a21\u5f0f\u5c06\u6210\u4e3a\u8425\u95003.0\u7684\u5236\u80dc\u4e4b\u9053\u3002\u201d<\/strong><\/p>\n\n\n\n<p>\u771f\u6b63\u7684\u7528\u6237\u589e\u957f\u662f\u589e\u957f\u4e0e\u6d41\u5931\u7684\u5dee\u503c\u3002<br>\u7559\u4f4f\u5df2\u6709\u7684\u7528\u6237\u80dc\u8fc7\u62d3\u5c55\u65b0\u7528\u6237\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>\u7b2c\u4e94\u7ae0 \u63d0\u9ad8\u7559\u5b58<\/strong><br><\/p>\n\n\n\n<p> 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class=\"wp-block-list\"><li>\u7a0b\u5e8f\u6f0f\u6d1e\u3001\u6027\u80fd\u74f6\u9888<\/li><li>\u7528\u6237\u88ab\u9891\u7e41\u9a9a\u6270<\/li><li>\u8bdd\u9898\u4ea7\u54c1-\u70ed\u5ea6\u51cf\u9000<\/li><li>\u6709\u66f4\u597d\u7684\u66ff\u4ee3\u4ea7\u54c1<\/li><li>\u5176\u4ed6<\/li><li><\/li><\/ul>\n\n\n\n<p><strong>\u7559\u5b58\u7387\u7684\u8861\u91cf<\/strong><br><\/p>\n\n\n\n<ul 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80%<\/li><li>\u201c40-20-10\u201d\u89c4\u5219\uff1a\u5982\u679c\u4f60\u60f3\u8ba9\u6e38\u620f\u7684DAU\u8d85\u8fc7100\u4e07\uff0c\u90a3\u4e48\u65b0\u7528\u6237\u6b21\u7559\u5e94\u8be5\u5927\u4e8e40%\uff0c7\u65e5\u7559\u5b58\u7387\u548c30\u65e5\u7559\u5b58\u7387\u5f97\u5206\u522b\u5927\u4e8e20%\u548c10%<\/li><li>\u5bf9\u4e8e\u79fb\u52a8\u5e94\u7528\uff0c\u7559\u5b58\u7387\u6700\u9ad8\u7684\u4e09\u79cd\u7c7b\u578b\u5206\u522b\u662f \u8d44\u8baf\u9605\u8bfb\u3001\u793e\u4ea4\u6c9f\u901a\u3001\u7cfb\u7edf\u5de5\u5177\u3002\u57284\u4e2a\u6708\u540e\u7684\u7559\u5b58\u7387\u80fd\u7a33\u5b9a\u572810%\u5de6\u53f3<\/li><\/ul>\n\n\n\n<p><strong>\u60f3\u8981\u63d0\u9ad8\u7559\u5b58\u7387\u9700\u8981\u505a\u5230\u4e00\u4e0b\u51e0\u70b9\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li> 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Notification\/Push 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Le Bon\uff09\u5728\u4ed6\u7684\u7ecf\u5178\u8457\u4f5c\u300a\u4e4c\u5408\u4e4b\u4f17\u300b\u4e2d\u8ba4\u4e3a\uff0c\u7fa4\u4f53\u4e0d\u5584\u63a8\u7406\uff0c\u5374\u6025\u4e8e\u884c\u52a8\uff0c\u539f\u672c\u7406\u6027\u7684\u4e2a\u4eba\u4e00\u65e6\u7ed3\u6210\u7fa4\u4f53\uff0c\u4fbf\u5bb9\u6613\u667a\u5546\u5c3d\u5931\uff0c\u8f7b\u6613\u88ab\u5f71\u54cd\u64cd\u7eb5\u3002<strong>\u75c5\u6bd2\u4f20\u64ad\u7b56\u7565\u57fa\u4e8e\u628a\u63e1\u7fa4\u4f53\u5fc3\u7406\u4e2d\u7684\u7279\u5f81\u5171\u6027\uff0c\u6fc0\u53d1\u4eba\u4eec\u7684\u4f20\u64ad\u52a8\u529b\u3002<\/strong><br><\/p>\n\n\n\n<ul 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Crush Saga\uff09\u91cc\uff0c\u5982\u679c\u4f60\u7684\u4f53\u529b\u503c\u8017\u5c3d\uff0c\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u5c31\u4e0d\u80fd\u7ee7\u7eed\u6e38\u620f\uff0c\u5fc5\u987b\u7b49\u5f85\u91cd\u7f6e\u3002\u8feb\u4e0d\u53ca\u5f85\u60f3\u8981\u91cd\u65b0\u5f00\u59cb\u6e38\u620f\u7684\u7528\u6237\uff0c\u53ef\u4ee5\u91c7\u7528\u4e24\u79cd\u65b9\u6cd5\uff1a\u8981\u4e48\u82b10.99\u7f8e\u5143\u6765\u8df3\u8fc7\u8fd9\u51e0\u5341\u5206\u949f\u7684\u7126\u707c\u7b49\u5f85\uff0c\u8981\u4e48\u70b9\u201cAsk friends\u201d\uff08\u627e\u670b\u53cb\u5e2e\u5fd9\uff09\u5c06\u5176\u4f20\u64ad\u51fa\u53bb\u3002\u5728\u7b54\u9898\u7c7b\u6e38\u620f\u201c\u75af\u72c2\u731c\u6b4c\u201d\u548c\u201c\u75af\u72c2\u731c\u56fe\u201d\u4e2d\uff0c\u5361\u5728\u67d0\u4e00\u5173\u7684\u7528\u6237\u53ef\u4ee5\u901a\u8fc7\u5206\u4eab\u9898\u76ee\u5230\u793e\u4ea4\u7f51\u7edc\u6765\u5bfb\u6c42\u670b\u53cb\u4eec\u7684\u89e3\u7b54\u3002<\/li><li>\u70ab\u8000\uff1a\u7231\u70ab\u8000\u662f\u4eba\u7684\u5185\u5fc3\u6e34\u6c42\u88ab\u5173\u6ce8\u88ab\u80af\u5b9a\u7684\u8868\u73b0\uff0c\u4eba\u4eec\u559c\u6b22\u901a\u8fc7\u70ab\u8000\u6765\u5c55\u793a\u81ea\u5df1\u6700\u597d\u7684\u4e00\u9762\uff0c\u6216\u662f\u501f\u4ee5\u8868\u8fbe\u81ea\u5df1\u7406\u60f3\u4e2d\u7684\u72b6\u6001\u3002\u4ece\u6df1\u5c42\u6b21\u8bb2\uff0c\u4eba\u7c7b\u4e4b\u6240\u4ee5\u5bf9\u70ab\u8000\u4e50\u6b64\u4e0d\u75b2\uff0c\u662f\u56e0\u4e3a\u5b83\u5728\u67d0\u79cd\u7a0b\u5ea6\u4e0a\u80fd\u591f\u4ea7\u751f\u6743\u5229\u7684\u5e7b\u89c9\uff0c\u8ba9\u8eab\u5904\u7ade\u4e89\u538b\u529b\u4e2d\u7684\u4e2a\u4f53\u611f\u89c9\u66f4\u597d\u4e00\u4e9b\uff0c\u4ee5\u53ca\u5728\u62e9\u5076\u4e2d\u5360\u636e\u4f18\u52bf\u3002\u5982\u652f\u4ed8\u5b9d\u5e74\u5ea6\u8d26\u5355\u3002<\/li><li>\u7a00\u7f3a\uff1a\u7a00\u7f3a\u8d44\u6e90\u5f15\u53d1\u4eba\u4eec\u7684\u597d\u5947\u4e89\u62a2\uff0c\u800c\u9080\u8bf7\u673a\u5236\u5219\u5c06\u75c5\u6bd2\u4f20\u64ad\u7684\u6548\u679c\u6210\u500d\u653e\u5927\u3002<\/li><li>\u5bb3\u6015\u5931\u53bb\u6216\u9519\u8fc7\uff1a\u901a\u8fc7\u8bbe\u5b9a\u5e26\u6709\u65f6\u6548\u6027\u7684\u673a\u4f1a\u6216\u7279\u6743\uff0c\u4f1a\u8ba9\u539f\u672c\u5e76\u4e0d\u5728\u610f\u7684\u4e1c\u897f\u53d8\u5f97\u4eba\u4eba\u8ffd\u6367\u3002<\/li><li>\u61d2\u60f0\uff1a\u5728\u8bbe\u8ba1\u4f20\u64ad\u673a\u5236\u65f6\uff0c\u7cfb\u7edf\u53ef\u4ee5\u8bbe\u6cd5\u81ea\u52a8\u6311\u9009\u5408\u9002\u7684\u9ed8\u8ba4\u4f20\u64ad\u5bf9\u8c61\uff0c\u51cf\u5c11\u7528\u6237\u64cd\u4f5c\uff0c\u5e2e\u7528\u6237\u5077\u61d2\u3002<\/li><\/ul>\n\n\n\n<p><strong>\u521b\u610f\u7684\u4ea7\u751f\u3009\u6267\u884c\u5b9e\u65bd\u3009\u6548\u679c\u68c0\u6d4b<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5c06\u4e3b\u9898\u6d53\u7f29\u6210\u4e00\u53e5\u8bdd\u8fdb\u884c\u4f20\u64ad\uff1b<\/li><li>\u8ba9\u7528\u6237\u66f4\u5bb9\u6613\u53c2\u4e0e\uff0c\u5f62\u5f0f\u7b80\u5355\uff0c\u4e0d\u8981\u6311\u6218\u7528\u6237\u8010\u5fc3\uff1b<\/li><li>\u501f\u9274\u6e38\u620f\u8bbe\u8ba1\u5143\u7d20\uff0c\u5728\u201c\u6210\u5c31\u65f6\u523b\u201d\u9f13\u52b1\u7528\u6237\u901a\u8fc7\u793e\u4ea4\u7f51\u7edc\u5206\u4eab\u6218\u679c\uff1b<\/li><li>\u5c3d\u91cf\u8bbe\u7f6e\u8f83\u591a\u4eae\u70b9\u3001\u69fd\u70b9\uff0c\u8ba9\u4f20\u64ad\u8005\u6709\u8bdd\u53ef\u8bf4\uff1b<\/li><li>\u6545\u610f\u8bbe\u7f6e\u6f0f\u6d1e\uff0c\u501f\u9ad8\u7ea7\u7528\u6237\u53bb\u4e3b\u52a8\u53d1\u73b0\u3001\u5ba3\u4f20\uff0c\u5f80\u5f80\u6709\u5947\u6548\uff1b<\/li><li>\u5728\u7b56\u5212\u4e4b\u521d\u51c6\u5907\u597d\u4e8c\u6b21\u4e43\u81f3\u4e09\u6b21\u4f20\u64ad\u7684\u65b9\u6848\u3002<\/li><\/ul>\n\n\n\n<p style=\"text-align:center\"><strong>\u7b2c\u516b\u7ae0 \u5b8c\u6574\u6848\u4f8b\u96c6<\/strong><br><\/p>\n\n\n\n<p>\u201c\u4eca\u5929\u5c31\u5f97\u5230\u6267\u884c\u7684\u597d\u8ba1\u5212\u8981\u8fdc\u80dc\u8fc7\u660e\u5929\u7684\u5b8c\u7f8e\u8ba1\u5212\u3002\u201d \u2014\u2014\u4e54\u6cbb\u00b7\u5df4\u987f<\/p>\n\n\n\n<p><strong>Airbnb<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4ece\u73b0\u6709\u5e73\u53f0\u6316\u6398\u65b0\u7528\u6237\uff08\u7ade\u4e89\u5bf9\u624b<\/li><li>\u5229\u7528\u7b2c\u4e09\u65b9\u90ae\u4ef6\u7cfb\u7edf<\/li><li>\u4e13\u4e1a\u6444\u5f71\u56e2\u961f<\/li><li>\u6253\u901a\u793e\u4ea4\u5173\u7cfb\u94fe\uff08\u89e3\u51b3\u72af\u7f6a\u9690\u60a3\uff0c\u5efa\u7acb\u4fe1\u4efb\uff09<\/li><li>UI\u4f18\u5316 \u661f \u6539\u4e3a \u5fc3<\/li><li>\u7528\u6237\u63a8\u5e7f\uff08\u6587\u6848\u5229\u4ed6\u800c\u975e\u5229\u5df1<\/li><li><\/li><\/ul>\n\n\n\n<p><strong>Tender<\/strong><br><\/p>\n\n\n\n<p>\u5f97\u5973\u6027\u8005\u5f97\u5929\u4e0b<br>\u4ea7\u54c1\u8bbe\u8ba1\u673a\u5236\uff1a\u7b80\u5355\u3001\u60ca\u559c<\/p>\n\n\n\n<p><strong>Github<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u89e3\u51b3\u5b9e\u9645\u95ee\u9898<\/li><li>\u7f51\u7edc\u6548\u5e94\u805a\u96c6\u4eba\u6c14<\/li><li>\u514d\u8d39\u5e26\u52a8\u6536\u8d39<\/li><li>\u5438\u5f15\u91d1\u724c\u9879\u76ee\u5165\u9a7b<\/li><li>\u5c3d\u65e9\u4ea4\u4ed8\uff08\u8bd5\u9519 \u4fee\u6539\uff09<\/li><li>\u9ad8\u9ecf\u5ea6\u793e\u533a\uff08\u4f18\u8d28\u4ee3\u7801\u5165\u53e3-\u699c\u5355\uff09<\/li><li>\u4e0d\u65ad\u62d3\u5c55\uff08\u7b80\u5386\u9644Github\u4e3b\u9875\u94fe\u63a5\uff0c\u76f8\u5173\u7f51\u7ad9Github\u8d26\u53f7\u767b\u5f55\uff09<\/li><\/ul>\n\n\n\n<p><strong>\u7f8e\u4e3d\u8bf4<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>500\u5143 qq\u7fa4 \u79cd\u5b50\u7528\u6237<\/li><li>\u62d2\u7edd\u7537\u6027\u7528\u6237<\/li><li>\u7528\u6237\u5212\u5206\uff08\u89c1\u4e0b\u65b9\u7b14\u8bb0\uff09<\/li><li>\u5fc3\u7406\u6d4b\u8bd5\u3001\u8da3\u5473\u95ee\u7b54<\/li><li>\u5e73\u53f0\u5408\u4f5c\uff08\u6dd8\u5b9d\u5bfc\u8d2d\u3001qq\u804a\u5929\u767d\u540d\u5355\u3001\u5fae\u4fe1\u5f00\u653e\u5e73\u53f0\uff09<\/li><li>\u793e\u533a>\u5546\u54c1\u5bfc\u8d2d\u5bfc\u6d41>\u5973\u6027\u751f\u6001<\/li><li><\/li><\/ul>\n\n\n\n<p><strong>\u7f8e\u4e3d\u8bf4\u7528\u6237\u5212\u5206<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u65f6\u5c1a\u8fbe\u4eba\u3002300\u4eba\u5de6\u53f3\uff0c\u54c1\u724c\u5ba3\u4f20\uff0c\u957f\u5f97\u597d\u770b\uff0c\u7b7e\u7f72\u534f\u8bae\u3002<\/li><li>\u8d85\u7ea7\u7528\u6237\u3002\u6838\u5fc3\uff0c\u61c2\u65f6\u5c1a\uff0c\u8868\u8fbe\u81ea\u5df1\uff0c\u8d1f\u8d23\u6253\u9020\u548c\u8f93\u51fa\u4f18\u8d28\u5185\u5bb9\u3002\u5360\u603b\u7528\u62375%\u5de6\u53f3\u3002<\/li><li>\u6d3b\u8dc3\u7528\u6237\u3002\u559c\u7231\u65f6\u5c1a\uff0c\u4e0d\u4e00\u5b9a\u6709\u80fd\u529b\u521b\u9020\u5185\u5bb9\uff0c\u4f46\u4e50\u4e8e\u5206\u4eab\u3002<\/li><li>\u9700\u6c42\u7fa4\u4f17\u3002\u81ea\u7531\u95f2\u901b\u3001\u4e3b\u52a8\u641c\u7d22\uff0c\u4e70\u5b8c\u79bb\u5f00\uff0c\u4e0b\u6b21\u8981\u4e70\u518d\u56de\u6765\u3002<\/li><\/ul>\n\n\n\n<p><strong>\u5916\u5356\u5e93<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u901a\u8fc7SEO\u89e6\u53ca\u76ee\u6807\u5e02\u573a\uff08\u8350\u4e66\u300aSEO\u5b9e\u6218\u5bc6\u7801\u300b\uff09<\/li><li>\u9ea6\u5f53\u52b3+\u9648\u5955\u8fc5\u5e7f\u544a \u4fee\u6539 \u52a0\u4ea7\u54c1logo<\/li><li>\u5927\u5b66\u751f\u5367\u5e95\u8bd5\u5403\u4ea7\u51fa\u8bd5\u5403\u62a5\u544a\u548c\u5185\u5bb9<\/li><li>\u7ed9\u5546\u5bb6\u9001\u201c\u5356\u840c\u5154\u5b50\u888b\u201d <\/li><li>\u5916\u5356\u661f\u63a2\u3001\u514d\u8d39\u5348\u9910\u57fa\u91d1\u6350\u52a9<\/li><\/ul>\n\n\n\n<p><strong>\u4e0d\u82b1\u94b1\u505aSEO<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u627e\u5230\u548c\u4f60\u4ea7\u54c1\u76f8\u5173\uff0c\u6700\u591a\u4eba\u641c\u7d22\u7684\u8bcd\u3002<\/li><li>\u9891\u7e41\u66f4\u65b0\u539f\u521b\u3001\u72ec\u7279\u7684\u5185\u5bb9<\/li><li>\u7f51\u7ad9\u7ed3\u6784\u6e05\u6670\uff0c\u6700\u597d\u63d0\u4f9b\u7f51\u7ad9\u5730\u56fe\u548c\u6700\u8fd1\u66f4\u65b0\u9875\u9762\u5217\u8868 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