{"id":23396,"date":"2019-08-04T20:53:13","date_gmt":"2019-08-04T12:53:13","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=23396"},"modified":"2019-08-04T20:53:15","modified_gmt":"2019-08-04T12:53:15","slug":"%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2%ef%bc%9a%e7%94%a8%e6%88%b7%e4%b8%8e%e6%94%b6%e5%85%a5%e6%8c%87%e6%95%b0%e7%ba%a7%e5%a2%9e%e9%95%bf%e7%9a%84%e7%a7%98%e6%96%b9","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/user\/23396.html","title":{"rendered":"\u589e\u957f\u9ed1\u5ba2\uff1a\u7528\u6237\u4e0e\u6536\u5165\u6307\u6570\u7ea7\u589e\u957f\u7684\u79d8\u65b9"},"content":{"rendered":"\n<p>      <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"541\" height=\"362\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u622a\u56fe_20190804205256.png\" alt=\"\" class=\"wp-image-23397\"\/><\/figure><\/div>\n\n\n\n<p>\u968f\u7740\u4eba\u53e3\u7ea2\u5229\u7ed3\u675f\u3001\u6d41\u91cf\u7ea2\u5229\u892a\u53bb\u3001\u8d44\u672c\u7ea2\u5229\u840e\u7f29\uff0c\u4e92\u8054\u7f51\u5df2\u7136\u8fdb\u5165\u201c\u4e0b\u534a\u573a\u201d\u3002\u5176\u4e2d\u6700\u660e\u663e\u7684\u53d8\u5316\u5c31\u662f\u7528\u6237\u7ea2\u5229\u6d88\u5931\uff0c\u83b7\u53d6\u7528\u6237\u7684\u6210\u672c\u5927\u5e45\u589e\u52a0\u3002<\/p>\n\n\n\n<p>\u65e0\u8bba\u662f\u521b\u4e1a\u516c\u53f8\u8fd8\u662f\u6210\u719f\u5927\u5382\uff0c\u589e\u957f\u6210\u4e3a\u9996\u8981\u96be\u9898\uff0c\u589e\u957f\u578b\u4eba\u624d\u4e5f\u6210\u4e3a\u4e92\u8054\u7f51\u516c\u53f8\u62a2\u593a\u7684\u6838\u5fc3\u8d44\u6e90\u3002\u6e90\u4e8e\u7f8e\u56fd\u7845\u8c37\u7684\u300c<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2\" title=\"\u589e\u957f\u9ed1\u5ba2\" target=\"_blank\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u300d\u5df2\u7136\u4ece\u4e00\u4e2a\u589e\u957f\u65b9\u6cd5\u8bba\u53d8\u6210\u4e00\u4e2a\u7d27\u4fcf\u7684\u5de5\u79cd\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>\u5982\u4f55\u9760<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u65b9\u6cd5\u83b7\u5f97\u7528\u6237\u6307\u6570\u7ea7\u589e\u957f\uff1f<\/strong><\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\uff0c\u5373\u4e00\u7fa4\u4ee5\u6570\u636e\u9a71\u52a8\u8425\u9500\u3001\u4ee5\u5e02\u573a\u6307\u5bfc\u4ea7\u54c1\uff0c\u901a\u8fc7\u6280\u672f\u5316\u624b\u6bb5\u8d2f\u5f7b\u589e\u957f\u76ee\u6807\u7684\u4eba\u3002<\/p>\n\n\n\n<p>\u4f5c\u4e3a\u516c\u53f8\u53d1\u5c55\u7684\u52a9\u63a8\u8005\uff0c\u589e\u957f\u9ed1\u5ba2\u5fc5\u987b\u771f\u6b63\u61c2\u5f97\u4ea7\u54c1\u7684\u6838\u5fc3\u4ef7\u503c\uff0c\u80fd\u7528\u6700\u7b80\u5355\u7684\u8bed\u8a00\u63cf\u8ff0\u8fd9\u4e2a\u4ea7\u54c1\u662f\u4ec0\u4e48\uff0c\u89e3\u51b3\u4ec0\u4e48\u95ee\u9898\uff0c\u518d\u6b21\u57fa\u7840\u4e0a\u6e05\u6670\u5b9a\u4f4d\u6709\u5173\u589e\u957f\u7684\u95ee\u9898\uff0c\u5e76\u5bfb\u6c42\u89e3\u7b54\u3002<\/p>\n\n\n\n<p>\u6839\u636e\u4e0d\u540c\u9636\u6bb5\u7528\u6237\u53c2\u4e0e\u884c\u4e3a\u7684\u6df1\u5ea6\u548c\u7c7b\u578b\uff0c\u6211\u4eec\u53ef\u4ee5\u5c06\u589e\u957f\u76ee\u6807\u62c6\u5206\u5e76\u6982\u62ec\u4e3a\u201dAARRR\u201d\u8f6c\u5316\u6f0f\u6597\u6a21\u578b\uff0c\u5373\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Acquisition\uff08\u83b7\u53d6\u7528\u6237\uff09\uff1a\u8ba9\u7528\u6237\u89e6\u8fbe\u4ea7\u54c1\uff0c\u5438\u5f15\u6d41\u91cf<\/li><li>Activation\uff08\u6fc0\u53d1\u6d3b\u8dc3\uff09\uff1a\u5f15\u5bfc\u7528\u6237\u5b8c\u6210\u6307\u5b9a\u52a8\u4f5c<\/li><li>Retention\uff08\u63d0\u9ad8\u7559\u5b58\uff09\uff1a\u7559\u4f4f\u8001\u7528\u6237\u6210\u672c\u8fdc\u8fdc\u4f4e\u4e8e\u83b7\u53d6\u4e00\u4e2a\u65b0\u7528\u6237\u7684\u6210\u672c<\/li><li>Revenue\uff08\u589e\u52a0\u6536\u5165\uff09\uff1a\u5411\u7528\u6237\u6536\u8d39\u6216\u8005\u589e\u52a0\u5e7f\u544a\u3001\u4e1a\u52a1\u7b49\u5411\u5176\u4ed6\u5229\u76ca\u65b9\u6536\u8d39<\/li><li>Referral\uff08\u4f20\u64ad\u63a8\u8350\uff09\uff1a\u53e3\u7891\u7684\u529b\u91cf<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"484\" height=\"283\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u622a\u56fe_20190804205307.png\" alt=\"\" class=\"wp-image-23398\"\/><\/figure><\/div>\n\n\n\n<p>\u90a3\u4e48\uff0cfacebook\u548ctwitter\u7684\u589e\u957f\u9ed1\u5ba2\u4eec\uff0c\u5230\u5e95\u7528\u4e86\u4ec0\u4e48\u65b9\u6cd5\u8ba9\u516c\u53f8\u83b7\u5f97\u7528\u6237\u6307\u6570\u7ea7\u589e\u957f\u7684\uff1f<\/p>\n\n\n\n<p>Facebook\uff1a12\u4e2a\u6708\u5185\u83b7\u53d6\u4e862\u4ebf\u7528\u6237\u7684\u589e\u957f\u9ed1\u5ba2\u65b9\u6cd5<\/p>\n\n\n\n<p>\u9762\u5411\u7528\u6237\u63d0\u4f9b\u5e26\u6709\u4e2a\u4ebaFACEBOOK\u57fa\u672c\u8d44\u6599\u7684\u535a\u5ba2\u5c0f\u6302\u4ef6\uff0c\u7528\u6237\u53ef\u4ee5\u5c06\u5c0f\u6302\u4ef6\u7684\u4ee3\u7801\u7c98\u8d34\u5230\u81ea\u5df1\u7684\u516c\u5171\u4e3b\u9875\u6216\u8005\u535a\u5ba2\u4e0a\uff0c\u5bf9\u5916\u5c55\u793a\u70ab\u8000\u3002<\/p>\n\n\n\n<p>\u6bcf\u6708\u4e3a\u5176\u5e26\u6765\u6570\u5341\u4ebf\u6b21\u5c55\u793a\u91cf\u3001\u5343\u4e07\u6b21\u70b9\u51fb\u91cf\u548c\u767e\u4e07\u7ea7\u6ce8\u518c\u91cf\uff0c\u5e76\u4e14\u66f4\u591a\u4eba\u613f\u610f\u8d34\u51fa\u5c0f\u6302\u4ef6\u4ee5\u4e89\u53d6\u66f4\u591a\u7684\u597d\u53cb\u548c\u4e92\u52a8\u3002\u4e0d\u4ec5\u662f\u597d\u770b\u6446\u8bbe\uff0c\u8fd8\u8d77\u5230\u5efa\u7acb\u53cd\u5411\u94fe\u63a5\u3001\u63d0\u5347\u5728Facebook\u641c\u7d22\u5f15\u64ce\u663e\u793a\u6743\u91cd\u7684\u4f5c\u7528\u3002<\/p>\n\n\n\n<p>Twitter\uff1a\u4e24\u5e74\u95f4\u6d3b\u8dc3\u7528\u6237\u6570\u91cf\u75311\u4ebf\u4eba\u589e\u957f\u52305\u4ebf\u4eba<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4f18\u5316\u767b\u9646\u9875\uff1a\u780d\u6389\u70ed\u95e8\u8bdd\u9898\u3001\u641c\u7d22\u6846\u7b49\u5927\u91cf\u5197\u4f59\u5143\u7d20\uff0c\u51cf\u5c11\u7528\u6237\u5934\u50cf\u9762\u79ef\uff0c\u7cbe\u7b80\u6587\u6848\u3002\u653e\u5927\u767b\u9646\u6ce8\u518c\u9875\u9762\u81f3\u5c4f\u5e55\u4e09\u5206\u4e4b\u4e00\uff0c24\u5c0f\u65f6\u6ce8\u518c\u7528\u6237\u7387\u63d0\u5347250%\u3002<\/li><li>\u63a8\u8350\u5173\u6ce8\u7528\u6237\uff1a\u65b0\u7528\u6237\u6ce8\u518c\u65f6\uff0c\u9a6c\u4e0a\u5411\u5176\u63a8\u8350\u5927\u4e8e10\u4e2a\u65b0\u7528\u6237\uff0c\u786e\u4fdd\u6bcf\u7528\u6237\u6709\u4e1c\u897f\u53ef\u770b\u3002<\/li><li>\u7535\u5b50\u90ae\u7bb1\u53d1\u89c9\uff1a\u6bcf\u5f53\u7528\u6237\u83b7\u5f97\u65b0\u7c89\u4e1d\u6216\u88ab\u8f6c\u53d1\u3001\u6536\u85cf\uff0c\u5c31\u4f1a\u7b2c\u4e00\u65f6\u95f4\u6536\u5230\u90ae\u4ef6\u63d0\u793a\uff0c\u9080\u8bf7\u7528\u6237\u56de\u6765\u4e00\u770b\u7a76\u7adf\u3002<\/li><\/ul>\n\n\n\n<p><strong>\u589e\u957f\u9ed1\u5ba2\u4f5c\u8005\u8303\u51b0\uff1a\u521b\u4e1a\u516c\u53f8\u7684\u7528\u6237\u4e0e\u6536\u5165\u589e\u957f\u79d8\u7c4d<\/strong><\/p>\n\n\n\n<p>2015\u5e74\u4e4b\u524d\uff0c\u56fd\u5185\u4e92\u8054\u7f51\u5708\u5b50\u5f88\u5c11\u63d0\u53ca\u589e\u957f\u3001\u589e\u957f\u9ed1\u5ba2\u76f8\u5173\u7684\u4fe1\u606f\u3002\u76f4\u5230\u300a\u589e\u957f\u9ed1\u5ba2\u300b\u8fd9\u672c\u4e66\u7684\u4f5c\u8005\u2014\u2014\u8303\u51b0\uff0c\u628a\u201c\u589e\u957f\u9ed1\u5ba2\u201d\u7406\u8bba\u5f15\u5165\u4e2d\u56fd\u4e92\u8054\u7f51\u5708\u3002<\/p>\n\n\n\n<p>\u8303\u51b0\uff0c\u7545\u9500\u4e66\u300a\u589e\u957f\u9ed1\u5ba2\u300b\u7684\u4f5c\u8005\uff0c\u5723\u9a91\u54a8\u8be2\u521b\u59cb\u4eba\uff0c\u9ad8\u80fd\u6f2b\u753b\u8054\u5408\u521b\u59cb\u4eba\uff0c\u6e05\u534e\u5927\u5b66\u521b\u4e1a\u73ed\u57f9\u8bad\u8bb2\u5e08\u3002 \u4ece\u5c0f\u5b66\u5f00\u59cb\u63a5\u89e6\u4ee3\u7801\u7684\u8303\u51b0\uff0c\u66fe\u7ecf\u628a\u8f6f\u4ef6\u5356\u5230\u8fc7\u56fd\u5916\uff0c\u5728 WiFi 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