{"id":25078,"date":"2019-09-26T13:47:57","date_gmt":"2019-09-26T05:47:57","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=25078"},"modified":"2019-09-26T13:47:58","modified_gmt":"2019-09-26T05:47:58","slug":"%e5%a2%9e%e9%95%bf%e4%ba%a7%e5%93%81%e7%bb%8f%e7%90%86%e7%9a%84%e5%b4%9b%e8%b5%b7","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/product\/25078.html","title":{"rendered":"\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u7684\u5d1b\u8d77"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>\u6700\u8fd1\u4e24\u5e74\uff0c\u5728\u5bf9<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e4%ba%a7%e5%93%81%e7%bb%8f%e7%90%86\" title=\"\u4ea7\u54c1\u7ecf\u7406\" target=\"_blank\">\u4ea7\u54c1\u7ecf\u7406<\/a><\/span>\u7684\u804c\u4f4d\u63cf\u8ff0\u4e0a\uff0c\u53d1\u751f\u4e86\u4e00\u4e9b\u6709\u8da3\u7684\u4e8b\u60c5\u3002\u4ea7\u54c1\u7ecf\u7406\uff08PM\uff09\u7684 title \u8d8a\u6765\u8d8a\u591a\u51fa\u73b0\u4e86\u201c\u589e\u957f\u201d\u4e24\u4e2a\u5b57\uff0c\u5c24\u5176\u662f\u5728\u4e92\u8054\u7f51\u884c\u4e1a\u3002\u5177\u4f53\u5c97\u4f4d title \u6709\uff1a\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u3001\u589e\u957f\u7b56\u7565\u4ea7\u54c1\u7ecf\u7406\u3001\u7528\u6237\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u3001\u4ea7\u54c1\u7ecf\u7406\uff08\u7528\u6237\u589e\u957f\u65b9\u5411\uff09\u7b49\u7b49\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"674\" height=\"416\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/image-620.png\" alt=\"\" class=\"wp-image-25079\"\/><\/figure><\/div>\n\n\n\n<p>\u81ea 2015 \u5e74\u8303\u51b0\u4f5c\u54c1\u300a<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u300b\u53d1\u5e03\u81f3\u4eca\uff0c\u4e0d\u5230 5 \u5e74\u3002\u4e0d\u641c\u4e0d\u77e5\u9053\uff0c\u4e00\u641c\u5413\u4e00\u8df3\u3002\u5728\u804c\u573a\u793e\u4ea4\u5e73\u53f0 LinkedIn \uff08\u9886\u82f1\uff09\u4e0a\uff0c\u641c\u7d22\u4e2d\u56fd\u533a\u57df\u7684\u201c\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u201d\uff0c\u7ed3\u679c\u7adf\u7136\u9ad8\u8fbe 12,114 \u6761\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"663\" height=\"376\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/image-621.png\" alt=\"\" class=\"wp-image-25080\"\/><\/figure><\/div>\n\n\n\n<p>\u6211\u4eec\u5206\u6790\u4e86 206 \u4efd\u5173\u4e8e\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u7684\u62db\u8058\u9700\u6c42\uff0c\u53d1\u73b0\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u7684\u6708\u85aa\u8d44\u5f85\u9047\u663e\u8457\u9ad8\u4e8e\u666e\u901a\u4ea7\u54c1\u7ecf\u7406\uff0c\u6708\u5e73\u5747\u85aa\u8d44\u8fbe\u5230\u4e86 26.8K\u3002\uff08\u5907\u6ce8\uff1a\u5e74\u7ec8\u5956\u3001\u80a1\u6743\u671f\u6743\u3001\u7ee9\u6548\u7b49\u4e0d\u5728\u6b64\u8303\u56f4\u5185\uff09\u3002<\/p>\n\n\n\n<p>\u90a3\u4e48\uff0c\u5230\u5e95\u4ec0\u4e48\u662f\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\uff1f\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u5177\u4f53\u5728\u54ea\u4e2a\u56e2\u961f\u5de5\u4f5c\uff1f\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u9700\u8981\u54ea\u4e9b\u6280\u80fd\u8981\u6c42\uff1f\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u5230\u5e95\u662f\u6619\u82b1\u4e00\u73b0\u8fd8\u662f\u5927\u52bf\u6240\u8d8b\uff1f<\/p>\n\n\n\n<p>\u6240\u4ee5\uff0c\u8fd9\u7bc7\u6587\u7ae0\u4e2d\u6211\u4eec\u5c06\u6765\u63a2\u8ba8\u8fd9\u4e9b\u95ee\u9898\u3002<\/p>\n\n\n\n<p><strong>1.\u589e\u957f\u7b80\u53f2<\/strong><\/p>\n\n\n\n<p>\u6240\u6709\u548c\u589e\u957f\u7684\u8ba8\u8bba\uff0c\u90fd\u79bb\u4e0d\u5f00\u201c\u589e\u957f\u9ed1\u5ba2\u201d\uff08growth hacker\uff09\u8fd9\u4e2a\u6982\u5ff5\u3002<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\u662f\u7531 Sean Ellis \u5728 2010 \u5e74\u9996\u6b21\u63d0\u51fa\u7684\u6982\u5ff5\uff0c\u4e4b\u540e Andrew Chen \u7684\u4e00\u7bc7\u535a\u5ba2 Growth Hacker is the new VP Marketing \u5f15\u7206\u4e86\u8fd9\u4e2a\u6982\u5ff5\u3002\u7845\u8c37\u8d8a\u6765\u8d8a\u591a\u7684\u4f01\u4e1a\u62db\u52df\u589e\u957f\u9ed1\u5ba2\u3001\u7ec4\u5efa\u589e\u957f\u56e2\u961f\uff0c\u9a71\u52a8\u7528\u6237\u589e\u957f\u3002<\/p>\n\n\n\n<p>2015 \u5e74\u8303\u51b0\u51fa\u7248\u7684\u300a\u589e\u957f\u9ed1\u5ba2\u300b\u4e00\u4e66\u5c06\u8fd9\u4e2a\u6982\u5ff5\u7cfb\u7edf\u5f15\u5165\u56fd\u5185\uff0c\u4ece\u6d77\u76d7\u6307\u6807 AARRR \u4e94\u4e2a\u65b9\u9762\u8be6\u7ec6\u4ecb\u7ecd\u4e86\u56fd\u5185\u5916\u7684\u589e\u957f\u9ed1\u5ba2\u5b9e\u8df5\u6848\u4f8b\u3002<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\uff0c\u662f\u4e00\u7fa4\u4ee5\u6570\u636e\u9a71\u52a8\u8425\u9500\u3001\u4ee5\u5e02\u573a\u6307\u5bfc\u4ea7\u54c1\uff0c\u901a\u8fc7\u6280\u672f\u5316\u624b\u6bb5\u8d2f\u5f7b\u589e\u957f\u76ee\u6807\u7684\u4eba\u3002\u4ed6\u4eec\u901a\u5e38\u65e2\u4e86\u89e3\u6280\u672f\uff0c\u53c8\u6df1\u8c19\u7528\u6237\u5fc3\u7406\uff0c\u64c5\u957f\u53d1\u6325\u521b\u610f\u3001\u7ed5\u8fc7\u9650\u5236\uff0c\u901a\u8fc7\u4f4e\u6210\u672c\u7684\u624b\u6bb5\u89e3\u51b3\u521d\u521b\u516c\u53f8\u4ea7\u54c1\u65e9\u671f\u7684\u589e\u957f\u95ee\u9898\u3002<\/p>\n\n\n\n<p>\u5ba2\u89c2\u6765\u8bf4\uff0c\u201c\u9ed1\u5ba2\u201d\u4e00\u8bcd\u6709\u70b9\u4e89\u8bae\uff0c\u751a\u81f3\u5b58\u5728\u4e00\u4e9b\u8d1f\u9762\u542b\u4e49\u3002\u968f\u7740\u65f6\u95f4\u63a8\u79fb\uff0c\u589e\u957f\u9ed1\u5ba2\u9010\u6e10\u53d8\u6210\u4e86\u201c\u589e\u957f\u8425\u9500\u201d\u3002\u8c08\u5230\u589e\u957f\uff0c10 \u4e2a\u4eba\u91cc\u9762\u6709 9 \u4e2a\u4eba\u8bf4\u7684\u5c31\u662f\u5fae\u4fe1\u88c2\u53d8\u3001\u793e\u7fa4\u4f20\u64ad\u3001\u79c1\u57df\u6d41\u91cf\u3002<\/p>\n\n\n\n<p>\u90a3\u4e48\uff0c\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u5177\u4f53\u662f\u505a\u4ec0\u4e48\u7684\uff1f\u548c\u6211\u4eec\u65e5\u5e38\u63a5\u89e6\u7684\u4ea7\u54c1\u7ecf\u7406\u53c8\u6709\u4ec0\u4e48\u533a\u522b\u5462\uff1f<\/p>\n\n\n\n<p><strong>2.\u4ec0\u4e48\u662f\u589e\u957f\u4ea7\u54c1\u7ecf\u7406<\/strong><\/p>\n\n\n\n<p>\u5904\u4e8e\u4e0d\u540c\u9636\u6bb5\u7684\u516c\u53f8\uff0c\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u7684\u804c\u8d23\u548c\u5730\u4f4d\u5dee\u522b\u5f88\u5927\uff0c\u4f46\u662f\u4ed6\u4eec\u4e4b\u95f4\u8fd8\u662f\u6709\u5f88\u591a\u7684\u5171\u540c\u70b9\u3002<\/p>\n\n\n\n<p>\u533a\u522b\u4e8e\u76ee\u524d\u5e38\u89c1\u7684\u529f\u80fd\u4ea7\u54c1\u7ecf\u7406\uff0c\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u4e0d\u5bf9\u67d0\u4e00\u4e2a\u7279\u5b9a\u4ea7\u54c1\u529f\u80fd\u8d1f\u8d23\uff0c\u800c\u662f\u4e13\u6ce8\u4e8e\u6539\u8fdb\u7279\u5b9a\u7684\u4e1a\u52a1\u6307\u6807\u3002\u8fd9\u4e2a\u4e1a\u52a1\u6307\u6807\u53ef\u4ee5\u5728\u7528\u6237\u751f\u547d\u65c5\u7a0b\u7684\u4efb\u4f55\u9636\u6bb5\uff0c\u6bd4\u5982\u62c9\u65b0\u3001\u6fc0\u6d3b\u3001\u7559\u5b58\u3001\u53d8\u73b0\u3001\u63a8\u8350\u7b49\u6574\u4e2a\u6f0f\u6597\u3002<\/p>\n\n\n\n<p><strong>2.1 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\u4e13\u6ce8\u4e8e\u6784\u5efa\u5927\u6dd8\u5b9d\u7684\u7528\u6237\u8fd0\u8425\u4f53\u7cfb\uff0c\u8d1f\u8d23\u7528\u6237\u5206\u5c42\u53ca\u751f\u547d\u5468\u671f\u7ba1\u7406\uff0c\u901a\u8fc7\u5e73\u53f0\u5316\u3001\u670d\u52a1\u5316\u65b9\u5f0f\u652f\u6301\u5173\u952e\u8fd0\u8425\u7b56\u7565\u7684\u843d\u5730\u3002<\/p>\n\n\n\n<p>\u652f\u6301\u5927\u6dd8\u5b9d\u65d7\u4e0b\u5404\u4e1a\u52a1\u90e8\u95e8\u5bf9\u7528\u6237\u589e\u957f\u53ca\u7528\u6237\u8fd0\u8425\u7684\u901a\u7528\u9700\u6c42\uff0c\u56f4\u7ed5\u7528\u6237\u6d1e\u5bdf\u3001\u7b56\u7565\u5e72\u9884\u3001\u6570\u636e\u8ddf\u8e2a\uff0c\u6c89\u6dc0\u51fa\u9ad8\u53ef\u7528\u3001\u6613\u6269\u5c55\u7684\u7528\u6237\u589e\u957f\u5e73\u53f0\u3002<\/p>\n\n\n\n<p>\u53e6\u4e00\u8fb9\uff0c\u6ef4\u6ef4\u6b63\u5728\u62db\u8058\u7684 \u201cGrowth\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u201d \u5219\u4fa7\u91cd\u4e8e\u6e20\u9053\u62c9\u65b0\uff0c\u914d\u5408\u4e1a\u52a1\u56e2\u961f\u63d0\u5347\u4e1a\u7ee9\u3002<\/p>\n\n\n\n<p>\u7ed3\u5408\u5e02\u573a\u7ade\u4e89\u6001\u52bf\u548c\u4e1a\u52a1\u53d1\u5c55\u60c5\u51b5\u8bbe\u5b9a\u53d1\u5c55\u76ee\u6807\u4e0e\u9636\u6bb5\uff0c\u5e76\u62c6\u89e3\u4e3a\u53ef\u6267\u884c\u8def\u5f84\uff0c\u80fd\u4e0e\u56e2\u961f\u8f83\u9ad8\u6548\u5730\u62ff\u5230\u9636\u6bb5\u6027\u7ed3\u679c\u3002\u7ec4\u7ec7\u534f\u8c03\u8bbe\u8ba1\u3001\u5f00\u53d1\u3001\u6d4b\u8bd5\u3001\u5e02\u573a\u3001\u8fd0\u8425\u7b49\u76f8\u5173\u56e2\u961f\u8d44\u6e90\uff0c\u63a8\u52a8\u8de8\u90e8\u95e8\u534f\u4f5c\uff0c\u4ee5\u8fbe\u6210\u76ee\u6807\u843d\u5730\u3002\u8d1f\u8d23\u63d0\u5347\u7528\u6237\u91cf\uff06\u8ba2\u5355\u91cf\u76f8\u5173\u7684\u4ea7\u54c1\u5de5\u4f5c\u3002<\/p>\n\n\n\n<p>\u6700\u540e\uff0c\u4eac\u4e1c\u7684\u201c\u7528\u6237\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u201d\u5c97\u4f4d\uff0c\u4fa7\u91cd\u4e8e\u5bfb\u627e\u7528\u6237\u5168\u751f\u547d\u5468\u671f\u7684\u589e\u957f\u673a\u4f1a\u3002<\/p>\n\n\n\n<p>\u57fa\u4e8e\u7528\u6237\u8f6c\u5316\u6f0f\u6597\uff0c\u8d1f\u8d23\u67d0\u4e00\u4e2a\u6216\u591a\u4e2a\u5173\u952e\u8f6c\u5316\u73af\u8282\uff0c\u5bfb\u6c42\u63d0\u5347\u8f6c\u5316\u4e0e\u7559\u5b58\uff0c\u63d0\u51fa\u5207\u5b9e\u53ef\u884c\u7684\u4ea7\u54c1\u65b9\u6848\uff0c\u5feb\u901f\u63a8\u52a8\u65b9\u6848\u4e0a\u7ebf\uff0c\u6839\u636e\u6548\u679c\u4e0d\u65ad\u8fed\u4ee3\u4f18\u5316\u3002<\/p>\n\n\n\n<p><strong>2.2 \u5c97\u4f4d\u5206\u6790<\/strong><\/p>\n\n\n\n<p>\u5728\u5206\u6790 602 \u4efd\u589e\u957f\u5c97\u4f4d\u62db\u8058\u901a\u77e5\u7684\u57fa\u7840\u4e0a\uff0c\u6211\u4eec\u53d1\u73b0\u201c\u6570\u636e\u5206\u6790\u201d\u6210\u4e3a\u589e\u957f\u5c97\u4f4d\u804c\u8d23\u7684\u7b2c\u4e00\u8981\u70b9\uff0c\u201c\u56f4\u7ed5\u7528\u6237\u751f\u547d\u5468\u671f\u5c55\u5f00\u8fd0\u8425\u201d\u3001\u201c\u63d0\u5347\u6d3b\u8dc3\u5ea6\u201d\u7d27\u968f\u5176\u540e\u3002\u540c\u65f6\uff0c\u201c\u5bf9\u4e92\u8054\u7f51\u6709\u6df1\u5ea6\u3001\u72ec\u7279\u7406\u89e3\u201d\u6210\u4e3a\u63d0\u5230\u6b21\u6570\u6700\u591a\u7684\u4efb\u804c\u8981\u6c42\uff0c\u201c\u597d\u5947\u5fc3\u201d\u3001\u201cGrowth \u7ecf\u9a8c\u201d\u3001\u201c\u6267\u884c\u529b\u201d\u7d27\u968f\u5176\u540e\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"636\" height=\"517\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/image-622.png\" alt=\"\" class=\"wp-image-25081\"\/><figcaption>\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u5c97\u4f4d\u804c\u8d23\u9ad8\u9891\u8bcd\u6c47<br><\/figcaption><\/figure><\/div>\n\n\n\n<p>\u9488\u5bf9\u6240\u6709\u7684\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u5c97\u4f4d\uff0c\u6211\u4eec\u5206\u6790\u4e86\u62db\u8058\u63cf\u8ff0\uff0c\u53d1\u73b0\u63d0\u5230\u6700\u591a\u7684\u5173\u952e\u8bcd TOP 5 \u4f9d\u6b21\u662f\uff1a<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>\u6570\u636e\u5206\u6790\uff1b<\/li><li>\u4ea7\u54c1\u8bbe\u8ba1\uff1b<\/li><li>\u8de8\u90e8\u95e8\uff1b<\/li><li>\u589e\u957f\u70b9\uff1b<\/li><li>\u751f\u547d\u5468\u671f\u3002<\/li><\/ol>\n\n\n\n<p>\u8fd9\u4e5f\u5370\u8bc1\u4e86\u4e0a\u9762\u7684 3 \u4e2a\u5c97\u4f4d\u7684\u63cf\u8ff0\uff1a\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u9700\u8981\u652f\u6301\u6216\u8005\u4e3a\u4e1a\u52a1\u6307\u6807\u8d1f\u8d23\uff0c\u901a\u8fc7\u6570\u636e\u5206\u6790\u627e\u5230\u7528\u6237\u751f\u547d\u5468\u671f\u5404\u4e2a\u9636\u6bb5\u7684\u589e\u957f\u70b9\uff0c\u901a\u8fc7\u8de8\u90e8\u95e8\u7684\u534f\u4f5c\u3001\u5feb\u901f\u8bd5\u9a8c\u4e0a\u7ebf\u6765\u8fbe\u5230\u589e\u957f\u76ee\u6807\u3002<\/p>\n\n\n\n<p><strong>3.\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u7684\u56e2\u961f<\/strong><\/p>\n\n\n\n<p>\u4e3a\u4e86\u5b8c\u6210\u8fd9\u9879\u5de5\u4f5c\uff0c\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u901a\u5e38\u4e0e\u4e00\u4e2a\u8de8\u804c\u80fd\u7684\u56e2\u961f\uff08\u5982\u8425\u9500\u3001\u5206\u6790\u3001\u8bbe\u8ba1\u3001\u5de5\u7a0b\u7b49\uff09\u5408\u4f5c\u3002\u8fd9\u4e2a\u56e2\u961f\u53ef\u80fd\u662f\u5168\u804c\u7684\uff0c\u4e13\u804c\u4ece\u4e8b\u589e\u957f\u5de5\u4f5c\uff1b\u4e5f\u53ef\u80fd\u662f\u865a\u62df\u7684\uff0c\u4e34\u65f6\u9879\u76ee\u5408\u4f5c\u7684\u65b9\u5f0f\u3002\u5982\u679c\u76ee\u6807\u662f\u63d0\u9ad8\u4ea7\u54c1 A \u7684\u6fc0\u6d3b\u7387\uff0c\u90a3\u4e48\u8d1f\u8d23\u8be5\u4ea7\u54c1\u7684\u6838\u5fc3\/\u529f\u80fd\u4ea7\u54c1\u7ecf\u7406\u4e5f\u5c06\u5728\u67d0\u79cd\u7a0b\u5ea6\u4e0a\u53c2\u4e0e\u3002<\/p>\n\n\n\n<p>\u4e0d\u540c\u4f01\u4e1a\u5728\u589e\u957f\u65b9\u9762\u4f1a\u6709\u4e0d\u540c\u7684\u7ec4\u7ec7\u67b6\u6784\uff0c\u4e0b\u9762\u4ecb\u7ecd\u4e863 \u79cd\u6700\u5e38\u89c1\u7684\u67b6\u6784\uff1a\u72ec\u7acb\u578b\u3001\u77e9\u9635\u578b\u3001\u6df7\u5408\u578b\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"636\" height=\"263\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/image-623.png\" alt=\"\" class=\"wp-image-25082\"\/><\/figure><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>\u72ec\u7acb\u578b\u589e\u957f\u56e2\u961f\uff0c\u610f\u5473\u7740\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u6709\u66f4\u5927\u7684\u81ea\u4e3b\u6027\u3002\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u53ef\u4ee5\u66f4\u7075\u6d3b\u914d\u7f6e\u8d44\u6e90\uff0c\u6392\u5217\u4f18\u5148\u7ea7\uff0c\u8bd5\u9a8c\u548c\u8fed\u4ee3\u7684\u901f\u5ea6\u66f4\u5feb\uff0c\u589e\u957f\u6548\u679c\u66f4\u660e\u663e\u3002\u4f46\u662f\u7f3a\u70b9\u4e5f\u5f88\u660e\u663e\uff0c\u5bb9\u6613\u548c\u5176\u4ed6\u90e8\u95e8\u4e4b\u95f4\u4ea7\u751f\u6469\u64e6\u3002<br><\/li><li>\u77e9\u9635\u578b\u589e\u957f\u56e2\u961f\uff0c\u76f8\u5f53\u4e8e\u4e00\u4e2a\u865a\u62df\u7684\u3001\u8de8\u804c\u80fd\u7684\u9879\u76ee\u56e2\u961f\uff0c\u4ece\u4e0d\u540c\u804c\u80fd\u90e8\u95e8\u62bd\u8c03\u4eba\u5458\u805a\u7126\u67d0\u4e2a\u9879\u76ee\u3002\u77e9\u9635\u578b\u67b6\u6784\u53ef\u4ee5\u8986\u76d6\u66f4\u591a\u4e1a\u52a1\u9886\u57df\uff0c\u53d1\u73b0\u66f4\u591a\u589e\u957f\u70b9\uff1b\u4f46\u662f\u4e5f\u5bb9\u6613\u548c\u5404\u804c\u80fd\u90e8\u95e8\u7684\u4f18\u5148\u7ea7\u51b2\u7a81\uff0c\u6548\u7387\u8f83\u4f4e\u3002<br><\/li><li>\u90e8\u5206\u4f01\u4e1a\u4e5f\u6709\u6df7\u5408\u578b\u7684\u589e\u957f\u56e2\u961f\uff0c\u4ecb\u4e8e\u72ec\u7acb\u578b\u548c\u77e9\u9635\u578b\u4e4b\u95f4\uff0c\u517c\u987e\u6548\u7387\u548c\u5e73\u8861\u3002\u4f46\u662f\u6df7\u5408\u578b\u56e2\u961f\u7684\u7ec4\u7ec7\u67b6\u6784\u8f83\u4e3a\u6a21\u7cca\uff0c\u5bb9\u6613\u5bfc\u81f4\u4f18\u5148\u7ea7\u4e92\u76f8\u7ade\u4e89\u3002<\/li><\/ul>\n\n\n\n<p>\u4e0d\u540c\u7684\u7ec4\u7ec7\u67b6\u6784\u5bf9\u4e8e\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u800c\u8a00\uff0c\u5728\u5de5\u4f5c\u5f00\u5c55\u65b9\u9762\u6709\u5404\u81ea\u7684\u4f18\u52a3\u52bf\u3002\u5bf9\u4e8e\u4f01\u4e1a\u800c\u8a00\uff0c\u9700\u8981\u6839\u636e\u81ea\u5df1\u6240\u5904\u4e8e\u7684\u53d1\u5c55\u9636\u6bb5\u548c\u4e1a\u52a1\u9700\u6c42\uff0c\u9009\u62e9\u6700\u9002\u5408\u81ea\u5df1\u7684\u589e\u957f\u56e2\u961f\u67b6\u6784\u3002<\/p>\n\n\n\n<p><strong>4.\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u7684\u6280\u80fd<\/strong><\/p>\n\n\n\n<p>\u4e0d\u540c\u4f01\u4e1a\u7684\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\uff0c\u5728\u804c\u8d23\u4e0a\u5b58\u5728\u4e00\u5b9a\u5dee\u5f02\uff1b\u4f46\u662f\u6210\u529f\u7684\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\uff0c\u90fd\u6709\u4e00\u4e9b\u5171\u6027\u53ef\u4ee5\u5b66\u4e60\u3002<\/p>\n\n\n\n<p><strong>4.1 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class=\"wp-block-list\"><li>\u771f\u6b63\u7684\u7b54\u6848\u662f\u4ec0\u4e48\uff1f<\/li><li>\u4e3a\u4ec0\u4e48\u5b83\u4e0d\u8d77\u4f5c\u7528\uff1f<\/li><li>\u5b83\u5e94\u8be5\u5982\u4f55\u8d77\u4f5c\u7528\uff1f<\/li><\/ul>\n\n\n\n<p>\u7b2c\u4e8c\u4e2a\u7279\u5f81\uff0c\u8ffd\u6c42\u901f\u5ea6\u3001\u5feb\u901f\u8fed\u4ee3\u3002\u4f20\u7edf\u7684\u4ea7\u54c1\u7ecf\u7406\uff0c\u4f1a\u4e25\u683c\u6309\u7167\u5f00\u53d1\u6392\u671f\u89c4\u5212\u4ea7\u54c1\u8def\u7ebf\u56fe\uff0c\u5bf9\u4e8e\u4e00\u4e2a\u95ee\u9898\u4f1a\u6709\u6df1\u5165\u7684\u5b9a\u6027\u548c\u5b9a\u91cf\u5206\u6790\uff0c\u7136\u540e\u624d\u91c7\u53d6\u884c\u52a8\u3002<\/p>\n\n\n\n<p>\u7b2c\u4e09\u4e2a\u7279\u5f81\uff0c\u6210\u529f\u7684\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u5177\u5907\u66f4\u5f3a\u7684\u9002\u5e94\u6027\u548c\u7075\u6d3b\u6027\u3002\u4ed6\u4eec\u53ef\u4ee5\u5728\u4e00\u4e2a\u6781\u5176\u6a21\u7cca\u7684\u73af\u5883\u4e2d\u53d1\u73b0\u95ee\u9898\u3001\u63d0\u51fa\u65b9\u6848\u3001\u89e3\u51b3\u95ee\u9898\u3002<\/p>\n\n\n\n<p>\u7b2c\u56db\u4e2a\u7279\u5f81\uff0c\u64c5\u957f\u6c9f\u901a\u548c\u534f\u4f5c\u3002\u5f88\u591a\u65f6\u5019\u56e2\u961f\u5e76\u4e0d\u7f3a\u4e4f\u610f\u89c1\u548c\u60f3\u6cd5\uff0c\u4f18\u79c0\u7684\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u9700\u8981\u548c\u5927\u5bb6\u6c9f\u901a\u60f3\u6cd5\u3001\u7ea0\u6b63\u610f\u89c1\u3001\u786e\u4fdd\u5927\u5bb6\u671d\u540c\u4e00\u4e2a\u65b9\u5411\u524d\u8fdb\u3002\u8fd9\u9700\u8981\u5f88\u5f3a\u7684\u540c\u7406\u5fc3\u3001\u6c9f\u901a\u7684\u667a\u6167\u3002<\/p>\n\n\n\n<p><strong>4.2 \u786c\u6280\u80fd<\/strong><\/p>\n\n\n\n<p>\u4e0d\u540c\u4e8e\u8f6f\u6280\u80fd\uff0c\u589e\u957f\u4ea7\u54c1\u7ecf\u7406\u7684\u6280\u672f\u786c\u6280\u80fd\u8303\u56f4\u975e\u5e38\u660e\u786e\uff0c\u800c\u4e14\u96c6\u4e2d\u5728\u6570\u636e\u5206\u6790\u65b9\u9762\u3002<\/p>\n\n\n\n<p><strong>\uff081\uff09\u6570\u636e\u5206\u6790\u548c\u6570\u636e\u53ef\u89c6\u5316<\/strong><\/p>\n\n\n\n<p>\u9700\u8981\u638c\u63e1\u5168\u9762\u7684\u4e1a\u52a1\u6570\u636e\u5206\u6790\u80fd\u529b\uff0c\u8986\u76d6\u4ece\u6e20\u9053\u62c9\u65b0\u5230\u4ea7\u54c1\u4f7f\u7528\u7684\u6574\u4e2a\u6f0f\u6597\u3002\u5de5\u5177\u5c42\u9762\uff0c\u9700\u8981\u638c\u63e1 Google Analytics\u3001GowingIO \u7b49\u6570\u636e\u5206\u6790\u5de5\u5177\u548c Tableau\u3001 PowerBI \u7b49\u6570\u636e\u53ef\u89c6\u5316\u5de5\u5177\u3002<\/p>\n\n\n\n<p><strong>\uff082\uff09A\/B \u6d4b\u8bd5\u548c\u8bd5\u9a8c<\/strong><\/p>\n\n\n\n<p>\u9700\u8981\u7ecf\u5e38\u8bbe\u8ba1\u3001\u4e0a\u7ebf A\/B 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