{"id":29160,"date":"2020-03-29T13:38:12","date_gmt":"2020-03-29T05:38:12","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=29160"},"modified":"2020-04-17T23:50:48","modified_gmt":"2020-04-17T15:50:48","slug":"mcn%e8%b6%8b%e5%8a%bf20%e6%9d%a1%ef%bc%9a%e8%b5%b0%e5%90%913-0%e4%ba%a7%e4%b8%9a%e5%8c%96%e6%97%b6%e4%bb%a3%ef%bc%81","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/mcn\/29160.html","title":{"rendered":"MCN\u8d8b\u52bf20\u6761\uff1a\u8d70\u54113.0\u201c\u4ea7\u4e1a\u5316\u201d\u65f6\u4ee3\uff01"},"content":{"rendered":"\n<p>2020\u5f00\u5e74\uff0c\u4e00\u4f17\u201cMCN\u6982\u5ff5\u80a1\u201d\u8868\u73b0\u51f6\u731b\uff0c\u53d7\u8d44\u672c\u5e02\u573a\u70ed\u6367\u3002<\/p>\n\n\n\n<p>\u4e0eMCN\u4e1a\u52a1\u76f8\u5173\u7684\u4e0a\u5e02\u516c\u53f8\uff0c\u90fd\u88ab\u5e02\u573a\u770b\u4f5c\u662f\u201cMCN\u6982\u5ff5\u80a1\u201d\u6216\u8005\u201c\u7f51\u7ea2\u7ecf\u6d4e\u6982\u5ff5\u80a1\u201d\u3002\u968f\u7740\u674e\u4f73\u7426\u3001\u8587\u5a05\u7b49\u7f51\u7ea2\u4e3b\u64ad\u6380\u8d77\u76f4\u64ad\u5e26\u8d27\u70ed\u6f6e\u3001\u674e\u5b50\u67d2\u88ab\u592e\u89c6\u70b9\u8bc4\u7b49\u4e00\u7cfb\u5217\u4e8b\u4ef6\uff0c\u518d\u53e0\u52a0\u201c\u6700\u5b85\u6625\u8282\u201d\u3001\u201c\u4e07\u7269\u7686\u53ef\u64ad\u201d\u3001\u201c\u4e91\u590d\u5de5\u201d\u7b49\u56e0\u7d20\uff0c\u7f51\u7ea2\u7ecf\u6d4e\u6982\u5ff5\u53c8\u4e00\u6b21\u7ad9\u4e0a\u98ce\u53e3\u3002<\/p>\n\n\n\n<p>\u8fd1\u671f\uff0c\u7f51\u7ea2\u6982\u5ff5\u80a1\u6210\u4e3aA\u80a1\u4ec5\u6b21\u4e8e\u533b\u7597\u5065\u5eb7\u80a1\u7684\u5b58\u5728\u3002\u4e00\u65f6\u95f4\uff0c\u4e0a\u5e02\u516c\u53f8\u5c31\u5192\u51fa\u4e86\u591a\u4e2aMCN\u6982\u5ff5\u80a1\uff0c\u4e0d\u5c11\u4e0a\u5e02\u516c\u53f8\u5728\u6b64\u65f6\u4e3b\u52a8\u62ab\u9732\u4e0e\u7f51\u7ea2\u4e3b\u64ad\u7684\u76f8\u5173\u5408\u4f5c\u3002\u6709\u4e9b\u4e1a\u7ee9\u4e0b\u6ed1\u7684\u516c\u53f8\uff0c\u751a\u81f3\u628aMCN\u5f53\u6210\u4e86\u201c\u6551\u547d\u7a3b\u8349\u201d\u3002\u6bd5\u7adf\u73b0\u9636\u6bb5\uff0c\u4e0a\u5e02\u516c\u53f8\u53ea\u8981\u88ab\u7eb3\u5165\u201c\u7f51\u7ea2\u7ecf\u6d4e\u6982\u5ff5\u80a1\u201d\uff0c\u80a1\u4ef7\u5c31\u80fd\u89c1\u6da8\u3002<\/p>\n\n\n\n<p>\u90a3\u4e48\uff0c\u5230\u5e95\u6709\u54ea\u4e9b\u4e0a\u5e02\u516c\u53f8\u5728\u5e03\u5c40MCN\uff1f\u4e3a\u4ec0\u4e48\u8d44\u672c\u5e02\u573a\u5982\u6b64\u9752\u7750\u7f51\u7ea2\u7ecf\u6d4e\uff1f2020\u5e74MCN\u5e02\u573a\u5c06\u5448\u73b0\u54ea\u4e9b\u53d1\u5c55\u6001\u52bf\uff1f<\/p>\n\n\n\n<p><strong>\u672c\u6587\u6838\u5fc3\u63d0\u8981\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>1\u3001\u5404\u8272\u4e0a\u5e02\u516c\u53f8\u5e03\u5c40MCN\u4e1a\u52a1\uff0c\u76f4\u5954\u7f51\u7ea2\u7ecf\u6d4e\u8d5b\u9053<\/strong><\/li><li><strong>2\u3001\u4e0e\u5176\u88abMCN\u201c\u5e72\u6389\u201d\uff0c\u5e7f\u544a\u516c\u53f8\u4e0d\u5982\u4eb2\u8eab\u5165\u5c40<\/strong><\/li><li><strong>3\u3001\u8d85\u8fc7\u534a\u6570\u673a\u6784\u5df2\u83b7\u878d\u8d44\uff0cMCN\u5907\u53d7\u8d44\u672c\u9752\u7750<\/strong><\/li><li><strong>4\u3001\u5404\u5927\u4e92\u8054\u7f51\u5e73\u53f0\u5f00\u59cb\u53d1\u529b\u6cbb\u7406\uff0c\u6ce8\u91cd\u751f\u6001\u5065\u5eb7<\/strong><\/li><li><strong>5\u3001\u7f51\u7ea2\u5f00\u59cb\u201c\u6d41\u6c34\u7ebf\u201d\uff0c\u53ef\u6279\u91cf\u751f\u4ea7\u3001\u7cbe\u7ec6\u5316\u7ba1\u7406\u7684SOP<\/strong><\/li><li><strong>6\u3001MCN\u6b63\u8d70\u54113.0\u201c\u4ea7\u4e1a\u5316\u201d\u65f6\u4ee3\uff0c\u6bd4\u62fc\u7efc\u5408\u5b9e\u529b<\/strong><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5f00\u5e74\u4ee5\u6765<\/strong><strong>&nbsp;MCN\u6210\u4e3a<\/strong><strong>A\u80a1\u6700\u9753\u7684\u6982\u5ff5\u4e4b\u4e00<\/strong><\/h2>\n\n\n\n<p>MCN\u6982\u5ff5\u80a1\u7ad9\u4e0a\u98ce\u53e3\uff0c\u5438\u5f15\u5927\u91cf\u6295\u8d44\u673a\u6784\u8c03\u7814\u3002\u636e\u4e1c\u65b9\u8d22\u5bccChoice\u7edf\u8ba1\uff0c2020\u5e74\u524d\u4e24\u5468\uff0c\u5cad\u5357\u80a1\u4efd\u5171\u8fce\u6765116\u5bb6\u673a\u6784\u7684\u8c03\u7814\uff0c\u5176\u4e2d\u4e0d\u4e4f\u4eba\u4fdd\u8d44\u7ba1\u3001\u5e73\u5b89\u80a1\u4efd\u3001\u519b\u6c11\u878d\u5408\u4ea7\u4e1a\u6295\u8d44\u57fa\u91d1\u7b49\u77e5\u540d\u6295\u8d44\u673a\u6784\uff0c\u6392\u5728\u6240\u6709\u4e0a\u5e02\u516c\u53f8\u9996\u4f4d\u3002\u4e16\u7eaa\u534e\u901a\u5219\u6392\u5728\u7b2c\u4e8c\u4f4d\uff0c\u5171\u8fce\u63a589\u5bb6\u6295\u8d44\u673a\u6784\u7684\u8c03\u7814\uff0c\u65b0\u534e\u8d44\u7ba1\u3001\u5149\u5927\u8d44\u7ba1\u7b49\u5747\u73b0\u8eab\u8c03\u7814\u673a\u6784\u540d\u5355\u4e2d\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e24\u5bb6\u516c\u53f8\uff0c\u5176\u5b9e\u65e9\u5df2\u5e03\u5c40MCN\u9886\u57df\u3002\u516c\u544a\u663e\u793a\uff0c\u5cad\u5357\u80a1\u4efd\u76ee\u524d\u53c2\u80a1\u7684\u65b0\u4e09\u677f\u6302\u724c\u516c\u53f8\u5fae\u4f20\u64ad\u662f\u4e00\u5bb6MCN\u673a\u6784\u3002\u5fae\u4f20\u64ad\u6210\u7acb\u4e8e2003\u5e74\uff0c2015\u5e74\u6302\u724c\u65b0\u4e09\u677f\u3002\u5cad\u5357\u80a1\u4efd\u4e8e2017\u5e749\u6708\u901a\u8fc7\u73b0\u91d1\u652f\u4ed8\u65b9\u5f0f\uff0c\u4ee5\u4eba\u6c11\u5e012.47\u4ebf\u5143\u6536\u8d2d\u5fae\u4f20\u64ad23.30%\u80a1\u4efd\u3002<\/p>\n\n\n\n<p>\u4e16\u7eaa\u534e\u901a\u53d7\u5230\u6295\u8d44\u673a\u6784\u8c03\u7814\uff0c\u540c\u6837\u57fa\u4e8eMCN\u3002\u516c\u544a\u663e\u793a\uff0c2018\u5e743\u6708\uff0c\u4e16\u7eaa\u534e\u901a\u65d7\u4e0b\u5168\u8d44\u5b50\u516c\u53f8\u76db\u8da3\u6e38\u620f\u4ee59700\u4e07\u5143\u83b7\u5f97\u5927\u9e45\u6587\u531651%\u80a1\u4efd\u3002\u5927\u9e45\u6587\u5316\u662f\u4e0a\u6d77\u4e00\u5bb6\u6e38\u620f\u9886\u57df\u7684\u76f4\u64ad\u7ecf\u7eaa\u516c\u53f8\u4ee5\u53caMCN\u673a\u6784\uff0c\u65d7\u4e0b\u5177\u6709\u767e\u4e07\u4ee5\u4e0a\u7c89\u4e1d\u7684\u4e3b\u64ad\u8fbe100\u591a\u540d\u3002\u6708\u5cf0\u503c\u89c6\u9891\u64ad\u653e\u91cf\u8d85\u8fc750\u4ebf\u6b21\uff0c\u65b0\u5a92\u4f53\u7c89\u4e1d\u603b\u8ba1\u8ba2\u9605\u6570\u8d85\u8fc74\u4ebf\u3002<\/p>\n\n\n\n<p>SaaS\u4e0a\u5e02\u516c\u53f8\u4e09\u4e94\u4e92\u8054\uff0c\u6536\u8d2d\u4e0a\u6d77\u5a49\u9510\uff0c\u5207\u5165MCN\u884c\u4e1a\uff0c\u66f4\u662f\u8d5a\u8db3\u8d44\u672c\u773c\u7403\u3002\u5728\u5f53\u524d\u200c\u7f51\u7ea2\u6982\u5ff5\u80a1\u4e95\u55b7\u7684\u60c5\u51b5\u4e0b\uff0c\u6b64\u6b21\u4ea4\u6613\u4f5c\u4e3a\u56fd\u5185MCN\u5e76\u8d2d\u7b2c\u4e00\u80a1\uff0c\u6d88\u606f\u4e00\u7ecf\u516c\u5e03\uff0c\u4e09\u4e94\u4e92\u8054\u8fce\u6765\u4e86\u8fde\u7eed\u5341\u51e0\u4e2a\u4ea4\u6613\u65e5\u7684\u6da8\u505c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5404\u8272<\/strong><strong>\u4e0a\u5e02\u516c\u53f8\u5e03\u5c40MCN\u4e1a\u52a1<\/strong><strong>&nbsp;<\/strong><strong>\u76f4\u5954\u7f51\u7ea2\u7ecf\u6d4e\u8d5b\u9053<\/strong><\/h2>\n\n\n\n<p>\u7f51\u7ea2\u7ecf\u6d4e\u6982\u5ff5\u7684\u706b\u70ed\uff0c\u4ee4\u4e0a\u5e02\u516c\u53f8\u8d8b\u4e4b\u82e5\u9e5c\u3002\u5404\u7c7b\u5f62\u5f62\u8272\u8272\u7684\u4e0a\u5e02\u516c\u53f8\uff0c\u4e3b\u52a8\u8868\u660e\u4e0e\u7f51\u7ea2\u4e3b\u64ad\u6709\u76f8\u5173\u5408\u4f5c\u3002<\/p>\n\n\n\n<p><strong>\u98df\u54c1\u4f01\u4e1a<\/strong>\uff1a\u91d1\u5b57\u706b\u817f\u8868\u793a\uff0c\u201c\u516c\u53f8\u5728\u7f51\u7ea2\u76f4\u64ad\u8fd9\u5757\u65e9\u6709\u6d89\u730e\uff0c\u957f\u671f\u4e0e\u6dd8\u5b9d\u4e3b\u64ad\u5982\u8587\u5a05\u7b49\u90fd\u6709\u5408\u4f5c\uff0c\u5e76\u4e0e\u4f17\u591a\u5176\u4ed6\u4e3b\u64ad\u5efa\u7acb\u4e86\u5e38\u5e74\u7684\u5408\u4f5c\u5173\u7cfb\uff0c\u4e0d\u65ad\u62d3\u5c55\u5408\u4f5c\u8986\u76d6\u8303\u56f4\u3002\u201d\u91d1\u5b57\u706b\u817f\u7684\u4ea7\u54c1\u66fe\u5728\u674e\u4f73\u7426\u7684\u76f4\u64ad\u95f45\u5206\u949f\u5356\u51fa10\u591a\u4e07\u5305\uff0c\u603b\u8ba1\u9500\u552e\u7a81\u7834300\u4e07\u3002\u7b2c\u4e8c\u5929\uff0c\u91d1\u5b57\u706b\u817f\u6da8\u505c\uff0c\u674e\u4f73\u7426\u5e26\u52a8\u4e86\u51765.48\u4ebf\u5143\u7684\u5e02\u503c\u3002<\/p>\n\n\n\n<p>\u5357\u65b9\u9ed1\u829d\u9ebb\u7cca\u54c1\u724c\u5219\u4e3b\u8981\u4e0e\u6b63\u5584\u98df\u54c1\u5408\u4f5c\u3002\u6b63\u5584\u98df\u54c1\u65d7\u4e0b\u7684\u5934\u90e8KOL\u6b63\u5584\u725b\u8089\u54e5\u4e3a\u6296\u97f3\u9876\u7ea7\u5e26\u8d27\u7f51\u7ea2\uff0c2019\u5e74618\uff0c\u6296\u97f3\u8fbe\u4eba\u5e26\u8d27GMV\u6392\u540d\u7b2c\u4e00\u3002\u6b63\u5584\u98df\u54c1\u8fd8\u8ddf\u5357\u65b9\u9ed1\u829d\u9ebb\u7cca\u4e00\u8d77\u8054\u5408\u505a\u4e86\u4e00\u4e2a\u6296\u97f3\u5e10\u53f7\u201c\u4e94\u8c37\u4e00\u4e01\u201d\u3002\u642d\u4e0aMCN\u6982\u5ff5\u540e\uff0c\u5357\u65b9\u9ed1\u829d\u9ebb\u7cca\u8fce\u6765\u4e86\u80a1\u4ef7\u56de\u6696\u3002<\/p>\n\n\n\n<p><strong>\u65e5\u5316\u4f01\u4e1a<\/strong>\uff1a\u4ece\u4e8b\u5316\u5986\u54c1\u7814\u53d1\u548c\u9500\u552e\u7684\u5fa1\u5bb6\u6c47\uff0c\u5728\u4e92\u52a8\u5e73\u53f0\u7b54\u6295\u8d44\u8005\u95ee\u65f6\u8868\u793a\uff0c\u201c\u516c\u53f8\u4eca\u5e74\u52a0\u5f3a\u4e86\u77ed\u89c6\u9891\u7b49\u5e73\u53f0\u4e0a\u7684\u63a8\u5e7f\u53ca\u5185\u5bb9\u8425\u9500\uff0c\u4e14\u4e0e\u591a\u4f4d\u7f51\u7ea2\u4e3b\u64ad\u5efa\u7acb\u5408\u4f5c\uff0c\u5305\u62ec\u8587\u5a05\u3001\u674e\u4f73\u7426\u7b49\u591a\u4f4d\u5934\u90e8\u4e3b\u64ad\uff0c\u672a\u6765\u516c\u53f8\u4e5f\u5c06\u4e0d\u65ad\u6784\u5efa\u5b8c\u5584\u516c\u53f8\u76f4\u64ad\u57f9\u8bad\u4f53\u7cfb\uff0c\u52aa\u529b\u6253\u9020\u81ea\u8eab\u7f51\u7ea2IP\u3002\u201d<\/p>\n\n\n\n<p><strong>\u670d\u88c5\u4f01\u4e1a<\/strong>\uff1a2020\u5e741\u6708\uff0c\u67cf\u5821\u9f99\u5ba3\u5e03\u5c06\u5728\u6b66\u6c49\u7eba\u7ec7\u5927\u5b66\u8bbe\u7acb\u201c\u67cf\u5821\u9f99\u7f51\u7ea2\u76f4\u64ad\u5b9e\u8bad\u57fa\u5730\uff0c\u4eba\u5de5\u667a\u80fd\u5927\u6570\u636e\u5e94\u7528\u57fa\u5730\u201d\uff0c\u8fdb\u884c\u7f51\u7ea2\u4e3b\u64ad\u57f9\u8bad\u53ca\u5b9e\u8bad\u3002<\/p>\n\n\n\n<p><strong>\u76ae\u9769\u5236\u9020\u4f01\u4e1a<\/strong>\uff1a\u4ee5\u5973\u978b\u751f\u4ea7\u548c\u5236\u9020\u4e3a\u4e3b\u4e1a\u7684\u661f\u671f\u516d\u8feb\u4e0d\u53ca\u5f85\u8f6c\u578b\uff0c\u76f4\u5954\u7f51\u7ea2\u7ecf\u6d4e\u8d5b\u9053\u30022017\u5e74\uff0c\u661f\u671f\u516d\u901a\u8fc7\u6536\u8d2d\u65f6\u5c1a\u950b\u8fc5\u548c\u5317\u4eac\u65f6\u6b23\u4e24\u5bb6\u65b0\u5a92\u4f53\u516c\u53f8\u4ee5\u6b64\u201c\u89e6\u7f51\u201d\uff0c\u83b7\u53d6\u6d41\u91cf\u5165\u53e3\u30022019\u5e743\u6708\uff0c\u661f\u671f\u516d\u901a\u8fc7\u91cd\u5927\u8d44\u4ea7\u91cd\u7ec4\u628aMCN\u673a\u6784\u9065\u671b\u7f51\u7edc\u5e76\u5165\u516c\u53f8\u5408\u5e76\u62a5\u8868\u8303\u56f4\u30022019\u5e7412\u670819\u65e5\u665a\u95f4\uff0c\u661f\u671f\u516d\u53d1\u5e03\u516c\u544a\u79f0\uff0c\u4e0d\u518d\u4fdd\u7559\u516c\u53f8\u7684\u5de5\u5382\u751f\u4ea7\u4ea7\u80fd\uff0c\u4f7f\u516c\u53f8\u201c\u4ece\u91cd\u53d8\u8f7b\u201d\u3002<\/p>\n\n\n\n<p><strong>SaaS\u4f01\u4e1a<\/strong>\uff1a\u4e0a\u5e02\u516c\u53f8\u4e09\u4e94\u4e92\u8054\u53d1\u5e03\u516c\u544a\u79f0\uff0c\u516c\u53f8\u62df\u4ee57.24\u5143\/\u80a1\u7684\u4ef7\u683c\u53d1\u884c\u80a1\u4efd\u53ca\u652f\u4ed8\u73b0\u91d1\u7684\u65b9\u5f0f\uff0c\u6536\u8d2d\u4e0a\u6d77\u5a49\u9510100%\u80a1\u6743\u3002\u4e0a\u6d77\u5a49\u9510\u6210\u7acb\u4e8e2012\u5e74\uff0c\u662f\u56fd\u5185\u6700\u65e9\u5f62\u6001\u7684MCN\u4e4b\u4e00\uff0c\u62e5\u6709\u77e5\u540d\u884c\u4e1a\u54c1\u724c\u201c\u7f51\u661f\u68a6\u5de5\u5382\u201d\uff0c\u65d7\u4e0b\u6709\u8d85\u8fc7700\u4e2aIP\u54c1\u724c\uff0c\u5168\u7f51\u8d85\u8fc75\u4ebf+\u7c89\u4e1d\u77e9\u9635\u3002<\/p>\n\n\n\n<p><strong>\u7535\u5546\u4f01\u4e1a<\/strong>\uff1a1\u67089\u65e5\u665a\uff0c\u4e0a\u5e02\u516c\u53f8\u8de8\u5883\u901a\u62ab\u9732\u4e86\u4e00\u4efd\u673a\u6784\u8c03\u7814\u8bb0\u5f55\uff0c\u8868\u793a\u65d7\u4e0b\u4f18\u58f9\u7535\u5546\u81ea2019\u5e74\u521d\u8d77\uff0c\u4e00\u76f4\u4e0e\u674e\u4f73\u7426\u3001\u8587\u5a05\u7684\u516c\u53f8\u4fdd\u6301\u5bc6\u5207\u5408\u4f5c\u5173\u7cfb\u3002<\/p>\n\n\n\n<p><strong>\u5f71\u89c6\u4f01\u4e1a\uff1a<\/strong>\u4e0a\u6d77\u65b0\u6587\u5316\u96c6\u56e2\u6700\u65e9\u4ee5\u5f71\u89c6\u4e1a\u52a1\u4e3a\u4e3b\uff0c\u66fe\u7ecf\u6df1\u5ea6\u7ed1\u5b9a\u5bfc\u6f14\u5468\u661f\u9a70\uff0c\u5e76\u4e14\u53c2\u4e0e\u51fa\u54c1\u4e86\u4e2d\u56fd\u7b2c\u4e00\u90e8\u7968\u623f\u8d85\u8fc720\u4ebf\u7684\u5f71\u7247\u300a\u7f8e\u4eba\u9c7c\u300b\u30022020\u5e741\u6708\u521d\uff0c\u65b0\u6587\u5316\u53d1\u5e03\u516c\u544a\uff0c\u4e0e\u674e\u4f73\u7426\u7684\u7b7e\u7ea6\u516c\u53f8\u7f8e\u8155\u8fdb\u884c\u6218\u7565\u5408\u4f5c\uff0c\u65b0\u6587\u5316\u5c06\u4f1a\u4e3a\u7f8e\u8155\u7f51\u7edc\u65d7\u4e0b\u827a\u4eba\u674e\u4f73\u7426\u63d0\u4f9b\u5ba2\u6237\u53ca\u6574\u5408\u8425\u9500\u65b9\u6848\uff0c\u63d0\u5347\u827a\u4eba\u7ebf\u4e0b\u66dd\u5149\u5ea6\u53ca\u9884\u7b97\u6536\u5165\u3002<\/p>\n\n\n\n<p><strong>\u7efc\u5408\u96c6\u56e2\uff1a<\/strong>2020\u5e741\u67086\u65e5\uff0c\u5929\u9f99\u96c6\u56e2\u53ec\u5f002020\u5e74\u7b2c\u4e00\u6b21\u4e34\u65f6\u80a1\u4e1c\u5927\u4f1a\uff0c\u5ba1\u8bae\u901a\u8fc7\u4e86\u516c\u53f8\u62df\u5408\u8d44\u8bbe\u7acb\u5782\u76f4MCN\u7f51\u7ea2\u516c\u53f8\uff0c\u6682\u547d\u540d\u201c\u5317\u4eac\u5feb\u9053\u4f20\u5a92\u201d\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e0e\u5176\u88abMCN\u201c\u5e72\u6389\u201d \u5e7f\u544a\u516c\u53f8\u4e0d\u5982\u4eb2\u8eab\u5165\u5c40<\/strong><\/h2>\n\n\n\n<p>\u4e1a\u5185\u6709\u4e00\u79cd\u58f0\u97f3\u8ba4\u4e3a\uff0cMCN\u4f1a\u4ee3\u66ff\u5e7f\u544a\u516c\u53f8\u6210\u4e3a\u54c1\u724c\u5185\u5bb9\u7684\u5236\u4f5c\u8005\u3002\u56e0\u4e3a\u5e7f\u544a\u516c\u53f8\u5236\u4f5c\u7684\u7edf\u4e00\u5185\u5bb9\u6295\u653e\u6240\u4ea7\u751f\u7684\u6548\u679c\uff0c\u8fdc\u8fdc\u6bd4\u4e0d\u4e0aKOL\u7ed3\u5408\u54c1\u724c\u9700\u6c42\u548c\u57fa\u4e8e\u81ea\u5df1\u7684\u7c89\u4e1d\u559c\u597d\u5236\u4f5c\u7684\u5185\u5bb9\u6548\u679c\u3002<\/p>\n\n\n\n<p>MCN\u9886\u57df\u7684\u706b\u70ed\uff0c\u8ba9\u4f20\u7edf\u5e7f\u544a\u884c\u4e1a\u5982\u4e34\u5927\u654c\u3002\u4e0e\u5176\u88ab\u5e72\u6389\uff0c\u8fd8\u4e0d\u5982\u81ea\u5df1\u5165\u5c40\uff0c\u638c\u63e1\u4e3b\u52a8\u6743\u3002\u56e0\u800c\uff0c\u5e7f\u544a\u8425\u9500\u516c\u53f8\u5927\u591a\u90fd\u5728\u5e03\u5c40MCN\u3002\u76ee\u524d\u5e03\u5c40MCN\u4e1a\u52a1\u7684\u4e0a\u5e02\u5e7f\u544a\u516c\u53f8\uff0c\u5305\u62ec\u5f15\u529b\u4f20\u5a92\u3001\u4e2d\u5e7f\u5929\u62e9\u3001\u601d\u7f8e\u79d1\u6280\u3001\u5229\u6b27\u80a1\u4efd\u3001\u534e\u626c\u8054\u4f17\u3001\u84dd\u8272\u5149\u6807\u7b49\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"674\" height=\"491\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2020\/04\/image-259.jpg\" alt=\"\" class=\"wp-image-30122\"\/><\/figure><\/div>\n\n\n\n<p>\u601d\u7f8e\u4f20\u5a92\u4e0e\u6d59\u6c5f\u536b\u89c6\u65b0\u84dd\u7f51\u6210\u7acb\u4e86\u5e03\u565c\u6587\u5316\uff0c\u4e3aMCN\u673a\u6784\uff0c\u65d7\u4e0b\u6574\u5408\u4e86500\u591a\u4e2a\u8d26\u53f7\uff0c\u5e76\u5f00\u59cb\u53d1\u529b\u77ed\u5267\u3002<\/p>\n\n\n\n<p>\u534e\u626c\u8054\u4f17\u4ece2019\u5e74\u5f00\u59cb\u5e03\u5c40\u77ed\u89c6\u9891\u5546\u4e1a\u5316\u548cMCN\u8425\u9500\u4e1a\u52a1\u3002\u4e0e\u884c\u4e1a\u5185\u5934\u90e8MCN\u673a\u6784\u4fdd\u6301\u5408\u4f5c\u5173\u7cfb\u5e76\u4e14\u7b7e\u7ea6\u90e8\u5206\u8170\u90e8\u7f51\u7ea2\uff0c\u5e76\u4e14\u5e2e\u52a9\u90e8\u5206\u54c1\u724c\u8fd0\u8425\u7535\u5546\u4ee3\u8fd0\u8425\u76f8\u5173\u4e1a\u52a1\u3002<\/p>\n\n\n\n<p>\u5229\u6b27\u6570\u5b57\u7684\u56e2\u961f\u5df2\u7ecf\u5b75\u5316\u51fa6\u4e2a\u8d26\u53f7\uff0c\u5728\u6295\u653e\u65b9\u9762\uff0c\u4e0e\u5934\u6761\u53ca\u6296\u97f3\u5e73\u53f0\u8fbe\u6210\u5408\u4f5c\u5173\u7cfb\uff0c\u6210\u7acb\u4e13\u4e1aMCN\u56e2\u961f\u3002<\/p>\n\n\n\n<p>\u4e2d\u5e7f\u5929\u62e92018\u5e74\u8bbe\u7acb\u201c\u4e2d\u5e7f\u5929\u62e9 MCN\u201d \u4e0e\u5404\u77ed\u89c6\u9891\u5e73\u53f0\u3001\u54c1\u724c\u5f62\u6210\u5408\u4f5c\u30022019\u5e74\u4e0e\u5168\u7f51\u77ed\u89c6\u9891\u5e73\u53f0\u5f00\u5c55\u6df1\u5ea6\u5408\u4f5c\uff0c\u6253\u9020\u201c\u5343\u53f7\u8ba1\u5212\u201d\uff0c\u6784\u5efa\u77ed\u89c6\u9891\u77e9\u9635\u3002<\/p>\n\n\n\n<p>\u5f15\u529b\u4f20\u5a92\u8868\u793a\uff0c\u516c\u53f8\u81ea2019\u5e74\u56db\u5b63\u5ea6\u5f00\u59cb\u5e03\u5c40\u77ed\u89c6\u9891\u5546\u4e1a\u5316\u548c MCN \u8425\u9500\u4e1a\u52a1\uff0c\u5e76\u4e0e\u5feb\u624b\u7b7e\u8ba2\u6218\u7565\u5408\u4f5c\u534f\u8bae\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u8d85\u8fc7\u534a\u6570\u673a\u6784\u5df2\u83b7\u878d\u8d44<\/strong><strong>&nbsp;MCN\u4e3a\u4ec0\u4e48\u5982\u6b64\u53d7\u9752\u7750<\/strong><strong>\uff1f<\/strong><\/h2>\n\n\n\n<p>\u81ea\u4ece2014\u5e74\u56fd\u5185\u6709MCN\u6982\u5ff5\u4ee5\u6765\uff0c\u8d44\u672c\u5e02\u573a\u5bf9\u5176\u6001\u5ea6\u4e00\u76f4\u4e0d\u51b7\u4e0d\u70ed\u3002\u4e3b\u8981\u662f\u89c9\u5f97<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u5929\u82b1\u677f\u4f4e\uff0c\u800c\u4e14\u5e02\u573a\u8868\u73b0\u4e0d\u7a33\u5b9a\uff0c\u65e0\u6cd5\u89c4\u6a21\u5316\u590d\u5236\u3002<\/p>\n\n\n\n<p>\u76f4\u5230\u4ee5\u674e\u4f73\u742a\u3001\u8587\u5a05\u7b49\u8d85\u7ea7\u4e3b\u64ad\u7684\u51fa\u73b0\uff0cMCN\u5e26\u8d27\u6a21\u5f0f\u8dd1\u901a\uff0c\u8d44\u672c\u5e02\u573a\u624d\u8f6c\u53d8\u6001\u5ea6\u3002\u636e\u514b\u52b3\u9510\u53d1\u5e03\u7684\u300a2019\u4e2d\u56fdMCN\u884c\u4e1a\u53d1\u5c55\u7814\u7a76\u767d\u76ae\u4e66\u300b\u4ecb\u7ecd\uff0c\u5df2\u670959%\u7684MCN\u673a\u6784\u8fdb\u884c\u8fc7\u878d\u8d44\uff0cB\u8f6e\u53caB\u8f6e\u4ee5\u4e0a\u7684\u516c\u53f8\u8d85\u8fc7 20%\u3002<\/p>\n\n\n\n<p>\u6570\u636e\u663e\u793a\uff1a2016\u5e74\u8425\u6536\u4e3a5000\u4e07-1\u4ebf\u7684MCN\u5927\u7ea6\u4e3a10%\uff0c2018\u5e74\u8425\u6536\u8d85\u8fc75000\u4e07\u7684MCN\u5360\u523030%\u4ee5\u4e0a\uff1b\u8425\u6536\u4f4e\u4e8e500\u4e07\u8425\u6536\u7684MCN\u6570\u91cf\u5360\u6bd4\u9010\u6b65\u964d\u4f4e\uff0c\u5e76\u4e14\uff0c2016-2018\u5e74\u8425\u6536\u89c4\u6a21\u8f83\u5927\u7684MCN\u589e\u957f\u8d8b\u52bf\u660e\u663e\u3002<\/p>\n\n\n\n<p>2019\u5e744\u67083\u65e5\uff0c\u5982\u6db5\u63a7\u80a1\u5728\u7f8e\u56fd\u4e0a\u5e02\uff0c\u8fd9\u4e5f\u662f\u7b2c\u4e00\u5bb6\u4e0a\u5e02\u7684MCN\u673a\u6784\u30022019\u5e749\u670818\u65e5\uff0c\u5f20\u5927\u5955\u5728\u5fae\u535a\u5b98\u5ba3\u6b63\u5f0f\u5f00\u542f\u76f4\u64ad\u5e26\u8d27\u4e1a\u52a1\u30022019\u5e74\u201c\u53cc\u5341\u4e00\u201d\u671f\u95f4\uff0c\u5f20\u5927\u5955\u53c8\u4ee5\u76f4\u64ad\u7684\u5f62\u5f0f\u5e26\u8d27\uff0c\u76f4\u64ad\u56db\u5929\u5b9e\u73b0\u9500\u552e\u989d\u78343.4\u4ebf\u5143\u3002\u81ea\u4ece\u5982\u6db5\u5f00\u542f\u76f4\u64ad\u5e26\u8d27\u4e1a\u52a1\uff0c\u80a1\u4ef7\u4e5f\u6709\u4e86\u660e\u663e\u63d0\u5347\u3002<\/p>\n\n\n\n<p>\u75ab\u60c5\u7684\u52a9\u63a8\uff0c\u9020\u6210\u4e86\u201c\u4e07\u7269\u7686\u53ef\u64ad\u201d\u7684\u76db\u51b5\uff0c\u628aMCN\u673a\u6784\u7684\u70ed\u5ea6\u8fdb\u4e00\u6b65\u63a8\u5411\u65b0\u9ad8\u3002\u706b\u661f\u6587\u5316\u674e\u6d69\u66fe\u9884\u6d4b\uff0c\u5728\u5927\u90e8\u5206\u884c\u4e1a\u7f29\u51cf\u9884\u7b97\u7684\u80cc\u666f\u4e0b\uff0c\u4ee5\u6296\u97f3\u3001\u5feb\u624b\u4e3a\u4ee3\u8868\u7684\u77ed\u89c6\u9891\u8425\u9500\u9884\u7b97\u540c\u6bd4\u589e\u957f\u5374\u9ad8\u8fbe200%\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2020 MCN\u4e0e\u7f51\u7ea2\u8425\u9500\u8d8b\u52bf20\u6761<\/strong><\/h2>\n\n\n\n<p><strong>1\u3001<\/strong><strong>\u5404\u5927\u5e73\u53f0\u53d1\u529b\u6276\u6301\u7f51\u7ea2\u7ecf\u6d4e<\/strong><\/p>\n\n\n\n<p>\u5fae\u4fe1\u5b98\u65b9\u57282020\u5fae\u4fe1\u516c\u5f00\u8bfePRO\u4e0a\u5ba3\u5e03\uff0c\u5fae\u4fe1\u5c0f\u7a0b\u5e8f\u5c06\u63a8\u51fa\u76f4\u64ad\u7ec4\u4ef6\uff1b2019\u5e747\u6708\uff0c\u4eac\u4e1c\u5ba3\u5e03\u6295\u8d4410\u4ebf\u5143\u63a8\u8fdb\u201c\u7ea2\u4eba\u5b75\u5316\u8ba1\u5212\u201d\uff1b\u6dd8\u5b9d\u76f4\u64ad\u5c06\u63a8\u51fa\u201c\u767e\u4ebf\u6276\u6301\u8ba1\u5212\u201d\uff1b\u8611\u83c7\u8857\u57282020\u5e74\u63a8\u51fa\u4fc3\u8fdb\u4e3b\u64ad\u548c\u54c1\u724c\u7275\u624b\u7684\u201c\u767e\u52a0\u8ba1\u5212\u201d\u7b49\u3002<\/p>\n\n\n\n<p><strong>2\u3001\u5e73\u53f0\u5f00\u59cb\u6ce8\u91cd\u751f\u6001\u5065\u5eb7<\/strong><\/p>\n\n\n\n<p>\u6dd8\u5b9d\u76f4\u64ad\u524d\u8d1f\u8d23\u4eba\u8d75\u5706\u5706\u900f\u9732\uff0c\u5982\u679c\u4e00\u4e2a\u5e73\u53f0\uff0c\u53ea\u6276\u6301\u51e0\u4e2a\u5934\u90e8\u7f51\u7ea2\uff0c\u90a3\u79cd\u6a21\u5f0f\u4e0d\u591f\u5065\u5eb7\uff0c\u6dd8\u5b9d\u76f4\u64ad\u7684\u7406\u60f3\u751f\u6001\u662f\uff0c\u8170\u90e8\u7f51\u7ea2\u4e5f\u80fd\u65e5\u8fdb\u6597\u91d1\uff0c\u65b0\u8fdb\u7684\u7d20\u4eba\u4e5f\u6709\u673a\u4f1a\u201c\u5bb9\u8eab\u201d\u3002\u4ece\u5e73\u53f0\u89d2\u5ea6\uff0c\u66f4\u5e0c\u671b\u770b\u5230\u7684\u662f\u201c\u4e00\u7247\u68ee\u6797\u201d\uff0c\u800c\u975e\u53ea\u662f\u201c\u4e00\u679d\u72ec\u79c0\u201d\u3002<\/p>\n\n\n\n<p><strong>3\u3001MCN\u9a6c\u592a\u6548\u5e94\u5df2\u7ecf\u663e\u73b0<\/strong><\/p>\n\n\n\n<p>\u4f18\u8d28MCN\u5df2\u8fdb\u5165\u76c8\u5229\u62d0\u70b9\uff0c\u4e0d\u8fc7\uff0c\u4e2d\u957f\u5c3e\u673a\u6784\u4f9d\u7136\u9762\u4e34\u751f\u5b58\u5371\u673a\uff0c\u6b63\u5982\u6709\u6295\u8d44\u4eba\u6307\u51fa\uff1a\u5728MCN\u9886\u57df\uff0c\u597d\u516c\u53f8\u6295\u4e0d\u8fdb\u53bb\uff0c\u80fd\u8fdb\u5f97\u53bb\u7684\u516c\u53f8\u6015\u9000\u4e0d\u51fa\u6765\u3002<\/p>\n\n\n\n<p><strong>4\u3001<\/strong><strong>\u7ade\u4e89\u73af\u5883\u5bf9MCN\u8981\u6c42\u8d8a\u6765\u8d8a\u9ad8<\/strong><\/p>\n\n\n\n<p>\u884c\u4e1a\u7ade\u4e89\u73af\u5883\u65e5\u8d8b\u6fc0\u70c8\uff0c\u5bf9MCN\u7efc\u5408\u5b9e\u529b\u8981\u6c42\u66f4\u9ad8\uff0c\u8981\u65e2\u80fd\u505a\u77ed\u89c6\u9891\uff0c\u53c8\u80fd\u505a\u76f4\u64ad\u5e26\u8d27\uff0c\u8fd8\u80fd\u505a\u79c0\u573a\u5c55\u793a\uff0c\u4ee5\u53ca\u6709\u7a33\u5b9a\u3001\u4f18\u8d28\u7684\u4f9b\u5e94\u94fe\u4f9b\u7ed9\u3002<\/p>\n\n\n\n<p><strong>5\u3001MCN\u6210\u7acb\u7535\u5546\u673a\u6784 \u6d89\u8db3\u4ea7\u4e1a\u94fe<\/strong><\/p>\n\n\n\n<p>\u4e0d\u6b62\u662f\u201c\u79cd\u8349\u201d\uff0cMCN\u673a\u6784\u5f00\u59cb\u6d89\u8db3\u201c\u62d4\u8349\u201d\uff0c\u6bd4\u5982\uff0c\u4e3a\u4e86\u627e\u5230\u5168\u7f51\u6700\u4f4e\u4ef7\uff0c\u7f51\u661f\u68a6\u5de5\u5382\u5728\u676d\u5dde\u5f00\u8bbe\u4e86\u5206\u516c\u53f8\uff0c\u5355\u72ec\u6210\u7acb\u5927\u7535\u5546\u90e8\u95e8\uff0c\u4e13\u95e8\u53bb\u5bfb\u627e\u9ad8\u6027\u4ef7\u6bd4\u80fd\u6253\u7206\u7684\u4f4e\u4ef7\u597d\u8d27\u3002<\/p>\n\n\n\n<p><strong>6\u3001\u76c8\u5229\u6a21\u5f0f<\/strong><strong>\u591a\u5143\u5316<\/strong><strong>&nbsp;\u624d\u80fd\u6297\u98ce\u9669<\/strong><\/p>\n\n\n\n<p>\u76ee\u524d\u6765\u770b\uff0cMCN\u5df2\u6709\u4e09\u5927\u6210\u719f\u76c8\u5229\u6a21\u5f0f\uff1a\u5185\u5bb9\u7535\u5546\uff0c\u901a\u8fc7\u65d7\u4e0b\u7f51\u7ea2\u5f15\u5bfc\u7c89\u4e1d\u79cd\u8349\u548c\u62d4\u8349\uff0c\u83b7\u53d6\u670d\u52a1\u8d39\u53ca\u4f63\u91d1\u6536\u5165\uff1b\u6574\u5408\u8425\u9500\uff0c\u9488\u5bf9\u54c1\u724c\u505a\u5168\u6848\u8425\u9500\uff1b\u5185\u5bb9\u5e7f\u544a\uff0c\u5feb\u901f\u6309\u5ba2\u6237\u9700\u6c42\u7cbe\u51c6\u5339\u914d\u516c\u53f8\u7f51\u7ea2IP\uff0c\u5e76\u9488\u5bf9\u6027\u5730\u8ddf\u8fdb\u5185\u5bb9\u5e7f\u544a\u6267\u884c\u3002<\/p>\n\n\n\n<p><strong>7\u3001\u4f01\u4e1a\u5165\u5c40MCN \u4ed3\u4fc3\u4e0a\u9a6c\u8005\u5c45\u591a<\/strong><\/p>\n\n\n\n<p>\u6765\u81ea\u5404\u884c\u5404\u4e1a\u7684\u4e0a\u5e02\u516c\u53f8\uff0c\u90fd\u5728\u5e03\u5c40MCN\uff0c\u4f46\u6709\u4e9b\u4e0a\u5e02\u516c\u53f8\u53ea\u662f\u5728\u6982\u5ff5\u523a\u6fc0\u7684\u60c5\u51b5\u4e0b\uff0c\u4ed3\u4fc3\u4e0a\u9a6c\u3002MCN\u4e1a\u52a1\u5728\u4e0a\u5e02\u516c\u53f8\u4f53\u5185\u4e0d\u662f\u4e3b\u8425\u4e1a\u52a1\uff0c\u751a\u81f3\u624d\u521a\u521a\u5f00\u5c55\uff0c\u8fd8\u6ca1\u6709\u4e1a\u7ee9\uff0c\u63a5\u4e0b\u6765\u5982\u4f55\u53d1\u5c55\uff0c\u8fd8\u5c06\u662f\u4e2a\u95ee\u53f7\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"446\" height=\"300\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2020\/04\/image-260.jpg\" alt=\"\" class=\"wp-image-30123\"\/><\/figure><\/div>\n\n\n\n<p><strong>8\u3001\u6bcf\u4e2a\u8d85\u7ea7\u7f51\u7ea2\u7684\u80cc\u540e \u90fd\u6709MCN\u652f\u6301<\/strong><\/p>\n\n\n\n<p>\u201c\u53e3\u7ea2\u4e00\u54e5\u201d\u674e\u4f73\u7426\uff0c\u80cc\u540e\u662fMCN\u673a\u6784\u7f8eONE\uff1b\u201c\u6dd8\u5b9d\u7b2c\u4e00\u5973\u4e3b\u64ad\u201d\u8587\u5a05\uff0c\u80cc\u9760\u7684\u662fMCN\u673a\u6784\u676d\u5dde\u8c26\u5bfb\uff1b\u88ab\u592e\u89c6\u8d5e\u8bb8\u7684\u674e\u5b50\u67d2\uff0c\u5219\u7b7e\u7ea6\u4e86MCN\u673a\u6784\u5fae\u5ff5\u79d1\u6280\u3002<\/p>\n\n\n\n<p><strong>9\u3001\u5934\u90e8\u7f51\u7ea2\u4e0eMCN\u201c\u5f3a\u7ed1\u5b9a\u201d<\/strong><\/p>\n\n\n\n<p>MCN\u672c\u8d28\u4e0a\u4ecd\u7136\u662f\u4e00\u4e2a\u7ba1\u7406\u4eba\u7684\u884c\u4e1a\uff0c\u7c7b\u4f3c\u4e8e\u4e00\u5bb6\u827a\u4eba\u7ecf\u7eaa\u516c\u53f8\uff0c\u91c7\u7528\u7b7e\u7ea6\u7ba1\u7406\uff0c\u672c\u8eab\u6301\u7eed\u6027\u548c\u7a33\u5b9a\u6027\u90fd\u4e0d\u591f\u3002\u80fd\u5426\u4fdd\u8bc1\u5934\u90e8\u7ea2\u4eba\u4e00\u76f4\u7559\u5728\u516c\u53f8\uff0c\u662fMCN\u6295\u8d44\u4ef7\u503c\u91cc\u6700\u5927\u7684\u201c\u5751\u201d\u3002\u56e0\u800c\uff0c\u8d8a\u6765\u8d8a\u591a\u7684MCN\u4f1a\u8ba9\u5934\u90e8\u4e3b\u64ad\u5165\u80a1\uff0c\u4ea7\u751f\u5f3a\u7ed1\u5b9a\u5173\u7cfb\u3002<\/p>\n\n\n\n<p><strong>10\u3001\u8d85\u7ea7\u4e3b\u64ad\u7684\u8bde\u751f \u9700\u8981\u5929\u65f6\u5730\u5229\u4eba\u548c<\/strong><\/p>\n\n\n\n<p>\u674e\u4f73\u742a\u3001\u8587\u5a05\u3001\u8f9b\u5df4\u7b49\u5934\u90e8\u7f51\u7ea2\uff0c\u4e0d\u65ad\u5237\u65b0\u4eba\u4eec\u5bf9\u5e26\u8d27\u7684\u8ba4\u77e5\uff0c\u5f88\u591aMCN\u673a\u6784\u90fd\u5e0c\u671b\u7838\u5165\u91cd\u91d1\u8d44\u6e90\uff0c\u518d\u9020\u4e0b\u4e00\u4e2a\u73b0\u8c61\u7ea7\u7f51\u7ea2\u3002\u4f46\uff0c\u73b0\u8c61\u7ea7\u6709\u4e00\u5b9a\u7684\u5929\u65f6\u5730\u5229\u4eba\u548c\u6210\u5206\uff0c\u5373\u4fbf\u6dd8\u5b9d\u76f4\u53f0\uff0c\u4e5f\u8fd8\u672a\u51fa\u73b0\u7b2c\u4e09\u4e2a\u8d85\u7ea7\u7f51\u7ea2\uff0c\u7b2c\u4e8c\u68af\u961f\u6d41\u91cf\u51e0\u4e4e\u65ad\u5d16\u5f0f\u4e0b\u8dcc\u3002<\/p>\n\n\n\n<p><strong>11\u3001\u5934\u90e8\u7f51\u7ea2\u4e0e\u54c1\u724c\u535a\u5f08\u683c\u5c40\u751f\u53d8<\/strong><\/p>\n\n\n\n<p>\u54c1\u724c\u53ef\u4ee5\u501f\u52bf\u201c\u8d85\u7ea7\u5934\u90e8\u4e3b\u64ad\u201d\u7684\u5149\u73af\uff0c\u540c\u65f6\u4e5f\u9700\u8981\u627f\u53d7\u4ed6\u4eec\u5f00\u51fa\u7684\u6761\u4ef6\uff0c\u4ed8\u51fa\u76f8\u5e94\u7684\u4ee3\u4ef7\u3002\u8981\u60f3\u8fdb\u5165\u201c\u8d85\u7ea7\u5934\u90e8\u4e3b\u64ad\u201d\u7684\u63a8\u8350\u6e05\u5355\uff0c\u54c1\u724c\u5fc5\u987b\u7ed9\u51fa\u201c\u5168\u7f51\u6700\u4f4e\u4ef7\u201d\uff0c\u4ed6\u4eec\u9700\u8981\u62ff\u5230\u6700\u9ad8\u7ea7\u3001\u6700\u7a00\u7f3a\u7684\u5c16\u8d27\uff0c\u540c\u65f6\u8fd8\u5f97\u62ff\u5230\u6700\u5927\u7684\u6298\u6263\uff0c\u800c\u4e14\u6700\u597d\u662f\u80fd\u5728\u5168\u5e02\u573a\u6700\u65e9\u5356\u8d27\u3002<\/p>\n\n\n\n<p><strong>12\u3001\u660e\u661f\u5e26\u8d27\u529b \u5e76\u4e0d\u4e00\u5b9a\u594f\u6548<\/strong><\/p>\n\n\n\n<p>\u660e\u661f\u867d\u7136\u6709\u7740\u6d41\u91cf\u7684\u5149\u73af\uff0c\u4f46\u662f\u5374\u4e0d\u662f\u9500\u91cf\u7684\u4fdd\u8bc1\u3002\u5728\u6dd8\u5b9d\u76f4\u64ad\u7684\u6218\u573a\u4e0a\uff0c\u540d\u4eba\u6548\u5e94\u4f3c\u4e4e\u5e76\u6ca1\u6709\u7528\u2014\u2014\u53c2\u6218\u7684\u660e\u661f\u5356\u4e0d\u8fc7\u4e3b\u64ad\uff0c\u4e0d\u53c2\u6218\u7684\u660e\u661f\u4e5f\u7518\u613f\u5728\u4e3b\u64ad\u65c1\u8fb9\u5f53\u966a\u886c\u3002<\/p>\n\n\n\n<p><strong>13\u3001<\/strong><strong>\u4e2d\u8170\u90e8<\/strong><strong>\u4e3b\u64ad&nbsp;<\/strong><strong>\u624d\u662fMCN\u4e3b\u6d41\u5b58\u5728<\/strong><\/p>\n\n\n\n<p>\u6309\u7167\u5546\u4e1a\u57fa\u672c\u89c4\u5f8b\uff0c\u4e00\u4e2a\u597d\u7684\u5546\u4e1a\u6a21\u5f0f\u8981\u6ee1\u8db3\u56db\u4e2a\u6761\u4ef6\uff1a\u8db3\u591f\u5927\u7684\u5e02\u573a\u9700\u6c42\uff0c\u53ef\u89c4\u6a21\u5316\u7684\u4ea7\u54c1\u751f\u4ea7\uff0c\u53ef\u6301\u4e45\u7684\u53d1\u5c55\u7ecf\u8425\uff0c\u4ee5\u53ca\u80fd\u5f62\u6210\u89c4\u6a21\u6548\u5e94\u7684\u58c1\u5792\u3002\u53ea\u6709\u8170\u90e8\u7f51\u7ea2\u6ee1\u8db3\u8fd9\u56db\u4e2a\u6761\u4ef6\u3002<\/p>\n\n\n\n<p><strong>14\u3001\u7f51\u7ea2\u6d41\u6c34\u7ebf&nbsp;<\/strong><strong>\u53ef\u6279\u91cf\u751f\u4ea7\u7ba1\u7406<\/strong><strong>\u7684<\/strong><strong>SOP<\/strong><\/p>\n\n\n\n<p>\u6bd4\u5982\uff0c\u7f51\u661f\u68a6\u5de5\u5382\u5df2\u642d\u5efa\u4e86\u4e00\u4e2a\u6210\u719f\u7684\u7f51\u7ea2\u6d41\u6c34\u7ebf\uff1a\u5bf9\u4e8e\u6709\u6f5c\u529b\u7684\u65b0\u4eba\uff0c\u624b\u628a\u624b\u6279\u91cf\u5316\u57f9\u517b\uff0c\u7b49\u5176\u6708\u8d5a\u4f63\u91d1\u8d851\u4e07\u65f6\uff0c\u5c31\u7b97\u5408\u683c\u6bd5\u4e1a\uff0c\u7136\u540e\u5f85\u5176\u81ea\u7136\u751f\u4ea7\uff0c\u7b49\u5230\u5176\u6708\u5ea6\u5e26\u8d27\u4f63\u91d1\u8fbe\u523020\u4e07\u4e0a\uff0c\u4f1a\u4e13\u95e8\u914d\u5907\u5de5\u4f5c\u4eba\u5458\u91cd\u70b9\u5bf9\u63a5\u3002\u8fd9\u79cd\u6a21\u5f0f\uff0c\u6548\u7387\u9ad8\uff0c\u6210\u672c\u4f4e\uff0c\u98ce\u9669\u5c0f\uff0c\u53ef\u590d\u5236\u6027\u5f3a\u3002<\/p>\n\n\n\n<p><strong>15\u3001<\/strong><strong>\u7cbe\u7ec6\u5316\u8fd0\u8425\u662f\u8170\u90e8\u7f51\u7ea2\u7684\u7b2c\u4e00\u6740\u5668<\/strong><\/p>\n\n\n\n<p>\u76f8\u6bd4\u5934\u90e8\u7f51\u7ea2\uff0c\u4e2d\u8170\u90e8\u7f51\u7ea2\u5bf9\u7c89\u4e1d\u4f1a\u66f4\u52a0\u73cd\u60dc\uff0c\u957f\u671f\u575a\u6301\u8fd0\u8425\u5185\u5bb9\uff0c\u4e00\u4e2a\u4e00\u4e2a\u7c89\u4e1d\u7684\u957f\u671f\u7ef4\u62a4\uff0c\u5bf9\u81ea\u5df1\u7c89\u4e1d\u7c89\u4e1d\u8d2d\u4e70\u529b\u3001\u4ea7\u54c1\u504f\u597d\u3001\u751a\u81f3\u8d2d\u4e70\u65f6\u95f4\u90fd\u6709\u6b63\u786e\u7684\u628a\u63e1\uff0c\u8fd9\u4f7f\u5f97\u7c89\u4e1d\u8f6c\u5316\u7387\u975e\u5e38\u9ad8\u3002<\/p>\n\n\n\n<p><strong>16\u3001<\/strong><strong>\u5403\u900f\u4e00\u4e2a\u5e73\u53f0\u7ea2\u5229<\/strong><strong>&nbsp;\u80dc\u8fc7\u6f2b\u5929\u6492\u7f51<\/strong><\/p>\n\n\n\n<p>\u6dd8\u5b9d\u76f4\u64ad\u3001\u6296\u97f3\u3001\u5feb\u624b\u3001\u5fae<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\" target=\"_blank\" title=\"\u5c0f\u7ea2\u4e66\">\u5c0f\u7ea2\u4e66<\/a><\/span>\u7b49\uff0c\u6bcf\u4e00\u4e2a\u5e73\u53f0\u98ce\u683c\u4e0e\u8c03\u6027\u5404\u4e0d\u76f8\u540c\u3002\u5bf9\u4e8eMCN\u4e0e\u4e3b\u64ad\u800c\u8a00\uff0c\u5728\u8d77\u521d\u9636\u6bb5\uff0c\u5403\u900f\u4e00\u4e2a\u5e73\u53f0\u66f4\u80fd\u8131\u9896\u800c\u51fa\u3002<\/p>\n\n\n\n<p><strong>17\u3001MCN<\/strong><strong>\u771f\u6b63\u5927\u673a\u4f1a<\/strong><strong>&nbsp;\u5728\u4e8e<\/strong><strong>\u4e0b\u6c89\u5e02\u573a<\/strong><\/p>\n\n\n\n<p>\u5168\u7f51\u7b2c\u4e00\u5e26\u8d27\u738b\uff0c\u5e76\u975e\u8587\u5a05\uff0c\u800c\u662f\u5feb\u624b\u7684\u8f9b\u5df4\u3002\u6ca1\u9519\uff0c\u5c31\u662f\u6350\u6b3e1.5\u4ebf\u7684\u8f9b\u5df4\uff0c2020\u5e74\u5e26\u8d27\u76ee\u6807\u4e3a\u7a81\u7834\u5343\u4ebf\uff0c\u8f9b\u5df4\u7684\u7c89\u4e1d\u5927\u591a\u662f\u4e94\u73af\u5916\u7528\u6237\u3002<\/p>\n\n\n\n<p><strong>18\u3001<\/strong><strong>\u6d41\u91cf\u751f\u610f<\/strong><strong>&nbsp;<\/strong><strong>\u6bd4\u7535\u5546\u751f\u610f\u66f4\u7a33<\/strong><\/p>\n\n\n\n<p>\u56fd\u6cf0\u541b\u5b89\u96f6\u552e\u56e2\u961f\u901a\u8fc7\u5bf9MCN\u4ea7\u4e1a\u94fe\u7684\u8d2f\u7a7f\u5206\u6790\u4e0e\u5bf9\u6d77\u5916\u5931\u8d25\u7ecf\u9a8c\u7684\u6bd4\u8f83\uff0c\u4e3a\u4e2d\u56fdMCN\u4ea7\u4e1a\u603b\u7ed3\u4e86\u4e00\u53e5\u8bdd\u975e\u5e38\u7cbe\u8f9f\u2014\u2014\u201c\u5e26\u8d27\u5343\u4e07\u662f\u68a6\u60f3\uff0c\u5e7f\u544a\u8d5a\u94b1\u624d\u771f\u9999\u201d\u3002\u5bf9\u4e8eMCN\u800c\u8a00\uff0c\u7f51\u7ea2\u5b75\u5316\u4e0d\u662f\u95ee\u9898\uff0c\u4f46\u662f\u4e0b\u6e38\u4ea7\u4e1a\u94fe\u548c\u7535\u5546\u8d44\u6e90\u83b7\u53d6\uff0c\u9700\u8981\u51e0\u5e74\u751a\u5341\u51e0\u5e74\u79ef\u7d2f\u3002<\/p>\n\n\n\n<p><strong>19\u3001<\/strong><strong>MCN\u6b63\u8d70\u54113.0\u201c\u4ea7\u4e1a\u5316\u201d\u65f6\u4ee3<\/strong><\/p>\n\n\n\n<p>MCN\u7ecf\u5386\u4e86\u201c\u5174\u8da3\u5316\u201d1.0\u65f6\u4ee3\uff0c\u4e5f\u8fc8\u8fc7\u4e86\u201c\u804c\u4e1a\u5316\u201d2.0\u65f6\u4ee3\uff0c\u6b63\u5728\u8d70\u54113.0\u201c\u4ea7\u4e1a\u5316\u201d\u65f6\u4ee3\u3002\u672a\u6765\uff0c\u6bd4\u62fc\u7684\u662f\u8d44\u672c\u5316\u3001\u5546\u4e1a\u5316\u3001\u6d41\u6c34\u7ebf\u5b75\u5316\u3001\u4ea7\u4e1a\u94fe\u628a\u63a7\u7b49\u5168\u94fe\u5b9e\u529b\u3002<\/p>\n\n\n\n<p><strong>20\u3001MCN\u4ecd\u672a\u5b9a\u52bf \u52a8\u6001\u4e2d\u6355\u6349\u65b0\u673a\u4f1a<\/strong><\/p>\n\n\n\n<p>MCN\u662f\u4e00\u4e2a\u65b0\u578b\u7684\u4e1a\u6001\uff0c\u4e5f\u662f\u4e00\u4e2a\u53d8\u5316\u4e2d\u7684\u4e1a\u6001\uff0c\u65e2\u4e0d\u80fd\u62ff\u4e00\u6210\u4e0d\u53d8\u7684\u773c\u5149\u770bMCN\uff0c\u4e5f\u8981\u7406\u6027\u514b\u5236\u7684\u770b\u8fd9\u4e2a\u5546\u4e1a\u6a21\u5f0f\u7684\u672c\u8d28\uff0c\u5728\u52a8\u6001\u4e2d\u6355\u6349\u65b0\u5546\u4e1a\u673a\u4f1a\u3002<\/p>\n\n\n\n<p><strong>\u7ed3\u8bed\uff1a<\/strong>\u5bf9\u4e8eMCN\u8fd9\u79cd\u65b0\u9c9c\u7684\u5546\u4e1a\u6a21\u5f0f\u800c\u8a00\uff0c\u5982\u4eca\u5df2\u5230\u98ce\u6c34\u5cad\u3002\u8d85\u7ea7\u4e3b\u64ad\u4e0e\u5934\u90e8\u516c\u53f8\u5df2\u5b8c\u6210\u5e02\u573a\u6559\u80b2\uff0c\u672a\u6765\u7a7a\u95f4\u4ecd\u7136\u5e7f\u9614\uff0c\u4f46\u7ade\u4e89\u4e5f\u65e5\u8d8b\u6fc0\u70c8\u3002\u53ea\u6709\u4e13\u4e1a\u7684\u3001\u7a33\u5b9a\u7684\u3001\u89c4\u6a21\u7684\u3001\u53ef\u6301\u7eed\u7684\u7f51\u7ea2\u77e9\u9635\uff0c\u624d\u80fd\u642d\u5efa\u8d77\u771f\u6b63\u7a33\u5b9a\u7684MCN\u4ef7\u503c\u62a4\u57ce\u6cb3\u3002<\/p>\n\n\n\n<p class=\"has-text-align-right\">\u6587\uff1aKant@\u5a92\u4ecb\u4e09\u516d\u96f6<\/p>\n\n\n\n<p class=\"has-text-color has-vivid-red-color\"><strong>\u7279\u522b\u63d0\u793a\uff1a\u5173\u6ce8\u672c\u4e13\u680f\uff0c\u522b\u9519\u8fc7\u884c\u4e1a\u5e72\u8d27\uff01<\/strong><\/p>\n\n\n\n<p>PS\uff1a\u672c\u53f8\u627f\u63a5 \u5c0f\u7ea2\u4e66\u5173\u952e\u8bcd\u6392\u540d\uff0c\u521b\u610f\u77ed\u89c6\u9891\uff0c\u5c0f\u7ea2\u4e66\u79cd\u8349\uff0c\u8fbe\u4eba\u63a2\u5e97\uff0c\u660e\u661f\u63a8\u8350\uff0c\u7b49\u4e1a\u52a1\uff1b<\/p>\n\n\n\n<p class=\"has-text-color has-luminous-vivid-orange-color\">\u54a8\u8be2\u5fae\u4fe1\uff1a139 1053 2512 (\u540c\u7535\u8bdd)&nbsp;<\/p>\n\n\n\n<p><strong>\u9996\u5e2d\u589e\u957f\u5b98CGO\u8350\u8bfb\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" target=\"_blank\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1a\u7b14\u8bb0\u6392\u540d\uff0cKOC\u79cd\u8349\uff0c\u8fbe\u4eba\u7b14\u8bb0\uff0c\u6570\u636e\u4f18\u5316<\/a>\u300b<\/li><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/mcn\/28861.html\" target=\"_blank\">MCN\u6982\u5ff5\u80a1\u7206\u53d1\uff1a\u7f51\u7ea2\u6210\u4e0a\u5e02\u516c\u53f8\u201c\u6551\u4e16\u4e3b\u201d\uff1f<\/a>\u300b<\/li><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/mcn\/29116.html\" target=\"_blank\">\u7f8e\u56fdMCN\u4ea7\u4e1a\u8870\u8d25\uff1a\u56fd\u5185MCN\u6295\u8d44\u751f\u6001\u4f1a\u597d\u4e48\uff1f<\/a>\u300b<\/li><\/ul>\n\n\n\n<p>\u66f4\u591a\u7cbe\u5f69\uff0c\u5173\u6ce8\uff1a<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\uff08GrowthHK.cn\uff09<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\uff08Growth Hacker\uff09\u662f\u4f9d\u9760\u6280\u672f\u548c\u6570\u636e\u6765\u8fbe\u6210\u5404\u79cd\u8425\u9500\u76ee\u6807\u7684\u65b0\u578b\u56e2\u961f\u89d2\u8272\u3002\u4ece\u5355\u7ebf\u601d\u7ef4\u8005\u65f6\u5e38\u5ffd\u7565\u7684\u89d2\u5ea6\u548c\u9ad8\u5ea6\uff0c\u68b3\u7406\u6574\u5408\u4ea7\u54c1\u53d1\u5c55\u7684\u56e0\u7d20\uff0c\u5b9e\u73b0\u4f4e\u6210\u672c\u751a\u81f3\u96f6\u6210\u672c\u5e26\u6765\u7684\u6709\u6548\u589e\u957f\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2020\u5f00\u5e74\uff0c\u4e00\u4f17\u201cMCN\u6982\u5ff5\u80a1\u201d\u8868\u73b0\u51f6\u731b\uff0c\u53d7\u8d44\u672c\u5e02\u573a\u70ed\u6367\u3002 \u4e0eMCN\u4e1a\u52a1\u76f8\u5173\u7684\u4e0a\u5e02\u516c\u53f8\uff0c\u90fd\u88ab\u5e02\u573a\u770b\u4f5c\u662f\u201cMCN\u6982\u5ff5\u80a1\u201d\u6216\u8005\u201c\u7f51\u7ea2\u7ecf\u6d4e\u6982\u5ff5\u80a1\u201d\u3002\u968f\u7740\u674e\u4f73\u7426\u3001\u8587\u5a05\u7b49\u7f51\u7ea2\u4e3b\u64ad\u6380\u8d77\u76f4\u64ad\u5e26\u2026<\/p>\n","protected":false},"author":1,"featured_media":30123,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4047],"tags":[3917],"special":[],"class_list":["post-29160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mcn","tag-mcn","entry"],"views":118399,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/29160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=29160"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/29160\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/30123"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=29160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=29160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=29160"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=29160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}