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decoding=\"async\" data-action=\"zoom\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/EBUsdgjAOzWqw2suM4hy.png\" width=\"723\" height=\"453\" data-action7=\"zoom\" alt=\"\u5fae\u535a\u3001\u7f8e\u62cd\u3001\u6296\u97f3\u9f50\u9f50\u53d1\u529b\uff0c\u821e\u8e48\u4f1a\u6210\u4e3a\u77ed\u89c6\u9891\u5185\u5bb9\u7684\u4e0b\u4e00\u4e2a\u7206\u53d1\u70b9\u5417\uff1f\" 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x \u4eba\u5747 feeds x ad load x ad price<\/p>\n<p>\u8fd9\u4e48\u4e00\u6765\uff0c\u5176\u5b9e\u95ee\u9898\u4e5f\u5c31\u7b80\u5355\u4e86\uff0c\u5173\u4e8e\u8fd9\u56db\u4e2a\u8981\u7d20\uff1a<\/p>\n<p><strong>1\uff09DAU\uff1a<\/strong>\u964c\u964c\u81ea\u5df1\u6ca1\u6709\u76f4\u63a5\u516c\u5e03DAU\u6570\u636e\uff0c\u4f46\u6839\u636e\u6700\u8fd1\u4e00\u5e74\u964c\u964cMAU\u7684\u6da8\u5e45\uff0cDAU\u7684\u6da8\u5e45\u5e94\u8be5\u57fa\u672c\u5dee\u4e0d\u591a\uff0c\u540c\u6bd4\u589e\u957f\u572820%\u5de6\u53f3\u3002\u540c\u65f6\uff0c\u6839\u636eQuest Mobile\u6570\u636e\uff0c\u964c\u964c\u5728\u4eca\u5e749\u6708\u7684DAU\u65e5\u5747\u4f7f\u7528\u65f6\u957f\u8fbe\u523050\u5206\u79cd\uff0c\u540c\u6bd4\u4e5f\u589e\u957f18.7%\u3002\u8fd9\u4e9b\u90fd\u8868\u793a\u4e86\uff0c\u964c\u964c\u7684DAU\u8fd9\u4e2a\u8981\u7d20\u5728\u63d0\u5347\u3002<\/p>\n<p><img decoding=\"async\" data-action=\"zoom\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/VKhGXPVH4wJIkV0fs5gF.png\" width=\"638\" height=\"364\" data-action7=\"zoom\" alt=\"\u5fae\u535a\u3001\u7f8e\u62cd\u3001\u6296\u97f3\u9f50\u9f50\u53d1\u529b\uff0c\u821e\u8e48\u4f1a\u6210\u4e3a\u77ed\u89c6\u9891\u5185\u5bb9\u7684\u4e0b\u4e00\u4e2a\u7206\u53d1\u70b9\u5417\uff1f\" 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load\uff1a<\/strong>\u8fd9\u4e2a\u53ef\u4ee5\u7b80\u5355\u7406\u89e3\u4e3a\uff0c\u6bcf\u51e0\u6761feeds\u52a0\u8f7d\u4e00\u6761\u5e7f\u544a\u3002\u8fd9\u4e2a\u6bd4\u7387\u5b8c\u5168\u7531\u964c\u964c\u81ea\u5df1\u8c03\u63a7\uff0c\u53ea\u8981\u5728\u7528\u6237\u4f53\u9a8c\u548c\u5546\u4e1a\u8bc9\u6c42\u4e4b\u95f4\u5bfb\u6c42\u4e00\u4e2a\u5e73\u8861\u5373\u53ef\u3002\u6211\u5224\u65ad\u964c\u964c\u7684ad load\u53ef\u4ee5\u6700\u7ec8\u8c03\u8282\u5f97\u6bd4\u5fae\u4fe1\u670b\u53cb\u5708\u9ad8\u5f97\u591a\uff0c\u4f46\u6bd4\u4eca\u65e5\u5934\u6761\u7565\u4f4e\u4e00\u4e9b\u3002<\/p>\n<p>\u539f\u56e0\u5728\u6211\u4ee5\u524d\u4e5f\u89e3\u91ca\u8fc7\uff1a\u80fd\u5728feed\u5185\u52a0\u8f7d\u591a\u5c11\u5e7f\u544a\uff0c\u548cfeed\u7684\u5185\u5bb9\u5c5e\u6027\u76f8\u5173\uff1a\u5185\u5bb9\u8d8a\u662f\u548c\u7528\u6237\u672c\u8eab\u4e0d\u76f8\u5173\u7684\uff0c\u79c1\u5bc6\u6027\u4f4e\u7684\uff0c\u7528\u6237\u770b\u5230\u5e7f\u544a\u63a5\u53d7\u8d77\u6765\u5c31\u8d8a\u5bb9\u6613\uff0c\u56e0\u6b64\u5e7f\u544a\u9891\u7387\u9ad8\u4e00\u70b9\u4e5f\u65e0\u6240\u8c13\u3002\u6240\u4ee5\uff0c\u540c\u6837\u6bd4\u5982100\u6761\u6b63\u5e38feeds\u7684\u6d41\u91cc\uff0c\u4eca\u65e5\u5934\u6761\u80fd\u653e\u7684\u5e7f\u544a\u6761\u6570\u5c31\u53ef\u4ee5\u6bd4\u5fae\u535a\u591a\u4e9b\uff0c\u5fae\u535a\u5c31\u53ef\u4ee5\u6bd4\u5fae\u4fe1\u670b\u53cb\u5708\u91cc\u7684\u5e7f\u544a\u653e\u591a\u4e9b\u3002<\/p>\n<p>\u65b0\u664b\u8463\u4e8b\u4f1a\u6210\u5458\u738b\u529b\u5728\u7535\u8bdd\u4f1a\u8bae\u4e2d\u63d0\u5230\uff1a\u201c\u603b\u4f53\u4e0a\u6211\u4eec\u9884\u8ba1\u5e7f\u544a\u6536\u5165\u4f1a\u5728\u4e09\u5b63\u5ea6\u89e6\u5e95\uff0c\u4ece\u660e\u5e74\u5f00\u59cb\uff0c\u968f\u7740\u5e7f\u5e7f\u4ea7\u54c1\u7684\u9010\u6b65\u6210\u719f\u4ee5\u53ca\u5e7f\u544a\u5ba2\u6237\u548c\u521b\u610f\u8d28\u91cf\u7684\u9010\u6b65\u63d0\u9ad8\uff0c<strong>\u6211\u4eec\u5c06\u4f1a\u8003\u8651\u9002\u5ea6\u589e\u52a0\u5e7f\u544a\u52a0\u8f7d\u7387\uff0c\u6709\u4fe1\u5fc3\u4ee4\u5e7f\u544a\u6210\u4e3a\u4e00\u4e2a\u65b0\u7684\u589e\u957f\u70b9\u3002<\/strong>\u201d<\/p>\n<p><strong>4\uff09ad price\uff1a<\/strong>\u5e7f\u544a\u4ef7\u683c\uff0c\u8fd9\u662f\u73b0\u5728\u7684\u964c\u964c\u6700\u9700\u8981\u53bb\u9a8c\u8bc1\u7684\u4e00\u70b9\uff0c\u4e5f\u662f\u5e02\u573a\u6700\u6301\u6709\u6000\u7591\u7684\u4e00\u70b9\uff1a\u5728\u79fb\u52a8\u8425\u9500\u6536\u5165\u540c\u6bd4\u51cf\u5c11\u7684\u60c5\u51b5\u4e0b\uff0c\u5e7f\u544a\u5e02\u573a\u4f1a\u8ba4\u53ef\u964c\u964c\u7684\u5e7f\u544a\u5730\u4f4d\u5417\uff1f\u56e0\u4e3a\u964c\u964c\u5e76\u4e0d\u5c5e\u4e8e\u5be1\u5934\u5e73\u53f0\uff0c\u6240\u4ee5\u5728\u5e7f\u544a\u5b9a\u4ef7\u6743\u4e0a\u5e76\u6ca1\u6709\u4f18\u52bf\uff0c\u6216\u8bb8\u672a\u6765\u5982\u767e\u5ea6\u548c\u5934\u6761\u4e00\u6837\u5efa\u7acb\u4e00\u652f\u5f3a\u52bf\u9500\u552e\u961f\u4f0d\u662f\u4e00\u79cd\u601d\u8def\u3002<\/p>\n<p>\u6240\u8c13\u5be1\u5934\u5e73\u53f0\uff0c\u5c31\u662f\u5bf9\u5b9a\u4ef7\u6743\u6709\u7edd\u5bf9\u63a7\u5236\u529b\u7684\u3002Ben Thompson \u66fe\u7ecf\u8bf4\u8fc7\uff1a\u201c\u9274\u4e8e\u6570\u5b57\u5316\u5185\u5bb9\u5bf9\u6ce8\u610f\u529b\u7684\u5360\u9886\u5df2\u7ecf\u8fdc\u8d85\u4f20\u7edf\u5e7f\u544a\uff0c\u800cGoogle\u548cFacebook\u53c8\u7edf\u6cbb\u7740\u6570\u5b57\u5e7f\u544a\uff0c\u5982\u679cGoogle\u7684\u5e7f\u544a\u6ca1\u6709\u5f3a\u52b2\u589e\u957f\u7684\u8bdd\u624d\u662f\u602a\u5f02\u7684\u3002<strong>\u5e7f\u544a\u4e3b\u5bf9Google\u6216\u8005Facebook\u6240\u8c13\u7684\u653f\u6cbb\u95ee\u9898\u5e76\u4e0d\u62c5\u5fc3\uff1a\u4ed6\u4eec\u60f3\u8981\u63a5\u89e6\u5ba2\u6237\uff0c\u540c\u65f6\u4ed6\u4eec\u81ea\u5df1\u5e76\u6ca1\u6709\u66f4\u597d\u7684\u9009\u9879\u3002\u201d<\/strong><\/p>\n<p>\u738b\u529b\u5728\u7535\u8bdd\u4f1a\u8bae\u4e2d\u63d0\u5230\uff1a\u201c<strong>\u964c\u964c8.0\u7684\u7248\u672c\u4fc3\u8fdb\u4e86\u4ee5\u77ed\u89c6\u9891\u4e3a\u6838\u5fc3\u7684\u5a31\u4e50\u5185\u5bb9\u6d88\u8d39\u7684\u5927\u5e45\u63d0\u5347\uff0c<\/strong><strong>\u800c\u4ee5\u89c6\u9891\u5185\u5bb9\u4e3a\u6838\u5fc3\u6784\u5efa\u7684\u4fe1\u606f\u6d41\u4e0e\u539f\u6765\u4ee5\u201c\u9644\u8fd1\u7684\u4eba\u201d\u6784\u5efa\u7684\u4fe1\u606f\u6d41\u76f8\u6bd4\uff0c\u66f4\u9002\u5408\u53d1\u5c55\u539f\u751f\u5e7f\u544a\u7684\u521b\u610f\uff0c<\/strong><strong>\u76f8\u5e94\u7684eCPM\u4e5f\u4f1a\u66f4\u9ad8\uff0c\u800c\u76ee\u524d\u5e73\u53f0\u4e0a\u53ef\u89c4\u6a21\u5316\u552e\u5356\u7684\u4fe1\u606f\u6d41\u8d44\u6e90\u7684\u53d8\u73b0\u6c34\u5e73\u8fd8\u5f88\u4f4e\uff0c\u5e7f\u544a\u52a0\u8f7d\u7387\u4ecd\u7136\u5b58\u5728\u8f83\u9ad8\u7684\u63d0\u5347\u7a7a\u95f4\u3002\u201d<\/strong><\/p>\n<p>\u6211\u5bf9\u964c\u964c\u5e7f\u544a\u5e02\u573a\u7684\u5224\u65ad\u662f\uff0c\u7a7a\u95f4\u5f88\u5927\uff0c\u56e0\u4e3a\u5e7f\u544a\u5e93\u5b58\u76f8\u5bf9\u539f\u6765\u662f\u66f4\u4e30\u5bcc\u4e86\uff0c\u4f46\u662f\u5546\u4e1a\u5316\u7a0b\u5ea6\u8fd8\u4e0d\u5982\u964c\u964c\u4e0a\u5e02\u90a3\u5e74\u7684\u65f6\u5019\u3002\u7136\u800c\u964c\u964c\u5bf9\u5e7f\u544a\u7684\u5b9a\u4ef7\u6743\u662f\u4e0d\u591f\u7684\uff0c\u8d77\u7801\u73b0\u5728\u8fd8\u51e0\u4e4e\u6ca1\u6709\u5b9a\u4ef7\u6743\u3002<\/p>\n<p>\u6240\u4ee5\uff0c\u6b63\u5982\u6587\u7ae0\u5f00\u5934\u964c\u964c\u7684CFO\u6240\u8a00\uff0c\u7b49\u5230\u4eca\u5e74\u7684Q4\uff0c\u964c\u964c\u5728\u5e7f\u544a\u65b9\u9762\u7684\u53d8\u73b0\u60c5\u51b5\u5e94\u8be5\u5c31\u660e\u6717\u4e86\uff0c\u5230\u65f6\u5019\u5230\u5e95\u662f\u76f4\u64ad\u548c\u5e7f\u544a\u53cc\u5934\u53d1\u529b\uff0c\u8fd8\u662f\u76f4\u64ad\u89c1\u9876\u4f46\u5e7f\u544a\u672a\u6210\uff0c\u8ba9\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002<\/p>\n<h2><strong>\u4e09\u3001\u8dcc\u90a3\u4e48\u591a\u4e86\uff0c\u8fd8\u662f\u603b\u7ed3\u4e00\u4e0b\u5427<\/strong><\/h2>\n<p>\u6731\u65f6\u96e8\u66fe\u7ecf\u603b\u7ed3\u8fc7\uff1a\u201c\u628a\u4e00\u4e2a\u516c\u53f8\u7684\u6536\u5165\u516c\u5f0f\u62c6\u89e3\u770b\u6765\uff0c\u5f80\u5f80\u662f\u51e0\u4e2a\u6307\u6807\u7684\u76f8\u4e58\u6216\u76f8\u52a0\uff0c\u4e00\u4e2a\u516c\u53f8\u6536\u5165\u7684\u589e\u957f\u9a71\u52a8\u56e0\u7d20\uff0c\u5f80\u5f80\u5728\u4e00\u6bb5\u65f6\u95f4\u91cc\u4f9d\u9760\u4e00\u5230\u4e24\u4e2a\u6307\u6807\uff0c\u5176\u4ed6\u6307\u6807\u5219\u5927\u90e8\u5206\u65f6\u5019\u5904\u4e8e\u7761\u7720\u548c\u4f11\u517b\u751f\u606f\u7684\u72b6\u6001\u3002 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class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u548c\u5b9e\u6218\u6848\u4f8b\u6709\u81ea\u5df1\u72ec\u5230\u7684\u89c1\u89e3\u3002<\/p>\n<p>\u672c\u6587\u539f\u521b\u53d1\u5e03\u4e8eGrowthHK\u3002\u672a\u7ecf\u8bb8\u53ef\uff0c\u7981\u6b62\u8f6c\u8f7d\u3002<\/p>\n<p>\u9898\u56fe\u6765\u81ea unsplash\uff0c\u57fa\u4e8e CC0 \u534f\u8bae<\/p>\n<\/div>\n<\/div>\n<blockquote>\n<p>\u76f4\u64ad\u6536\u5165\u589e\u901f\u653e\u7f13\u540e\uff0c\u5e7f\u544a\u8fd9\u4e2a\u65b0\u589e\u957f\u5f15\u64ce\u80fd\u5426\u7eed\u4e0a\u589e\u957f\u7684\u63a5\u529b\u68d2\u5462\uff1f\u6587\u7ae0\u4e3a\u4f60\u89e3\u8bfb\u3002<\/p>\n<\/blockquote>\n<p><img decoding=\"async\" data-action=\"zoom\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/UXOUygVAueNCTFDS3TDK-1.jpg\" width=\"800\" height=\"450\" data-action7=\"zoom\" alt=\"\u5fae\u535a\u3001\u7f8e\u62cd\u3001\u6296\u97f3\u9f50\u9f50\u53d1\u529b\uff0c\u821e\u8e48\u4f1a\u6210\u4e3a\u77ed\u89c6\u9891\u5185\u5bb9\u7684\u4e0b\u4e00\u4e2a\u7206\u53d1\u70b9\u5417\uff1f\" 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decoding=\"async\" data-action=\"zoom\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/EBUsdgjAOzWqw2suM4hy-1.png\" width=\"723\" height=\"453\" data-action7=\"zoom\" alt=\"\u5fae\u535a\u3001\u7f8e\u62cd\u3001\u6296\u97f3\u9f50\u9f50\u53d1\u529b\uff0c\u821e\u8e48\u4f1a\u6210\u4e3a\u77ed\u89c6\u9891\u5185\u5bb9\u7684\u4e0b\u4e00\u4e2a\u7206\u53d1\u70b9\u5417\uff1f\" 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x \u4eba\u5747 feeds x ad load x ad price<\/p>\n<p>\u8fd9\u4e48\u4e00\u6765\uff0c\u5176\u5b9e\u95ee\u9898\u4e5f\u5c31\u7b80\u5355\u4e86\uff0c\u5173\u4e8e\u8fd9\u56db\u4e2a\u8981\u7d20\uff1a<\/p>\n<p><strong>1\uff09DAU\uff1a<\/strong>\u964c\u964c\u81ea\u5df1\u6ca1\u6709\u76f4\u63a5\u516c\u5e03DAU\u6570\u636e\uff0c\u4f46\u6839\u636e\u6700\u8fd1\u4e00\u5e74\u964c\u964cMAU\u7684\u6da8\u5e45\uff0cDAU\u7684\u6da8\u5e45\u5e94\u8be5\u57fa\u672c\u5dee\u4e0d\u591a\uff0c\u540c\u6bd4\u589e\u957f\u572820%\u5de6\u53f3\u3002\u540c\u65f6\uff0c\u6839\u636eQuest Mobile\u6570\u636e\uff0c\u964c\u964c\u5728\u4eca\u5e749\u6708\u7684DAU\u65e5\u5747\u4f7f\u7528\u65f6\u957f\u8fbe\u523050\u5206\u79cd\uff0c\u540c\u6bd4\u4e5f\u589e\u957f18.7%\u3002\u8fd9\u4e9b\u90fd\u8868\u793a\u4e86\uff0c\u964c\u964c\u7684DAU\u8fd9\u4e2a\u8981\u7d20\u5728\u63d0\u5347\u3002<\/p>\n<p><img decoding=\"async\" data-action=\"zoom\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/VKhGXPVH4wJIkV0fs5gF-1.png\" width=\"638\" height=\"364\" data-action7=\"zoom\" alt=\"\u5fae\u535a\u3001\u7f8e\u62cd\u3001\u6296\u97f3\u9f50\u9f50\u53d1\u529b\uff0c\u821e\u8e48\u4f1a\u6210\u4e3a\u77ed\u89c6\u9891\u5185\u5bb9\u7684\u4e0b\u4e00\u4e2a\u7206\u53d1\u70b9\u5417\uff1f\" 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load\uff1a<\/strong>\u8fd9\u4e2a\u53ef\u4ee5\u7b80\u5355\u7406\u89e3\u4e3a\uff0c\u6bcf\u51e0\u6761feeds\u52a0\u8f7d\u4e00\u6761\u5e7f\u544a\u3002\u8fd9\u4e2a\u6bd4\u7387\u5b8c\u5168\u7531\u964c\u964c\u81ea\u5df1\u8c03\u63a7\uff0c\u53ea\u8981\u5728\u7528\u6237\u4f53\u9a8c\u548c\u5546\u4e1a\u8bc9\u6c42\u4e4b\u95f4\u5bfb\u6c42\u4e00\u4e2a\u5e73\u8861\u5373\u53ef\u3002\u6211\u5224\u65ad\u964c\u964c\u7684ad 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