{"id":36378,"date":"2021-04-20T10:18:21","date_gmt":"2021-04-20T02:18:21","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=36378"},"modified":"2021-04-20T10:18:23","modified_gmt":"2021-04-20T02:18:23","slug":"%e4%b8%80%e6%96%87%e8%af%bb%e6%87%82%e7%94%a8%e6%88%b7%e6%88%90%e9%95%bf%e8%b7%af%e5%be%84%e8%bf%90%e8%90%a5-%e8%a7%84%e5%88%92%e5%92%8c%e7%ae%a1%e7%90%86","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/user\/36378.html","title":{"rendered":"\u4e00\u6587\u8bfb\u61c2\u7528\u6237\u6210\u957f\u8def\u5f84\u8fd0\u8425 | 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class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"830\" height=\"232\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/04\/image-41.jpg\" alt=\"\" class=\"wp-image-36379\"\/><figcaption>\u7528\u6237\u751f\u547d\u65c5\u7a0b<\/figcaption><\/figure><\/div>\n\n\n\n<p>\u7528\u6237LTV\uff08Life Time Value\uff0c\u751f\u547d\u5468\u671f\u4ef7\u503c\uff09\u4e5f\u8bb8\u6bd4\u751f\u547d\u5468\u671f\u663e\u5f97\u66f4\u4e3a\u91cd\u8981\u3002\u8ba9\u7528\u6237\u80fd\u5728\u751f\u547d\u5468\u671f\u4e2d\u4ea7\u751f\u5546\u4e1a\u4ef7\u503c\uff0c\u8fd9\u624d\u662f\u6211\u4eec\u56f4\u7ed5\u7528\u6237\u505a\u8fd0\u8425\u7684\u6700\u7ec8\u76ee\u7684\uff0c\u4e5f\u662f\u5546\u4e1a\u4ef7\u503c\u7684\u663e\u73b0\u3002\u8fd9\u91cc\u9700\u8981\u7279\u522b\u8bf4\u660e\u4e00\u70b9\uff0c\u5546\u4e1a\u4ef7\u503c\u4e0d\u4ec5\u4ec5\u662f\u6307\u7535\u5546\u5e7f\u544a\u6e38\u620f\u7b49\u8d5a\u94b1\u7684\u6a21\u5f0f\uff0c\u4e5f\u4f53\u73b0\u5728\u4fe1\u606f\u548c\u6570\u636e\u8fd9\u4e9b\u65e0\u5f62\u4e14\u5f88\u96be\u91cf\u5316\u7684\u5e94\u7528\u4e8e\u5546\u4e1a\u7684\u6570\u5b57\u7528\u6237\u8d44\u4ea7\u4e0a\u3002<\/p>\n\n\n\n<p>\u800c<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e7%94%a8%e6%88%b7%e8%bf%90%e8%90%a5\" title=\"\u7528\u6237\u8fd0\u8425\" target=\"_blank\">\u7528\u6237\u8fd0\u8425<\/a><\/span>\u7684\u76ee\u6807\u5c31\u662f\u5c3d\u4e00\u5207\u53ef\u80fd\u5ef6\u957f\u7528\u6237\u751f\u547d\u5468\u671f\uff0c\u5e76\u4e14\u5728\u751f\u547d\u5468\u671f\u4e2d\u5c3d\u53ef\u80fd\u5730\u4ea7\u751f\u66f4\u591a\u5546\u4e1a\u4ef7\u503c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><em>1<\/em><\/strong> <strong>\u7528\u6237\u6210\u957f\u8def\u5f84\u89c4\u5212\uff1a\u4e0d\u540c\u751f\u547d\u5468\u671f\u8fd0\u8425\u91cd\u70b9<\/strong><\/h2>\n\n\n\n<p>\u7528\u6237\u5904\u4e8e\u4e0d\u540c\u751f\u547d\u5468\u671f\u7684\u9636\u6bb5\uff0c\u76f8\u5e94\u7684\u8fd0\u8425\u91cd\u70b9\u4e5f\u4e0d\u540c\uff0c\u53ea\u6709\u9488\u5bf9\u6027\u7684\u8fd0\u8425\uff0c\u624d\u80fd\u4fc3\u8fdb\u5404\u751f\u547d\u5468\u671f\u7528\u6237\u5b9e\u73b0\u6700\u5927\u4ef7\u503c\u3002<\/p>\n\n\n\n<p>\u6bd4\u5982\u9488\u5bf9\u6fc0\u6d3b\u9636\u6bb5\u7684\u7528\u6237\uff0c\u6211\u4eec\u5e0c\u671b\u901a\u8fc7\u4e00\u4e9b\u6b63\u786e\u7684\u5f15\u5bfc\uff0c\u4fc3\u8fdb\u7528\u6237\u5b8c\u6210\u6ce8\u518c\u3001\u9996\u6b21\u53d1\u5e03\u7b49\u52a8\u4f5c\uff1b\u800c\u5728\u8f6c\u5316\u9636\u6bb5\uff0c\u6211\u4eec\u9700\u8981\u901a\u8fc7\u8fd0\u8425\u52a8\u4f5c\uff0c\u4fc3\u4f7f\u7528\u6237\u591a\u6b21\u5b8c\u6210\u6211\u4eec\u9884\u671f\u7684\u76ee\u6807\u5e76\u4ea7\u751f\u4ef7\u503c\uff0c\u6bd4\u5982\u4e0b\u8f7d\u4ea7\u54c1\u3001\u4e0b\u5355\u3001\u53d1\u5e03\u5185\u5bb9\u7b49\uff1b\u800c\u5728\u63d0\u9ad8\u7528\u6237\u7559\u5b58\u9636\u6bb5\uff0c\u6211\u4eec\u9700\u8981\u627e\u5230\u7528\u6237\u5bf9\u4e8e\u4ea7\u54c1\u70ed\u8877\u7684\u5173\u952e\u529f\u80fd\uff0c\u5728\u73b0\u6709\u7684\u4f7f\u7528\u9ecf\u5ea6\u4e0a\uff0c\u8ba9\u7528\u6237\u5728\u4ea7\u54c1\u4e2d\u4e0d\u65ad\u63a2\u7d22\u53d1\u73b0\u65b0\u7684\u4ef7\u503c\uff0c\u6bd4\u5982\u5185\u5bb9\u578bAPP\u6216\u7f51\u7ad9\u5c31\u662f\u501f\u52a9\u63a8\u8350\u5f15\u64ce\uff0c\u4e0d\u65ad\u7ed9\u7528\u6237\u63d0\u4f9b\u559c\u6b22\u7684\u5185\u5bb9\u4ece\u800c\u5b9e\u73b0\u9ad8\u7528\u6237\u7559\u5b58\u7387\u3002<\/p>\n\n\n\n<p>\u201c\u667a\u80fd\u7528\u6237\u8fd0\u8425\uff08CEM\uff09\u4e3b\u5f20\u201c\u5728\u6070\u5f53\u7684\u65f6\u523b\uff0c\u7ed9\u6070\u5f53\u7684\u4eba\uff0c\u63a8\u9001\u6070\u5f53\u7684\u6d88\u606f\u201d\u3002\u7b2c\u4e00\u6b65\u5c31\u662f\u9488\u5bf9\u6070\u5f53\u7684\u4eba\uff0c\u90a3\u4e48\u6211\u4eec\u8be5\u5982\u4f55\u53bb\u8bc6\u522b\u4e0d\u540c\u9636\u6bb5\u7684\u7528\u6237\uff1f\u9996\u5148\u5e94\u8be5\u5148\u5b9a\u4e49\u7528\u6237\u7684\u751f\u547d\u5468\u671f\uff0c\u6309\u7167\u6211\u4eec\u8fd0\u8425\u7b56\u7565\u671f\u671b\u8fbe\u5230\u7684\u76ee\u6807\uff0c\u5c06\u7528\u6237\u5212\u5206\u4e3a5\u4e2a\u9636\u6bb5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u00b7 \u6fc0\u6d3b\uff1a\u6fc0\u6d3b\u7528\u6237\uff0c\u8ba9\u6f5c\u5728\u7684\u7528\u6237\u53ca\u6d41\u91cf\u5b9e\u73b0\u4ece\u8bbf\u5ba2\u5230\u7528\u6237\u7684\u8f6c\u53d8\uff0c\u901a\u5e38\u6307\u7528\u6237\u5b8c\u6210\u4e0b\u8f7d\u6ce8\u518c\uff0c\u5e76\u771f\u6b63\u4f7f\u7528\u8fc7\u4ea7\u54c1\u7684\u6838\u5fc3\u529f\u80fd;<\/li><li>\u00b7 \u8f6c\u5316\uff1a\u8ba9\u7528\u6237\u5b8c\u6210\u8f6c\u5316\u52a8\u4f5c\uff0c\u5982\u9996\u6b21\u8d2d\u4e70\u3001\u9996\u6b21\u53d1\u5e03\u4fe1\u606f\u7b49;<\/li><li>\u00b7 \u7559\u5b58\uff1a\u63d0\u9ad8\u7528\u6237\u7684\u7559\u5b58\u7387\uff0c\u8ba9\u7528\u6237\u66f4\u559c\u6b22\u4f7f\u7528\u4ea7\u54c1\uff0c\u82b1\u66f4\u591a\u65f6\u95f4\u7528\u4ea7\u54c1;<\/li><li>\u00b7 \u5524\u9192\uff1a\u5bf9\u6c89\u7761\u7684\u6d3b\u8dc3\u7528\u6237\u91c7\u7528\u633d\u56de\u63aa\u65bd\uff0c\u5f15\u5bfc\u5176\u56de\u5230\u4ea7\u54c1\u4e2d\uff0c\u91cd\u65b0\u6d3b\u8dc3;<\/li><li>\u00b7 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moment\uff0c\u8ba9\u7528\u6237\u611f\u89c9\u5230\u4ef7\u503c\u3002\u8981\u4e48\u662f\u201c\u591a\u5feb\u597d\u7701\u201d\u5730\u8d2d\u4e70\u4e86\u4e00\u4ef6\u5546\u54c1\uff0c\u8981\u4e48\u53d1\u73b0\u4e86\u8ba9\u81ea\u5df1\u6109\u60a6\u3001\u6ee1\u8db3\u7684\u5185\u5bb9\u3002\u8fd9\u90fd\u662f\u7528\u6237\u611f\u77e5\u5230\u4ea7\u54c1\u4ef7\u503c\u7684\u8fc7\u7a0b\uff0c\u7528\u6237\u5728\u4e00\u6b21\u4e00\u6b21\u7684\u4e0e\u4ea7\u54c1\u4ef7\u503c\u4ea4\u4e92\u7684\u8fc7\u7a0b\u4e2d\u5bf9\u4ea7\u54c1\u4ea7\u751f\u8ba4\u53ef\u548c\u4f9d\u8d56\u3002&nbsp;<\/p>\n\n\n\n<p>\u5982\u4f55\u63d0\u5347\u7528\u6237\u7684\u6fc0\u6d3b\u7387\uff1f\u63d0\u5347\u7528\u6237\u6fc0\u6d3b\u7387\u7684\u6838\u5fc3\u65b9\u6cd5\u5c31\u662f\u626b\u9664\u7528\u6237\u5230\u8fbe\u6838\u5fc3\u529f\u80fd\u7684\u969c\u788d\uff0c\u4ee5\u53ca\u8ba9\u7528\u6237\u66f4\u65e9\u7684\u3001\u66f4\u5bb9\u6613\u7684\u5230\u8fbe\u6838\u5fc3\u529f\u80fd\u70b9\uff0c\u6709\u5982\u4e0b\u51e0\u4e2a\u65b9\u6cd5\uff1a<\/p>\n\n\n\n<p><strong>\u51cf\u5c11\u5e72\u6270\u9879<\/strong><\/p>\n\n\n\n<p>\u7528\u6237\u4ece\u8ba4\u8bc6\u4ea7\u54c1\u5230\u4f53\u9a8c\u5230\u6838\u5fc3\u529f\u80fd\u7684\u8fc7\u7a0b\uff0c\u5176\u5b9e\u5c31\u50cf\u5347\u7ea7\u6253\u602a\u7684\u8fc7\u7a0b\uff0c\u5982\u679c\u6574\u4e2a\u6d41\u7a0b\u8ddf\u897f\u5929\u53d6\u7ecf\u4e00\u6837\uff0c\u8981\u7ecf\u5386\u4e5d\u4e5d\u516b\u5341\u4e00\u96be\u624d\u80fd\u5230\u8fbe\u7ec8\u70b9\uff0c\u5f88\u591a\u7528\u6237\u5728\u4e2d\u9014\u5c31\u5bb9\u6613\u653e\u5f03\u3002\u8fd9\u70b9\u5728\u4ea7\u54c1\u4e0a\u7684\u4f53\u73b0\uff0c\u5c31\u662f\u4e3a\u4e86\u7d22\u53d6\u7528\u6237\u4fe1\u606f\u800c\u8bbe\u7f6e\u8fc7\u591a\u7684\u95e8\u69db\uff0c\u6bd4\u5982\u5927\u91cf\u7684\u8868\u5355\u3001\u591a\u73af\u8282\u590d\u6742\u7684\u4ea4\u4e92\uff0c\u90fd\u662f\u963b\u788d\u7528\u6237\u5230\u8fbe\u6838\u5fc3\u529f\u80fd\u8def\u4e0a\u7684\u969c\u788d\u3002<\/p>\n\n\n\n<p>\u89e3\u51b3\u529e\u6cd5\u5c31\u662f\u51cf\u5c11\u963b\u788d\uff0c\u5c06\u6574\u4e2a\u83b7\u53d6\u7528\u6237\u4fe1\u606f\u7684\u8fc7\u7a0b\u62c9\u957f\uff0c\u6bd4\u5982\u5728\u7528\u6237\u5e0c\u671b\u89e3\u9501\u66f4\u591a\u529f\u80fd\u7684\u65f6\u5019\u63d0\u793a\u8fdb\u884c\u4fe1\u606f\u8865\u5145\u3002\u8fd8\u6709\u4e00\u4e2a\u65b9\u6cd5\u5c31\u662f\u4ef7\u503c\u524d\u7f6e\uff0c\u8fd9\u4e2a\u65b9\u6cd5\u5728To C\u7684\u9886\u57df\u6bd4\u8f83\u5e38\u7528\uff0c\u6bd4\u5982\u5728\u52a0\u5165\u8d2d\u7269\u8f66\u4e4b\u540e\u624d\u4f1a\u6709\u6ce8\u518c\u7684\u73af\u8282\uff0c\u56e0\u4e3a\u7528\u6237\u672c\u5c31\u5b8c\u6210\u4e86\u8d2d\u4e70\u51b3\u7b56\uff0c\u663e\u7136\u6b64\u65f6\u653e\u5f03\u6210\u672c\u66f4\u9ad8\u3002\u8fd8\u6709\u5f88\u591a\u79cd\u51cf\u5c11\u5e72\u6270\u9879\u7684\u65b9\u6cd5\uff0c\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u7528\u6237\u884c\u4e3a\u5206\u6790\u5de5\u5177\uff0c\u7ed3\u5408\u4e8b\u4ef6\u5206\u6790\u548c\u6f0f\u6597\u5206\u6790\uff0c\u53d1\u73b0\u662f\u4ec0\u4e48\u963b\u788d\u4e86\u7528\u6237\u7684\u6fc0\u6d3b\u6d41\u7a0b\uff0c\u4ece\u800c\u4fc3\u8fdb\u6fc0\u6d3b\u7387\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u9f13\u52b1\u524d\u8fdb\u7684\u65b9\u6cd5<\/strong><\/p>\n\n\n\n<p>\u56de\u60f3\u4f60\u73a9\u8fc7\u7684\u5f88\u591a\u6e38\u620f\uff0c\u4e00\u5b9a\u6709\u8fd9\u6837\u7684\u573a\u666f\uff1a\u901a\u8fc7\u5b8c\u6210\u4efb\u52a1\uff0cNPC\u5956\u52b1\u6211\u4eec\u5404\u79cd\u88c5\u5907\u4e0e\u6d77\u91cf\u7684\u7ecf\u9a8c\u5956\u52b1\uff0c\u4ece\u800c\u5f15\u5bfc\u6211\u4eec\u5b8c\u6210\u66f4\u591a\u4efb\u52a1\uff0c\u63a8\u52a8\u5267\u60c5\u7684\u53d1\u5c55\u3002\u8fd9\u79cd\u5956\u52b1\u5728\u63d0\u5347\u6fc0\u6d3b\u7387\u4e2d\uff0c\u5c31\u662f\u90a3\u4e9b\u5177\u6709\u9f13\u52b1\u6027\u8d28\u7684\u4fe1\u606f\u6216\u4e92\u52a8\u3002\u800c\u8fd9\u4e9b\u4e92\u52a8\u5927\u591a\u662f\u4ece\u5fc3\u7406\u5b66\u89d2\u5ea6\u51fa\u53d1\u8bbe\u8ba1\u3002<\/p>\n\n\n\n<p>\u6bd4\u5982\u5229\u7528\u7a00\u7f3a\u6027\uff0c\u4f60\u662f\u5426\u4f1a\u5728\u8d2d\u7269\u7684\u65f6\u5019\u53d1\u73b0\uff0c\u5e93\u5b58\u5f88\u5c11\u4e86\uff0c\u518d\u4e0d\u4e0b\u51b3\u5fc3\u8d2d\u4e70\u5c31\u53ef\u80fd\u4e70\u4e0d\u5230\uff1b\u6216\u8005\u6211\u4eec\u4f1a\u5229\u7528\u4f18\u60e0\u5238\u3001\u7ec4\u5408\u9500\u552e\u7b49\u65b9\u5f0f\u4fc3\u8fdb\u7528\u6237\u8fdb\u884c\u8d2d\u4e70\uff0c\u8fd9\u4e9b\u90fd\u662f\u9f13\u52b1\u524d\u8fdb\u7684\u65b9\u6cd5\u3002\u6b64\u5916\uff0c\u63d0\u4f9b\u66f4\u591a\u7684\u4eba\u5de5\u5e2e\u52a9\u4e5f\u662f\u3002\u8fd9\u4e2a\u573a\u666f\u5728\u7535\u5546\u4ea7\u54c1\u4e2d\u7ecf\u5e38\u51fa\u73b0\uff0c\u6211\u4eec\u8d2d\u4e70\u4e00\u4ef6\u8863\u670d\u6216\u8005\u76f8\u5bf9\u964c\u751f\u7684\u4ea7\u54c1\u65f6\uff0c\u5185\u5fc3\u7684\u7591\u60d1\u4f1a\u5f88\u5bb9\u6613\u8ba9\u6211\u4eec\u4f1a\u4ea7\u751f\u72b9\u8c6b\u6216\u53cd\u590d\u8003\u8651\uff0c\u53ca\u65f6\u7684\u5728\u7ebf\u5ba2\u670d\u4ecb\u5165\uff0c\u5e2e\u52a9\u6211\u4eec\u5feb\u901f\u89e3\u51b3\u95ee\u9898\uff0c\u80fd\u591f\u66f4\u6709\u6548\u7684\u5f15\u5bfc\u6211\u4eec\u5b8c\u6210\u8d2d\u4e70\u3002<\/p>\n\n\n\n<p><strong>2.2&nbsp; \u8f6c\u5316\u9636\u6bb5<\/strong><\/p>\n\n\n\n<p>\u76f8\u5bf9\u6fc0\u6d3b\u800c\u8a00\uff0c\u4fc3\u8fdb\u8f6c\u5316\u662f\u7528\u6237\u751f\u547d\u5468\u671f\u6210\u719f\u5ea6\u524d\u8fdb\u4e00\u6b65\u3002\u5f53\u6709\u5927\u91cf\u7684\u7528\u6237\u5b8c\u6210\u4e86\u6fc0\u6d3b\u52a8\u4f5c\uff0c\u6211\u4eec\u5e0c\u671b\u8ba9\u7528\u6237\u6210\u4e3a\u771f\u6b63\u7684\u5ba2\u6237\uff0c\u5f00\u59cb\u9891\u7e41\u4f7f\u7528\u4ea7\u54c1\u3002\u7531\u4e8e\u4e1a\u52a1\u7279\u70b9\u6709\u7740\u4e0d\u540c\u7684\u5212\u5206\u8fb9\u754c\uff0c\u6bd4\u5982\u6ce8\u518c\u7b97\u662f\u6fc0\u6d3b\uff0c\u800c\u4ea7\u751f\u8d2d\u4e70\u624d\u7b97\u662f\u771f\u6b63\u7684\u8f6c\u5316\u3002\u5982\u4f55\u4fc3\u8fdb\u7528\u6237\u4ea7\u751f\u66f4\u591a\u7684\u8f6c\u5316\u52a8\u4f5c\uff1f\u5728\u6fc0\u52b1\u7528\u6237\u5411\u4e0b\u4e00\u6b65\u884c\u52a8\u7684\u8fc7\u7a0b\u4e2d\uff0c\u6211\u4eec\u6709\u5f88\u591a\u79cd\u529e\u6cd5\uff0c\u6bd4\u5982\uff1a<\/p>\n\n\n\n<p><strong>\u65b0\u624b\u4f18\u60e0\u5238<\/strong><\/p>\n\n\n\n<p>\u4ee5\u4ece\u6ce8\u518c\u5230\u9996\u5355\u8d2d\u4e70\u4e3e\u4f8b\uff0c\u7528\u6237\u521a\u6ce8\u518c\u540e\u5982\u4f55\u8ba9\u7528\u6237\u613f\u610f\u4e0b\u5355\uff1f\u5e38\u89c1\u7684\u5c31\u662f\u6ce8\u518c\u540e\u53d1\u653e\u542b\u6709\u4f18\u60e0\u5238\u7684\u65b0\u624b\u793c\u5305\u548c\u65b0\u624b\u4efb\u52a1\uff0c\u6bd4\u5982\u94f6\u884c\u7c7b\u5728\u7ebf\u4e1a\u52a1\u4f1a\u5728\u6ce8\u518c\u4e4b\u540e\u8d60\u9001\u90e8\u5206\u865a\u62df\u7406\u8d22\u91d1\uff0c\u8ba9\u6ce8\u518c\u7528\u6237\u63d0\u524d\u611f\u53d7\u6295\u8d44\u7406\u8d22\u7684\u6536\u76ca\uff0c\u8fd9\u90e8\u5206\u8d44\u91d1\u4e0d\u80fd\u63d0\u53d6\u4f46\u662f\u8d77\u5230\u4e86\u4e00\u4e2a\u65b0\u624b\u5f15\u5bfc\u7684\u4f5c\u7528\uff0c\u901a\u8fc7\u865a\u62df\u7406\u8d22\u91d1\uff0c\u53ef\u4ee5\u8ba9\u6ce8\u518c\u7528\u6237\u53bb\u6a21\u62df\u4f53\u9a8c\u6b63\u5f0f\u6295\u8d44\u7684\u6d41\u7a0b\uff0c\u4ece\u800c\u6253\u6d88\u7528\u6237\u5bf9\u4e8e\u6295\u8d44\u7406\u8d22\u7684\u751f\u758f\u611f\uff0c\u4fc3\u8fdb\u6ce8\u518c\u7528\u6237\u5230\u5165\u91d1\u73af\u8282\u7684\u8f6c\u5316\u7387\u3002<\/p>\n\n\n\n<p><strong>\u4f18\u5316\u8f6c\u5316\u6d41\u7a0b<\/strong><\/p>\n\n\n\n<p>\u7528\u6237\u4ece\u6ce8\u518c\u5230\u771f\u6b63\u5b8c\u6210\u8f6c\u5316\uff0c\u4f1a\u7ecf\u5386\u5b8c\u6574\u7684\u4ea4\u4e92\u6d41\u7a0b\u3002\u826f\u597d\u7684\u4ea4\u4e92\u548c\u6709\u91cd\u70b9\u7684\u5f15\u5bfc\uff0c\u4f1a\u8ba9\u7528\u6237\u66f4\u5bb9\u6613\u8fdb\u5165\u6211\u4eec\u89c4\u5212\u597d\u7684\u6838\u5fc3\u8def\u5f84\uff0c\u4e5f\u5c31\u662f\u6211\u4eec\u8bf4\u7684Call To Action\uff0c\u5f53\u6211\u4eec\u77e5\u9053\u6574\u4e2a\u7528\u6237\u7684\u8f6c\u5316\u6f0f\u6597\u540e\uff0c\u5c31\u6709\u80fd\u529b\u53bb\u4f18\u5316\u6574\u4e2a\u8f6c\u5316\u6d41\u7a0b\u3002&nbsp;<\/p>\n\n\n\n<p><strong>2.3 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\u5524\u9192\u9636\u6bb5<\/strong><\/p>\n\n\n\n<p>\u6c89\u7761\u7528\u6237\u7684\u5524\u9192\u662f\u7528\u6237\u8fd0\u8425\u7684\u91cd\u8981\u73af\u8282\u3002\u4ece\u4ea7\u54c1\u8fd0\u8425\u5f00\u59cb\uff0c\u6211\u4eec\u4f1a\u62e5\u6709\u5927\u91cf\u7528\u6237\uff0c\u800c\u8fd9\u4e9b\u7528\u6237\u4e2d\u4f1a\u6709\u90e8\u5206\u7528\u6237\u662f\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u4e0e\u4eec\u4ea7\u54c1\u65e0\u4efb\u4f55\u4e92\u52a8\u7684\u7528\u6237\uff0c\u8fd9\u90e8\u5206\u7528\u6237\u6211\u4eec\u79f0\u4e4b\u4e3a\u201c\u6c89\u7761\u7528\u6237\u201d\u3002\u5982\u4f55\u5524\u9192\u8fd9\u4e9b\u6c89\u7761\u7528\u6237\uff1f\u6574\u4e2a\u5524\u9192\u6d41\u7a0b\u53ef\u4ee5\u5212\u5206\u4e3a\u4e24\u90e8\u5206\uff1a<\/p>\n\n\n\n<p>\u7b2c\u4e00\u90e8\u5206\uff0c\u8bc6\u522b\u7528\u6237\u3002\u5982\u4f55\u5224\u5b9a\u4e3a\u6c89\u7761\u7528\u6237\uff1f\u5176\u5b9e\u6bcf\u6b3e\u4ea7\u54c1\u90fd\u6709\u81ea\u5df1\u4e0d\u540c\u7684\u5224\u5b9a\u89c4\u5219\uff0c\u6bd4\u59823\u4e2a\u6708\u6ca1\u6709\u6253\u5f00\u7f51\u7ad9\u7b97\u662f\u6c89\u7761\u7528\u6237\uff1f\u8fd8\u662f3\u4e2a\u6708\u6765\u5230\u7f51\u7ad9\u4f46\u6ca1\u6709\u767b\u9646\u3001\u4e0b\u5355\u7b49\u884c\u4e3a\u7b97\u662f\u6c89\u7761\uff1f\u505a\u6c89\u7761\u5524\u9192\u8fd0\u8425\u9700\u8981\u4f18\u5148\u5bf9\u6c89\u7761\u8fdb\u884c\u5b9a\u4e49\uff0c\u8fd9\u4e5f\u5c31\u662f\u7528\u6237\u8bc6\u522b\u7684\u90e8\u5206\u3002\u53ef\u4ee5\u57fa\u4e8e\u7528\u6237\u884c\u4e3a\u548c\u7528\u6237\u5c5e\u6027\uff0c\u7cbe\u51c6\u3001\u5feb\u901f\u5730\u627e\u5230\u4f60\u8981\u627e\u7684\u4eba\uff0c\u5e76\u5bf9\u4ed6\u4eec\u89e6\u53d1\u76f8\u5e94\u7684\u5185\u5bb9\u3002<\/p>\n\n\n\n<p>\u7b2c\u4e8c\u90e8\u5206\uff0c\u5524\u9192\u5185\u5bb9\u3002\u4e00\u6b21\u6210\u529f\u7684\u8fd0\u8425\u6d3b\u52a8\uff0c\u662f\u5c06\u6b63\u786e\u7684\u5185\u5bb9\u53d1\u9001\u7ed9\u6070\u5f53\u7684\u4eba\uff0c\u5b9e\u73b0\u5185\u5bb9\u6253\u5f00\u7387\u7684\u6700\u5927\u5316\u3002\u90a3\u4e48\uff0c\u4ec0\u4e48\u624d\u662f\u6b63\u786e\u7684\u5185\u5bb9\uff1f\u9996\u5148\u57fa\u4e8e\u7528\u6237\u5206\u7fa4\u540e\u5b9a\u5236\u5316\u5185\u5bb9\uff0c\u5728\u6700\u5f00\u59cb\u7684\u65f6\u5019\u5c31\u5411\u7740\u6b63\u786e\u7684\u65b9\u5411\u5236\u5b9a\uff0c\u6bd4\u5982\u5173\u6ce8A\u7684\u7528\u6237\uff0c\u5206\u7fa4\u540e\u7ed9\u4ed6\u4eec\u53d1\u9001A\u5173\u6ce8\u7684\u5185\u5bb9\u3002\u5bf9\u4e8e\u6b63\u786e\u7684\u5185\u5bb9\uff0c\u4e5f\u53ef\u4ee5\u901a\u8fc7\u4e00\u4e9b\u667a\u80fd\u5316\u7684\u624b\u6bb5\uff0c\u8ba9\u5185\u5bb9\u66f4\u52a0\u5339\u914d\u7528\u6237\u7684\u5174\u8da3\u3002<\/p>\n\n\n\n<p><strong>\u258eA\/B\u6d4b\u8bd5\u4fdd\u8bc1\u5185\u5bb9\u9002\u5408\uff0c\u63d0\u9ad8\u6253\u5f00\u7387<\/strong><\/p>\n\n\n\n<p>A\/B\u6d4b\u8bd5\u5927\u591a\u7528\u5728\u4ea7\u54c1\u529f\u80fd\u9a8c\u8bc1\uff0cA\/B\u6d4b\u8bd5\u7684\u539f\u7406\u662f\u540c\u65f6\u4e0a\u7ebf\u7528\u6237\u53ef\u611f\u77e5\u5185\u5bb9\u7684\u4e24\u4e2a\u7248\u672c\uff0c\u5c06\u7528\u6237\u968f\u673a\u5206\u6210\u4e24\u4e2a\u90e8\u5206\uff0c\u7ed3\u5408\u53d8\u91cf\u8fdb\u884c\u6d4b\u8bd5\u3002\u5728\u6613\u89c2\u65b9\u821f\u667a\u80fd\u8fd0\u8425\u5e73\u53f0\uff0c\u53ef\u4ee5\u5728\u7ebf\u5feb\u901f\u914d\u7f6eA\/B\u6d4b\u8bd5\uff0c\u57fa\u4e8e\u89e6\u8fbe\u5185\u5bb9\u8fdb\u884cA\/B\u6d4b\u8bd5\uff0c\u8fd9\u6837\u5c31\u53ef\u4ee5\u5b8c\u6210\u5185\u5bb9\u7684\u79d1\u5b66\u5224\u65ad\uff0c\u8ba9\u66f4\u9002\u5408\u7684\u5185\u5bb9\u51fa\u73b0\u5728\u7528\u6237\u9762\u524d\u3002<\/p>\n\n\n\n<p><strong>\u258e\u667a\u80fd\u8def\u7531\u548c\u8bbe\u5907\u901a\u9053\uff0c\u63d0\u9ad8\u5185\u5bb9\u5230\u8fbe\u7387<\/strong><\/p>\n\n\n\n<p>\u5408\u9002\u7684\u5185\u5bb9\u5df2\u7ecf\u51c6\u5907\u597d\uff0c\u5982\u4f55\u8ba9\u5185\u5bb9\u5b89\u5168\u5feb\u901f\u5230\u8fbe\u7528\u6237\uff1f\u5f88\u591a\u65f6\u5019\u6211\u4eec\u8ba4\u4e3a\u53d1\u9001\u6210\u529f\u4e86\uff0c\u7528\u6237\u5c31\u4f1a\u6536\u5230\uff0c\u4f46\u662f\u771f\u6b63\u5230\u8fbe\u7528\u6237\u7ec8\u7aef\u7684\u5185\u5bb9\u4e0d\u8db350%\u3002\u6613\u89c2\u65b9\u821f\u667a\u80fd\u8def\u7531\uff0c\u901a\u8fc7\u591a\u79cd\u89e6\u8fbe\u65b9\u5f0f\u8fdb\u884c\u4e92\u76f8\u8865\u4f4d\u3002\u6bd4\u5982\u5bf9\u4e8e\u624b\u673a\u7aef\u6765\u8bf4\uff0c\u5e38\u89c1\u7684\u89e6\u8fbe\u65b9\u5f0f\u6709\u624b\u673aPush\u3001APP\u5185\u63a8\u9001\u3001\u77ed\u4fe1\u548c\u90ae\u4ef6\u7b49\u5f62\u5f0f\u3002\u5f53\u4e00\u6761\u6d88\u606f\u9996\u6b21\u901a\u8fc7Push\u53d1\u9001\u5931\u8d25\u540e\uff0c\u667a\u80fd\u8def\u7531\u4f1a\u81ea\u52a8\u9009\u62e9\u5176\u4ed6\u901a\u9053\u7ee7\u7eed\u5c1d\u8bd5\uff0c\u540c\u65f6\u6392\u91cd\u673a\u5236\u53ef\u4ee5\u907f\u514d\u7528\u6237\u591a\u6b21\u6536\u5230\u76f8\u540c\u7684\u4fe1\u606f\u3002<\/p>\n\n\n\n<p><strong>2.5&nbsp; \u53ec\u56de\u9636\u6bb5<\/strong><\/p>\n\n\n\n<p>\u9996\u5148\u6211\u4eec\u8ba4\u4e3a\uff0c\u5df2\u7ecf\u6d41\u5931\u7684\u7528\u6237\u9700\u8981\u8fdb\u884c\u53ec\u56de\uff0c\u624d\u80fd\u7ee7\u7eed\u4f7f\u7528\u6211\u4eec\u7684\u4ea7\u54c1\u3002\u90a3\u4e48\u54ea\u4e9b\u884c\u4e3a\u610f\u5473\u7740\u7528\u6237\u5df2\u7ecf\u6d41\u5931\uff1f\u4e0d\u540c\u7684\u573a\u666f\u4e0b\u5224\u5b9a\u65b9\u6cd5\u4e0d\u540c\uff0c\u5bf9\u4e8eAPP\u6765\u8bf4\uff0c\u6bd4\u5982\u5378\u8f7d\u4e86APP\u7b97\u662f\u6d41\u5931\uff1b\u5bf9\u4e8e\u6e38\u620f\u6765\u8bf4\uff0c\u5f88\u957f\u7684\u65f6\u95f4\u6ca1\u6709\u767b\u9646\u6e38\u620f\uff0c\u5219\u5224\u5b9a\u4e3a\u6d41\u5931\u3002\u4e0d\u540c\u7684\u8fd0\u8425\u4eba\u5458\u5bf9\u6d41\u5931\u7684\u5224\u5b9a\u6807\u51c6\u4e0d\u540c\uff0c\u4f46\u662f\u53ec\u56de\u52a8\u4f5c\u5374\u6709\u5f88\u591a\u76f8\u4f3c\u3002\u9488\u5bf9\u5df2\u957f\u671f\u4e0d\u6d3b\u8dc3\u7684\u7528\u6237\uff0c\u88ab\u5224\u5b9a\u4e3a\u4ea7\u54c1\u6d41\u5931\uff0c\u53ec\u56de\u7b56\u7565\u8ddf\u5524\u9192\u4e00\u81f4\u3002\u4f46\u5bf9\u4e8e\u5df2\u7ecf\u5378\u8f7d\u4e86APP\u7684\u7528\u6237\uff0c\u6211\u4eec\u5982\u4f55\u53ec\u56de\uff1f<\/p>\n\n\n\n<p>\u8fd8\u662f\u8981\u5206\u4e3a\u89e6\u8fbe\u548c\u5185\u5bb9\u4e24\u90e8\u5206\uff0c\u89e6\u8fbe\u5982\u7528\u6237\u5df2\u5378\u8f7d\u4e86APP\uff0c\u4f46\u8fd8\u53ef\u4ee5\u9009\u62e9\u77ed\u4fe1\u3001\u516c\u4f17\u53f7\u7b49\u65b9\u5f0f\u8fdb\u884c\u89e6\u8fbe\u3002\u6b64\u5916\uff0c\u6211\u4eec\u8fd8\u53ef\u4ee5\u9009\u62e9\u91cd\u5b9a\u5411\u3002\u6613\u89c2\u65b9\u821f\u7684\u667a\u80fd\u7528\u6237\u8fd0\u8425\u53ef\u6253\u901a\u5934\u6761\u3001\u5e7f\u70b9\u901a\u7b49\u6295\u653e\u5e73\u53f0\uff0c\u57fa\u4e8e\u91cd\u5b9a\u5411\u7684\u65b9\u5f0f\u5524\u8d77\u7528\u6237\u91cd\u65b0\u4e0b\u8f7d\uff0c\u5f53\u7136\u8981\u9488\u5bf9\u6027\u7684\u7ed9\u4e88\u53ec\u56de\u5185\u5bb9\uff0c\u4e5f\u662f\u53ef\u4ee5\u53ec\u56de\u6210\u529f\u7684\u91cd\u8981\u56e0\u7d20\u3002<\/p>\n\n\n\n<p>\u7528\u6237\u6210\u957f\u4e2d\u7684\u4e0d\u540c\u9636\u6bb5\uff0c\u6709\u4e0d\u540c\u7684\u8fd0\u8425\u91cd\u70b9\uff0c\u4f46\u76ee\u6807\u90fd\u662f\u4e00\u81f4\u7684\u2014\u2014\u5c31\u662f\u7ed9\u6b63\u786e\u7684\u4eba\u53d1\u9001\u6b63\u786e\u7684\u5185\u5bb9\uff0c\u901a\u8fc7\u5185\u5bb9\u7684\u65b9\u5f0f\u8fdb\u884c\u7528\u6237\u8fd0\u8425\u662f\u6700\u6709\u6548\u7684\u8fd0\u8425\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p class=\"has-text-align-center\">\u2014\u2014 \u6b22\u8fce\u5728\u7ebf\u6295\u7a3f \u2014\u2014<\/p>\n\n\n\n<p class=\"has-vivid-red-color has-text-color\"><strong>\u7279\u522b\u63d0\u793a\uff1a\u5173\u6ce8\u672c\u4e13\u680f\uff0c\u522b\u9519\u8fc7\u884c\u4e1a\u5e72\u8d27\uff01<\/strong><\/p>\n\n\n\n<p>PS\uff1a\u672c\u53f8\u627f\u63a5 <span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" title=\"\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1aKOC\u79cd\u8349\uff0c\u660e\u661fKOL\uff0c\u63a2\u5e97\u89c6\u9891\uff0c\u7ea2\u4eba\u63a8\u8350\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f<\/a><\/span>\/<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/idouying\" title=\"\u6296\u97f3\u63a8\u5e7f\uff1a\u6296\u97f3\u5173\u952e\u8bcd\u6392\u540d\uff0c\u6296\u97f3\u79cd\u8349\uff0c\u6296\u97f3\u6570\u636e\u76d1\u6d4b\">\u6296\u97f3\u63a8\u5e7f<\/a><\/span>\/\u767e\u5ea6\u7cfb\u63a8\u5e7f\/\u77e5\u4e4e\/\u5fae\u535a\u7b49\u5e73\u53f0\u63a8\u5e7f\uff1a\u5173\u952e\u8bcd\u6392\u540d\uff0c\u7b14\u8bb0\u79cd\u8349\uff0c\u6570\u636e\u4f18\u5316\u7b49\uff1b<\/p>\n\n\n\n<p class=\"has-luminous-vivid-orange-color has-text-color\">\u54a8\u8be2\u5fae\u4fe1\uff1a139 1053 2512 (\u540c\u7535\u8bdd)<\/p>\n\n\n\n<p><strong>\u9996\u5e2d\u589e\u957f\u5b98CGO\u8350\u8bfb\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a<a href=\"https:\/\/www.growthhk.cn\/channel\" target=\"_blank\" rel=\"noreferrer noopener\">\u589e\u957f\u5bfc\u822a\uff1a\u9ad8\u6548\u589e\u957f\u5de5\u5177\u6574\u7406<\/a>\u300b<\/li><li>\u300a<a href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" target=\"_blank\" rel=\"noreferrer 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