{"id":37512,"date":"2021-05-10T17:31:54","date_gmt":"2021-05-10T09:31:54","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=37512"},"modified":"2021-05-10T17:32:23","modified_gmt":"2021-05-10T09:32:23","slug":"%e5%ae%8b%e6%98%9f%ef%bc%9a%e8%81%8a%e8%81%8a%e5%93%81%e7%89%8c%e4%bc%81%e4%b8%9a%e8%90%a5%e9%94%80%e6%95%b0%e5%ad%97%e5%8c%96%e7%9a%84%e7%bb%84%e7%bb%87%e6%9e%b6%e6%9e%84%e4%b8%8e%e6%ad%bb","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/market\/37512.html","title":{"rendered":"\u5b8b\u661f\uff1a\u804a\u804a\u54c1\u724c\u4f01\u4e1a\u8425\u9500\u6570\u5b57\u5316\u7684\u7ec4\u7ec7\u67b6\u6784\u4e0e\u201c\u6b7b\u70b9\u201d"},"content":{"rendered":"\n<p><span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e8%90%a5%e9%94%80%e6%95%b0%e5%ad%97%e5%8c%96\" title=\"\u8425\u9500\u6570\u5b57\u5316\" 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class=\"wp-image-37514\"\/><\/figure><\/div>\n\n\n\n<p>\u5728\u8fd9\u4e2a\u67b6\u6784\u4e2d\uff0c\u6bcf\u4e2a\u54c1\u724cBU\u90fd\u6709\u81ea\u5df1\u7684\u6570\u5b57\u5316\u90e8\u95e8\u914d\u7f6e\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u67b6\u6784\uff0c\u597d\u5904\u5728\u4e8e\uff0c\u5404\u4e2aBU\u5404\u5e72\u5404\u7684\uff0c\u6743\u8d23\u660e\u786e\uff0c\u4e1a\u7ee9\u8bf4\u8bdd\uff0c\u4e5f\u4e0d\u7528\u627e\u96c6\u56e2\u62a2\u8d44\u6e90\uff0c\u76f8\u4e92\u4e4b\u95f4\u4e5f\u4e0d\u201c\u6253\u67b6\u201d\uff0c\u8fd8\u80fd\u201c\u6bd4\u5b66\u8d76\u5e2e\u8d85\u201d\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e2a\u7ec4\u7ec7\u67b6\u6784\u5bb9\u6613\u5bfc\u81f4\u5931\u8d25\u5417\uff1f<\/p>\n\n\n\n<p>\u4e0d\u89c1\u5f97\u3002\u5f88\u591a\u6211\u7684\u5ba2\u6237\u90fd\u91c7\u7528\u7684\u662f\u8fd9\u79cd\u65b9\u5f0f\u3002\u8fd9\u79cd\u67b6\u6784\u5b9e\u9645\u4e0a\u662f\u4e00\u79cd\u201c\u81ea\u53d1\u5730\u3001\u81ea\u7136\u5730\u201d\u6570\u5b57\u5316\u53d1\u5c55\u7684\u5fc5\u7136\u3002\u5404\u4e2aBU\u4e3a\u4e86\u8fbe\u6210\u81ea\u5df1\u7684\u4e1a\u7ee9\uff0c\u5fc5\u7136\u5728\u6570\u5b57\u5316\u4e0a\u505a\u5404\u79cd\u5404\u6837\u7684\u5c1d\u8bd5\uff0c\u7136\u540e\u9010\u6b65\u6784\u5efa\u8d77\u4ee5\u81ea\u5df1\u7684\u4e1a\u52a1\u4e3a\u4e2d\u5fc3\u7684\u6570\u5b57\u5316\u7ec4\u7ec7\u67b6\u6784\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u67d0\u4e2aBU\u7684\u6570\u5b57\u5316\u80fd\u529b\u6bd4\u8f83\u597d\uff0c\u771f\u7684\u6709\u53ef\u80fd\u5e26\u52a8\u5176\u4ed6BU\u7684\u80fd\u529b\u3002\u56e0\u4e3a\u8fd9\u4e2aBU\u7684\u8001\u677f\u53ef\u80fd\u4f1a\u5347\u804c\uff0c\u7136\u540e\u8d1f\u8d23\u66f4\u591a\u7684\u4e1a\u52a1\u3002<\/p>\n\n\n\n<p>\u4f46\u8fd9\u4e2a\u7ec4\u7ec7\u67b6\u6784\uff0c\u4ece\u96c6\u56e2\u5c42\u7ea7\u7684\u89d2\u5ea6\u770b\uff0c\u53ea\u80fd\u662f\u4e00\u79cd\u65e9\u671f\u7684\u3001\u8fc7\u6e21\u6027\u7684\u67b6\u6784\u3002\u8fd9\u4e2a\u7ec4\u7ec7\u67b6\u6784\u7684\u6b7b\u70b9\u6709\u4e09\u4e2a\uff0c\u8fd9\u4e2a\u4e09\u4e2a\u6b7b\u70b9\u5bb9\u6613\u5bfc\u81f4\u8fd9\u79cd\u67b6\u6784\u6700\u7ec8\u7684\u5931\u6548\u3002<\/p>\n\n\n\n<p>\u7b2c\u4e00\u4e2a\u6b7b\u70b9\uff1a\u4ece\u96c6\u56e2\u89d2\u5ea6\u770b\uff0c\u8fd9\u79cd\u8425\u9500\u6570\u5b57\u5316\u7f3a\u4e4f\u6570\u5b57\u5316\u8f6c\u578b\u4e0e\u6570\u636e\u6218\u7565\u7684\u7edf\u4e00\u89c4\u5212\u3002\u5b58\u5728\u6570\u636e\u5b64\u5c9b\u3001\u6570\u636e\u65e0\u6cd5\u6253\u901a\u3001\u8d44\u6e90\u91cd\u590d\u6295\u5165\u3001\u5197\u4f59\u5efa\u8bbe\u7b49\u95ee\u9898\u3002\u7ec4\u7ec7\u5728\u8fd9\u6837\u7684\u67b6\u6784\u4e0b\u77ed\u671f\u8fd0\u884c\uff0c\u67d0\u4e9bBU\u80fd\u6709\u5feb\u901f\u53d1\u5c55\uff0c\u4f46\u957f\u671f\u5929\u82b1\u677f\u4f1a\u5f88\u5feb\u5230\u6765\u3002<\/p>\n\n\n\n<p>\u7b2c\u4e8c\u4e2a\u6b7b\u70b9\uff1aBU\u8131\u7f30\u3002\u67d0\u4e2a\u6216\u8005\u67d0\u4e9bBU\u53d1\u5c55\u7684\u592a\u5feb\uff0c\u5bfc\u81f4\u96c6\u56e2\u5c42\u9762\u8fdb\u884c\u7edf\u4e00\u6570\u5b57\u5316\u5efa\u8bbe\u65f6\uff0c\u65e0\u6cd5\u4e0e\u8fd9\u4e9bBU\u8fbe\u6210\u8f83\u597d\u7684\u5339\u914d\u3002<\/p>\n\n\n\n<p>\u7b2c\u4e09\u4e2a\u6b7b\u70b9\uff1a\u5bf9\u4eba\u529b\u7684\u8981\u6c42\u592a\u9ad8\u3002\u5c24\u5176\u662f\u8fd0\u8425\u76f8\u5173\u7684\u56e2\u961f\u3002\u5982\u679c\u81ea\u5df1\u627f\u62c5\u8fd0\u8425\u7684\u5de5\u4f5c\uff0c\u5404\u4e2aBU\u90fd\u8981\u627e\u5230\u5408\u9002\u7684\u4eba\u624d\u51e0\u4e4e\u662f\u4e0d\u53ef\u80fd\u7684\u3002\u56e0\u6b64\uff0c\u627e\u5230\u5408\u9002\u7684agency\u5c31\u53d8\u5f97\u5f88\u91cd\u8981\u3002\u4e0d\u8fc7\uff0c\u627e\u5230\u5408\u9002\u7684agency\u5e76\u4e14agency\u771f\u6b63\u80fd\u591f\u8d1f\u8d77\u8d23\u4efb\u6765\u7684\u6982\u7387\uff0c\u8ddf\u627e\u5230\u5408\u9002\u7684\u4eba\u624d\u7684\u6982\u7387\uff0c\u5e94\u8be5\u4e0d\u4f1a\u76f8\u5dee\u592a\u591a\u3002<\/p>\n\n\n\n<figure 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class=\"wp-block-heading\"><strong>\u7b2c\u4e8c\u79cd\u7ec4\u7ec7\u67b6\u6784<\/strong><\/h2>\n\n\n\n<p>\u7b2c\u4e8c\u79cd\u7ec4\u7ec7\u67b6\u6784\u521a\u597d\u8ddf\u7b2c\u4e00\u79cd\u53cd\u8fc7\u6765\u3002\u5404\u4e2aBU\u4e0d\u9700\u8981\u505a\u592a\u591a\u6570\u5b57\u5316\u57fa\u7840\u8bbe\u65bd\u7684\u5efa\u8bbe\uff0c\u96c6\u56e2\u6765\u641e\u5b9a\u3002\u56fe\u4e2d\u6240\u6709\u7684\u84dd\u8272\u7684\u8272\u5757\u90fd\u662f\u5404\u4e2aBU\uff08Brand\uff09\u81ea\u5df1\u7684\uff0c\u6a2a\u5411\u7684\u957f\u6761\u5757\u5219\u5c5e\u4e8e\u96c6\u56e2\u5c42\u7ea7\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"817\" height=\"483\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/05\/image-60.png\" alt=\"\" class=\"wp-image-37515\"\/><\/figure><\/div>\n\n\n\n<p>\u5728\u8fd9\u79cd\u7ec4\u7ec7\u67b6\u6784\u4e0b\uff0c\u96c6\u56e2\u6574\u5408\u4e86\u6570\u5b57\u5316\u9700\u8981\u7684\u5f88\u591a\u8d44\u6e90\uff1a\u6570\u636e\u3001\u6570\u636e\u5de5\u5177\u3001\u6570\u5b57\u80fd\u529b\u3001\u6570\u5b57\u5de5\u5177\u2026\u2026\u751a\u81f3\uff0c\u7ad9\u5185\u7535\u5546\uff0c\u4e5f\u53ef\u80fd\u4e0d\u518d\u9700\u8981\u7531\u5404\u4e2a\u54c1\u724c\u81ea\u5df1\u8d1f\u8d23\uff0c\u800c\u7531\u96c6\u56e2\u7edf\u4e00\u7ba1\u7406\uff0c\u6240\u4ee5\u5728\u56fe\u4e2d\uff0cEC &#8211; in site\u7684\u65b9\u5757\u88ab\u6253\u4e0a\u4e86\u865a\u7ebf\u3002<\/p>\n\n\n\n<p>\u4e0d\u4ec5\u4ec5\u662f\u8d44\u6e90\uff0c\u751a\u81f3\u662fDigital\u90e8\u95e8\u4e5f\u5c5e\u4e8e\u96c6\u56e2\u5c42\u9762\u3002Digital\u90e8\u95e8\u662f\u4e00\u4e2a\u5f88\u7279\u6b8a\u7684\u90e8\u95e8\uff0c\u5728\u6709\u4e9b\u4f01\u4e1a\u4e2d\uff0c\u5b83\u662f\u5404\u79cd\u6570\u5b57\u5316\u8425\u9500\u7684\u7b56\u7565\u53d1\u6e90\u5730\uff0c\u5728\u5f88\u591a\u4f01\u4e1a\u4e2d\uff0c\u5177\u4f53\u6570\u5b57\u5316\u8425\u9500\u7684\u8fd0\u8425\u6267\u884c\u5c97\u4f4d\u4e5f\u5728\u8fd9\u4e2a\u90e8\u95e8\u4e2d\u3002\u8fd9\u4e2a\u90e8\u95e8\u5982\u679c\u5c5e\u4e8e\u96c6\u56e2\uff0c\u800c\u5404\u4e2aBU\u6ca1\u6709\u7684\u8bdd\uff0c\u90a3\u5c31\u610f\u5473\u7740\u5404\u4e2aBU\u7684\u6570\u5b57\u5316\u8425\u9500\u7684\u5177\u4f53\u6267\u884c\uff0c\u9700\u8981\u4f9d\u8d56\u4e8e\u96c6\u56e2\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u7ec4\u7ec7\u67b6\u6784\uff0c\u663e\u7136\u514b\u670d\u4e86\u7b2c\u4e00\u79cd\u67b6\u6784\u7684\u95ee\u9898\uff0c\u663e\u5f97\u89c4\u5212\u6027\u597d\u3001\u5197\u4f59\u8f83\u5c11\u3001\u6570\u636e\u80fd\u591f\u6253\u901a\u3001\u8d44\u6e90\u80fd\u591f\u5171\u4eab\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u67b6\u6784\u6050\u6015\u662f\u5f88\u591a\u54c1\u724c\u4f01\u4e1a\u90fd\u5e0c\u671b\u5c3d\u5feb\u8fbe\u5230\u7684\u4e00\u79cd\u7406\u60f3\u67b6\u6784\u5427\uff01<\/p>\n\n\n\n<p>\u4e0d\u8fc7\uff0c\u8fd9\u79cd\u67b6\u6784\u6216\u8bb8\u5bf9\u5927\u90e8\u5206\u4f01\u4e1a\u771f\u7684\u53ea\u662f\u201c\u7406\u60f3\u201d\u3002\u672c\u8d28\u4e0a\uff0c\u6bd4\u7b2c\u4e00\u79cd\u67b6\u6784\u8981\u5371\u9669\uff01<a rel=\"noreferrer noopener\" href=\"https:\/\/mp.weixin.qq.com\/s?__biz=MzA5MzE0NDMyNw==&amp;mid=2651982744&amp;idx=1&amp;sn=a022ddee7a71b18f607ebb4ce7752496&amp;chksm=8b84fff0bcf376e60e93e1d12dbed420fab0a74f526f74dd50e5ff083f215cf000fc79621025&amp;token=1728711641&amp;lang=zh_CN&amp;scene=21#wechat_redirect\" target=\"_blank\"><\/a><\/p>\n\n\n\n<p>\u4e3a\u4ec0\u4e48\uff0c\u56e0\u4e3a\u8fd9\u79cd\u7ed3\u6784\u6709\u4e00\u4e2a\u5de8\u5927\u7684\u201c\u6b7b\u70b9\u201d\uff1a\u5bf9\u96c6\u56e2\u7684\u80fd\u529b\u548c\u8d44\u6e90\u8981\u6c42\u592a\u9ad8\uff0c\u96c6\u56e2\u5f88\u53ef\u80fd\u6210\u4e3a\u6574\u4e2a\u4f01\u4e1a\u7684\u5929\u82b1\u677f\u3002<\/p>\n\n\n\n<p>\u800c\u4e14\uff0c\u96c6\u56e2\u7684\u8d44\u6e90\u5982\u4f55\u5206\u914d\u7ed9\u5404\u4e2aBU\uff1f\u53c8\u6d89\u53ca\u5230\u5de8\u5927\u7684\u7ba1\u7406\u96be\u5ea6\u3002<\/p>\n\n\n\n<p>\u53e6\u4e00\u4e2a\u201c\u6b7b\u70b9\u201d\u662f\uff1a\u5404\u4e2aBU\u56e0\u4e3a\u7f3a\u4e4f\u6570\u5b57\u5316\u7684\u6570\u636e\u3001\u5de5\u5177\u4ee5\u53ca\u4eba\u529b\uff0c\u56e0\u6b64\u53ef\u80fd\u81ea\u4e3b\u6027\u8f83\u4f4e\uff0c\u81ea\u89c9\u6027\u4e5f\u4e0d\u4f1a\u5f88\u9ad8\uff0c\u96c6\u56e2\u5728\u63a8\u8fdb\u5404\u4e2aBU\u7684\u6570\u5b57\u5316\u4e2d\uff0c\u53ef\u80fd\u4f1a\u6709\u963b\u529b\u3002<\/p>\n\n\n\n<p>\u4f60\u53ef\u80fd\u4f1a\u8bf4\uff0c\u7ed9\u5404\u4e2aBU\u6570\u5b57\u5316\u7684KPI\u4e0d\u5c31\u597d\u4e86\u3002<\/p>\n\n\n\n<p>\u55e8\uff0c\u8981\u662fKPI\u6709\u7528\uff0c\u90a3\u4f60\u6216\u8bb8\u5c31\u770b\u4e0d\u5230\u5931\u8d25\u7684\u4f01\u4e1a\u4e86\u3002\u5982\u679c\u6211\u662f\u67d0\u4e2aBU\u7684\u8d1f\u8d23\u4eba\uff0c\u6211\u7684\u6570\u5b57\u5316\u63a8\u8fdb\u4e0d\u529b\uff0c\u6211\u5b8c\u5168\u53ef\u4ee5\u628a\u95ee\u9898\u5168\u90e8\u63a8\u7ed9\u96c6\u56e2\uff0c\u8bf4\u4ed6\u4eec\u4e0d\u7ed9\u529b\uff0c\u4e0d\u80fd\u54cd\u5e94\u9700\u6c42\u3002\u8fd9\u6837\u7684\u4e89\u5435\u5728\u5f88\u591a\u4f01\u4e1a\u8fd8\u5c11\u4e86\uff1f<\/p>\n\n\n\n<p>\u5f53\u7136\uff0c\u7b2c\u4e8c\u79cd\u67b6\u6784\uff0c\u8fd8\u662f\u6709\u6210\u529f\u7684\u4f01\u4e1a\u7684\u3002\u8fd9\u4e9b\u4f01\u4e1a\u7684\u7279\u70b9\u662f\u96c6\u56e2\u7684\u8d44\u6e90\u548c\u80fd\u529b\u90fd\u5f88\u5f3a\u5927\uff0c\u800c\u5404\u4e2aBU\u7684\u6267\u884c\u529b\u4e5f\u5f88\u5f3a\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><br>_<\/td><td><br>_<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e00<\/td><td>\u5bf9\u96c6\u56e2\u7684\u80fd\u529b\u548c\u8d44\u6e90\u8981\u6c42\u5f88\u9ad8<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e8c<\/td><td>\u96c6\u56e2\u7ba1\u7406\u96be\u5ea6\u5f88\u5927<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e09<\/td><td>\u5404\u4e2aBU\u81ea\u4e3b\u6027\u4f4e\u3001\u81ea\u89c9\u6027\u4f4e<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7b2c\u4e09\u79cd\u7ec4\u7ec7\u67b6\u6784<\/strong><\/h2>\n\n\n\n<p>\u7b2c\u4e09\u79cd\u7ec4\u7ec7\u67b6\u6784\u662f\u5728\u7b2c\u4e8c\u79cd\u67b6\u6784\u4e0a\u7684\u8fdb\u5316\u3002\u5b83\u8bd5\u56fe\u514b\u670d\u7b2c\u4e8c\u79cd\u7ec4\u7ec7\u67b6\u6784\u7684\u95ee\u9898\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"865\" height=\"509\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/05\/image-61.png\" alt=\"\" class=\"wp-image-37516\"\/><\/figure><\/div>\n\n\n\n<p>\u7a0d\u5fae\u89e3\u91ca\u4e00\u4e0b\u3002\u5728\u8fd9\u4e2a\u67b6\u6784\u4e2d\uff0cData\u90e8\u95e8\u548cDigital\u90e8\u95e8\uff0c\u4ecd\u7136\u5c5e\u4e8e\u96c6\u56e2\u5c42\u9762\u7684\u57fa\u7840\u8bbe\u65bd\u3002\u8fd9\u4e48\u505a\u7684\u597d\u5904\u662f\uff0c\u80fd\u591f\u6709\u7edf\u4e00\u7684\u89c4\u5212\uff0c\u4e5f\u53ef\u4ee5\u6700\u5927\u7a0b\u5ea6\u907f\u514d\u6570\u636e\u5b64\u5c9b\uff0c\u57fa\u7840\u8bbe\u65bd\u4e0a\u4e5f\u907f\u514d\u4e86\u91cd\u590d\u5efa\u8bbe\u3002<\/p>\n\n\n\n<p>\u800c\u8425\u9500\u6570\u5b57\u5316\u4e2d\u7684\u8fd0\u8425\u548c\u5177\u4f53\u7684\u6267\u884c\uff0c\u5219\u5212\u5206\u5230\u5404\u4e2aBU\u4e2d\u3002\u4f8b\u5982\uff0cSCRM\u3001MA\u3001\u7535\u5546\u8fd9\u51e0\u4e2a\u5f3a\u4e1a\u52a1\u5f3a\u8fd0\u8425\u7684\u90e8\u5206\uff0c\u5c31\u5206\u5e03\u5230\u5404\u4e2aBU\u81ea\u5df1\u53bb\u505a\u3002<\/p>\n\n\n\n<p>\u4e0d\u8fc7\uff0c\u5404\u4e2aBU\u5728\u5e94\u7528\u6570\u636e\u4ee5\u53ca\u6570\u5b57\u5316\u7684\u7b56\u7565\u548c\u5b9e\u8df5\u4e0a\uff0c\u5f53\u7136\u4e0d\u80fd\u8ddf\u96c6\u56e2\u7684\u80fd\u529b\u76f8\u63d0\u5e76\u8bba\uff0c\u56e0\u6b64\uff0cDigital\u90e8\u95e8\uff0c\u4f5c\u4e3a\u6570\u5b57\u5316\u8425\u9500\u7684\u4e3b\u8981\u5e94\u7528\u6280\u672f\u7684\u53d1\u8d77\u4e0e\u5b9e\u8df5\u90e8\u95e8\uff0c\u8981\u652f\u6301\u5404\u4e2aBU\u7684\u6570\u5b57\u5316\u8425\u9500\u548c\u8fd0\u8425\u7684\u843d\u5730\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e2a\u7ec4\u7ec7\u67b6\u6784\u6709\u4e0d\u5c11\u597d\u5904\u3002\u5b83\u80fd\u8f83\u597d\u5730\u514b\u670d\u5404\u4e2abrand\u6c34\u5e73\u53c2\u5dee\u4e0d\u9f50\u7684\u95ee\u9898\uff0c\u540c\u65f6\u4e5f\u80fd\u4fdd\u8bc1\u5404BU\u7684\u81ea\u4e3b\u6027\uff0c\u5e76\u4e14\u4ecd\u7136\u80fd\u591f\u4fdd\u8bc1\u8f83\u597d\u7684\u96c6\u56e2\u5c42\u9762\u534f\u540c\u5316\u7684\u6570\u636e\u5e94\u7528\u3002<\/p>\n\n\n\n<p>\u4e0d\u8fc7\uff0c\u8fd9\u4e2a\u7ec4\u7ec7\u67b6\u6784\u5e76\u4e0d\u662f\u6ca1\u6709\u6b7b\u70b9\u3002<\/p>\n\n\n\n<p>\u6b7b\u70b9\u4e00\uff1a\u5bf9\u96c6\u56e2\u7684\u80fd\u529b\u548c\u8d44\u6e90\u8981\u6c42\u5e76\u6ca1\u6709\u964d\u4f4e\uff0c\u96c6\u56e2\u4ecd\u7136\u6709\u53ef\u80fd\u662f\u6574\u4e2a\u4f01\u4e1a\u7684\u5929\u82b1\u677f\u3002<\/p>\n\n\n\n<p>\u6b7b\u70b9\u4e8c\uff1a\u5bf9Digital\u90e8\u95e8\u7684\u8981\u6c42\u5f88\u9ad8\uff0c\u8981\u61c2\u6280\u672f\uff0c\u8fd8\u8981\u4e86\u89e3\u6bcf\u4e2aBU\u7684\u4e1a\u52a1\uff0c\u5e76\u4e14\u8981\u6709\u8db3\u591f\u7684\u8d44\u6e90\u652f\u6301\u6bcf\u4e2aBU\u3002\u96be\u5ea6\u5f88\u9ad8\u3002\u91c7\u7528\u8fd9\u4e2a\u67b6\u6784\u7684\u4f01\u4e1a\uff0c\u5b83\u4eec\u7684Digital\u90e8\u95e8\u5f88\u5bb9\u6613\u53d8\u5f97\u5f62\u540c\u865a\u8bbe\u3002<\/p>\n\n\n\n<p>\u6b7b\u70b9\u4e09\uff1a\u5404\u4e2aBU\u81ea\u5df1\u7684\u6267\u884c\u80fd\u529b\u4ecd\u7136\u91cd\u8981\uff0c\u8981\u6c42\u4e5f\u4ecd\u7136\u5f88\u9ad8\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e09\u4e2a\u70b9\u82e5\u662f\u505a\u4e0d\u597d\uff0c\u8fd9\u4e2a\u67b6\u6784\u4ecd\u7136\u65e0\u6d4e\u4e8e\u4e8b\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><br>_<\/td><td><br>_<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e00<\/td><td>\u5bf9\u96c6\u56e2\u7684\u80fd\u529b\u548c\u8d44\u6e90\u8981\u6c42\u5f88\u9ad8<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e8c<\/td><td>\u5bf9Digital\u90e8\u95e8\u8981\u6c42\u5f88\u9ad8<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e09<\/td><td>\u5bf9\u5404\u4e2aBU\u7684\u6267\u884c\u529b\u8981\u6c42\u5f88\u9ad8<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7b2c\u56db\u79cd\u7ec4\u7ec7\u67b6\u6784<\/strong><\/h2>\n\n\n\n<p>\u7b2c\u56db\u79cd\u7ec4\u7ec7\u67b6\u6784\u662f\u4e00\u79cd\u6bd4\u8f83\u5e73\u8861\u7684\u6a21\u5f0f\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"850\" height=\"509\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/05\/image-62.png\" alt=\"\" class=\"wp-image-37517\"\/><\/figure><\/div>\n\n\n\n<p>\u5b83\u4ece\u7b2c\u4e09\u79cd\u7ec4\u7ec7\u67b6\u6784\u8fdb\u4e00\u6b65\u6f14\u8fdb\u800c\u6765\u3002\u7b2c\u4e09\u79cd\u7ec4\u7ec7\u67b6\u6784\uff0cDigital\u90e8\u95e8\u5c5e\u4e8e\u96c6\u56e2\u3002\u800c\u5728\u8fd9\u79cd\u67b6\u6784\u4e0b\uff0c\u6bcf\u4e00\u4e2aBU\u90fd\u6709\u81ea\u5df1\u7684Digital\u90e8\u95e8\u3002\u96c6\u56e2\u53ea\u63d0\u4f9b\u57fa\u7840\u8bbe\u65bd\uff0c\u5c24\u5176\u662f\u63d0\u4f9b\u6570\u636e\u548c\u6570\u636e\u76f8\u5173\u7684\u57fa\u7840\u8bbe\u65bd\u3002\u57fa\u7840\u8bbe\u65bd\u4e4b\u4e0a\u7684\u6240\u6709\u4e1a\u52a1\u548c\u5e94\u7528\uff0c\u90fd\u7531\u5404\u4e2aBU\u81ea\u5df1\u5b8c\u6210\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u7ec4\u7ec7\u67b6\u6784\u7684\u597d\u5904\u5728\u4e8e\uff0c\u5982\u679cDigital\u5c5e\u4e8e\u96c6\u56e2\u5c42\u9762\uff0c\u90a3\u4e48\u538b\u529b\u4f1a\u6bd4\u8f83\u5927\uff0c\u5e76\u4e14Digital\u7684\u80fd\u529b\u662f\u6574\u4e2a\u96c6\u56e2\u5404\u4e2aBU\u7684\u80fd\u529b\u7684\u5929\u82b1\u677f\u3002\u4f46\u662f\uff0c\u5982\u679c\u5404\u4e2aBU\u90fd\u6709\u81ea\u5df1\u7684Digital\u56e2\u961f\uff0c\u90a3\u4e48\u5f53\u7136\uff0c\u8fd9\u4e2a\u56e2\u961f\u80fd\u591f\u8ddf\u5177\u4f53\u7684\u8fd0\u8425\u6267\u884c\u6216\u6570\u5b57\u5316\u5e94\u7528\u56e2\u961f\u6709\u5f88\u597d\u7684\u6574\u5408\u2014\u2014SCRM\/MA\u3001Social\u6216\u8005\u5176\u4ed6\u7684\u4e1a\u52a1\u56e2\u961f\u548cDigital\u80fd\u591f\u6709\u5171\u540c\u7684KPI\u4e3a\u5171\u540c\u7684\u4e1a\u52a1\u76ee\u6807\u5408\u4f5c\u3002\u8fd9\u79cd\u6574\u5408\u7684\u72b6\u6001\u6709\u4f18\u52bf\u3002<\/p>\n\n\n\n<p>\u4e0d\u8fc7\uff0c\u8fd9\u4e2a\u67b6\u6784\u5f53\u7136\u4e5f\u5b58\u5728\u6b7b\u70b9\u3002<\/p>\n\n\n\n<p>\u6b7b\u70b9\u4e00\uff1a\u96c6\u56e2\u6570\u636e\u80fd\u529b\uff0c\u5e38\u5e38\u662f\u5236\u7ea6\u6574\u4e2a\u6570\u5b57\u5316\u80fd\u529b\u7684\u77ed\u677f\u3002\u8fd9\u4e00\u70b9\uff0c\u6211\u4e0d\u591a\u505a\u89e3\u91ca\u4e86\uff0c\u61c2\u7684\u90fd\u61c2\u3002<\/p>\n\n\n\n<p>\u6b7b\u70b9\u4e8c\uff1a\u5bf9\u5404\u4e2aBU\u7684\u6570\u5b57\u5316\u80fd\u529b\u8981\u6c42\u8f83\u9ad8\u3002\u4ecd\u7136\u53ef\u80fd\u5b58\u5728\u5404\u4e2aBU\u201c\u53d1\u80b2\u201d\u4e0d\u5747\u8861\u7684\u60c5\u51b5\u3002<\/p>\n\n\n\n<p>\u6b7b\u70b9\u4e09\uff1a\u4e0e\u7b2c\u4e00\u79cd\u67b6\u6784\u7c7b\u4f3c\uff0c\u5bf9\u4eba\u529b\u7684\u8981\u6c42\u4e0d\u4f4e\uff01<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><br>_<\/td><td><br>_<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e00<\/td><td>\u5bf9\u96c6\u56e2\u7684\u6570\u636e\u80fd\u529b\u548c\u8d44\u6e90\u8981\u6c42\u9ad8<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e8c<\/td><td>\u5bf9\u5404\u4e2aBU\u7684\u6570\u5b57\u5316\u80fd\u529b\u8981\u6c42\u9ad8<\/td><\/tr><tr><td>\u6b7b\u70b9\u4e09<\/td><td>\u5bf9\u4eba\u529b\u7684\u8981\u6c42\u5f88\u9ad8\uff0c\u5c24\u5176\u662f\u8fd0\u8425\u76f8\u5173\u7684\u4eba\u529b<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7ed3\u8bed<\/strong><\/h2>\n\n\n\n<p>\u7b2c\u4e00\u79cd\u7ec4\u7ec7\u67b6\u6784\u662f\u6211\u770b\u5230\u7684\u6700\u591a\u7684\uff0c\u7b2c\u4e09\u79cd\u4e5f\u6bd4\u8f83\u5e38\u89c1\u3002\u4e0d\u8fc7\uff0c\u5982\u540c\u6211\u5728\u6bcf\u4e00\u79cd\u7ec4\u7ec7\u67b6\u6784\u4e2d\u6240\u63d0\u5230\u7684\u6b7b\u70b9\uff0c\u6ca1\u6709\u4efb\u4f55\u4e00\u79cd\u7ec4\u7ec7\u67b6\u6784\u662f\u5b8c\u7f8e\u7684\u3002\u9009\u62e9\u4efb\u4f55\u4e00\u4e2a\u7ec4\u7ec7\u67b6\u6784\uff0c\u5c31\u5fc5\u987b\u8981\u514b\u670d\u8fd9\u4e9b\u67b6\u6784\u4e2d\u5b58\u5728\u7684\u6b7b\u70b9\u3002<\/p>\n\n\n\n<p>\u53e6\u5916\uff0c\u7ec4\u7ec7\u67b6\u6784\u7a76\u7adf\u642d\u6210\u4ec0\u4e48\u6837\uff0c\u8ddf\u4f01\u4e1a\u62e5\u6709\u7684\u4eba\u624d\u606f\u606f\u76f8\u5173\u3002\u5f88\u591a\u65f6\u5019\uff0c\u5f88\u591a\u4f01\u4e1a\u662f\u89c4\u5212\u597d\u7ec4\u7ec7\u67b6\u6784\u518d\u627e\u4eba\uff0c\u4f46\u96be\u5ea6\u5f88\u5927\u3002\u53cd\u8fc7\u6765\uff0c\u6839\u636e\u6240\u62e5\u6709\u7684\u8d44\u6e90\uff0c\u518d\u7075\u6d3b\u8c03\u6574\u67b6\u6784\uff0c\u4e5f\u4e0d\u5931\u4e3a\u4e00\u79cd\u529e\u6cd5\u3002<\/p>\n\n\n\n<p>\u6700\u540e\uff0c\u4e00\u4e2a\u4f01\u4e1a\u7684\u7ec4\u7ec7\u67b6\u6784\u4e00\u5b9a\u662f\u5728\u4e0d\u65ad\u53d8\u5316\u3001\u53d1\u5c55\u3001\u5b8c\u5584\u7684\u3002\u7ec4\u7ec7\u67b6\u6784\u662f\u52a8\u6001\u7684\uff0c\u800c\u7edd\u5bf9\u4e0d\u662f\u6b7b\u677f\u7684\u3002\u751a\u81f3\uff0c\u4e00\u4e2a\u4f01\u4e1a\u5185\u6709\u51e0\u79cd\u7ec4\u7ec7\u67b6\u6784\u5728\u5e76\u884c\uff0c\u4e5f\u7edd\u5bf9\u4e0d\u5947\u602a\u3002\u5175\u65e0\u5e38\u6cd5\uff0c\u7ec4\u7ec7\u67b6\u6784\u4ea6\u7136\u3002<\/p>\n\n\n\n<p class=\"has-text-align-center\">\u2014\u2014 \u6b22\u8fce\u5728\u7ebf\u6295\u7a3f \u2014\u2014<\/p>\n\n\n\n<p class=\"has-vivid-red-color has-text-color\"><strong>\u7279\u522b\u63d0\u793a\uff1a\u5173\u6ce8\u672c\u4e13\u680f\uff0c\u522b\u9519\u8fc7\u884c\u4e1a\u5e72\u8d27\uff01<\/strong><\/p>\n\n\n\n<p>PS\uff1a\u672c\u53f8\u627f\u63a5 <span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" title=\"\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1aKOC\u79cd\u8349\uff0c\u660e\u661fKOL\uff0c\u63a2\u5e97\u89c6\u9891\uff0c\u7ea2\u4eba\u63a8\u8350\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f<\/a><\/span>\/<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/idouying\" title=\"\u6296\u97f3\u63a8\u5e7f\uff1a\u6296\u97f3\u5173\u952e\u8bcd\u6392\u540d\uff0c\u6296\u97f3\u79cd\u8349\uff0c\u6296\u97f3\u6570\u636e\u76d1\u6d4b\">\u6296\u97f3\u63a8\u5e7f<\/a><\/span>\/\u767e\u5ea6\u7cfb\u63a8\u5e7f\/\u77e5\u4e4e\/\u5fae\u535a\u7b49\u5e73\u53f0\u63a8\u5e7f\uff1a\u5173\u952e\u8bcd\u6392\u540d\uff0c\u7b14\u8bb0\u79cd\u8349\uff0c\u6570\u636e\u4f18\u5316\u7b49\uff1b<\/p>\n\n\n\n<p class=\"has-luminous-vivid-orange-color has-text-color\">\u54a8\u8be2\u5fae\u4fe1\uff1a139 1053 2512 (\u540c\u7535\u8bdd)<\/p>\n\n\n\n<p><strong>\u9996\u5e2d\u589e\u957f\u5b98CGO\u8350\u8bfb\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a<a href=\"https:\/\/www.growthhk.cn\/channel\" target=\"_blank\" rel=\"noreferrer noopener\">\u589e\u957f\u5bfc\u822a\uff1a\u9ad8\u6548\u589e\u957f\u5de5\u5177\u6574\u7406<\/a>\u300b<\/li><li>\u300a<a href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" target=\"_blank\" rel=\"noreferrer noopener\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1a\u7b14\u8bb0\u6392\u540d\uff0c\u4ee3\u5199\u4ee3\u53d1\uff0c\u63a2\u5e97\u5408\u4f5c<\/a>\u300b<\/li><li>\u300a<a href=\"https:\/\/www.growthhk.cn\/TBGG\">\u6dd8\u5b9d\u901b\u901b\u8425\u9500\u63a8\u5e7f\uff1aKOC\u79cd\u8349\uff0c\u8fbe\u4eba\u7b14\u8bb0\uff0c\u7b14\u8bb0\u64b0\u5199\uff0c\u62cd\u7167\u6444\u5f71<\/a>\u300b<\/li><\/ul>\n\n\n\n<p>\u66f4\u591a\u7cbe\u5f69\uff0c\u5173\u6ce8\uff1a<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\uff08GrowthHK.cn\uff09<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\uff08Growth 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