{"id":64969,"date":"2022-04-18T09:43:38","date_gmt":"2022-04-18T01:43:38","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=64969"},"modified":"2022-04-18T09:43:43","modified_gmt":"2022-04-18T01:43:43","slug":"%e5%bc%a0%e5%86%89%e5%86%89%ef%bc%9a%e8%a7%86%e9%a2%91%e5%8f%b7%e5%88%b0%e5%ba%95%e8%83%bd%e4%b8%ba%e8%85%be%e8%ae%af%e8%b5%9a%e5%a4%9a%e5%b0%91%e9%92%b1%ef%bd%9c%e8%a1%a8%e5%a4%96%e8%a1%a8%e9%87%8c","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/mcn\/64969.html","title":{"rendered":"\u5f20\u5189\u5189\uff1a\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff5c\u8868\u5916\u8868\u91cc"},"content":{"rendered":"\n

\u53bb\u5e74\u5230\u4eca\u5e74\uff0c\u8ba9\u4f17\u591a\u4e2d\u4e10\u5b50\u5f1f\u201c\u4f24\u75d5\u7d2f\u7d2f\u201d\u7684\uff0c\u9664\u4e86\u884c\u60c5\u672c\u8eab\uff0c\u8fd8\u6709\u8ddf\u98ce\u201c\u5927\u5e08\u201d\u7684\u5e7b\u706d\u3002<\/p>\n\n\n\n

\u6bd4\u5982\uff0c\u6284\u4f5c\u4e1a\u6301\u4ed3\u963f\u91cc\u540e\uff0c\u53d1\u73b0\u8292\u683c\u8dd1\u4e86\uff1b\u8ddf\u7740\u6bb5\u6c38\u5e73\u4e00\u8f6e\u8f6e\u6284\u5e95\u817e\u8baf\u7684\uff0c\u6302\u5728\u4e86\u534a\u5c71\u8170\u3002<\/p>\n\n\n\n

\u300a\u8292\u683c\u51cf\u4ed350%\u963f\u91cc\u5e76\u4e0d\u80fd\u8bf4\u660e\u4ec0\u4e48\u300b\u4e00\u6587\u8bba\u8ff0\u8fc7\uff0c\u8292\u683c\u64c5\u957f\u6210\u957f\u80a1\u6295\u8d44\uff0c\u963f\u91cc\u4e0d\u5c5e\u4e8e\u5176\u80fd\u529b\u5708\uff0c\u53ca\u65f6\u6b62\u635f\u5f88\u6b63\u5e38\u3002<\/p>\n\n\n\n

\u76f8\u6bd4\u4e4b\u4e0b\uff0c\u6bb5\u6c38\u5e73\u7684\u6001\u5ea6\uff0c\u5374\u662f\u201c\u8d8a\u8dcc\u8d8a\u4e70\u201d\u2014\u2014\u53bb\u5e748\u67084\u65e5\u300118\u65e5\u4e24\u6b21\u6284\u5e95\uff0c\u4eca\u5e742\u6708\u5e95\u518d\u6b213500\u4e07\u5165\u573a\uff0c3\u6708\u8868\u6001\u5c06\u5356\u4f2f\u514b\u5e0c\u5c14\uff0c\u7ee7\u7eed\u6284\u5e95\u52a0\u4ed3\u817e\u8baf\u3002<\/p>\n\n\n\n

\u90a3\u4e48\uff0c\u4ed6\u5982\u6b64\u201c\u8c6a\u8d4c\u201d\u6709\u9053\u7406\u5417\uff1f<\/p>\n\n\n\n

\u4e8b\u5b9e\u4e0a\uff0c\u8fd9\u8f6e\u5e76\u4e0d\u662f\u6bb5\u6c38\u5e73\u7b2c\u4e00\u6b21\u6284\u5e95\u817e\u8baf\u30022018\u5e74\u817e\u8baf\u4e5f\u6709\u8fc7\u4e00\u6b21\u5927\u5e45\u56de\u8c03\uff0c\u8dcc\u5e45\u8fd145%\u3002<\/p>\n\n\n\n

\u5f7c\u65f6\u6bb5\u6c38\u5e73\u62bc\u4e2d\u6284\u5e95\uff0c\u6700\u9ad8\u6301\u4ed3\u6536\u76ca\u8fd1200\uff05\u3002<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u5982\u6b64\u6765\u770b\uff0c\u786e\u5b9e\u6709\u6210\u529f\u7ecf\u9a8c\u505a\u652f\u6491\u3002\u4f46\u4e0a\u8ff0\u8bf4\u8fc7\uff0c\u6284\u201c\u7ecf\u9a8c\u201d\u4f5c\u4e1a\u641e\u6295\u8d44\uff0c\u4e0d\u592a\u884c\u5f97\u901a\u3002<\/p>\n\n\n\n

\u6211\u4eec\u590d\u76d8\u672c\u8d28\u53d1\u73b0\uff0c\u90a3\u6b21\u5c40\u9762\u53d1\u751f\u8f6c\u53d8\u7684\u5173\u952e\u5728\u4e8e\uff1a\u6e38\u620f\u7248\u53f7\u6062\u590d\u53d1\u653e\uff1b\u540c\u65f6\uff0c\u817e\u8baf\u6301\u7eed\u5728\u5fae\u4fe1\u4f53\u7cfb\u505a\u6587\u7ae0\uff0c\u793e\u4ea4\u5e7f\u544a\u53d8\u73b0\u8282\u594f\u52a0\u5feb\u3002\u53cc\u677f\u5757\u4e1a\u7ee9\u91ca\u653e\u9a71\u52a8\u4e0b\uff0c\u817e\u8baf\u80a1\u4ef7\u53cd\u8f6c\u3002<\/strong><\/p>\n\n\n\n

\u5982\u4eca\uff0c\u5982\u51fa\u4e00\u8f99\u7684\u8f6c\u673a\u4fe1\u53f7\u51fa\u73b0\u4e86\u2014\u20144\u670811\u53f7\uff0c\u6e38\u620f\u7248\u53f7\u5ba3\u5e03\u6062\u590d\u53d1\u653e\uff1b\u53e6\u5916\uff0c\u5fae\u4fe1\u4f53\u7cfb\u53c8\u5728\u201c\u641e\u4e8b\u201d\u53d8\u73b0\u3002<\/p>\n\n\n\n

\u636e\u817e\u8baf2021Q4\u7535\u8bdd\u4f1a\u8bae\uff1a2022\u5e74\u516c\u53f8\u5c06\u542f\u52a8\u77ed\u89c6\u9891Feed\u5e7f\u544a\u7684\u6d4b\u8bd5\u548c\u4f18\u5316\uff0c\u76f8\u4fe1\u89c6\u9891\u53f7<\/a><\/span>\u5c06\u4f1a\u63d0\u4f9b\u91cd\u8981\u7684\u5546\u4e1a\u5316\u673a\u4f1a\u3002<\/em><\/p>\n\n\n\n

\u90a3\u4e48\uff0c\u8fd9\u6b21\u662f\u5426\u80fd\u59822018-2019\u5e74\u90a3\u6837\u53cd\u8f6c\u5462\uff1f<\/p>\n\n\n\n

\u8981\u786e\u5b9a\u8fd9\u4e00\u70b9\uff0c\u5148\u8981\u5f04\u6e05\u695a\u653e\u5f00\u7684\u4e1a\u52a1\uff0c\u5151\u73b0\u4e1a\u7ee9\u589e\u957f\u7684\u786e\u5b9a\u6027\u7a7a\u95f4\uff0c\u4e5f\u5c31\u662f\u89c6\u9891\u53f7\u80fd\u8d5a\u591a\u5c11\u94b1\u3002\uff08\u5176\u65b0\u6e38\u620f\u7248\u53f7\u53d1\u653e\u5c1a\u672a\u786e\u5b9a\uff0c\u5173\u4e8e\u6e38\u620f\u672c\u6587\u4e0d\u505a\u8bba\u8ff0\u3002<\/em>\uff09<\/p>\n\n\n\n

\u4e00\u3001\u4fe1\u606f\u6d41\u5e7f\u544a\uff1a\u77ed\u671f\u5b63\u5ea6\u6536\u5165\u7ea630\u4ebf\uff0c\u672a\u6765\u5e74\u6536\u5165\u7a7a\u95f4250\u4ebf\u5de6\u53f3<\/strong><\/p>\n\n\n\n

\u62c6\u89e3\u6765\u770b\uff0c\u89c6\u9891\u53f7\u7684\u6536\u5165\u6765\u6e90\uff0c\u4e3b\u8981\u6709\u4e09\u4e2a\u65b9\u9762\uff1a\u77ed\u89c6\u9891\u4fe1\u606f\u6d41\u5e7f\u544a\u3001\u76f4\u64ad\u6253\u8d4f\u53ca\u76f4\u64ad\u7535\u5546\u3002<\/p>\n\n\n\n

\u8fd9\u91cc\uff0c\u91cd\u70b9\u8bba\u8bc1\u4fe1\u606f\u6d41\u5e7f\u544a\u548c\u76f4\u64ad\u6253\u8d4f\u7684\u53d8\u73b0\u7a7a\u95f4\u3002\uff08\u76f4\u64ad\u7535\u5546\u53d8\u73b0\u9700\u8981\u65f6\u95f4\u6295\u5165\uff0c\u8fd9\u91cc\u4e0d\u505a\u5206\u6790<\/em>\uff09<\/p>\n\n\n\n

\u5c31\u4fe1\u606f\u6d41\u5e7f\u544a\u6765\u8bf4\uff0c\u4f17\u6240\u5468\u77e5\uff0c\u5176\u662f\u77ed\u89c6\u9891\u6a21\u5f0f\u7684\u4e3b\u8981\u6536\u5165\u6765\u6e90\uff1a\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"<\/p>\n\n\n\n

\u4ece\u5de6\u5230\u53f3\u4f9d\u6b21\u4e3a\uff1aB\u7ad9\u3001\u6296\u97f3\u3001\u5feb\u624b\u4fe1\u606f\u6d41\u5e7f\u544a<\/p>\n\n\n\n

\u817e\u8baf\u57282021Q4\u7535\u8bdd\u4f1a\u8bae\u4e2d\uff0c\u5bf9\u89c6\u9891\u53f7\u7684\u4fe1\u606f\u6d41\u5e7f\u544a\uff0c\u540c\u6837\u9884\u671f\u4e50\u89c2\uff1a2022\u5e74\uff0c\u4fe1\u606f\u6d41\u5e7f\u544a\u6216\u5c06\u662f\u89c6\u9891\u53f7\u4e2d\u6700\u5927\u7684\u6536\u5165\u6765\u6e90\u3002<\/em><\/p>\n\n\n\n

\u90a3\u4e48\uff0c\u6211\u4eec\u5c31\u6765\u770b\u770b\uff0c\u73b0\u5728\u7684\u60c5\u51b5\u4e0b\u5f00\u653e\u4fe1\u606f\u6d41\u5e7f\u544a\uff0c\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\u3002\u5177\u4f53\u6d4b\u7b97\u601d\u8def\u5982\u4e0b\uff1a<\/p>\n\n\n\n

\u77ed\u89c6\u9891\u4fe1\u606f\u6d41\u5e7f\u544a\u6536\u5165\uff1dDAU\u00d7\u7528\u6237\u65e5\u5e73\u5747\u4f7f\u7528\u65f6\u957f\u00d7\u77ed\u89c6\u9891\u6bcf\u5206\u949f\u64ad\u653e\u6b21\u6570\u00d7\u77ed\u89c6\u9891\u5e7f\u544a\u52a0\u8f7d\u7387\u00d7CPM\u00d7365<\/p>\n\n\n\n

\u6839\u636e\u6d4b\u7b97\uff0c\u5728\u4e2d\u6027\u5047\u8bbe\u4e0b\uff0c\u82e5\u89c6\u9891\u53f7\u57282022\u5e74\u5f00\u59cb\u52a0\u8f7d\u4fe1\u606f\u6d41\u5e7f\u544a\uff0c\u5b63\u5ea6\u5e7f\u544a\u6536\u5165\u8d21\u732e\u572830\u4ebf\u5de6\u53f3\u3002<\/strong><\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u5907\u6ce8\uff1a1\u3001\u636e\u89c6\u706f\u7814\u7a76\u9662\u6570\u636e\uff0c2021\u5e74\u672b\u89c6\u9891\u53f7DAU\u8d85\u8fc75\u4ebf\uff1b\u7528\u6237\u65e5\u5747\u4f7f\u7528\u65f6\u957f\u4e3a35min\u3002<\/em><\/p>\n\n\n\n

2\u3001\u76ee\u524d\u89c6\u9891\u53f7\u4e0a10-20\u79d2\u4ee5\u53ca50-60\u79d2\u7684\u89c6\u9891\uff0c\u5360\u6bd4\u6700\u591a\u3002\u53d6\u5176\u5927\u6982\u6570\u5b57\uff0c\u5047\u8bbe\u6bcf\u5206\u949f\u53ef\u64ad\u653e\u4e24\u5230\u4e09\u4e2a\u89c6\u9891\u3002<\/em><\/p>\n\n\n\n

3\u3001\u53d8\u73b0\u521d\u671f\u4e3a\u907f\u514d\u592d\u6298\uff0c\u5e7f\u544a\u52a0\u8f7d\u7387\u4e0d\u4f1a\u592a\u9ad8\uff0c\u5047\u8bbe\u4e3a2%\u20144%\u3002<\/em><\/p>\n\n\n\n

4\u3001\u5f53\u4e0b\u89c6\u9891\u53f7\u7684\u7b97\u6cd5\u79ef\u6dc0\u53ca\u6570\u636e\u79ef\u7d2f\u8fd8\u4e0d\u8db3\uff0c\u56e0\u6b64CPM\u4e0d\u4f1a\u592a\u9ad8\uff0c\u5047\u8bbe\u4e3a15\u201425\u5143\/\u5343\u6b21<\/em>\u3002<\/p>\n\n\n\n

\u5f53\u7136\uff0c\u8fd9\u53ea\u662f\u53d8\u73b0\u521d\u671f\u53ef\u80fd\u5e26\u6765\u7684\u6536\u5165\u3002\u8981\u77e5\u9053\uff0c2021\u5e74\u6296\u97f3\u5e73\u5747\u6bcf\u4e2a\u5b63\u5ea6\u5356\u5e7f\u544a\u7684\u6536\u5165\u6709285\u4ebf\uff0c\u5feb\u624b2021Q4\u7684\u5e7f\u544a\u6536\u5165\u4e5f\u6709132\u4ebf\u3002<\/p>\n\n\n\n

\u6210\u529f\u7684\u6a21\u677f\u5728\u524d\uff0c\u5e02\u573a\u5bf9\u89c6\u9891\u53f7\u4fe1\u606f\u6d41\u5e7f\u544a\u6536\u5165\u7684\u589e\u957f\u7a7a\u95f4\uff0c\u4e5f\u6709\u4e00\u5b9a\u9884\u671f\u3002\u90a3\u4e48\uff0c\u53ef\u80fd\u6027\u5982\u4f55\u5462\uff1f<\/p>\n\n\n\n

\u4e0b\u9762\u6211\u4eec\u5bf9\u5404\u4e2a\u76f8\u5173\u56e0\u5b50\uff0c\u8fdb\u884c\u672a\u6765\u8d8b\u52bf\u654f\u611f\u6027\u5206\u6790\u3002<\/p>\n\n\n\n

\u56e0\u5b50\u4e00\uff1aDAU\u53d8\u5316\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u73b0\u5728\u6253\u5f00\u5fae\u4fe1\uff0c\u4f60\u4f1a\u53d1\u73b0\u89c6\u9891\u53f7\u5185\u5bb9\u65e0\u5904\u4e0d\u5728\u2014\u2014\u670b\u53cb\u5708\u6709\u4eba\u8f6c\u3001\u516c\u4f17\u53f7\u4e5f\u6709\u5185\u63d2\u7b49\u3002<\/p>\n\n\n\n

\u751a\u81f3\uff0c\u5927\u591a\u65f6\u5019\u4eba\u4eec\u90fd\u662f\u901a\u8fc7\u670b\u53cb\u5708\u3001\u7fa4\u6d88\u606f\u3001\u516c\u4f17\u53f7\u7b49\u6e20\u9053\u70b9\u5f00\u89c6\u9891\u53f7\u7684\uff0c\u771f\u6b63\u7684\u4e00\u7ea7\u5165\u53e3\u2014\u2014\u5fae\u4fe1\u53d1\u73b0\u9875\u201c\u89c6\u9891\u53f7\u201d\u4e00\u5b9a\u7a0b\u5ea6\u88ab\u5ffd\u7565\u4e86\u3002<\/p>\n\n\n\n

\u5982\u6b64\u5168\u9762\u5165\u4fb5\u4e0b\uff0c\u89c6\u9891\u53f7\u5728\u5fae\u4fe1\u751f\u6001\u4e2d\u8fc5\u901f\u6e17\u900f\uff0c\u76ee\u524d\u5df2\u7ecf\u8fbe\u523048%\u3002<\/p>\n\n\n\n

\u800c\u6309\u7167\u8fd9\u4e2a\u8d8b\u52bf\uff0c\u89c6\u9891\u53f7\u7684\u6e17\u900f\u7387\u4f1a\u8fdb\u4e00\u6b65\u63d0\u5347\u3002\u5047\u8bbe\u89c6\u9891\u53f7\u5728\u5fae\u4fe1\u751f\u6001\u6e17\u900f\u7387\uff0c\u80fd\u591f\u8fbe\u5230\u670b\u53cb\u5708\u548c\u5c0f\u7a0b\u5e8f\u7684\u5e73\u5747\u503c\uff0c\u537359.1%\uff0c\u6362\u7b97\u6210DAU\u5c31\u662f6.15\u4ebf\u3002<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u56e0\u5b50\u4e8c\uff1a\u5355\u7528\u6237\u65e5\u5747\u4f7f\u7528\u65f6\u957f\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u76ee\u524d\uff0c\u89c6\u9891\u53f7\u5728\u521b\u4f5c\u8005\u548c\u5185\u5bb9\u751f\u6001\u4e0a\uff0c\u5b58\u5728\u4e00\u5b9a\u7684\u77ed\u677f\u3002<\/p>\n\n\n\n

\u636e\u89c6\u706f\u7814\u7a76\u9662\uff0c\u89c6\u9891\u53f7\u7684\u521b\u4f5c\u8005\u8d26\u53f7\u4e2d\uff0c\u672a\u8ba4\u8bc1\u8d26\u53f7\u5360\u6bd4\u6700\u9ad8\uff0c\u8fbe40%\uff0c\u800c\u4ee5\u65b0\u95fb\u5a92\u4f53\u3001\u4f01\u4e1a\u673a\u6784\u3001\u54c1\u724c\u4e3a\u4e3b\u7684\u84ddV\u8d26\u53f7\u4f5c\u54c1\u6570\uff0c\u5360\u6bd4\u4e3a31.20%\u3002<\/p>\n\n\n\n

\u4e5f\u5c31\u662f\u8bf4\uff0c\u89c6\u9891\u53f7\u4ecd\u7136\u4ee5\u975e\u4e13\u4e1a\u521b\u4f5c\u8005\u4e3a\u4e3b\u3002<\/p>\n\n\n\n

\u540c\u65f6\uff0c\u4ece\u5185\u5bb9\u54c1\u7c7b\u770b\uff0c\u65f6\u4e8b\u65b0\u95fb\u3001\u6c11\u751f\u653f\u52a1\u7b49\u5185\u5bb9\u54c1\u7c7b\u5feb\u901f\u53d1\u5c55\uff0c\u7f8e\u5986\u3001\u52a8\u6f2b\u7b49\u70ed\u95e8\u5782\u76f4\u9886\u57df\u4ecd\u76f8\u5bf9\u7a7a\u767d\u3002<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u6ca1\u6709\u8db3\u591f\u4e30\u5bcc\u4ee5\u53ca\u4f18\u8d28\u7684\u5185\u5bb9\uff0c\u53ef\u80fd\u4f1a\u9650\u5236\u7528\u6237\u4f7f\u7528\u65f6\u957f\u7684\u63d0\u5347\u3002<\/p>\n\n\n\n

\u4e0d\u8fc7\uff0c\u8fd9\u5e76\u975e\u4e0d\u53ef\u89e3\u3002<\/p>\n\n\n\n

\u6b64\u524d\uff0c\u5fae\u4fe1\u5bf9\u89c6\u9891\u53f7\u90fd\u662f\u8f7b\u8fd0\u8425\u7b56\u7565\u3002<\/p>\n\n\n\n

\u6bd4\u5982\uff0c2021\u5e74\u5fae\u4fe1\u4e4b\u591c\u4e0a\uff0c\u5f20\u5c0f\u9f99\u66fe\u8bf4\u9053\uff1a\u6211\u4eec\u4ece\u6765\u4e0d\u4f1a\u5173\u6ce8\u7528\u6237\u5728\u5fae\u4fe1\u91cc\u505c\u7559\u7684\u65f6\u957f\uff0c\u90a3\u4e0d\u662f\u6211\u4eec\u7684\u76ee\u6807\u3002\u89c6\u9891\u53f7\u6ca1\u6709\u82b1\u4e00\u5206\u94b1\u53bb\u8d2d\u4e70\u5185\u5bb9\uff0c\u5c06\u6765\u4e5f\u4e0d\u60f3\u8fd9\u4e48\u505a\u3002<\/em><\/p>\n\n\n\n

\u4f46\u5f88\u5feb\uff0c\u5c31\u81ea\u6253\u8138\uff0c\u796d\u51fa\u201c\u949e\u201d\u80fd\u529b\u3002\u6bd4\u5982\uff0c\u76f8\u7ee7\u9080\u8bf7\u897f\u57ce\u7537\u5b69\u3001\u4e94\u6708\u5929\u7b49\u8fdb\u884c\u6f14\u5531\u4f1a\u76f4\u64ad\uff0c\u8fdb\u884c\u5185\u5bb9\u6269\u5145\uff0c\u4ee5\u53ca\u793a\u8303\u62c9\u52a8\u3002<\/p>\n\n\n\n

\u201c\u771f\u91d1\u767d\u94f6\u201d\u6492\u51fa\u53bb\uff0c\u5373\u6709\u6536\u6548\u3002<\/p>\n\n\n\n

\u636e2021Q4\u7535\u8bdd\u4f1a\u8bae\uff1a\u89c6\u9891\u53f7\u5728\u65b0\u95fb\u3001\u97f3\u4e50\u548c\u77e5\u8bc6\u7c7b\u5185\u5bb9\u7b49\u76ee\u6807\u5185\u5bb9\u7c7b\u522b\u4e0a\u53d6\u5f97\u4e86\u91cd\u5927\u7a81\u7834\u3002\u8d85\u8fc7100,000\u4e2a\u8d5e\u7684\u89c6\u9891\u6570\u91cf\u5f3a\u52b2\u589e\u957f\uff0c\u7528\u6237\u53c2\u4e0e\u5ea6\u52a0\u6df1\u3002<\/em><\/p>\n\n\n\n

\u6b64\u6b21\u4f34\u968f\u89c6\u9891\u53f7\u5546\u4e1a\u5316\uff0c\u5fae\u4fe1\u4e5f\u63a8\u51fa\u4e86\u201c\u521b\u4f5c\u8005\u6fc0\u52b1\u8ba1\u5212\u201d\uff0c\u5bf9\u539f\u521b\u5185\u5bb9\u63d0\u4f9b\u6d41\u91cf\u503e\u659c\uff0c\u523a\u6fc0\u5185\u5bb9\u8f93\u51fa\u3002<\/p>\n\n\n\n

\u6211\u4eec\u66fe\u591a\u6b21\u8bba\u8ff0\u8fc7\uff0c\u7528\u6237\u90fd\u662f\u8ddf\u7740\u5185\u5bb9\u8d70\u7684\u3002\u5982\u6b64\u4e00\u6765\uff0c\u610f\u5473\u7740\uff0c\u89c6\u9891\u53f7\u7684\u65e5\u5747\u4f7f\u7528\u65f6\u957f\uff0c\u8fd8\u6709\u5f88\u5927\u7684\u53d1\u5c55\u7a7a\u95f4\u3002\uff08\u5f53\u7136\uff0c\u6709\u6296\u5feb\u4e24\u5ea7\u201c\u5927\u5c71\u201d\u5728\u524d\uff0c\u5929\u82b1\u677f\u4e5f\u53ef\u9884\u89c1\u3002\uff09<\/em><\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u7531\u6b64\uff0c\u6211\u4eec\u5224\u5b9a\u5355\u7528\u6237\u65e5\u5747\u4f7f\u7528\u65f6\u957f\u662f\u5173\u952e\u56e0\u5b50\uff0c\u800c\u4e14\u5bf9\u672a\u6765\u6536\u5165\u6709\u5f88\u5927\u9a71\u52a8\u4f5c\u7528<\/strong>\u3002<\/p>\n\n\n\n

\u56e0\u5b50\u4e09\uff1a\u77ed\u89c6\u9891\u6bcf\u5206\u949f\u64ad\u653e\u6b21\u6570\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u6570\u636e\u663e\u793a\uff0c2021\u5e74\u89c6\u9891\u53f7\u4e2d\uff0c50-60S\u89c6\u9891\u5360\u6bd4\u6700\u9ad8\uff0c\u8fbe\u523027.55%\uff1b\u540c\u65f6\uff0c\u70b9\u8d5e10W+\u4f5c\u54c1\u4e2d\uff0c\u5176\u5360\u6bd4\u4e5f\u662f\u6700\u9ad8\u7684\uff0c\u670929.84%\u3002\u8bf4\u660e\u89c6\u9891\u53f7\u7528\u6237\uff0c\u66f4\u504f\u5411\u4e8e\u6d88\u8d39\u8f83\u957f\u7684\u89c6\u9891\u5185\u5bb9\u3002<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u8fd9\u79cd\u60c5\u51b5\u4e5f\u5339\u914d\u5fae\u4fe1\u5bf9\u89c6\u9891\u53f7\u7684\u5b9a\u4f4d\u3002\u636e2021\u5e74\u5fae\u4fe1\u4e4b\u591c\uff1a\u89c6\u9891\u53f7\u4e0d\u533a\u5206\u957f\u3001\u77ed\u89c6\u9891\uff0c\u5e0c\u671b\u89c6\u9891\u53f7\u9010\u6e10\u79ef\u7d2f\u8d8a\u6765\u8d8a\u591a\u7684\u957f\u89c6\u9891\uff0c\u6210\u4e3a\u957f\u89c6\u9891\u7684\u4e91\u7aef\u4ed3\u5e93\u3002<\/em><\/p>\n\n\n\n

\u8fd9\u6837\u770b\u7684\u8bdd\uff0c\u89c6\u9891\u53f7\u7684\u6bcf\u5206\u949f\u64ad\u653e\u6b21\u6570\u63d0\u5347\u6709\u9650\uff0c\u4e0d\u662f\u5f71\u54cd\u6536\u5165\u7684\u5173\u952e\u56e0\u5b50\u3002<\/p>\n\n\n\n

\u56e0\u5b50\u56db\uff1a\u5e7f\u544a\u52a0\u8f7d\u7387\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u5e7f\u544a\u52a0\u8f7d\u7387\u52a0\u8f7d\u91cf\u7684\u589e\u52a0\uff0c\u4e00\u76f4\u90fd\u662f\u5e7f\u544a\u6536\u5165\u589e\u957f\u7684\u4e3b\u8981\u9a71\u52a8\u56e0\u5b50\u3002\u4ee5Facebook\u4e3a\u4f8b\uff0c\u5176\u6210\u719f\u671f\u5e7f\u544a\u52a0\u8f7d\u7387\u53ef\u8fbe15%\u3002<\/p>\n\n\n\n

\u4e0d\u8fc7\uff0c\u548cFacebook\u3001\u6296\u5feb\u7b49\u504f\u5a31\u4e50\u5c5e\u6027\u4e0d\u540c\uff0c\u5fae\u4fe1\u66f4\u4fa7\u91cd\u793e\u4ea4\uff0c\u800c\u793e\u4ea4\u573a\u666f\u4e0b\uff0c\u5982\u679c\u5e7f\u544a\u52a0\u8f7d\u7387\u8fc7\u9ad8\uff0c\u4f1a\u5f71\u54cd\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n\n\n\n

\u4e5f\u662f\u56e0\u4e3a\u6b64\uff0c\u5fae\u4fe1\u5728\u670b\u53cb\u5708\u5e7f\u544a\u7684\u53d8\u73b0\u8282\u594f\u4e00\u76f4\u5f88\u201c\u8c28\u614e\u201d\u3002<\/p>\n\n\n\n

\u6bd4\u5982\uff0c\u7ba1\u7406\u5c42\u591a\u6b21\u63d0\u5230\uff1a\u5e7f\u544a\u65b9\u9762\u6211\u4eec\u975e\u5e38\u5730\u81ea\u5236\uff0c\u6700\u7ec8\u76ee\u6807\u662f\u4e3a\u5e7f\u544a\u5ba2\u6237\u63d0\u9ad8ROI\uff0c\u540c\u65f6\u4fdd\u6301\u5065\u5eb7\u7684\u7528\u6237\u4f7f\u7528\u4f53\u9a8c\uff0c\u800c\u975e\u77ed\u671f\u5185\u4e89\u53d6\u6700\u5927\u5e7f\u544a\u6536\u5165\u3002<\/em><\/p>\n\n\n\n

\u800c\u8fd9\u5728\u5177\u4f53\u5b9e\u65bd\u4e0a\u4e5f\u6709\u5370\u8bc1\uff0c2015\u5e74\u653e\u5f00\u7b2c\u4e00\u6761\u670b\u53cb\u5708\u5e7f\u544a\u540e\uff0c\u4e00\u76f4\u52302018\u548c2019\u5e74\uff0c\u624d\u9646\u7eed\u653e\u5f00\u7b2c\u4e8c\u6761\u548c\u7b2c\u4e09\u6761\u5e7f\u544a\u3002<\/p>\n\n\n\n

\u57fa\u4e8e\u6b64\uff0c\u6211\u4eec\u5047\u8bbe\u5373\u4f7f\u53d1\u5c55\u81f3\u6210\u719f\u671f\uff0c\u89c6\u9891\u53f7\u5e7f\u544a\u52a0\u8f7d\u7387\u7684\u4e0a\u9650\uff0c\u53ef\u80fd\u4e5f\u53ea\u80fd\u8fbe\u5230Facebook\u7684\u4e00\u534a\uff0c\u53737%\u3002<\/strong><\/p>\n\n\n\n

\u56e0\u5b50\u4e94\uff1aCPM\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u5e7f\u544a\u4ef7\u683c\u53d7\u5e7f\u544a\u8f6c\u5316\u6548\u679c\u5f71\u54cd\uff0c\u800c\u7528\u6237\u7684\u6570\u636e\u6807\u7b7e\u79ef\u7d2f\u3001\u7b97\u6cd5\u5339\u914d\u7b49\u7ef4\u5ea6\u90fd\u4f1a\u5f71\u54cd\u5230\u5e7f\u544a\u7684\u8f6c\u5316\u6548\u679c\u3002<\/p>\n\n\n\n

\u6d4b\u7b97\u6570\u636e\u663e\u793a\uff0c\u6296\u97f3\u548c\u5feb\u624b 2021\u5e74\u7684\u5e7f\u544a\u4e1a\u52a1CPM\u5206\u522b\u4e3a17.8\u548c11.5\u3002\uff08CPM\u91c7\u7528\u8d22\u52a1\u89d2\u5ea6\u6d4b\u7b97\uff0c\u975e\u5b9e\u9645\u60c5\u51b5\u3002<\/em>\uff09<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u5907\u6ce8\uff1a\u5feb\u624b\u3001\u6296\u97f3\u7684\u5e7f\u544a\u52a0\u8f7d\u7387\u6765\u81ea\u7ecf\u9a8c\u4f30\u8ba1\u3002<\/em><\/p>\n\n\n\n

\u8003\u8651\u5230\u89c6\u9891\u53f7\u7684\u7b97\u6cd5\u79ef\u6dc0\u53ca\u6570\u636e\u79ef\u7d2f\u4e0d\u53ca\u6296\u97f3\u2014\u2014\u6bd4\u5982\uff0c\u636e2021\u5fae\u4fe1\u4e4b\u591c\uff1a\u73b0\u5728\u670b\u53cb\u8d5e\u4ea7\u751f\u7684\u6574\u4f53\u64ad\u653e\u91cf\uff0c\u662f\u7b97\u6cd5\u63a8\u8350\u76842\u500d<\/em>\u2014\u2014\u5f53\u4e0b\u89c6\u9891\u53f7CPM\u4ef7\u683c\u53ef\u80fd\u4f1a\u6709\u5dee\u8ddd\u3002<\/p>\n\n\n\n

\u4f46\u672a\u6765\uff0c\u968f\u7740\u5185\u5bb9\u4e30\u5bcc\u5ea6\u63d0\u9ad8\uff0c\u7528\u6237\u4e0e\u5185\u5bb9\u53cd\u54fa\u7b97\u6cd5\uff0cCPM\u63d0\u5347\u4e0d\u662f\u4e0d\u53ef\u80fd\u7684\u3002<\/p>\n\n\n\n

\u6240\u4ee5\uff0c\u6211\u4eec\u5224\u5b9aCPM\u4ef7\u683c\u662f\u5f71\u54cd\u89c6\u9891\u53f7\u4fe1\u606f\u6d41\u5e7f\u544a\u6536\u5165\u7684\u5173\u952e\u56e0\u5b50\u3002<\/strong><\/p>\n\n\n\n

\u7ed3\u679c<\/strong><\/p>\n\n\n\n

\u4ece\u4e0a\u9762\u7684\u5206\u6790\u4e2d\uff0c\u6211\u4eec\u5f97\u51fa\u5f71\u54cd\u89c6\u9891\u53f7\u4fe1\u606f\u6d41\u5e7f\u544a\u6536\u5165\u7684\u4e09\u4e2a\u5173\u952e\u56e0\u5b50\uff1a\u7528\u6237\u65f6\u957f\u3001\u5e7f\u544a\u52a0\u8f7d\u7387\u548cCPM\u4ef7\u683c<\/strong>\u3002\u6211\u4eec\u5bf9\u5176\u8fdb\u884c\u654f\u611f\u6027\u6d4b\u8bd5\uff0c\u5177\u4f53\u60c5\u51b5\u5982\u4e0b\u56fe\uff1a<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u89c6\u9891\u53f7\u7684\u6700\u4e3b\u8981\u6536\u5165\u90e8\u5206\u2014\u2014\u4fe1\u606f\u6d41\u5e7f\u544a\u6536\u5165\uff0c\u5728DAU\u5047\u5b9a6.15\u4ebf\u7684\u60c5\u51b5\u4e0b\uff0c\u672a\u6765\u5e74\u6536\u5165\u7a7a\u95f4\u8fbe\u5230250\u4ebf\u5de6\u53f3\uff0c\u6709\u8f83\u5927\u7684\u53ef\u80fd\u6027\u3002<\/p>\n\n\n\n

\u5f53\u7136\uff0c\u4fe1\u606f\u6d41\u5e7f\u544a\u8fd8\u672a\u4e0a\u7ebf\uff0c\u8fd9\u5757\u6536\u5165\u7684\u53cd\u9988\u8fd8\u9700\u8981\u65f6\u95f4\u3002\u76f8\u6bd4\u4e4b\u4e0b\uff0c\u76f4\u64ad\u6253\u8d4f\u4e1a\u52a1\u73b0\u9636\u6bb5\u5df2\u7ecf\u770b\u5230\u4e86\u73b0\u91d1\u6d41\u3002<\/p>\n\n\n\n

\u4e8c\u3001\u76f4\u64ad\u6253\u8d4f\uff1aMAU\u5047\u5b9a7.5\u4ebf\uff0c\u672a\u6765\u5e74\u6536\u5165\u7a7a\u95f4\u7ea6200\u4ebf<\/strong><\/p>\n\n\n\n

2020\u5e7410\u6708\uff0c\u89c6\u9891\u53f7\u4e0a\u7ebf\u4e86\u76f4\u64ad\u529f\u80fd\uff0c\u4e14\u8d44\u6e90\u5927\u91cf\u503e\u659c\u3002<\/p>\n\n\n\n

\u6bd4\u5982\uff0c\u5728\u5f53\u5e7412\u67088\u65e5\uff0c\u77e5\u540d\u79d1\u6280\u4e92\u8054\u7f51\u8bc4\u8bba\u4eba\u6f58\u4e71\u548c\u60c5\u611f\u4e3b\u64ad\u5f20\u9e4f\u505a\u7684\u90a3\u573a\u201c\u51fa\u5708\u201d\u76f4\u64ad\u4e2d\uff0c\u5f20\u5c0f\u9f99\u56f4\u89c2\u4e86\u5168\u573a\uff0c\u5e76\u5728\u6700\u540e\u53d1\u51fa\u4e86\u201c\u8fde\u9ea6\u201d\u9080\u8bf7\u3002<\/p>\n\n\n\n

\u4e4b\u540e\uff0c\u76f4\u64ad\u6253\u901a\u516c\u4f17\u53f7\u3001\u5355\u72ec\u8bbe\u7f6e\u5165\u53e3\u7b49\uff0c\u5730\u4f4d\u4e00\u6b65\u6b65\u5347\u7ea7\u3002<\/p>\n\n\n\n

\u5982\u6b64\u4fa7\u91cd\u4e4b\u4e0b\uff0c\u636e2021Q4\u7535\u8bdd\u4f1a\u8bae\uff1a\u6253\u8d4f\u6536\u5165\u5728\u4e0d\u65ad\u589e\u52a0\uff0c\u5e76\u4e14\u5df2\u7ecf\u76f8\u5f53\u53ef\u89c2\u3002<\/em><\/p>\n\n\n\n

\u8fd9\u91cc\uff0c\u6211\u4eec\u901a\u8fc7\u4f30\u7b97\uff0c\u770b\u770b\u5f53\u524d\u60c5\u51b5\u4e0b\uff0c\u76f4\u64ad\u6253\u8d4f\u6536\u76ca\u7a76\u7adf\u5982\u4f55\uff0c\u5177\u4f53\u903b\u8f91\u5982\u4e0b\uff1a<\/p>\n\n\n\n

\u76f4\u64ad\u6253\u8d4f\u6536\u5165\uff1dMAU\u00d7\u4ed8\u8d39\u7387\uff08\u76f4\u64ad\u4ed8\u8d39\u7528\u6237\u6570\/MAU\uff09\u00d7\u6708\u5747ARPPU\uff08\u6bcf\u76f4\u64ad\u4ed8\u8d39\u7528\u6237\u5e73\u5747\u6536\u5165\uff09*12\u3002<\/p>\n\n\n\n

\u901a\u8fc7\u5047\u8bbe\u6d4b\u7b97\uff0c\u53ef\u4ee5\u53d1\u73b0\uff0c\u5728\u4e2d\u6027\u5047\u8bbe\u4e0b\uff0c\u89c6\u9891\u53f7\u76f4\u64ad\u6253\u8d4f\u5b63\u5ea6\u6536\u5165\uff0c\u4e5f\u9884\u4f30\u572830\u4ebf\u5de6\u53f3\u3002<\/strong><\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u5907\u6ce8\uff1a1\u3001\u5047\u8bbe\u89c6\u9891\u53f7\u7684MAU\u4e3a5-6\u4ebf\uff1b2\u3001\u4ed8\u8d39\u7387\u548c\u6708\u5747ARPPU\uff1a\u8003\u8651\u5230\u5904\u4e8e\u53d8\u73b0\u521d\u671f\uff0c\u5047\u8bbe\u4ed8\u8d39\u7387\u4e3a2%\u20146%\uff0c\u6708\u5747ARPPU\u4e3a30-50\u5143\u3002<\/em><\/p>\n\n\n\n

\u5f53\u7136\uff0c\u5fae\u4fe1\u5bf9\u76f4\u64ad\u7684\u91ce\u5fc3\u4e0d\u6b62\u4e8e\u6b64\u3002<\/strong><\/p>\n\n\n\n

\u4e0a\u8ff0\u8bf4\u8fc7\uff0c2021\u5e74\u76f4\u64ad\u5730\u4f4d\u5347\u7ea7\u81f3\u3010\u53d1\u73b0\u3011\u4e00\u7ea7\u5165\u53e3\uff0c\u6210\u4e3a\u548c\u670b\u53cb\u5708\u3001\u89c6\u9891\u53f7\u7b49\u4e00\u6837\u7684\u72ec\u7acb\u5165\u53e3\u3002<\/p>\n\n\n\n

\u53e6\u636e2021\u5e74\u5fae\u4fe1\u4e4b\u591c\uff1a\u76f4\u64ad\u5728\u672a\u6765\u6709\u53ef\u80fd\u4f1a\u6210\u4e3a\u4e00\u79cd\u5f88\u591a\u4eba\u5728\u7528\u7684\u4e2a\u4eba\u8868\u8fbe\u65b9\u5f0f\uff0c\u5f88\u4e45\u4ee5\u540e\uff0c\u6bcf\u4e2a\u4eba\u7684\u5fae\u4fe1\u540d\u7247\u5e94\u8be5\u662f\u6d3b\u7684\uff0c\u8fd9\u53ef\u80fd\u662f\u4e2a\u4eba\u76f4\u64ad\u7684\u7ec8\u6781\u5f62\u6001\u3002<\/em><\/p>\n\n\n\n

\u90a3\u4e48\uff0c\u4e0b\u9762\u6211\u4eec\u5bf9\u5404\u4e2a\u76f8\u5173\u56e0\u5b50\uff0c\u8fdb\u884c\u672a\u6765\u8d8b\u52bf\u654f\u611f\u6027\u5206\u6790\uff0c\u6d4b\u7b97\u4e00\u4e0b\u7a7a\u95f4\u6709\u591a\u5927\u3002<\/p>\n\n\n\n

\u56e0\u5b50\u4e00\uff1aMAU\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u636eQM\u6570\u636e\uff0c2021\u5e7412\u6708\uff0c\u5fae\u4fe1\u7684\u7528\u6237\u7c98\u6027\uff08DAU\/MAU\uff09\u7ea6\u4e3a0.8\u3002\u7406\u60f3\u5047\u8bbe\u4e0b\uff0c\u6211\u4eec\u8ba4\u4e3a\u89c6\u9891\u53f7\u7684\u7528\u6237\u7c98\u6027\uff0c\u53ef\u4ee5\u8fbe\u5230\u5fae\u4fe1\u7684\u6c34\u5e73\u3002\u4e0a\u8ff0\u6211\u4eec\u5047\u8bbe\u8fc7\u89c6\u9891\u53f7\u7684DAU\uff0c\u672a\u6765\u9884\u4f30\u80fd\u8fbe\u52306.15\u4ebf\u3002<\/p>\n\n\n\n

\u57fa\u4e8e\u6b64\uff0c\u53ef\u5f97\u89c6\u9891\u53f7\u7684MAU\uff0c\u9884\u4f30\u503c\u4e3a7.5\u4ebf\u3002<\/p>\n\n\n\n

\u56e0\u5b50\u4e8c\uff1a\u4ed8\u8d39\u7387\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u5c31\u89c6\u9891\u53f7\u76f4\u64ad\u54c1\u7c7b\u5206\u5e03\u6765\u770b\uff0c\u7b2c\u4e00\u5927\u54c1\u7c7b\u662f\u6cdb\u751f\u6d3b\u7c7b\uff0c\u5176\u6b21\u662f\u6e38\u620f\u3001\u6559\u5b66\u3002<\/p>\n\n\n\n

\u57fa\u4e8e\u6b64\uff0c\u53c2\u8003\u6e38\u620f\u76f4\u64ad\u5e73\u53f0\u864e\u7259\u3001\u6cdb\u751f\u6d3b\u7c7b\u793e\u533a\u76f4\u64ad\u5feb\u624b\u3001\u793e\u4ea4\u5c5e\u6027\u5e73\u53f0\u964c\u964c\u7684\u4ed8\u8d39\u7387\u60c5\u51b5\u2014\u2014\u5206\u522b\u4e3a4%\u30019%\u30018%\u5de6\u53f3\uff0c\u5047\u8bbe\u89c6\u9891\u53f7\u76f4\u64ad\u4e1a\u52a1\u7684\u4ed8\u8d39\u7387\u4e3a2%-8%\u3002<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u56e0\u5b50\u4e09\uff1aARPPU\uff08\u6bcf\u76f4\u64ad\u4ed8\u8d39\u7528\u6237\u5e73\u5747\u6536\u5165\uff09\u8d8b\u52bf<\/strong><\/p>\n\n\n\n

\u8003\u8651\u5230\u5fae\u4fe1\u7684\u5168\u6c11\u5c5e\u6027\uff0c\u76f4\u64ad\u5185\u5bb9\u4f1a\u6709\u8f83\u591a\u7684\u9650\u5236\uff0c\u6bd4\u5982\u5185\u5bb9\u76d1\u7ba1\u7b49\uff0c\u518d\u52a0\u4e0a\u5176MAU\u57fa\u6570\u6bd4\u8f83\u5927\uff0c\u5206\u644a\u5230\u6bcf\u4e2a\u4ed8\u8d39\u7528\u6237\u5934\u4e0a\u7684ARPPU\uff0c\u53ef\u80fd\u4f1a\u88ab\u644a\u8584\u3002<\/p>\n\n\n\n

\u7531\u6b64\uff0c\u8fd9\u91cc\u53c2\u8003\u4e0e\u89c6\u9891\u53f7\u5c5e\u6027\u8f83\u4e3a\u76f8\u4f3c\u7684\u5feb\u624b\uff0c\u5047\u8bbe\u89c6\u9891\u53f7\u7684\u6708\u5747ARPPU\u572830~80\u5143\u3002<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u7ed3\u679c<\/strong><\/p>\n\n\n\n

\u4ece\u4e0a\u9762\u7684\u5206\u6790\u4e2d\uff0c\u6211\u4eec\u5f97\u51fa\u5f71\u54cd\u89c6\u9891\u53f7\u76f4\u64ad\u6253\u8d4f\u6536\u5165\u7684\u4e24\u4e2a\u5173\u952e\u56e0\u5b50\uff1a\u4ed8\u8d39\u7387\u4ee5\u53caARPPU\u3002<\/strong>\u6211\u4eec\u5bf9\u5176\u8fdb\u884c\u654f\u611f\u6027\u6d4b\u8bd5\uff0c\u5177\u4f53\u60c5\u51b5\u5982\u4e0b\u56fe\uff1a<\/p>\n\n\n\n

\"\u89c6\u9891\u53f7\u5230\u5e95\u80fd\u4e3a\u817e\u8baf\u8d5a\u591a\u5c11\u94b1\uff1f\"\/<\/figure>\n\n\n\n

\u89c6\u9891\u53f7\u7684\u53e6\u4e00\u4e3b\u8981\u6536\u5165\u90e8\u5206\u2014\u2014\u76f4\u64ad\u6253\u8d4f\u6536\u5165\uff0c\u5728MAU\u5047\u5b9a7.5\u4ebf\u7684\u60c5\u51b5\u4e0b\uff0c\u672a\u6765\u5e74\u6536\u5165\u7a7a\u95f4\uff0c\u53ef\u4ee5\u8fbe\u5230200\u4ebf\u5de6\u53f3\u3002<\/p>\n\n\n\n

\u7efc\u4e0a\u6765\u770b\uff0c\u82e5\u89c6\u9891\u53f7\u80fd\u5982\u4e0a\u8ff0\u9884\u671f\u90a3\u6837\u53d1\u5c55\uff0c\u77ed\u671f\u5185\uff0c\u6bcf\u5b63\u5ea6\u6216\u53ef\u7ed9\u817e\u8baf\u5e26\u676560\u591a\u4ebf\u7684\u6536\u5165\u3002\u800c\u957f\u671f\u6765\u770b\uff0c\u6bcf\u5e74\u6216\u5c06\u7ed9\u817e\u8baf\u5e26\u6765450\u4ebf\u7684\u6536\u5165\u3002<\/strong><\/p>\n\n\n\n

\u8fd9\u5757\u7684\u6536\u5165\u91ca\u653e\u6f5c\u529b\uff0c\u5c06\u5bf9\u817e\u8baf\u7684\u4e1a\u7ee9\u53cd\u5f39\uff0c\u6709\u7740\u79ef\u6781\u7684\u62c9\u52a8\u4f5c\u7528\uff0c\u81ea\u7136\u4e5f\u4f1a\u5f71\u54cd\u5e02\u573a\u4fe1\u5fc3\u3002<\/p>\n\n\n\n

\u5f53\u7136\u4e86\uff0c\u8fd9\u662f\u7406\u60f3\u72b6\u6001\u4e0b\u7684\u6d4b\u7b97\u7ed3\u679c\u3002\u5177\u4f53\u5151\u73b0\u60c5\u51b5\u5982\u4f55\uff0c\u8fd8\u9700\u8981\u6301\u7eed\u8ffd\u8e2a\u3002<\/p>\n\n\n\n

\u5c0f\u7ed3<\/strong><\/p>\n\n\n\n

\u6e38\u620f\u7248\u53f7\u6062\u590d\uff0c\u53e0\u52a0\u89c6\u9891\u53f7\u4fe1\u606f\u6d41\u5e7f\u544a\u5546\u4e1a\u5316\u7684\u5f00\u653e\uff0c\u817e\u8baf\u4f3c\u4e4e\u53c8\u6765\u5230\u4e86\u8f6c\u673a\u7684\u8282\u70b9\u3002<\/p>\n\n\n\n

\u4ece\u6d4b\u7b97\u6765\u770b\uff0c\u5728\u7406\u60f3\u72b6\u6001\u4e0b\uff0c\u672a\u6765\u4e09\u5230\u4e94\u5e74\u540e\uff0c\u89c6\u9891\u53f7\u7684\u5e74\u6536\u5165\u8d21\u732e\u6216\u5c06\u8fbe450\u4ebf\u5de6\u53f3\uff08\u4e0d\u5305\u62ec\u76f4\u64ad\u7535\u5546\u6536\u5165\uff09\u2014\u2014\u4fe1\u606f\u6d41\u5e7f\u544a\u6536\u5165\u7ea6\u4e3a250\u4ebf\uff0c\u76f4\u64ad\u6253\u8d4f\u6536\u5165\u7ea6\u4e3a200\u4ebf\u3002<\/p>\n\n\n\n

\u82e5\u89c6\u9891\u53f7\u80fd\u5982\u9884\u671f\u53d1\u5c55\uff0c\u4e0d\u4ec5\u5f71\u54cd\u817e\u8baf\u81ea\u8eab\u7684\u4e1a\u7ee9\u8868\u73b0\uff0c\u76f8\u5173\u4fe1\u606f\u6d41\u5e7f\u544a\u5e02\u573a\u4ee5\u53ca\u79c0\u573a\u76f4\u64ad\u5e02\u573a\uff0c\u6216\u90fd\u5c06\u9762\u4e34\u6d17\u724c\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u53bb\u5e74\u5230\u4eca\u5e74\uff0c\u8ba9\u4f17\u591a\u4e2d\u4e10\u5b50\u5f1f\u201c\u4f24\u75d5\u7d2f\u7d2f\u201d\u7684\uff0c\u9664\u4e86\u884c\u60c5\u672c\u8eab\uff0c\u8fd8\u6709\u8ddf\u98ce\u201c\u5927\u5e08\u201d\u7684\u5e7b\u706d\u3002 \u6bd4\u5982\uff0c\u6284\u4f5c\u4e1a\u6301\u4ed3\u963f\u91cc\u540e\uff0c\u53d1\u73b0\u8292\u683c\u8dd1\u4e86\uff1b\u8ddf\u7740\u6bb5\u6c38\u5e73\u4e00\u8f6e\u8f6e\u6284\u5e95\u817e\u8baf\u7684\uff0c\u6302\u5728\u4e86\u534a\u5c71\u8170\u3002 \u300a\u8292\u683c\u51cf\u4ed350%\u2026<\/p>\n","protected":false},"author":2,"featured_media":64970,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4047],"tags":[4143],"special":[],"class_list":["post-64969","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mcn","tag-4143","entry"],"views":38034,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/64969","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=64969"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/64969\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/64970"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=64969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=64969"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=64969"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=64969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}